Mastering Content Marketing with LinkedInRob Humphrey
Content marketing is hot. Some 71% of marketers are basking in the glow of increased content marketing budgets. And even if you have zero budget, the expectations are increasing for modern digital marketers. So how do you make an impact? Specifically how can you use LinkedIn effectively?
Join a highly energized talk with Rob Humphrey, content marketing and sales expert from LinkedIn on how to harness LinkedIn.com for content marketing success.
How to design a powerful Linkedin Profile and leverage Linkedin to advanced y...Donna Gilliland
This presentation was on how to design and a powerful LinkedIn profile and leverage LinkedIn to advanced your career was delivered to the IAAP AL-MS division conference on June 13, 2015.
Learn how to create a LinkedIn profile that can be found in LinkedIn searches. Create a powerful LinkedIn summary statement. How to strategically use LinkedIn groups. Build authority in your area of expertise using LinkedIn Publisher.
Learn how to easily connect your job posts to LinkedIn members with the right skills and expertise.
For an overview of job posts on LinkedIn: http://bit.ly/1Tz7x7u
To learn more best practices for writing job descriptions: http://bit.ly/1Tz8nkL
This is an excerpt of a presentation given by Karen Hollenbach, LinkedIn Training Specialist, to the RCSA business community about the key steps for client attraction and how to find better clients on LinkedIn
Here's the presentation from Thursday with some extra links added! Let me know if there's any more you need to know on LinkedIn here! http://uk.linkedin.com/in/mirandabishop/
Crush It On LinkedIn: Building Trust, Relationships and ReferralsStephen Murphy
http://www.getbusymedia.com - LinkedIn is by far the most powerful online networking platform for business and career searching. Stephen Murphy, Marketing Manager at PCG Digital Marketing and founder of Get Busy Media, explains in this presentation how to get the most out of your LinkedIn account.
The Value of LinkedIn for Your BusinessThink Bespoke
This presentation was part of the Small Business Festival Victoria and City of Monash event, LinkedIn For Your Business.
Founder of Think Bespoke, Karen Hollenbach, led the session and took a deeper dive into the LinkedIn platform to help business owners in Melbourne better understand the value of key features of LinkedIn as a tool to:
1. Publish content in their area of expertise via the LinkedIn publishing platform.
2. Create a company page strategy to encourage professionals to follow and engage with the company's content.
3. Use LinkedIn groups to better understand how to reach target clients and learn from others.
Social Selling University brings to you a detailed, step-by-step presentation about how to use LinkedIn for social selling. With the entire business world connected through LinkedIn, you will learn powerful skills on how to utilize these network to build connections and generate sales.
Mastering Content Marketing with LinkedInRob Humphrey
Content marketing is hot. Some 71% of marketers are basking in the glow of increased content marketing budgets. And even if you have zero budget, the expectations are increasing for modern digital marketers. So how do you make an impact? Specifically how can you use LinkedIn effectively?
Join a highly energized talk with Rob Humphrey, content marketing and sales expert from LinkedIn on how to harness LinkedIn.com for content marketing success.
How to design a powerful Linkedin Profile and leverage Linkedin to advanced y...Donna Gilliland
This presentation was on how to design and a powerful LinkedIn profile and leverage LinkedIn to advanced your career was delivered to the IAAP AL-MS division conference on June 13, 2015.
Learn how to create a LinkedIn profile that can be found in LinkedIn searches. Create a powerful LinkedIn summary statement. How to strategically use LinkedIn groups. Build authority in your area of expertise using LinkedIn Publisher.
Learn how to easily connect your job posts to LinkedIn members with the right skills and expertise.
For an overview of job posts on LinkedIn: http://bit.ly/1Tz7x7u
To learn more best practices for writing job descriptions: http://bit.ly/1Tz8nkL
This is an excerpt of a presentation given by Karen Hollenbach, LinkedIn Training Specialist, to the RCSA business community about the key steps for client attraction and how to find better clients on LinkedIn
Here's the presentation from Thursday with some extra links added! Let me know if there's any more you need to know on LinkedIn here! http://uk.linkedin.com/in/mirandabishop/
Crush It On LinkedIn: Building Trust, Relationships and ReferralsStephen Murphy
http://www.getbusymedia.com - LinkedIn is by far the most powerful online networking platform for business and career searching. Stephen Murphy, Marketing Manager at PCG Digital Marketing and founder of Get Busy Media, explains in this presentation how to get the most out of your LinkedIn account.
