This document provides a 10-point checklist for developing a successful mobile app. It advises defining the app's purpose and understanding users before development. During development, the checklist emphasizes simplicity, usability, reliability, and intuitive design. It also stresses the importance of ongoing support, analytics, and marketing even after launch to ensure the app remains useful. The full whitepaper can be downloaded for additional tips on creating a great mobile app.
Accessing and availing the services of the web applications will take more time in a few cases where there is a problem with a reliable internet connection. Nowadays, all the smartphone users are looking for the applications who can deliver the service at their fingertips instead of accessing them through the web browser. Henceforth, many mobile application developers are accentuating the Android and iOS mobile apps to facilitate the users within no time.
In todays history smart mobile phone has successful developing scenario. In the past few years most of companies engaged in the mobile development field. And that's why the mobile development process is full of competitions across the world. In this technological epoch mobile devices become more powerful.
Visit here For more info about mobile application development services
http://www.perceptionsystem.com/mobile-device-application-development.html
Visit For andorid app development
http://www.perceptionsystem.com/android-application-development.html
In this presentation I will provide key insights into the Skylink business description, target audience, user research, user personas, user actions & app screen lists, user flows, and sketch & digital app screen wireframes.
Why redesign is necessary for your app to increase its profitabilityTop Technology Leader
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Today People are very addicted to their mobile phones and the reason for this addiction is the presence of mobile apps. These daysâ smartphones have a number of apps that come with limitless advantages and these advantages help in keeping people addicted to the apps.
How to Launch a Mobile App Guide How-To GuideDemand Metric
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Executive Summary
A mobile app is a software application designed for smartphones, tablets and other mobile devices that has been built on a mobile operating system such as iOS, Android, Blackberry and Windows.
Mobile apps were originally developed for productivity and information retrieval. Today, over 91% of all U.S. citizens have their mobile device within reach 24/7 (Morgan Stanley). The rising use and accessibility of mobile phones has influenced many companies to enter this growing market with new and innovative use cases.
This How-To Guide discusses the benefits of creating a mobile app, things to consider before building a mobile app and an action plan to help you launch your new app.
Read this brief 5-page guide to understand the following:
Benefits of creating a mobile app
Things to consider
Action plan for launching your mobile app
Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our premium tools & templates. If there is a topic that you would like to see covered, please contact us at info@demandmetric.com (link sends e-mail) to make a content request.
As of June 2014, Apple announced there were 1.2 million apps available to download in their iOS app store. In such a crowded and growing marketplace itâs hard for apps to stand out. Hundreds of thousands of apps remain buried in the depths of the App Store, unused, un-downloaded and unloved.
Everyone wants to be the next Uber, Instagram or Candy Crush.
So⌠whatâs their secret to success?
Part of their secret is creating a great product that is integrated into the lives of its users.
But, what a lot of people forget is how difficult it can be to find & acquire loyal app users. We believe thatâs the second half of the secret.
While thereâs no specific formula for success, weâve created a guide for successfully marketing your mobile app.
Based on our past experience and brand and mobile expertise weâve put together a guide for marketing mobile apps. In this toolkit, we share 8 things that every mobile app processes, resources and recommendations that weâre confident will guide your app to success.
Things to consider before hiring an app developerw2s-solutions
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Finding the perfect developer for your business is a challenging task. Tips to hire an App developer are provided here.
https://www.w2ssolutions.com/blog/things-to-consider-before-hiring-an-app-developer/
Accessing and availing the services of the web applications will take more time in a few cases where there is a problem with a reliable internet connection. Nowadays, all the smartphone users are looking for the applications who can deliver the service at their fingertips instead of accessing them through the web browser. Henceforth, many mobile application developers are accentuating the Android and iOS mobile apps to facilitate the users within no time.
In todays history smart mobile phone has successful developing scenario. In the past few years most of companies engaged in the mobile development field. And that's why the mobile development process is full of competitions across the world. In this technological epoch mobile devices become more powerful.
Visit here For more info about mobile application development services
http://www.perceptionsystem.com/mobile-device-application-development.html
Visit For andorid app development
http://www.perceptionsystem.com/android-application-development.html
In this presentation I will provide key insights into the Skylink business description, target audience, user research, user personas, user actions & app screen lists, user flows, and sketch & digital app screen wireframes.
Why redesign is necessary for your app to increase its profitabilityTop Technology Leader
Â
Today People are very addicted to their mobile phones and the reason for this addiction is the presence of mobile apps. These daysâ smartphones have a number of apps that come with limitless advantages and these advantages help in keeping people addicted to the apps.
