SlideShare a Scribd company logo
Sententia
Learner
Personas
DesignTool
What is a Learner Persona?
Learner Personas are a fictional representation of your targeted
learners. They are based on real data about learner demographics
and behavior, along with educated speculation about their personal
histories, motivations, and concerns.
How are Learner Personas Created?
Learner personas are created through research, surveys, and
interviews of your target audience. That includes a mix of new and
seasoned employees – both “good” and “bad” -- who might align with
your target audience. You’ll collect data that is both qualitative and
quantitative to paint a picture of who your typical learner is, what
they value, and how your program fits into their daily lives.
How do you use a Learner Persona?
In order to bring together what you learn during assessments,
surveys, and interviews, the next step is to develop a set of personas.
Personas are composite characters that represent typical learners in
your target audience segments. They do not reflect a single person,
but rather are a combination of various employees, and portray the
types of people you are designing for.
You’ll want to create learner personas so that you can quickly explain
and disseminate that information across the organization in an
organized format, that is easy for your SME’s and developers to
understand.
© 2016, Sententia
www.SententiaGames.com
2
Learner Persona – Team Challenge
Description: Learning to develop learner personas is essential to building a solid
gamification strategy. When implemented properly these learner personas create
stronger alignment with your business and learning objectives. When developing a
learner persona, you should include more than just demographic statistics. Some other
identifiers you may want to include are personal histories, motivations, fears,
challenges, and concerns.
Personas are a detailed description of your learner and what they want to accomplish.
Usually the persona includes a short narrative describing the learner and are a useful
design technique to get a confident start in the analysis phase. A properly framed
learner persona will enable effective communication between members of the design
team. Personas enable a more focused, effective, and in-context gamification strategy
to drive motivation in learners.
The most effective personas are going to emerge out of a learner analysis that includes
interviews and real conversations with sample learners, as well as supervisors and
other stakeholders in the training.
Learner personas are:
• Hypothetical - Not real people
• Archetypal - Not average users
• Very specific - Name, background, picture, etc.
• Not the same as job roles
Ways to get information for your Learner Personas:
1. Surveys with learners as part of your standard ‘smile sheet’ course evaluations
2. Interviews with learners - Interviewing learners takes a little more work, but your
learners will feel like you care. What is stressing them out? What scares them? What
challenges does your program (process) help eliminate? What important problem
does your program (process) solve for them? Take these questions and have candid
conversations with a percentage of your learners to see what keeps them up at
night and what’s helping them the most.
3. Formal assessments
© 2016, Sententia
www.SententiaGames.com
3
Learner Persona – Team Challenge
The Persona Debate:
There can be some debate over whether personas are a help or a hindrance. Some
user experience (UX) designers argue that personas are a poor approach for
understanding the needs and wants of your learners because personas can allow a
distance between designers and users.
Personas end up being a representation of what designers wish their users were
like, rather than a reflection of true learners and prevent designers from having
empathy for their users. But, we think they are worth exploration, and can be
enhanced by including empirical data from a trusted assessment like the Reiss
profile.
Use these tips to get the most from your Learner Personas:
• Schedule conversations with sample members of your target learners. Even a
few conversations will help you remember there are real people behind the
personas.
• Although this is no place for politically correct conversations, be sure to watch
that stereotypes and social judgments don’t slip into your personas. (Ex: All
millennials want to use mobile devices for training.)
• Build empathy for the target learners by naming and adding photographs to
your personas. The more you can imagine their life and their story, the more
likely you are to understand who they are.
• It is ok to have more than one persona for your target learner group.
• Test your assumptions early and often.
© 2016, Sententia
www.SententiaGames.com
4
Player Centric Design is a philosophy that puts the user, and their goals, at the
center of the design and development process. It strives to develop programs that
are aligned with the learner’s needs. The first step in the player centered design
approach is to understand the player and their context within your L&D program.
The success of your gamification efforts depends on this clear understanding. It is
important to realize that you, as a designer, have different motivations for playing
than most of the people you encounter. The problem for the designer is without
anticipating different motivation profiles of potential players, you will not be able
to identify why some people engage and others disengage.
Gamification Attraction
TEAM CHALLENGE (Teams of 2-4 people)
Discuss with your team:
1. Have you ever a created a persona for your target learners?
2. What kind of personality/communication/preference assessments have you conducted
with your employees or clients? If you were to segment groups by attitudes, motivations,
values or other characteristics, what data or statistics do you have to help you determine
these groups?
3. Do you understand what work your learners do? What pain points exist in their lives?
4. What kind of questions might you ask to create a persona?
a. Demographics (age, gender, education, income, etc.)
b. Psychographics (values, beliefs, personality, lifestyle, etc.)
c. What’s a typical day like?
d. What makes the role challenging?
e. What values drive and motivate the learner?
5. What kind of incentive/reward/recognition programs do your learners desire?
The Challenge
Based on conversation with your team, and using the Learner Persona worksheets, develop a
Learner Persona for _____________________________.
Share
Choose one team member to speak for the team and give a 2 minute presentation. One
representative from each team will show and describe your Learner Persona.
This is the first time for many participants to create a persona. Have fun!
Learner Personas – Team Challenge
© 2016, Sententia
www.SententiaGames.com
Sententia
Learner
Personas
DesignTool
Equip yourself with the current best-
practices in Talent Development to
enhance your career.
Soon, you'll be creating and delivering
programs that not only engage learners,
but you'll also be able to show a clear
Return on Investment.
Learn more about earning a Certification in
Gamification. Live and online courses
available.
Go to:
http://www.sententiagames.com/certifications.html
© 2016, Sententia
www.SententiaGames.com
Persona Factor Fill in this section
Name – Give your persona a name—you want
this persona to feel real to you and not just a
group of statistics.
Demographics (age, gender, ethnicity, college,
etc.) - Avoid being “politically correct”. Do not try
to represent every single ethnic, gender, or
generational group if 90% are from one group.
Psychographics (values, beliefs, interests,
lifestyle, etc.) – Most effective in resonating with
a learner’s motivations and unarticulated needs.
Experience (with the company, within the role) -
New hire, 6 months, 2 years, long-term? What
represents the median of your learner not the
average. Averages can fool you.
Biggest challenges on the job - Most roles have
common challenges, needs, and pain points; find
them and include them in your persona.
What he/she values most about the role? -
What motivates this person regarding the role?
What makes him/her want to do this particular
job? Your training can acknowledge both
challenges AND values.
Workday flow - How does a day go from start to
finish? Your training should reflect understanding
of the workday flow—and not be incompatible
with that flow.
Technology and how it is used during the
flow of a day – Design for the technology
that the learner uses the most.
Where training will take place - Setting
matters as it tells you how distracted a
learner is likely to be, how much time is
realistic to allocate for any self-paced piece,
and whether sound is a good/bad option to
include.
Games played and amount of time spent
playing them – Ask your targets what
games they play, how much time they spend
playing, and how frequently they play.
Sententia Learner Persona Design Tool
© 2016, Sententia
www.SententiaGames.com
Name, Sketch (Picture), Behaviors Needs, Pain Points, Workday Flow, Technology
Demographics and Psychographics Motivational Profile
Sententia Learner Persona Design Tool
© 2016, Sententia
www.SententiaGames.com