The Value of LinkedIn for Your BusinessThink Bespoke
This presentation was part of the Small Business Festival Victoria and City of Monash event, LinkedIn For Your Business.
Founder of Think Bespoke, Karen Hollenbach, led the session and took a deeper dive into the LinkedIn platform to help business owners in Melbourne better understand the value of key features of LinkedIn as a tool to:
1. Publish content in their area of expertise via the LinkedIn publishing platform.
2. Create a company page strategy to encourage professionals to follow and engage with the company's content.
3. Use LinkedIn groups to better understand how to reach target clients and learn from others.
Social Selling University brings to you a detailed, step-by-step presentation about how to use LinkedIn for social selling. With the entire business world connected through LinkedIn, you will learn powerful skills on how to utilize these network to build connections and generate sales.
Helen Coldicott Social Media Trainer, Coach and Public Speaker explains how to use LinkedIn Effectively for your Business. How to Stand out, Build a strong network and Attract Great Clients with LinkedIn, from Coldicott Freelance Training
Industry expert and Certified Personnel Consultant, Barbara Bruno walks through solutions that will drive more referrals and boost your bottom line.
Want to boost your recruiting strategy, check out the Recruiting Firm's LinkedIn Field Guide: http://bit.ly/1Q7Dl1C
A simple, easy to follow guide to understanding the philosophy behind LinkedIn, as well as practical tips on setting up a LinkedIn profile and using the site's rich features.
Your professional brand is defined by information found about you online. Today's buyer starts their search before the salesperson enters the equation. A compelling, optimized LinkedIn profile is an opportunity to not only be found online, but to control that digital first impression.
Learn how to create a complete, keyword optimized LinkedIn profile. Research shows you are 40 times more effective in all your efforts on LinkedIn with a complete profile.
Understand the value of a building a large LinkedIn network of connections. The size of your network is directly linked to your rank in Google and LinkedIn search.
However, it's not enough to have a complete, keyword optimized profile and a large network. This is only the foundation you build upon. To be successful on LinkedIn you need to proactively reach out to your network: engage with valuable content and status updates that are both helpful and relevant to your target audience.
LinkedIn members are searching for thought leadership on LinkedIn. This is an opportunity to warm up the cold call and position yourself not as a service provide, but a valuable resource.
Your content should reinforce your branding statement and address the challenges that your clients and potential clients have. If you do this consistently, your network will have a clear understanding of your value proposition and reach out when they have a need.
Remember "People love to buy, but they hate to be sold."
I coach people on how to use LinkedIn to market themselves and their business to a targeted audience. If you want to learn more about this, please reach out to me for a complimentary consultation. 201.444.2991 or merrill.theresa@gmail.com
How accountants can use social media to build their client baseDennis Taylor
A brief presentation from the head of social media at the insolvency group Begbies Traynor, showcasing how accountants can utilise social media platforms to generate and win work.
LinkedIn has become an essential marketing and sales tool to be found, remembered and chosen by your ideal clients and target market. In this overview session Jo Saunders demonstrated how LinkedIn can be used to build your brand, and turn connections into potential clients, through content and conversation.
Jo Saunders was named #2 LinkedIn Expert in Asia Pacific for 2018, is co-host of #TheLinkedInCouch and the co-author of Get Good or Get Off - A guide to getting it right on social media.
Get help with your LinkedIn Strategy.
Book a Profile Review for just $247.
If you decide to upgrade to a Reboot, get the price deducted.
https://wildfiresocialmarketing.com/linkedinreview/
Helen Coldicott Social Media Trainer, Coach and Public Speaker explains how to use LinkedIn Effectively for your Business. How to Stand out, Build a strong network and Attract Great Clients with LinkedIn, from Coldicott Freelance Training
Industry expert and Certified Personnel Consultant, Barbara Bruno walks through solutions that will drive more referrals and boost your bottom line.
Want to boost your recruiting strategy, check out the Recruiting Firm's LinkedIn Field Guide: http://bit.ly/1Q7Dl1C
A simple, easy to follow guide to understanding the philosophy behind LinkedIn, as well as practical tips on setting up a LinkedIn profile and using the site's rich features.
Your professional brand is defined by information found about you online. Today's buyer starts their search before the salesperson enters the equation. A compelling, optimized LinkedIn profile is an opportunity to not only be found online, but to control that digital first impression.