How to Launch a Mobile App Guide How-To GuideDemand Metric
Â
Executive Summary
A mobile app is a software application designed for smartphones, tablets and other mobile devices that has been built on a mobile operating system such as iOS, Android, Blackberry and Windows.
Mobile apps were originally developed for productivity and information retrieval. Today, over 91% of all U.S. citizens have their mobile device within reach 24/7 (Morgan Stanley). The rising use and accessibility of mobile phones has influenced many companies to enter this growing market with new and innovative use cases.
This How-To Guide discusses the benefits of creating a mobile app, things to consider before building a mobile app and an action plan to help you launch your new app.
Read this brief 5-page guide to understand the following:
Benefits of creating a mobile app
Things to consider
Action plan for launching your mobile app
Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our premium tools & templates. If there is a topic that you would like to see covered, please contact us at info@demandmetric.com (link sends e-mail) to make a content request.
As of June 2014, Apple announced there were 1.2 million apps available to download in their iOS app store. In such a crowded and growing marketplace itâs hard for apps to stand out. Hundreds of thousands of apps remain buried in the depths of the App Store, unused, un-downloaded and unloved.
Everyone wants to be the next Uber, Instagram or Candy Crush.
So⌠whatâs their secret to success?
Part of their secret is creating a great product that is integrated into the lives of its users.
But, what a lot of people forget is how difficult it can be to find & acquire loyal app users. We believe thatâs the second half of the secret.
While thereâs no specific formula for success, weâve created a guide for successfully marketing your mobile app.
Based on our past experience and brand and mobile expertise weâve put together a guide for marketing mobile apps. In this toolkit, we share 8 things that every mobile app processes, resources and recommendations that weâre confident will guide your app to success.
Things to consider before hiring an app developerw2s-solutions
Â
Finding the perfect developer for your business is a challenging task. Tips to hire an App developer are provided here.
https://www.w2ssolutions.com/blog/things-to-consider-before-hiring-an-app-developer/
Your users will have no choice but to say your app goodbye if it is taking more than a few seconds in loading. The app load-time is the first impression, and it encourages users to keep or discard a particular app.
Set 5 Prior Issue Before Starting Application DevelopmentJeet7Banerjee
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Before starting mobile application development do proper planning to avoid mistake often made by application development company. In this PPT, we discussed 5 most important issue you have to set prior the development process.
Why media and non tech industry need their own app?
More than 50% of revenue on mobile are generated by apps.
Now the time every companies run business on mobile means they need both of web and app.
For our clients we create apps for every mobile platform and smart TV that is available in Poland. We have carried out over 400 projects and our apps are used by millions of users all over the world. We offer advanced IT solutions in the area of video media consumption and mobile commerce. We also specialise in NFC technologies, Bluetooth, interior navigation and many other issues which are essential on the mobile solutions market.
For our clients we create apps for every mobile platform and smart TV that is available in Poland. We have carried out over 400 projects and our apps are used by millions of users all over the world. We offer advanced IT solutions in the area of video media consumption and mobile commerce. We also specialise in NFC technologies, Bluetooth, interior navigation and many other issues which are essential on the mobile solutions market.
Presentation on marketing plan of a unique mobile app ,first of its kind that allows the users to share their mobile battery just as pictures and files
The hired mobile app development company must have not only the experience but the exposure to the latest practices also as the app technology is changing fast to incorporate the ever changing needs of sellers and buyers both.
https://www.samyakonline.biz/mobile-app-development/
Your users will have no choice but to say your app goodbye if it is taking more than a few seconds in loading. The app load-time is the first impression, and it encourages users to keep or discard a particular app.
Set 5 Prior Issue Before Starting Application DevelopmentJeet7Banerjee
Â
Before starting mobile application development do proper planning to avoid mistake often made by application development company. In this PPT, we discussed 5 most important issue you have to set prior the development process.
Why media and non tech industry need their own app?
More than 50% of revenue on mobile are generated by apps.
Now the time every companies run business on mobile means they need both of web and app.
For our clients we create apps for every mobile platform and smart TV that is available in Poland. We have carried out over 400 projects and our apps are used by millions of users all over the world. We offer advanced IT solutions in the area of video media consumption and mobile commerce. We also specialise in NFC technologies, Bluetooth, interior navigation and many other issues which are essential on the mobile solutions market.
For our clients we create apps for every mobile platform and smart TV that is available in Poland. We have carried out over 400 projects and our apps are used by millions of users all over the world. We offer advanced IT solutions in the area of video media consumption and mobile commerce. We also specialise in NFC technologies, Bluetooth, interior navigation and many other issues which are essential on the mobile solutions market.