More Related Content

Viewers also liked

[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...
[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...
[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...
Yu-kai Chou
 
Gamification World Congress 2016 Keynote by Yu-kai Chou
Gamification World Congress 2016 Keynote by Yu-kai ChouGamification World Congress 2016 Keynote by Yu-kai Chou
Gamification World Congress 2016 Keynote by Yu-kai Chou
Yu-kai Chou
 
Green Gamification at Green Growth 2017 Conference
Green Gamification at Green Growth 2017 ConferenceGreen Gamification at Green Growth 2017 Conference
Green Gamification at Green Growth 2017 Conference
Pete Baikins
 
Octalysis Group Gamification Design Challenge (Feb 2017)
Octalysis Group Gamification Design Challenge (Feb 2017)Octalysis Group Gamification Design Challenge (Feb 2017)
Octalysis Group Gamification Design Challenge (Feb 2017)
Yu-kai Chou
 
Gamification Memes
Gamification MemesGamification Memes
Gamification Memes
Andrzej Marczewski
 
What is gamification monica cornetti
What is gamification   monica cornettiWhat is gamification   monica cornetti
What is gamification monica cornettiMonica Cornetti
 
Level Up Your Talent Development with Gamification [eBook]
Level Up Your Talent Development with Gamification [eBook]Level Up Your Talent Development with Gamification [eBook]
Level Up Your Talent Development with Gamification [eBook]
Monica Cornetti
 
Game Thinking - Free Chapter from Even Ninja Monkeys Like to Play
Game Thinking - Free Chapter from Even Ninja Monkeys Like to PlayGame Thinking - Free Chapter from Even Ninja Monkeys Like to Play
Game Thinking - Free Chapter from Even Ninja Monkeys Like to Play
Andrzej Marczewski
 
Sententia LV1 Gamification Apprentice Certification
Sententia LV1 Gamification Apprentice CertificationSententia LV1 Gamification Apprentice Certification
Sententia LV1 Gamification Apprentice Certification
Monica Cornetti
 
Gwc16 intro
Gwc16 introGwc16 intro
Gwc16 intro
An Coppens
 
Gamification Frameworks
Gamification FrameworksGamification Frameworks
Gamification Frameworks
Andrzej Marczewski
 
Gamification in marketing
Gamification in marketingGamification in marketing
Gamification in marketing
An Coppens
 
Gamified UK Gamification Method Workshop 2014
Gamified UK Gamification Method Workshop 2014Gamified UK Gamification Method Workshop 2014
Gamified UK Gamification Method Workshop 2014
Andrzej Marczewski
 
GWC16 KFC Turkey's Brand Metric's Gamification Journey
GWC16 KFC Turkey's Brand Metric's Gamification JourneyGWC16 KFC Turkey's Brand Metric's Gamification Journey
GWC16 KFC Turkey's Brand Metric's Gamification Journey
Ercan Altuğ YILMAZ
 
A Collection of my general memes and words of wisdom!
A Collection of my general memes and words of wisdom!A Collection of my general memes and words of wisdom!
A Collection of my general memes and words of wisdom!
Andrzej Marczewski
 
Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)
Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)
Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)
Yu-kai Chou
 