Learn how to create a complete, keyword optimized LinkedIn profile. Research shows you are 40 times more effective in all your efforts on LinkedIn with a complete profile.
Understand the value of a building a large LinkedIn network of connections. The size of your network is directly linked to your rank in Google and LinkedIn search.
However, it's not enough to have a complete, keyword optimized profile and a large network. This is only the foundation you build upon. To be successful on LinkedIn you need to proactively reach out to your network: engage with valuable content and status updates that are both helpful and relevant to your target audience.
LinkedIn members are searching for thought leadership on LinkedIn. This is an opportunity to warm up the cold call and position yourself not as a service provide, but a valuable resource.
Your content should reinforce your branding statement and address the challenges that your clients and potential clients have. If you do this consistently, your network will have a clear understanding of your value proposition and reach out when they have a need.
Remember "People love to buy, but they hate to be sold."
I coach people on how to use LinkedIn to market themselves and their business to a targeted audience. If you want to learn more about this, please reach out to me for a complimentary consultation. 201.444.2991 or merrill.theresa@gmail.com
How accountants can use social media to build their client baseDennis Taylor
A brief presentation from the head of social media at the insolvency group Begbies Traynor, showcasing how accountants can utilise social media platforms to generate and win work.
LinkedIn has become an essential marketing and sales tool to be found, remembered and chosen by your ideal clients and target market. In this overview session Jo Saunders demonstrated how LinkedIn can be used to build your brand, and turn connections into potential clients, through content and conversation.
Jo Saunders was named #2 LinkedIn Expert in Asia Pacific for 2018, is co-host of #TheLinkedInCouch and the co-author of Get Good or Get Off - A guide to getting it right on social media.
Get help with your LinkedIn Strategy.
Book a Profile Review for just $247.
If you decide to upgrade to a Reboot, get the price deducted.
https://wildfiresocialmarketing.com/linkedinreview/
Determinants of host susceptibility in aggressive periodontitis+Conference+Pr...Ricardo Benza
Conferencia: "Determinantes de la susceptibilidad del huèsped en la periodontitis agresiva". Programaciòn Acadèmica Anual de la Asociaciòn Peruana de Periodoncia y Osteointegraciòn. Prof. Ricardo Benza Bedoya DDS, Auditorio del Laboratorio Graxo Smith & Kline. Lima-Peru 2007
South Park Blocks Parking - Portland Downtown Neighborhood Associationmazik
Explains the Portland (Oregon) Downtown Neighborhood Association's reasons for urging restoration of the 25-year ban on parking in the South Park Blocks.
1 month pop up location & integrated campaign where consumers were able to experience the benefits of using Windows Live Spaces & Microsoft Vista, first hand.
In this presentation, you will learn:
- How to provoke confidence and credibility while showcasing yourself as a professional
- How to position you as a thought-leader in your industry for massive career growth
- How to position you and your brand above your competition
- How to align your business goals and target audience so you can reach your true potential
How to build a strong brand on LinkedInRuth Kusemiju
Everyone needs a personal Brand! More than a resume or Bio
A Complete LinkedIn Profile Brand to
1) Optimize Your career change opportunity
2) Build a Network that Will Power Your Future
3) Build your personal web site to communicate your expertise
4) Get you job offers even when you’re not looking
5) Provide a positive first impression for people searching your name
6) Open up doors and opportunities you didn’t even know were there
7) Help build a network to take you where you want to go
Ivey Business School_Build Your Professional Brand on LinkedInJennifer Urbanski
This presentation was delivered to the MSc class at Ivey Business School on March 16 to educate students on how to leverage LinkedIn to build their professional brand and land their dream job.
Brand matters: mobilize your best talent ambassadors on LinkedInShira Appell
This session was delivered as part of our Talent Solutions Customer InVite Only Webinar Series in Q4 of 2015.
Do you wish your colleagues had a stronger brand on LinkedIn? This content will give you the tools to teach and empower your cross-functional partners and/or colleagues to be talent ambassadors for your organization and leave a lasting impression. We also recommend this content to be used to education and train your employees on the importance of building a strong professional brand on LinkedIn.
Free LinkedIn Resources for the Peace Corps Community and Beyond...Mona Khalil (She-Her)
As of March 15, 2020 all Peace Corps volunteers were evacuated from their posts around the world. As members of the Peace Corps community, we are #inittogether. We are here to support your transition back to the U.S.