Presentation on marketing plan of a unique mobile app ,first of its kind that allows the users to share their mobile battery just as pictures and files
The hired mobile app development company must have not only the experience but the exposure to the latest practices also as the app technology is changing fast to incorporate the ever changing needs of sellers and buyers both.
https://www.samyakonline.biz/mobile-app-development/
Product guide for Solution Set providing advice on Developing a Mobile App
For more details visit:
http://ataresearch.alltheanalysts.com/infotech/develop_a_mobile_app.html
Mobile applications are a vital piece of our regular routine. As indicated by Statista, there are more than 2.7 billion mobile phone users on the planet.We utilize our mobile devices more often in a day and 90% of this mobile time is utilized for different applications.
To know more visit at https://www.thinktanker.io/blog/15-things-you-probably-dont-know-about-mobile-app-development.html
App development is a complex process that necessitates funding at various points along the way. The total cost to develop an app depends on a variety of elements, including the app's type, sector, features, incorporated technologies, and more. In this blog, we will look at the cost of developing an app in Singapore.
10 Tips To Create a Mobile App That Ensures Business Success.pdfRosalie Lauren
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if you are looking to create a mobile app in a quick time then Hidden Brains UK can help you launch your mobile app in just 5 days through their Rapid Mobile App Development (RMAD) service. You can hire a mobile app development company in the UK, you will get access to a development team who uses low-code or no-code tools and pre-built templates to create fully functional and customized mobile apps in a committed time.
Exploring Android and iPhone App Development Companies in the USAchawtechsolutions
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Discover the immense potential of mobile apps for business growth with Chawtech Solutions' latest presentation, "Unleashing the Power of Mobile Apps: Exploring Android and iPhone App Development Companies in the USA." In this insightful presentation, we delve into the top Android and iPhone app development companies in the USA, their expertise, and success stories. We also explore the app development process, key considerations for choosing the right partner, emerging trends, and real-life case studies of impactful mobile app projects. Don't miss out on this opportunity to unlock the power of mobile apps and take your business to new heights!
Limitations while upgrading to Latest Features: To stay in the competition it is essential for the apps to embed new features and upcoming software capabilities. But in hybrid mobile apps, this process is extremely difficult and troublesome.
With such disadvantages, it can become highly impossible to develop attractive, engaging, and robust apps while maintaining cost-effectiveness. At this time, React Native app development comes in picture.
Top-notch benefits that React Native app development offers
Native-like Functionality and Appearance
Similar platform components are used in React Native apps like native Android or iOS apps. So, these have native-like look and feel and have better performance. On the contrary, hybrid apps are like a web view with a native container wrapped around them. They are not smooth and fast. On any operative device, hybrid apps run and behave like web apps.
Code-reusability for Time and Cost-efficient Development
Since this framework allows the sharing of a single code-base across multiple platforms, it is possible to create top-grade apps in half the time when compared with native apps, thereby being more cost-effective. Hybrid apps, on the other hand, have age-old frameworks that require more time for development.
âReady-madeâ Components and Third-party plugins
React Native has a reusable component-specific structure, so the developers do not need to write code for these components from scratch. Comparatively, hybrid apps have a WebView component that is getting out-dated gradually. Also, React Native has a host of amazing third-party libraries with pragmatic interfaces and flexible customization options.
ReactJSâs Programming Model
React Native is nothing but a JavaScript framework at its core and makes use of the programming model of ReactJS. As a result, the React Native developers utilize the same conceptual framework used in ReactJS apps.
Attractive and Efficient User Interface
React Native is much more exclusive and versatile as compared to other JavaScript frameworks like Angular and React. Due to the asynchronous JavaScript connections, the resulting user interface of React Native becomes highly responsive and native-like. It has a smooth feel with faster loading times and looks much better visually as compared to hybrid apps.
A rich Open-source Ecosystem and Vibrant Community Support
This framework is open-source and has a rich open-source ecosystem for knowledge sharing and external integration. It is backed by a strong community and talented developers worldwide contribute to its progress. Big players like Facebook, GitHub, Callstack, Software Mansion, Microsoft, Infinite Red, etc. support this framework.
Used by several Industry Giants
Above all, this cross-platform framework supports big leaders like Instagram, Facebook, Tesla, Walmart, Bloomberg, etc. It is being adopted for varied applications by diverse industries and this fact speaks for the popularity of React Native
https://apkji
While developing mobile apps, most of the businesses want high-performing apps built faster at minimal costs. But the availability of numerous outstanding technologies causes dilemma while choosing between top-quality app development and low and affordable costs. In this regard, âHybrid app development or React Native app developmentâ becomes the topic of the debate a lot of times.