Octalysis Gamification Workshop for AIG Japan (2015)
Octalysis Gamification Workshop for AIG Japan (2015)Octalysis Gamification Workshop for AIG Japan (2015)
Octalysis Gamification Workshop for AIG Japan (2015)
Yu-kai Chou
 
Gamification memes from the past 4 years
Gamification memes from the past 4 yearsGamification memes from the past 4 years
Gamification memes from the past 4 years
Andrzej Marczewski
 
The Gamification User Types Hexad Scale
The Gamification User Types Hexad ScaleThe Gamification User Types Hexad Scale
The Gamification User Types Hexad Scale
Gustavo Tondello
 
About Bloomsburg's Instructional Technology Program
About Bloomsburg's Instructional Technology ProgramAbout Bloomsburg's Instructional Technology Program
About Bloomsburg's Instructional Technology Program
Karl Kapp
 

Viewers also liked (20)

[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...
[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...
[Keynote at WGC 2015] Maturity in Gamification, a shift to White Hat Intrinsi...
 
Gamification World Congress 2016 Keynote by Yu-kai Chou
Gamification World Congress 2016 Keynote by Yu-kai ChouGamification World Congress 2016 Keynote by Yu-kai Chou
Gamification World Congress 2016 Keynote by Yu-kai Chou
 
Green Gamification at Green Growth 2017 Conference
Green Gamification at Green Growth 2017 ConferenceGreen Gamification at Green Growth 2017 Conference
Green Gamification at Green Growth 2017 Conference
 
Octalysis Group Gamification Design Challenge (Feb 2017)
Octalysis Group Gamification Design Challenge (Feb 2017)Octalysis Group Gamification Design Challenge (Feb 2017)
Octalysis Group Gamification Design Challenge (Feb 2017)
 
Gamification Memes
Gamification MemesGamification Memes
Gamification Memes
 
What is gamification monica cornetti
What is gamification   monica cornettiWhat is gamification   monica cornetti
What is gamification monica cornetti
 
Level Up Your Talent Development with Gamification [eBook]
Level Up Your Talent Development with Gamification [eBook]Level Up Your Talent Development with Gamification [eBook]
Level Up Your Talent Development with Gamification [eBook]
 
Game Thinking - Free Chapter from Even Ninja Monkeys Like to Play
Game Thinking - Free Chapter from Even Ninja Monkeys Like to PlayGame Thinking - Free Chapter from Even Ninja Monkeys Like to Play
Game Thinking - Free Chapter from Even Ninja Monkeys Like to Play
 
Sententia LV1 Gamification Apprentice Certification
Sententia LV1 Gamification Apprentice CertificationSententia LV1 Gamification Apprentice Certification
Sententia LV1 Gamification Apprentice Certification
 
Gwc16 intro
Gwc16 introGwc16 intro
Gwc16 intro
 
Gamification Frameworks
Gamification FrameworksGamification Frameworks
Gamification Frameworks
 
Gamification in marketing
Gamification in marketingGamification in marketing
Gamification in marketing
 
Gamified UK Gamification Method Workshop 2014
Gamified UK Gamification Method Workshop 2014Gamified UK Gamification Method Workshop 2014
Gamified UK Gamification Method Workshop 2014
 
GWC16 KFC Turkey's Brand Metric's Gamification Journey
GWC16 KFC Turkey's Brand Metric's Gamification JourneyGWC16 KFC Turkey's Brand Metric's Gamification Journey
GWC16 KFC Turkey's Brand Metric's Gamification Journey
 
A Collection of my general memes and words of wisdom!
A Collection of my general memes and words of wisdom!A Collection of my general memes and words of wisdom!
A Collection of my general memes and words of wisdom!
 
Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)
Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)
Yu-kai Chou's Gamification Talk for QCommons (Christian Organization)
 
Octalysis Gamification Workshop for AIG Japan (2015)
Octalysis Gamification Workshop for AIG Japan (2015)Octalysis Gamification Workshop for AIG Japan (2015)
Octalysis Gamification Workshop for AIG Japan (2015)
 
Gamification memes from the past 4 years
Gamification memes from the past 4 yearsGamification memes from the past 4 years
Gamification memes from the past 4 years
 
The Gamification User Types Hexad Scale
The Gamification User Types Hexad ScaleThe Gamification User Types Hexad Scale
The Gamification User Types Hexad Scale
 
About Bloomsburg's Instructional Technology Program
About Bloomsburg's Instructional Technology ProgramAbout Bloomsburg's Instructional Technology Program
About Bloomsburg's Instructional Technology Program
 

Similar to Learner Personas - A Team Challenge

Personas Demystified 1.0
Personas Demystified 1.0Personas Demystified 1.0
Personas Demystified 1.0
Mo Goltz
 
DEVELOPING YOURPERSONAL CAREER PLANDeliverables.docx
DEVELOPING YOURPERSONAL CAREER PLANDeliverables.docxDEVELOPING YOURPERSONAL CAREER PLANDeliverables.docx
DEVELOPING YOURPERSONAL CAREER PLANDeliverables.docx
lynettearnold46882
 