This course was designed for Pittwater Council's staff to polish their Linkedin profiles and learn how Linkedin can be used to their advantage.
The Pittwater Linkedin eBook will be provided to extend learning after this Course.
WelcomeIn Presentation - Hong Kong, 25 Feb 2016Andy, Xinbin Hu
LinkedIn is the top social media site for Hong Kong professionals, however many are only modest LinkedIn users. This session will assist you with embracing LinkedIn as a vital way to communicate and engage with customers, employees and peers, as well as educate on how your and your company’s LinkedIn presence can elevate your organisation's brand.
Your LinkedIn profile is a primary resource that clearly communicates your assets and manages how others perceive you. Learn to design a strategy to get noticed, find where people are, connect to the right people, and publish your content. LinkedIn continues to evolve and change, ensure that your profile remains relevant and effective.
Your LinkedIn profile can increase your visibility; improve your searchability and connectability. This presentation includes tips to achieve the following results:
• Become an active participant
• Keep track of your network
• Implement the best-kept secret for your profile
• Improve your digital footprint
• Increase the relevancy of your job search
• Research companies
• Find and follow thought leaders
• Find and apply to jobs
You can use LinkedIn as a dynamic social media tool, even if you don't feel like it. LinkedIn can help you build and maintain relationships with people that matter to you.
CommsConnect London 2015 - Build a great profile and empower your employees t...LinkedIn Europe
Danielle Restivo, Senior Manager Corporate Communications, on how to build a great profile and empower your employees to be brand ambassadors at CommsConnect London 2015.
Creating a personal brand is no longer an option in today's career market. Learn why it matters, how to do it, and why LinkedIn is the best starting place.
101 Business Insights is the first business networking site that rewards members for their time and input. As a member you get real, asset-backed rewards for commenting, posting or even simply hanging out at the site. It’s our way of thanking you for engaging with and growing the network, and for being part of the most vibrant business community on the net.
For longer than he would like to admit, Rob has been connecting students with opportunity, arming recruiters with LinkedIn’s talent solutions, and helping colleges and universities fulfill the promise of the Connected School.
A dynamic speaker with a unique perspective on the modern student journey, Rob will leave you inspired, motivated, and enlightened on how LinkedIn continues to transform to meet the needs of students of all ages. Rob will also dive into the imperative for “connected schools—” a system for schools to work in unison to create demand, engage students and alumni, and reach top goals.
Throughout his transformational journey, Rob has completed several successful “missions” at LinkedIn while remaining one of the highest performing sales executives in the company’s history. Most recently as a Senior Manager of Content Marketing, Rob pioneered video, live events, and creative content for LinkedIn Talent Solutions. Rob is also a member of LinkedIn’s Education Vertical team, and gratefully works with marketers at 2U, Pearson, Cornell, UNC-Chapel Hill, and more. He is a backcountry snowboarder and an advisor to Arizona State University, Ithaca College, and Dension University.
Be on the lookout for Rob’s upcoming book on the college-to-career journey, and be sure to follow Rob on twitter (@linkedinrob) and on LinkedIn.
Rob Humphrey at Pearson Academic Partner SummitRob Humphrey
Since 2010 Rob Humphrey has been a key evangelist for LinkedIn's data-rich tools that help students, employers, and education institutions. Join Rob for a discussion that will highlight LinkedIn's evolving focus on education, new innovations in digital marketing, and how Pearson and LinkedIn are working together on cutting-edge marketing strategies to serve partners and education consumers. Rob will present fresh insights based on LinkedIn's unique data set and talk over key concepts to harness the platform.
Rob Humphrey is a five-year veteran of LinkedIn where he is top 1% performer in sales and marketing. Currently, he works with an elite group of customers that are part of LinkedIn Marketing solutions newly formed Education vertical. Prior to that Rob was a Senior Manager of Content Marketing and headed up creative visual and social efforts for LinkedIn Talent Solutions.
This talk is about marketing to students and prospective students at LinkedIn
The Case for Data-Driven Student Recruitment. Not to be confused with Campus ...Rob Humphrey
Rather than waiting for educational institutions or the government to bridge this generational chasm, (and the skills gap) employers should lead this effort (and many already are)
LinkedIn together with Employers can solve for inefficiencies in the talent market for college graduates
The imperative for employers:
Connect with students early and often with your Talent Brand, If you don’t, prepare to have butt kicked by talent competitors. (Like YP.com)
Consider Talent: Gain a broader perspective on Talent Markets by blurring the names of schools (stop using school as a proxy for experience) Is a Stanford CS grad better than a NC State Grad in CS? Is a Stanford CS grad worth 20% more $ than state grad? Are you getting 20% more talent?
