Bauer Media could potentially distribute the media product as they own magazines and radio stations that target a similar young adult and teenage audience. Publishing with Bauer could help attract a larger audience due to their established name and audience.
Time Inc. publishes magazines similar to the media product, including NME, and owns TV channels that target the same age group. As a major company, Time Inc. knows the target audience well and could boost the success and reach of the new magazine.
Lynne Segall publishes Billboard magazine which has a large music industry audience in its market. Its publications reach over 15 million people yearly, which would hugely benefit the new magazine. However, as Lynne Segall already has a large music