Objective I am seeking employment with a company where I can us.docx
Objective I am seeking employment with a company where I can us.docxObjective I am seeking employment with a company where I can us.docx
Objective I am seeking employment with a company where I can us.docx
cherishwinsland
 
Infosys
InfosysInfosys
Why You Need a Career Plan
Why You Need a Career PlanWhy You Need a Career Plan
Why You Need a Career Plan
Danika Schmid
 
Rapid Persona Creation for Everyday Marketing
Rapid Persona Creation for Everyday MarketingRapid Persona Creation for Everyday Marketing
Rapid Persona Creation for Everyday Marketing
Centerline Digital
 
Personal Development Reflection
Personal Development ReflectionPersonal Development Reflection
Personal Development Reflection
Michelle Madero
 
Human Resources: Insights from the Field (Jeff Kiely)
Human Resources: Insights from the Field (Jeff Kiely)Human Resources: Insights from the Field (Jeff Kiely)
Human Resources: Insights from the Field (Jeff Kiely)
nado-web
 
HR southwest presentation v employee mindmeld
HR southwest presentation v employee mindmeldHR southwest presentation v employee mindmeld
HR southwest presentation v employee mindmeld
Mike Courtney
 
115C H A P T E R F I V EExploring and understanding .docx
115C H A P T E R  F I V EExploring and understanding .docx115C H A P T E R  F I V EExploring and understanding .docx
115C H A P T E R F I V EExploring and understanding .docx
aulasnilda
 
115C H A P T E R F I V EExploring and understanding .docx
115C H A P T E R  F I V EExploring and understanding .docx115C H A P T E R  F I V EExploring and understanding .docx
115C H A P T E R F I V EExploring and understanding .docx
RAJU852744
 
rosalee-laws-Curriculum Vitae-2016
rosalee-laws-Curriculum Vitae-2016rosalee-laws-Curriculum Vitae-2016
rosalee-laws-Curriculum Vitae-2016
Rosalee Laws RENAISSANCE WOMAN♛
 
Mingyi Yang 27.10.2016
Mingyi Yang 27.10.2016Mingyi Yang 27.10.2016
Mingyi Yang 27.10.2016
Mingyi Yang
 
Christian Dinesen - 3 steps to make long distance leadership work
Christian Dinesen - 3 steps to make long distance leadership workChristian Dinesen - 3 steps to make long distance leadership work
Christian Dinesen - 3 steps to make long distance leadership work
Christian Dinesen Head of Institute - Director of Training
 
Focus your Recruitment Strategy
Focus your Recruitment StrategyFocus your Recruitment Strategy
Focus your Recruitment Strategy
HireSmart LLC
 
DevLearn Notes - Ashley's four days at the DevLearn Conference!
DevLearn Notes - Ashley's four days at the DevLearn Conference! DevLearn Notes - Ashley's four days at the DevLearn Conference!
DevLearn Notes - Ashley's four days at the DevLearn Conference!
Ashley Porter
 
ME+ assessment and selection
ME+ assessment and selectionME+ assessment and selection
ME+ assessment and selection
ME+
 
Transition Plan Lesson Plans
Transition Plan Lesson PlansTransition Plan Lesson Plans
Transition Plan Lesson Plans
dgoldie09
 
Personas Live Web Seminar Final 9 11
Personas Live Web Seminar Final 9 11Personas Live Web Seminar Final 9 11
Personas Live Web Seminar Final 9 11
Experience Dynamics
 
Creating Passion is an Inside Job- The Why & How of Building a Great Staff Cu...
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Cu...Creating Passion is an Inside Job-The Why & How of Building a Great Staff Cu...
Creating Passion is an Inside Job- The Why & How of Building a Great Staff Cu...
Missy (Grubbs, Blankenship) Schmidt
 

Similar to Learner Personas - A Team Challenge (20)

Personas Demystified 1.0
Personas Demystified 1.0Personas Demystified 1.0
Personas Demystified 1.0
 
DEVELOPING YOURPERSONAL CAREER PLANDeliverables.docx
DEVELOPING YOURPERSONAL CAREER PLANDeliverables.docxDEVELOPING YOURPERSONAL CAREER PLANDeliverables.docx
DEVELOPING YOURPERSONAL CAREER PLANDeliverables.docx
 
Objective I am seeking employment with a company where I can us.docx
Objective I am seeking employment with a company where I can us.docxObjective I am seeking employment with a company where I can us.docx
Objective I am seeking employment with a company where I can us.docx
 
Infosys
InfosysInfosys
Infosys
 
Why You Need a Career Plan
Why You Need a Career PlanWhy You Need a Career Plan
Why You Need a Career Plan
 
Rapid Persona Creation for Everyday Marketing
Rapid Persona Creation for Everyday MarketingRapid Persona Creation for Everyday Marketing
Rapid Persona Creation for Everyday Marketing
 
Personal Development Reflection
Personal Development ReflectionPersonal Development Reflection
Personal Development Reflection
 
Human Resources: Insights from the Field (Jeff Kiely)
Human Resources: Insights from the Field (Jeff Kiely)Human Resources: Insights from the Field (Jeff Kiely)
Human Resources: Insights from the Field (Jeff Kiely)
 
HR southwest presentation v employee mindmeld
HR southwest presentation v employee mindmeldHR southwest presentation v employee mindmeld
HR southwest presentation v employee mindmeld
 