This framework is open-source and has a rich open-source ecosystem for knowledge sharing and external integration. It is backed by a strong community and talented developers worldwide contribute to its progress. Big players like Facebook, GitHub, Callstack, Software Mansion, Microsoft, Infinite Red, etc. support this framework.
AppMeadows is the sole platform that aims to focus on mobile apps starting from formation, investment and start-up through to development, design and marketing. Designed specifically for mobile developers and companies, it is the only ecosystem in the marketplace that brings together the entire app development chain. This includes start-ups, developers, brands and investors.
An Overview of Custom Mobile App Development Process 2024.pdfJPLoft Solutions
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Business leaders must understand the possibility of custom mobile app development. Building a custom-designed app is vital to providing customers a complete and compact experience. It also allows users to communicate with your company via mobile devices.
Industry experts say businesses who hire mobile app developers have Mobile Apps get 83% more conversion as compared to web-apps or websites.We are having a specialized & certified team of developers for varied mobile application platforms like iOS and Android.
Get Mobile App Development Services from Top Mobile App Development Company.pdfJohnnyâs Digital
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Investing in mobile app development services is a strategic move in todayâs digital age, where smartphones have become an integral part of our lives, mobile apps have gained immense popularity. Whether youâre a startup looking to establish a digital presence or an established business aiming to expand your reach. However, with a plethora of options available, choosing the right mobile app development company is paramount to your success.
Strategies to improve the ROI on your enterprise applicationPixel Crayons
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Read the full blog here: https://bit.ly/34IUN7a
Connect with us through:
Contact us : https://bit.ly/2Ew2GDx
Facebook : https://www.facebook.com/PixelCrayons
Twitter : https://twitter.com/pixelcrayons
LinkedIn : https://www.linkedin.com/company/pixelcrayons
Instagram : https://www.instagram.com/pixelcrayons/
Pinterest : https://in.pinterest.com/pixelcrayons/
Everyone is very busy today and has a hectic schedule. Traditional business models should allow startups if they want to provide daily customer service. The modern methods of on-demand business app development have gained momentum. As a result, the on-demand economy is growing because everyone uses mobile devices to find solutions for everything.
What is the cost to build a mobile app in the UAE.pdfTechugo
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Mobile apps are now one of the most popular marketing tools in the UAE. They allow organizations to improve productivity and target a more extensive user base, ensuring maximum ROI.
This article will cover all aspects of mobile app development costs in the UAE and the factors that impact the development budget.
How to Build a Successful Mobile App to Beat Competitors .pptxMobibizIndia1
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Ever since mobile apps are developed to boost businesses abilities, everyone wants to take advantage of it. If you run a well-established business then you can easily consult mobile app development company and get started with your app.
If you are looking to learn how your business and consumers can benefit from self-promotion through a mobile app, this article contains some important points to consider.
Similar to Do You Really Need an App for that by Garry Partington (20)
From Concept to Conversation: Generating Lead Engagement through B2B Content ...DigitalMarketingShow
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Presentation delivered at the Digital Marketing Show 2015 by Chris Field, Fieldworks.
http://www.fieldworksmarketing.co.uk/exclusive-report-how-retailers-choose-technology/
Presentation delivered by Rachael Pollard, Global Performance Marketing Director for JUST EAT at the Digital Marketing Show Refresh on the 30th September 2015.
5 Priceless Marketing Automation Campaigns For Any B2B BusinessDigitalMarketingShow
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Presentation by James Ford, eTrigue, delivered at the Digital Marketing Show 2014.
For more information on the slides, please email: james.ford@etrigue.com
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Digital Money Maker Club â von Gunnar Kessler digital.focsh890
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Title One is a comprehensive examination of the impact of digital technologies on
modern society. In a world where technology continues to advance rapidly, this article delves into the nuances and complexities of the digital age, exploring Its implications across various sectors and aspects of life.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumersâ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumersâ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Monthly Social Media News Update May 2024Andy Lambert
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TL;DR. These are the three themes that stood out to us over the course of last month.
1ď¸âŁ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2ď¸âŁ Instagramâs new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3ď¸âŁ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push âcollabsâ more too.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
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Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
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E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
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Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
The What, Why & How of 3D and AR in Digital Commerce
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Do You Really Need an App for that by Garry Partington
1. Do You Really Need an App for that?
A Top Tips App Development Checklist
2. Garry Partington
@garrypartington
Garry Partington
garryp@apadmi.com
â˘âŻ
CEO of Apadmi, Reality Mine & the Founder of Mobile Monday Manchester,
an organisation which holds networking and knowledge sharing events for
the mobile community.
