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MAGAZINE
CODES AND
CONVENTIONSGeneral Music Magazines
FRONT
COVERS
MASTHEAD
➤ Front covers tend to have a short and memorable masthead
➤ This is placed at the top of the page so that it is the first thing
to be seen and can be seen when stacked on a shelf
➤ It is usually the largest sized font on the page and is not a serif
font
➤ It may have a logo or look like a logo as a whole to make it
more memorable for potential consumers
PHOTOGRAPH
➤ The photograph is usually a mid-shot or a close-up of one
person or a small group of people
➤ Eye contact is usually made between the model and the
camera so that it feels more personal and connecting to
buyers in shops (direct address)
➤ The colours in the photo match with the font colours and other
coloured features on the cover
CAPTIONS AND SUBTITLES
➤ The subtitles tell the audience about other articles that may be
of interest to the readers
➤ These tend to be placed around the model
➤ They may contain key words which will be in larger or bold
fonts
➤ The font on these is usually different to the masthead
OTHER FEATURES
➤ A barcode is normally placed in an inconspicuous place so as
to not detract form the image or to cover up any text
➤ Badges containing information that may be useful or of
importance may be placed on the page, either around the
model or even overlapping the photo
➤ Other text such as quotes may be placed on around the model
like the subtitles, but these would tend to be in a different font
➤ The issue number or date may also be printed near the
masthead
EXAMPLE
➤ Heading at the top
➤ Largest font on page
➤ Short and memorable
➤ Closeup shot of
model
➤ Eye contact/direct
address
➤ Simple black colours
match colour scheme
➤ Smaller features
subheadings
➤ Small but different
sized fonts
➤ Matches colour
scheme
➤ Placed around
model
➤ Main feature subheading
➤ Large text
➤ Different font from heading
➤ Smaller font for explanation
➤ Issue date next to
masthead
➤ Yellow colour matches
subheadings
CONTENTS
PAGES
HEADING
➤ Large font at the top of page
➤ Matches colour scheme of front cover
➤ Similar font to page numbers and other continuous text that
appears through the magazine
IMAGE
➤ Another photo from the double page spread feature and front
cover
➤ Main feature of the page, usually centralised
➤ Colours complimented by overall colour-scheme, the same as
the cover
➤ Other images from different articles dispersed across page
LIST OF PAGES
➤ Clear list of page numbers and explanations about each page
➤ Page numbers normally larger font than the explanation
➤ Important words may be bold or larger in order to stand out as
important articles for the reader
MESSAGE FROM THE EDITOR
➤ Small section with a letter form the editor to the reader
explaining about what’s inside the magazine
➤ Personal and engaging to the reader
➤ Sometimes contains a portrait image of the editor - usually a
mid shot
SOCIAL MEDIA / PROMOTION
➤ Social media links and icons so that the audience can keep up
to date with the magazine
➤ Email, website, Facebook, Twitter, Snapchat, Instagram,
YouTube
➤ Monthly subscriptions
EXAMPLE
➤ Heading at the top
➤ Largest font
➤ Matches magazine name
font (‘KERRANG!’)