Create: Creative content positioned for students and recent graduates (Higher Ed and Gov. will not do this as fast)
In 1970 Gas was 32 cents, and a diploma was your ticket to a job and 12% of population has at least a Bachelors degree, and you competed nationally for jobs
In 2014 The choice of school, major, field of study, plus skills give you good odds, 31% of populations has at least a bachelors degree, and you compete against kids globally for jobs
In 1970 college grads were driving in their cut off shorts to the beach with no seat belt on to party before their job started
Now, grads are filled with Anxiety, Fear and debt and they are still going to the beach returning home afterwards
The unemployment rate for people age 20 to 24 is 11 percent, compared with an overall rate that is under 7 percent.
Student loan debt surpassing the $1 trillion mark and unemployment on the rise, people are beginning to question that value.
The Millennial Generation has been called “Generation Jobless.” Nearly one quarter of the world’s young people – 290 million aged 15-24 -- are in 21st century limbo: they are NEETs -- not in Education, Employment, or Training.
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
The Impact of Artificial Intelligence on Modern Society.pdfssuser3e63fc
Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
-My dad factory no degree (
-My mom secretary in hospital no degree
-I tried to pick colleges based on avg annual snowfall my mom and my older brother suggested healthcare wa the way to go
I was flying blind
I had no idea what skills were in-demand
What jobs I could find
I had no professional contacts
The first several years of my career were a blur
I ended up in Boston working at a hospital dreading my ride on the T from Davis to Dorchester
I was flying blind
I had no idea what skills were in-demand
What jobs I could find
I had no professional contacts
The first several years of my career were a blur
I ended up in Boston working at a hospital dreading my ride on the T from Davis to Dorchester
Our value propositions for members – three ways that LinkedIn helps its members
Millions of members have told us…
where they went to school,
what they studied
What degree they got
Their internship
And everything they did in their careers after school
We have the first and only large-scale dataset exposing
the career outcomes of any education, for many decades, from any school in the world
The power of this data – for students, colleges, companies, even governments is mesmerizing
An ideal starting point for connecting with your professional world is building a great profile on LinkedIn
Personal Networks
“Spend Time”Info on friends
Info on personal interests
Entertainment updates
Nostalgic, Having fun, Distraction
Its hanging out with yuour kids on South Mountain
Professional Networks
“Invest Time”
Career info
Updates on brands
Current affairs
Achievement
Success
Aspiration
Findng a school
Aspiring
Your profile is the first thing people see when they look you up on LinkedIn. A great photo and a well-written headline can help you open more doors to opportunity.
A headline is your personal billboard and tells the world who you are. Boost your profile views by customizing your headline. Here’s how you can write one that clearly sets you apart from your peers.
Adding a summary of 40 words or more makes your profile more likely to turn up in a future employer’s search. A good tip is to ensure your summary includes keywords featured in desirable job descriptions for your field. Describe your experience and tell the world why you work in your chosen career. Avoid buzzwords (examples: strategic, team player, creative) and focus on your career accomplishments.
It’s essential to list all past experience. Your profile is 12 times more likely to be viewed if you have more than one position listed.
Illustrate your unique professional story and achievements by adding visuals such pictures, compelling videos, links to news stories and innovative presentations to your experience section.
Add skills – The optimal number is unique to each person. Include a mix of high level and niche skills and be specific.
Get Endorsements -Add skills that your connections can endorse you for and recognize those you’ve worked with on their professional skills. There are over 3 billion endorsements given to date on LinkedIn.
Adding causes and volunteer experience is a great way to round out your professional identity. Almost half of all hiring managers say they view volunteer experience as equivalent to formal work experience.
Adding causes and volunteer experience is a great way to round out your professional identity. Almost half of all hiring managers say they view volunteer experience as equivalent to formal work experience.
Adding causes and volunteer experience is a great way to round out your professional identity. Almost half of all hiring managers say they view volunteer experience as equivalent to formal work experience.
Keep up to date on industry news and articles on LinkedIn that will make you better at the job you have now.