115C H A P T E R F I V EExploring and understanding .docx
115C H A P T E R  F I V EExploring and understanding .docx115C H A P T E R  F I V EExploring and understanding .docx
115C H A P T E R F I V EExploring and understanding .docx
 
115C H A P T E R F I V EExploring and understanding .docx
115C H A P T E R  F I V EExploring and understanding .docx115C H A P T E R  F I V EExploring and understanding .docx
115C H A P T E R F I V EExploring and understanding .docx
 
rosalee-laws-Curriculum Vitae-2016
rosalee-laws-Curriculum Vitae-2016rosalee-laws-Curriculum Vitae-2016
rosalee-laws-Curriculum Vitae-2016
 
Mingyi Yang 27.10.2016
Mingyi Yang 27.10.2016Mingyi Yang 27.10.2016
Mingyi Yang 27.10.2016
 
Christian Dinesen - 3 steps to make long distance leadership work
Christian Dinesen - 3 steps to make long distance leadership workChristian Dinesen - 3 steps to make long distance leadership work
Christian Dinesen - 3 steps to make long distance leadership work
 
Focus your Recruitment Strategy
Focus your Recruitment StrategyFocus your Recruitment Strategy
Focus your Recruitment Strategy
 
DevLearn Notes - Ashley's four days at the DevLearn Conference!
DevLearn Notes - Ashley's four days at the DevLearn Conference! DevLearn Notes - Ashley's four days at the DevLearn Conference!
DevLearn Notes - Ashley's four days at the DevLearn Conference!
 
ME+ assessment and selection
ME+ assessment and selectionME+ assessment and selection
ME+ assessment and selection
 
Transition Plan Lesson Plans
Transition Plan Lesson PlansTransition Plan Lesson Plans
Transition Plan Lesson Plans
 
Personas Live Web Seminar Final 9 11
Personas Live Web Seminar Final 9 11Personas Live Web Seminar Final 9 11
Personas Live Web Seminar Final 9 11
 
Creating Passion is an Inside Job- The Why & How of Building a Great Staff Cu...
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Cu...Creating Passion is an Inside Job-The Why & How of Building a Great Staff Cu...
Creating Passion is an Inside Job- The Why & How of Building a Great Staff Cu...
 

More from Monica Cornetti

Promoting Inclusive Excellence in Education
Promoting Inclusive Excellence in EducationPromoting Inclusive Excellence in Education
Promoting Inclusive Excellence in Education
Monica Cornetti
 
Sentential Gamification LV1 Certification Sample Project Submissions
Sentential Gamification LV1 Certification Sample Project SubmissionsSentential Gamification LV1 Certification Sample Project Submissions
Sentential Gamification LV1 Certification Sample Project Submissions
Monica Cornetti
 
Four Types of Gamification for Learning (http://bit.ly/4TypesGami)
Four Types of Gamification for Learning (http://bit.ly/4TypesGami)Four Types of Gamification for Learning (http://bit.ly/4TypesGami)
Four Types of Gamification for Learning (http://bit.ly/4TypesGami)
Monica Cornetti
 
Gamification - Monica Cornetti Training Magazine Conference 2018
Gamification - Monica Cornetti Training Magazine Conference 2018Gamification - Monica Cornetti Training Magazine Conference 2018
Gamification - Monica Cornetti Training Magazine Conference 2018
Monica Cornetti
 
Top 10 Rated Gamification Talk Radio Episodes from 2017
Top 10 Rated Gamification Talk Radio Episodes from 2017Top 10 Rated Gamification Talk Radio Episodes from 2017
Top 10 Rated Gamification Talk Radio Episodes from 2017
Monica Cornetti
 
Game the System A Proven Method to Level Up Your Training with Gamification 4...
Game the System A Proven Method to Level Up Your Training with Gamification 4...Game the System A Proven Method to Level Up Your Training with Gamification 4...
Game the System A Proven Method to Level Up Your Training with Gamification 4...
Monica Cornetti
 
Gamification Design for Training and Talent Development
Gamification Design for Training and Talent DevelopmentGamification Design for Training and Talent Development
Gamification Design for Training and Talent Development
Monica Cornetti
 
Gamification Presentation for National Speakers Association
Gamification Presentation for National Speakers AssociationGamification Presentation for National Speakers Association
Gamification Presentation for National Speakers Association
Monica Cornetti
 
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
Monica Cornetti
 
5 Proven Ways to Create Change with Gamification with Monica Cornetti
5 Proven Ways to Create Change with Gamification with Monica Cornetti5 Proven Ways to Create Change with Gamification with Monica Cornetti
5 Proven Ways to Create Change with Gamification with Monica Cornetti
Monica Cornetti
 
Sententia Gamification Certification and Audits with Monica Cornetti
Sententia Gamification Certification and Audits with Monica CornettiSententia Gamification Certification and Audits with Monica Cornetti
Sententia Gamification Certification and Audits with Monica Cornetti
Monica Cornetti
 
3 Ways to Guarantee Your Gamification Project WILL Fail
3 Ways to Guarantee Your Gamification Project WILL Fail  3 Ways to Guarantee Your Gamification Project WILL Fail
3 Ways to Guarantee Your Gamification Project WILL Fail
Monica Cornetti
 
