This document discusses alternative channels for promoting apps through app stores like Aptoide. It summarizes Aptoide's capabilities in distributing apps freely to acquire new users and monetizing apps worldwide. Aptoide distributes apps through various free methods like direct downloads and other app stores. It acquires users through features, sponsored campaigns, and organic discovery. Aptoide also helps developers monetize globally through its in-app billing system, which offers higher payouts and localized payment options.