Fresin Fries presents a comprehensive marketing plan in a captivating presentation, outlining strategies to dominate the fast food market with delicious offerings and innovative promotions. Discover the recipe for success with Fresin Fries' enticing marketing approach! By OnlineAssignmentsHelp.com
2. 1.Fresin Fries will be a locally owned fast
food outlet in Australia.
2.The outlet will offer excellent food at
reasonable prices.
3.It is to be set up in a crowded mall so
that it can reach the masses.
New Business Plan
3. To establish a successful fast food outlet and
gain market share.
Goals nº 01
To make Fresin Fries a destination spot for
mall-goers
Goals nº 02
To expand across Sydney, Melbourne,
Brisbane
Goals nº 03
Objectives
Briefly introduce the marketing campaign here and
enumerate its goals below.
4. Features of the
Business
Quality food items
Open everyday - round the clock
takeaway available
Wide variety of fast food items available
5. 01 02 03
Motivating Factors
The escalating popularity of dining out is fueled by the enticing combination
of healthy, tasty fast food options and the expanding opportunities for fast
food restaurants
High scope of
fast food
restaurants
High craze of
eating fast
food which is
healthy and
tasty
Rising trend of
going out
among people
8. Social media campaign
Conducting events in
malls
Offering hefty
discounts on food and
drinks
long-term plan that outlines how a business or organization
will communicate its value proposition to its customers
Marketing Strategy
01 02 03
9. Target Audience
• Age - youngsters, singles, couples
• Family- appeal to families
• Gender- both sexes
• Income - medium income individuals