SCRIPT for Gamification 101 - 2020 Workforcefor Private Client Presentation
SCRIPT for Gamification 101 - 2020 Workforcefor Private Client PresentationSCRIPT for Gamification 101 - 2020 Workforcefor Private Client Presentation
SCRIPT for Gamification 101 - 2020 Workforcefor Private Client Presentation
Monica Cornetti
 
HRSouthwest Conference 2014 - Game the System™ Playshop
HRSouthwest Conference 2014 - Game the System™ PlayshopHRSouthwest Conference 2014 - Game the System™ Playshop
HRSouthwest Conference 2014 - Game the System™ Playshop
Monica Cornetti
 
World Explorer Client Engagement Playshop - United Airlines
World Explorer Client Engagement Playshop - United AirlinesWorld Explorer Client Engagement Playshop - United Airlines
World Explorer Client Engagement Playshop - United Airlines
Monica Cornetti
 
Millennial Madness... Ready or not, hear they come!
Millennial Madness... Ready or not, hear they come!Millennial Madness... Ready or not, hear they come!
Millennial Madness... Ready or not, hear they come!
Monica Cornetti
 
The Ultimate Cheat Sheet in Managing Millenials
The Ultimate Cheat Sheet in Managing MillenialsThe Ultimate Cheat Sheet in Managing Millenials
The Ultimate Cheat Sheet in Managing Millenials
Monica Cornetti
 
What Were You Thinking? Breakout Session Shell WAVE 2014
What Were You Thinking? Breakout Session Shell WAVE 2014What Were You Thinking? Breakout Session Shell WAVE 2014
What Were You Thinking? Breakout Session Shell WAVE 2014
Monica Cornetti
 
How to Deliver Low Tech Gamification with Game the System™
How to Deliver Low Tech Gamification with Game the System™How to Deliver Low Tech Gamification with Game the System™
How to Deliver Low Tech Gamification with Game the System™
Monica Cornetti
 
What isGamification?
What isGamification?What isGamification?
What isGamification?
Monica Cornetti
 

More from Monica Cornetti (20)

Promoting Inclusive Excellence in Education
Promoting Inclusive Excellence in EducationPromoting Inclusive Excellence in Education
Promoting Inclusive Excellence in Education
 
Sentential Gamification LV1 Certification Sample Project Submissions
Sentential Gamification LV1 Certification Sample Project SubmissionsSentential Gamification LV1 Certification Sample Project Submissions
Sentential Gamification LV1 Certification Sample Project Submissions
 
Four Types of Gamification for Learning (http://bit.ly/4TypesGami)
Four Types of Gamification for Learning (http://bit.ly/4TypesGami)Four Types of Gamification for Learning (http://bit.ly/4TypesGami)
Four Types of Gamification for Learning (http://bit.ly/4TypesGami)
 
Gamification - Monica Cornetti Training Magazine Conference 2018
Gamification - Monica Cornetti Training Magazine Conference 2018Gamification - Monica Cornetti Training Magazine Conference 2018
Gamification - Monica Cornetti Training Magazine Conference 2018
 
Top 10 Rated Gamification Talk Radio Episodes from 2017
Top 10 Rated Gamification Talk Radio Episodes from 2017Top 10 Rated Gamification Talk Radio Episodes from 2017
Top 10 Rated Gamification Talk Radio Episodes from 2017
 
Game the System A Proven Method to Level Up Your Training with Gamification 4...
Game the System A Proven Method to Level Up Your Training with Gamification 4...Game the System A Proven Method to Level Up Your Training with Gamification 4...
Game the System A Proven Method to Level Up Your Training with Gamification 4...
 
Gamification Design for Training and Talent Development
Gamification Design for Training and Talent DevelopmentGamification Design for Training and Talent Development
Gamification Design for Training and Talent Development
 
Gamification Presentation for National Speakers Association
Gamification Presentation for National Speakers AssociationGamification Presentation for National Speakers Association
Gamification Presentation for National Speakers Association
 
ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015ACCA Gamification 101 September 17 2015
ACCA Gamification 101 September 17 2015
 
5 Proven Ways to Create Change with Gamification with Monica Cornetti
5 Proven Ways to Create Change with Gamification with Monica Cornetti5 Proven Ways to Create Change with Gamification with Monica Cornetti
5 Proven Ways to Create Change with Gamification with Monica Cornetti
 
Sententia Gamification Certification and Audits with Monica Cornetti
Sententia Gamification Certification and Audits with Monica CornettiSententia Gamification Certification and Audits with Monica Cornetti
Sententia Gamification Certification and Audits with Monica Cornetti
 
3 Ways to Guarantee Your Gamification Project WILL Fail
3 Ways to Guarantee Your Gamification Project WILL Fail  3 Ways to Guarantee Your Gamification Project WILL Fail
3 Ways to Guarantee Your Gamification Project WILL Fail
 
SCRIPT for Gamification 101 - 2020 Workforcefor Private Client Presentation
SCRIPT for Gamification 101 - 2020 Workforcefor Private Client PresentationSCRIPT for Gamification 101 - 2020 Workforcefor Private Client Presentation
SCRIPT for Gamification 101 - 2020 Workforcefor Private Client Presentation
 
HRSouthwest Conference 2014 - Game the System™ Playshop
HRSouthwest Conference 2014 - Game the System™ PlayshopHRSouthwest Conference 2014 - Game the System™ Playshop
HRSouthwest Conference 2014 - Game the System™ Playshop
 
World Explorer Client Engagement Playshop - United Airlines
World Explorer Client Engagement Playshop - United AirlinesWorld Explorer Client Engagement Playshop - United Airlines
World Explorer Client Engagement Playshop - United Airlines
 
Millennial Madness... Ready or not, hear they come!
Millennial Madness... Ready or not, hear they come!Millennial Madness... Ready or not, hear they come!
Millennial Madness... Ready or not, hear they come!
 
