The document summarizes the design elements of a band's album poster. It discusses three main sections: 1) The text positioning follows conventions with the band name at the top in a bold sans-serif font. The album title and release information are also included consistently. 2) The overall design theme is a "seaside holiday" conveyed through imagery of postcards and sticks of rock. Bright colors and a recognizable album image aim to catch consumers' eyes. 3) A NeoReader barcode allows audience interaction by scanning to access mobile content and samples of the band's music, making the product more appealing.

1. Text Positioning and Design
The design and text positioning for this poster
has been made quite conventionally and
follows a lot of similar designs used by other
artists. The bands name is placed
conventionally at the top of the poster; the
typography design is in a sans serif design with
bold spaced out lettering. The bands name is
placed in two black outlined boxes to make the
title attention grabbing. Underneath this in
smaller lettering is the albums title, it is in the
same font as the title to tie in with the house
style. At the bottom half the poster is split into
two, on the left side the text gives a list of the
types of singles that should be expected on the
album and the release date, this text has used a
serif design, this could have been used to
separate the text from the rest that has been
used on the poster. Underneath this is the
bands web address, the text is the same as the
bands name, this shows consistency in house
style and audience familiarity. An element of
interactive media has been used on the right
side there a reader for the audience to scan
that will taker them to a soundboard.
Imagery and House Style
The poster has an overall theme of ‘seaside
holidays’ this has been created through the
imagery such as the boarder of post cards that
have been placed around the outskirts of the
poster. This theme connotes the idea that the
band have been to many different places traveling,
especially as it’s their singles collection of all the
hits. It’s suggesting that they have been an
extremely successful band. The main image in the
center, is the image of the album this creates
audience familiarity for the consumer as they are
more like to buy it if they recognise it in a store.
The poster has an overall theme of a seaside
summer holiday, this is conveyed through the
centre image of a stick of rock which is iconic of
seaside holiday, and posters have also been used
around the outside to act as a border to the
poster, this also gives an iconic image of a holiday.
The seaside holiday is mainly associated with
British families, this indicates to the audience that
the band are all traditional in the way they are
British, it also suggests that their music might
reflect this. The pallete used over all in the poster
is extremely bright with colours like red, light blue,
cream and white being used. This positive range of
colours can be key in making something eye
catching to a consumer.
Digital Technology
A NeoReader has been used on the poster so
that the audience can interact with the
music; it works as a universal barcode
scanning application which allows access to
mobile web content by scanning the code.
This new media can make the product more
appealing to the audience as it allows them
to be interactive with it and also to listen to
some of the band’s music before they buy it.