â˘âŻ
Worked in the mobile industry for over 15 years, even helping to develop
the ďŹrst smartphone, the Ericson R380 back in 1998.
www.apadmi.com
www.realitymine.com
www.momomcr.org
3. Apadmi Background
apadmi.com
@apadmi
Apadmi
â˘âŻ
The experts in mobile technology, creating brand led mobile experiences
for businesses and end consumers alike.
â˘âŻ
55 strong team, who deliver and strengthen brand advocacy and
engagement by creating reliable, robust and intuitive mobile apps and
server solutions in both the consumer and enterprise space.
â˘âŻ
Over 15 years industry experience.
â˘âŻ
Our clients include The BBC, The Guardian, The X Factor, BT, Skyscanner
and Aviva.
4. People Like Apps
75 billion apps are expected to be downloaded by the end of the year
50 billion iOS apps - 800 apps per second
20 billion Android apps
5. Incredibly Busy Marketplace
40% of users turned to competitors as a result of a bad mobile experience
57% of users wouldnât recommend a business based on a
bad mobile experience
Important to Stand Out
6. 1. Appsâ for Apps Sake?
Mobile App and/or Mobile Web?
85% of users prefer apps BUT consider user demographics.
A mobile app is not the same as a mobile strategy â an app is a bookmark
for loyal users, a mobile website is for everyone else.
DeďŹne the Appâs Purpose
Build a âmade for appâ experience â donât just copy your mobile website.
Consider what the app should achieve?
Use the added functionality to better serve app users whose expectations
will diďŹer.
7. 2. Know Your Users
Evaluate User Demographics
Considering these questions, even if you canât answer them all, will help
you design and develop an app that is useful, usable and relevant:
Are your users tech savvy or novices?
What are their usage patterns?
What platforms & devices do they use? â develop for the most popular if
they have limited resources.
Where will they have connectivity?
8. 3. Whatâll Do?
Simplicity, Usability & Reliability
Itâs better to launch an app that does one thing well than lots of
things badly.
4. Content Matters
Create vs. Consume Content
If your app is consuming content understand where it is coming from.
How it gets to the app, inďŹuences the appâs size and the complexity of
embedding content.
Embedding content makes apps harder to update but simpler to build.
Downloading content makes coding more complex but updates easier.
9. 5. Design & Intuitive UI
A Good User Experience is Critical to Success
Expectations are high. Users are accustomed to well-designed, functional
apps. Its quicker, cheaper and easier to test a paper of HTML based mock
up of a UI than to fully develop the application and realise problems.
Device Led Design
Users of an Android device do not expect apps to behave in the same
way as they would on an Apple device. Each platform has certain idioms
users become used to.
10. 6. Choose Your Partner
DeďŹne the Relationship
Developing an app is more than just programming.
The partner should take you through concept creation and deďŹnition, UI
design, development, testing, launch, analytics and ongoing support and
maintenance, essential for bug ďŹxes and platform and device updates.
Be clear what is included within the budget.
Partner Credentials
Look at a partnerâs experience, their customers and ask for references
and ask how they will work with you. This interface will be the key for
success.
11. 7. Whatâs Yours is Yours
Launch the App Under Your Name
Unless agreed for âcommercial reasonsâ so not to confuse users. If you
create a great app it should be your name all over it.
8. Source Code
Ensure you Own the Source Code
Youâve paid for it after all and make sure you actually receive it. This gives
you more options when it comes to maintenance and future releases.
12. 9. After the Launch
An App is not just for Christmas
If you keep your app updated, fresh and functional on the latest
platforms and devices your app could have the lifespan of several years.
Ensure you have a roadmap for the life of your app, inc. support for new
devices and releases.
Review your App Store Rating
This enables you to gather direct feedback from users, providing valuable
insights for future updates.
Deploy an Analytics Package
Analytics packages can provide near real time stats and invaluable
insights about your apps usage, helping you make strategic decisions.
13. 10. Marketing &
Monetisation
Plan the Launch and Promotion of your App
With hundreds of apps launching every day, its not enough to just
launch your app and hope it gets downloaded. Ensure your launch and
promotion is consistent with your overall marketing strategy.
Consider Pricing
Inevitably free downloads are more popular than paid ones, so you
should only charge if the app truly adds value through content or
functionality.
14. Download the Full Whitepaper
12 Top Tips to Create a Great Mobile App
www.apadmi.com/whitepapers
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