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Research Into institutions that
   distribute similar products.

http://www.mediauk.com/magazine
                s
           Sarah Hicks
Owner: Bauer Media
Website: http://www.bauermedia.co.uk
Date looked at: 17thJanuary 2012


• http://www.mediauk.com/owners/88/bauer-media
Bauer media also own many other media articles such
  as radio stations and many other magazines to name
  a few there are:
  Arena (magazine), radio city 96.7 Liverpool, garden
  news (magazine) Grazia (magazine), heat (radio),
  Kerrang (magazine) smash hits (radio) and TFM
  (radio) and many others but they are the most well
  known ones.
What my research has shown.
From my research it is clear to me that Bauer
  Media do a variety of products such as radio
  and magazines but the magazines aren’t all
  music ones as there are some ones for bird
  watchers and some for gardeners etc. This
  allows them to attract a larger target market
  and by doing this they have specialized in a
  variety of genres.
Another magazine that they publish:
             Kerrang
• Bauer Media produce a wide variety of music
  magazines but also produce items such as radio and TV.
  Kerrang! Is produced by Bauer Media as well as Q
  magazine but the difference is that they aim to a
  different target market as they are different genres of
  music. Q magazine is seen as a general music magazine
  for all music genres whereas Kerrang! Is a rock
  magazine. By having a variety of different genre
  magazines it means that Bauer Media will have a wider
  target market as they will have been able to aim to a
  wider audience as not everyone likes the same type of
  music.
• My magazine that I am hoping to produce will be
  similar to Q magazine as I hope that it will attract a
  wide target audience and the way that I hope to do this
  is to not aim to one specific genre and have it as
  ‘general’. The information that will be inside if my
  magazine will be of a different content as I will not be
  including the same artists nor the same layout however
  I will make sure that I include the same layout so that I
  know that I have included everything that I need to
  keep up with the standards of popular music
  magazines that are already out and are selling well in
  the media.
Conde Nast Digital
• http://www.condenast.co.uk/
• Date accessed: Monday 23rd January 2012
Magazine titles owned by
            Conde Nast digital:
•   VOGUE
•   Brides (magazine)
•   Easy Living
•   Glamour
•   Vanity Fair
• Conde Nast Digital only own magazines and
  these tend to be magazines that are about
  fashion. Conde Nast Digital could be
  interested in using my magazine as a one that
  they own as it will widen their target audience
  as it will add more variety to their range.

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Media powerpoint

  • 1. Research Into institutions that distribute similar products. http://www.mediauk.com/magazine s Sarah Hicks
  • 2. Owner: Bauer Media Website: http://www.bauermedia.co.uk Date looked at: 17thJanuary 2012 • http://www.mediauk.com/owners/88/bauer-media Bauer media also own many other media articles such as radio stations and many other magazines to name a few there are: Arena (magazine), radio city 96.7 Liverpool, garden news (magazine) Grazia (magazine), heat (radio), Kerrang (magazine) smash hits (radio) and TFM (radio) and many others but they are the most well known ones.
  • 3. What my research has shown. From my research it is clear to me that Bauer Media do a variety of products such as radio and magazines but the magazines aren’t all music ones as there are some ones for bird watchers and some for gardeners etc. This allows them to attract a larger target market and by doing this they have specialized in a variety of genres.
  • 4. Another magazine that they publish: Kerrang • Bauer Media produce a wide variety of music magazines but also produce items such as radio and TV. Kerrang! Is produced by Bauer Media as well as Q magazine but the difference is that they aim to a different target market as they are different genres of music. Q magazine is seen as a general music magazine for all music genres whereas Kerrang! Is a rock magazine. By having a variety of different genre magazines it means that Bauer Media will have a wider target market as they will have been able to aim to a wider audience as not everyone likes the same type of music.
  • 5. • My magazine that I am hoping to produce will be similar to Q magazine as I hope that it will attract a wide target audience and the way that I hope to do this is to not aim to one specific genre and have it as ‘general’. The information that will be inside if my magazine will be of a different content as I will not be including the same artists nor the same layout however I will make sure that I include the same layout so that I know that I have included everything that I need to keep up with the standards of popular music magazines that are already out and are selling well in the media.
  • 6. Conde Nast Digital • http://www.condenast.co.uk/ • Date accessed: Monday 23rd January 2012
  • 7. Magazine titles owned by Conde Nast digital: • VOGUE • Brides (magazine) • Easy Living • Glamour • Vanity Fair
  • 8. • Conde Nast Digital only own magazines and these tend to be magazines that are about fashion. Conde Nast Digital could be interested in using my magazine as a one that they own as it will widen their target audience as it will add more variety to their range.