The Ultimate Cheat Sheet in Managing Millenials
The Ultimate Cheat Sheet in Managing MillenialsThe Ultimate Cheat Sheet in Managing Millenials
The Ultimate Cheat Sheet in Managing Millenials
 
What Were You Thinking? Breakout Session Shell WAVE 2014
What Were You Thinking? Breakout Session Shell WAVE 2014What Were You Thinking? Breakout Session Shell WAVE 2014
What Were You Thinking? Breakout Session Shell WAVE 2014
 
How to Deliver Low Tech Gamification with Game the System™
How to Deliver Low Tech Gamification with Game the System™How to Deliver Low Tech Gamification with Game the System™
How to Deliver Low Tech Gamification with Game the System™
 
What isGamification?
What isGamification?What isGamification?
What isGamification?
 

Recently uploaded

Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
SOFTTECHHUB
 
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraTata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Avirahi City Dholera
 
2022 Vintage Roman Numerals Men Rings
2022 Vintage Roman  Numerals  Men  Rings2022 Vintage Roman  Numerals  Men  Rings
2022 Vintage Roman Numerals Men Rings
aragme
 
Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024
Adnet Communications
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
techboxsqauremedia
 
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta MatkaDpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
Lital Barkan
 
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
thesiliconleaders
 
-- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month ---- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month --
NZSG
 
Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
Norma Mushkat Gaffin
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
FelixPerez547899
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
techboxsqauremedia
 
Structural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for BuildingsStructural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for Buildings
Chandresh Chudasama
 
Training my puppy and implementation in this story
Training my puppy and implementation in this storyTraining my puppy and implementation in this story
Training my puppy and implementation in this story
WilliamRodrigues148
 
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
Kirill Klimov
 
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesEvent Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Holger Mueller
 
Part 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 SlowdownPart 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 Slowdown
jeffkluth1
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
LuanWise
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 

Recently uploaded (20)

Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
 
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraTata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
 
2022 Vintage Roman Numerals Men Rings
2022 Vintage Roman  Numerals  Men  Rings2022 Vintage Roman  Numerals  Men  Rings
2022 Vintage Roman Numerals Men Rings
 
Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024Lundin Gold Corporate Presentation - June 2024
Lundin Gold Corporate Presentation - June 2024
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
 
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta MatkaDpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
 
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfThe 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
 
-- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month ---- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month --
 
Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
 
Structural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for BuildingsStructural Design Process: Step-by-Step Guide for Buildings
Structural Design Process: Step-by-Step Guide for Buildings
 
Training my puppy and implementation in this story
Training my puppy and implementation in this storyTraining my puppy and implementation in this story
Training my puppy and implementation in this story
 
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
 
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesEvent Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
 
Part 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 SlowdownPart 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 Slowdown
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 