➤ Monthly subscription
➤ Website and phone
number
➤ List of contents
➤ Subheadings and
page numbers stand
out - larger fonts and
different colours
➤ Message from the
editor
➤ Small section boxed in
but noticeable to the
reader
➤ Close-up shot of editor
➤ Use of a signature for
handwritten feel
➤ Large image
➤ Fairly centralised
➤ Matches black/white
colour scheme
➤ Other featured articles
➤ Imposed over other
image to draw attention
to it
DOUBLE PAGE
SPREADS
OVERALL DESIGN
➤ Double page spreads tend to differ a lot and there are not
many codes and conventions that are followed throughout
different magazines
➤ Therefore I have analysed one spread and given details of
some very general points which can be see throughout this
type of media, but even then these can differ depending on the
intent and style of the article
EXAMPLE
➤ Image is very large
➤ Mainly on left hand page but
crosses over to right side
➤ Plain colours in photo make
the writing stand out
➤ Page numbers
placed at the top in
very small font
➤ Does not distrust the
text or main image
➤ Main body of text is
small font
➤ Arranged in columns
keeps the article neat
➤ Different colour for
the questions so
easier to peruse
➤ Article title is just her name
➤ Font matches the photo
(graffiti/brick wall)
➤ Red capital letters stand out
➤ Overlays the image of Rita

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Magazine Codes and Conventions - General Music Magazines

  • 3. MASTHEAD ➤ Front covers tend to have a short and memorable masthead ➤ This is placed at the top of the page so that it is the first thing to be seen and can be seen when stacked on a shelf ➤ It is usually the largest sized font on the page and is not a serif font ➤ It may have a logo or look like a logo as a whole to make it more memorable for potential consumers
  • 4. PHOTOGRAPH ➤ The photograph is usually a mid-shot or a close-up of one person or a small group of people ➤ Eye contact is usually made between the model and the camera so that it feels more personal and connecting to buyers in shops (direct address) ➤ The colours in the photo match with the font colours and other coloured features on the cover
  • 5. CAPTIONS AND SUBTITLES ➤ The subtitles tell the audience about other articles that may be of interest to the readers ➤ These tend to be placed around the model ➤ They may contain key words which will be in larger or bold fonts ➤ The font on these is usually different to the masthead
  • 6. OTHER FEATURES ➤ A barcode is normally placed in an inconspicuous place so as to not detract form the image or to cover up any text ➤ Badges containing information that may be useful or of importance may be placed on the page, either around the model or even overlapping the photo ➤ Other text such as quotes may be placed on around the model like the subtitles, but these would tend to be in a different font ➤ The issue number or date may also be printed near the masthead
  • 8. ➤ Heading at the top ➤ Largest font on page ➤ Short and memorable ➤ Closeup shot of model ➤ Eye contact/direct address ➤ Simple black colours match colour scheme ➤ Smaller features subheadings ➤ Small but different sized fonts ➤ Matches colour scheme ➤ Placed around model ➤ Main feature subheading ➤ Large text ➤ Different font from heading ➤ Smaller font for explanation ➤ Issue date next to masthead ➤ Yellow colour matches subheadings
  • 10. HEADING ➤ Large font at the top of page ➤ Matches colour scheme of front cover ➤ Similar font to page numbers and other continuous text that appears through the magazine
  • 11. IMAGE ➤ Another photo from the double page spread feature and front cover ➤ Main feature of the page, usually centralised ➤ Colours complimented by overall colour-scheme, the same as the cover ➤ Other images from different articles dispersed across page
  • 12. LIST OF PAGES ➤ Clear list of page numbers and explanations about each page ➤ Page numbers normally larger font than the explanation ➤ Important words may be bold or larger in order to stand out as important articles for the reader
  • 13. MESSAGE FROM THE EDITOR ➤ Small section with a letter form the editor to the reader explaining about what’s inside the magazine ➤ Personal and engaging to the reader ➤ Sometimes contains a portrait image of the editor - usually a mid shot
  • 14. SOCIAL MEDIA / PROMOTION ➤ Social media links and icons so that the audience can keep up to date with the magazine ➤ Email, website, Facebook, Twitter, Snapchat, Instagram, YouTube ➤ Monthly subscriptions
  • 16. ➤ Heading at the top ➤ Largest font ➤ Matches magazine name font (‘KERRANG!’) ➤ Monthly subscription ➤ Website and phone number ➤ List of contents ➤ Subheadings and page numbers stand out - larger fonts and different colours ➤ Message from the editor ➤ Small section boxed in but noticeable to the reader ➤ Close-up shot of editor ➤ Use of a signature for handwritten feel ➤ Large image ➤ Fairly centralised ➤ Matches black/white colour scheme ➤ Other featured articles ➤ Imposed over other image to draw attention to it
  • 18. OVERALL DESIGN ➤ Double page spreads tend to differ a lot and there are not many codes and conventions that are followed throughout different magazines ➤ Therefore I have analysed one spread and given details of some very general points which can be see throughout this type of media, but even then these can differ depending on the intent and style of the article
  • 20. ➤ Image is very large ➤ Mainly on left hand page but crosses over to right side ➤ Plain colours in photo make the writing stand out ➤ Page numbers placed at the top in very small font ➤ Does not distrust the text or main image ➤ Main body of text is small font ➤ Arranged in columns keeps the article neat ➤ Different colour for the questions so easier to peruse ➤ Article title is just her name ➤ Font matches the photo (graffiti/brick wall) ➤ Red capital letters stand out ➤ Overlays the image of Rita