Logistics Aside: Engaging & Educating Attendees through Innovation
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Aaron delivered this presentation during the Meeting Professionals International – Michigan Chapter luncheon meeting on Tuesday, May 14, 2013, in Grand Rapids, MI.
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Logistics Aside: Engaging & Educating Attendees through Innovation
- 1. Logistics Aside: Engaging & Educating Attendees through Innovation MMPI Chapter Meeting Tuesday, May 14, 2013
- 5. ↠ Environmental scan ↠ What’s the answer? ↠ Conference formats ↠ Discussion ↠ Wrap-up
- 7. 09000 2 87654321510 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds Environmental Scan
- 9. Professional Development Landscape • Industry best practices • Member expectations • Volume of education • Access to information • Competition – Social media – Webcasts – Online resources • Free/low-cost options • Immediate gratification • Learner-directed • Informal learning – Blogs – Whitepapers – Listservs • Resources – Money – Time – Travel • Opportunity costs • Information overload
- 13. Malcolm Knowles Father of Adult Learning
- 14. 1. Need to know 2. Self-concept 3. Prior experience 4. Readiness to learn 5. Learning orientation 6. Motivation to learn The Six Assumptions
- 15. Self-concept. Adults believe they are responsible for their lives; therefore, they need to be seen and treated as capable and self-directed. Facilitators should create environments where adults develop their latent self- directed learning skills.
- 16. Prior experience. The richest resource for learning resides in adults themselves. Tapping into their experiences through experiential techniques (e.g., discussions, simulations, problem- solving activities or case methods) is beneficial.
- 17. Learning orientation. Adults want to learn what will help them perform tasks or deal with problems they confront in everyday situations and those presented in the context of application to real-life.
- 19. • Outside of a traditional meeting room • Exploratory learning format • Pair off with a colleague • Go for a short walk • Examine a pre- determined topic • Group sharing/debrief Example:
- 20. • Table for six • Tent card – broad topic • Index cards – question prompts or challenges • Roam the room • Select a table, theme or topic of interest • Meaningful dialogue • Enjoy a meal together Example:
- 21. • Predetermined topic • Assigned by table • Facilitators volunteer to: – Pose questions – Synthesize discussion – Encourage participation • Each swap lasts 20-30 minutes • Visit 3-4 different swaps Example:
- 22. • Variety of presenters • Five minutes to speak • Ideas and personal or professional passions • Limited to 20 slides • Automatically advance every 15 seconds • Generate awareness • Stimulate thought and action Example:
- 23. Buy-in Organization Facilitators Education team Senior staff Volunteer leaders Education committee Target audience Suppliers/vendors Other stakeholders Planning Organization Lead time Logistics Staffing Expertise Marketing Selection Training Coaching Mentoring Communication Debriefing Course corrections Potential Challenges
- 24. 09000 7 87654321560 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds Wisdom While You Walk
- 25. 09000 7 87654321560 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds Lunch for Six
- 26. 09000 7 87654321560 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds Idea Swap
- 27. 09000 7 87654321560 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds Ignite
- 29. Meeting: Dates: Action item Resource(s) Completion date 1. 2. 3. 4. 5. Accountability partner: Contact information: Notes and resources:
- 30. 09000 01 87654321590 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds Strategic Planning
- 32. 1. How can you more intentionally influence learning outcomes in your organization? 2. What changes can you make to more effectively balance learning and logistics?
- 33. • Implement your ideas • Check in with your accountability partner • Evaluate outcomes • Repeat the process
- 34. • Elevate the quality and sophistication of your programs • Build the reputation of your meetings department • Improve your organization’s bottom line
- 35. • Meetings & Conventions article – Creative Conference Formats – August 2012 – http://bit.ly/16soc3d • Event Garde blog post – 25 Instructional Strategies – October 2012 – http://bit.ly/Qssn2G
- 36. Leave a business card… I’ll email the slide deck.
- 37. Aug. 5, 2013 3:15 p.m. – 4:30 p.m. Building Financial Momentum Through Meetings & Membership Collaboration July 9, 2013 1 – 4 p.m. Building Financial Momentum Through Meetings & Membership Collaboration July 10, 2013 10:15 – 11:30 a.m. The Meetings Report: Five Game-Changing Tactics Redefining Education Strategy and Success
- 38. Aaron D. Wolowiec MSA, CAE, CMP, CTA (616) 710-1891 aaron@eventgarde.com www.eventgarde.com
Editor's Notes
- WelcomeStory – logistics vs. learning
- Introduce yourself to someone you don’t know.Who’s a planner? Who’s a supplier?Raise your hand if you influence learning outcomes in your organization.
- Locate a writing utensilFill in the blanks throughout the presentationLeave today with a customized blueprintBe prepared to share with the group
- What’s changing the way our constituentsengage with their education?Turn to your neighbor and brainstorm a list for the next two minutes.
- Debrief the audience – 3 minutes
- Comprehensive environmental scan – 5 minutes
- This picture represents the intersection of logistics and learning. As you can see, the intersection is congested. This often occurs in our own planning efforts. When forced to choose between learning and logistics, however, we generally choose logistics. After all, our events cannot run without certain basic logistics. To compete in this changing professional development landscape, though, we must more intentionally focus on learning outcomes. Simply managing logistics will no longer be enough.
- Who is this?What is he known for?
- Discuss the conference format, including any experience you have with this instructional strategy.Answer the following questions:Who would be your most skeptical stakeholder and what strategies might you employ to win them over?What aspect of meeting management would you find the most challenging and how might you overcome it?In working with facilitators, what task would you find the most challenging and how might you overcome it?
- Discuss the conference format, including any experience you have with this instructional strategy.Answer the following questions:Who would be your most skeptical stakeholder and what strategies might you employ to win them over?What aspect of meeting management would you find the most challenging and how might you overcome it?In working with facilitators, what task would you find the most challenging and how might you overcome it?
- Discuss the conference format, including any experience you have with this instructional strategy.Answer the following questions:Who would be your most skeptical stakeholder and what strategies might you employ to win them over?What aspect of meeting management would you find the most challenging and how might you overcome it?In working with facilitators, what task would you find the most challenging and how might you overcome it?
- Discuss the conference format, including any experience you have with this instructional strategy.Answer the following questions:Who would be your most skeptical stakeholder and what strategies might you employ to win them over?What aspect of meeting management would you find the most challenging and how might you overcome it?In working with facilitators, what task would you find the most challenging and how might you overcome it?
- Determine which format you’d like to incorporate into a future event; move to that corner of the room (flipchart posted); break into smaller groups – 5 minutes
- Build a strategic plan in your small group – 10 minutes Choose a meetingIdentify datesBrainstorm action items, resources, completion datesSelect an accountability partnerExchange contact informationJot down any additional notes/resources from the discussion
- Facilitator debrief – 7 minutes
- Discussion – 10 minutes