Learner Personas - A Team Challenge

  • 1. Sententia Learner Personas DesignTool What is a Learner Persona? Learner Personas are a fictional representation of your targeted learners. They are based on real data about learner demographics and behavior, along with educated speculation about their personal histories, motivations, and concerns. How are Learner Personas Created? Learner personas are created through research, surveys, and interviews of your target audience. That includes a mix of new and seasoned employees – both “good” and “bad” -- who might align with your target audience. You’ll collect data that is both qualitative and quantitative to paint a picture of who your typical learner is, what they value, and how your program fits into their daily lives. How do you use a Learner Persona? In order to bring together what you learn during assessments, surveys, and interviews, the next step is to develop a set of personas. Personas are composite characters that represent typical learners in your target audience segments. They do not reflect a single person, but rather are a combination of various employees, and portray the types of people you are designing for. You’ll want to create learner personas so that you can quickly explain and disseminate that information across the organization in an organized format, that is easy for your SME’s and developers to understand. © 2016, Sententia www.SententiaGames.com
  • 2. 2 Learner Persona – Team Challenge Description: Learning to develop learner personas is essential to building a solid gamification strategy. When implemented properly these learner personas create stronger alignment with your business and learning objectives. When developing a learner persona, you should include more than just demographic statistics. Some other identifiers you may want to include are personal histories, motivations, fears, challenges, and concerns. Personas are a detailed description of your learner and what they want to accomplish. Usually the persona includes a short narrative describing the learner and are a useful design technique to get a confident start in the analysis phase. A properly framed learner persona will enable effective communication between members of the design team. Personas enable a more focused, effective, and in-context gamification strategy to drive motivation in learners. The most effective personas are going to emerge out of a learner analysis that includes interviews and real conversations with sample learners, as well as supervisors and other stakeholders in the training. Learner personas are: • Hypothetical - Not real people • Archetypal - Not average users • Very specific - Name, background, picture, etc. • Not the same as job roles Ways to get information for your Learner Personas: 1. Surveys with learners as part of your standard ‘smile sheet’ course evaluations 2. Interviews with learners - Interviewing learners takes a little more work, but your learners will feel like you care. What is stressing them out? What scares them? What challenges does your program (process) help eliminate? What important problem does your program (process) solve for them? Take these questions and have candid conversations with a percentage of your learners to see what keeps them up at night and what’s helping them the most. 3. Formal assessments © 2016, Sententia www.SententiaGames.com
  • 3. 3 Learner Persona – Team Challenge The Persona Debate: There can be some debate over whether personas are a help or a hindrance. Some user experience (UX) designers argue that personas are a poor approach for understanding the needs and wants of your learners because personas can allow a distance between designers and users. Personas end up being a representation of what designers wish their users were like, rather than a reflection of true learners and prevent designers from having empathy for their users. But, we think they are worth exploration, and can be enhanced by including empirical data from a trusted assessment like the Reiss profile. Use these tips to get the most from your Learner Personas: • Schedule conversations with sample members of your target learners. Even a few conversations will help you remember there are real people behind the personas. • Although this is no place for politically correct conversations, be sure to watch that stereotypes and social judgments don’t slip into your personas. (Ex: All millennials want to use mobile devices for training.) • Build empathy for the target learners by naming and adding photographs to your personas. The more you can imagine their life and their story, the more likely you are to understand who they are. • It is ok to have more than one persona for your target learner group. • Test your assumptions early and often. © 2016, Sententia www.SententiaGames.com
  • 4. 4 Player Centric Design is a philosophy that puts the user, and their goals, at the center of the design and development process. It strives to develop programs that are aligned with the learner’s needs. The first step in the player centered design approach is to understand the player and their context within your L&D program. The success of your gamification efforts depends on this clear understanding. It is important to realize that you, as a designer, have different motivations for playing than most of the people you encounter. The problem for the designer is without anticipating different motivation profiles of potential players, you will not be able to identify why some people engage and others disengage. Gamification Attraction TEAM CHALLENGE (Teams of 2-4 people) Discuss with your team: 1. Have you ever a created a persona for your target learners? 2. What kind of personality/communication/preference assessments have you conducted with your employees or clients? If you were to segment groups by attitudes, motivations, values or other characteristics, what data or statistics do you have to help you determine these groups? 3. Do you understand what work your learners do? What pain points exist in their lives? 4. What kind of questions might you ask to create a persona? a. Demographics (age, gender, education, income, etc.) b. Psychographics (values, beliefs, personality, lifestyle, etc.) c. What’s a typical day like? d. What makes the role challenging? e. What values drive and motivate the learner? 5. What kind of incentive/reward/recognition programs do your learners desire? The Challenge Based on conversation with your team, and using the Learner Persona worksheets, develop a Learner Persona for _____________________________. Share Choose one team member to speak for the team and give a 2 minute presentation. One representative from each team will show and describe your Learner Persona. This is the first time for many participants to create a persona. Have fun! Learner Personas – Team Challenge © 2016, Sententia www.SententiaGames.com
  • 5. Sententia Learner Personas DesignTool Equip yourself with the current best- practices in Talent Development to enhance your career. Soon, you'll be creating and delivering programs that not only engage learners, but you'll also be able to show a clear Return on Investment. Learn more about earning a Certification in Gamification. Live and online courses available. Go to: http://www.sententiagames.com/certifications.html © 2016, Sententia www.SententiaGames.com
  • 6. Persona Factor Fill in this section Name – Give your persona a name—you want this persona to feel real to you and not just a group of statistics. Demographics (age, gender, ethnicity, college, etc.) - Avoid being “politically correct”. Do not try to represent every single ethnic, gender, or generational group if 90% are from one group. Psychographics (values, beliefs, interests, lifestyle, etc.) – Most effective in resonating with a learner’s motivations and unarticulated needs. Experience (with the company, within the role) - New hire, 6 months, 2 years, long-term? What represents the median of your learner not the average. Averages can fool you. Biggest challenges on the job - Most roles have common challenges, needs, and pain points; find them and include them in your persona. What he/she values most about the role? - What motivates this person regarding the role? What makes him/her want to do this particular job? Your training can acknowledge both challenges AND values. Workday flow - How does a day go from start to finish? Your training should reflect understanding of the workday flow—and not be incompatible with that flow. Technology and how it is used during the flow of a day – Design for the technology that the learner uses the most. Where training will take place - Setting matters as it tells you how distracted a learner is likely to be, how much time is realistic to allocate for any self-paced piece, and whether sound is a good/bad option to include. Games played and amount of time spent playing them – Ask your targets what games they play, how much time they spend playing, and how frequently they play. Sententia Learner Persona Design Tool © 2016, Sententia www.SententiaGames.com
  • 7. Name, Sketch (Picture), Behaviors Needs, Pain Points, Workday Flow, Technology Demographics and Psychographics Motivational Profile Sententia Learner Persona Design Tool © 2016, Sententia www.SententiaGames.com