This document summarizes an online master's degree program called the Master's Degree in Internet Business (MIB) offered by ISDI Digital University. The 16-module program covers all aspects of digital business and is designed for working professionals. It will be offered in-person in San Jose, California from April 2017 to February 2018. The goal is to equip students with the skills needed to thrive in the digital world and take advantage of high demand for digital professionals.

1. Be part of
the change.
Become digital.

2. The world ISDIgital.
Areyou?
+10%
+21%
+30%
INTERNET
USERS
ACTIVE SOCIAL
MEDIA USERS
ACTIVE MOBILE
SOCIAL USERS
JANUARY
2017
2016
GROWTH
Source: We Are Social
DIGITAL
TRANSFORMATION
is forcing traditional companies &
startups to operate in the DIGITAL
realm, using DIGITAL tools and models
leading to a scarcity of professionals
current academic resources and
approaches are unable to meet demand
ISDI exists to help professionals meet
the requirements of the digital world
3.773
BILLION
2.789
BILLION
2.549
BILLION
<<<

3. Don’t Fake It
EarnaMaster’sDegreeinInternetBusiness
0. Digital Vision & Strategy
1. Digital Marketing
2. Design Thinking & Innovation
3. Digital Content
4. Social Networks
5. Digital Technology
6. Mobile and Apps
7. Design & UX
8. eCommerce
9. Search Engines
10. Digital Media & Advertising
11. Digital Law
12. Metrics & Data Analytics
13. Digital Creativity
14. Entrepreneurship & Startups
15. Digital Transformation
THE ONLY MASTER’S DEGREE
OF ITS KIND
• Learn from close to 100 digital professionals
• 16 thematic modules cover every
aspect of internet business
• Applied & practical learning techniques
include projects, workshops
& mentoring sessions
• Approved by California’s Bureau for Private
Postsecondary Education
• Delivered IN-PERSON at Silicon Valley
Organization headquarters in San Jose
• Spring Session
April 28, 2017 – February 7, 2018
COMPREHENSIVE
16-MODULES
BACKBONE TEAM PROJECT
Apply knowledge acquired during
the MIB into practice in a real
situation with a real company
MODULE TEAM PROJECTS
Tackle module-specific situations
WORKSHOPS
Develop deep understanding through
interactive learning sessions
MENTORING
Experienced professionals stay with you
throughout program
APPLIED & PRACTICAL
LEARNING

4. ISDI Academic Board
AccomplishedProfessionals
AMIR MASHKOORI
CEO
ISDI Digital University
AMD, Kovio
STEVE CADIGAN
Co-founder
ISDI Digital University
LinkedIn, Cisco
GARY BRIGGS
Chief Marketing Officer
Facebook
Google, EBay, Pepsi
LUIS FERRÁNDIZ
Partner
Digital Hub, Southern Europe
McKinsey
ADAM GRECO
Senior Partner
Analytics Demystified
Adobe, Omniture
NACHO DE PINEDO
CEO
ISDI Spain
Canal+, P&G
GREG PETROFF
Managing Director
Online Google Cloud
GE Digital
JENNY MING
CEO
Charlotte Russe
Old Navy, Gap, Levi’s
HOMAYOUN RAZAVI
Vice Chairman
Crunch Media Works
Blue Chip Systems
Broadsoft, Verizon
JAVIER ZAPATERO
Executive Chairman
ISDI Spain
Former Head of Google Spain
VICTOR MOLERO
Chief Academic Officer
PhD, Computer Science

5. Anatomy of a Module
Module12:Metrics
ADAM GRECO
Senior Partner
Analytics Demystified
Adobe, Omniture
9B
9A
9D
9C
9G
9E
9F
Introduction to Data, Metrics,
KPIs & Business Intelligence
Metrics Applied to B2B
Metrics Applied to B2C
Metrics Applied to Media Sector
Big Data
Google Analytics
Industry Leader/Best Practices
Google Analytics 1 workshop
Google Analytics 2 workshop
Module specific project assignment
Apply learnings to Backbone project
at end of each module
P
W
BB
Mentors attend Backbone project checkpoint
sessions at end of each module to ensure
learning
Assessment – Multiple choice test
Assessment – Module project
AT
M
AP
MENTORING & ASSESSMENT
WORKSHOPS & PROJECTS
AcademicBoard
Memberstakea
personalrolein
deliveringtheMIB
Coordinate delivery of their module
& teach overview session
Recruit other professionals to teach
module in-line with course curriculum
& educational objectives
IN-CLASS SESSIONS
& WEBINAR CONTENT

6. Optimized for Time & Money
GraduateinFebruary2018
Time
The Master’s Degree in Internet Business (MIB) program lasts nine months
and is optimized for professionals looking to upgrade their digital skills .
ROI&TimetoMoney
Why take 3-4 years to get a Master’s Degree that may or may not keep you up-to-date
with market requirements? Gain access to the digital job market in only nine months!
Outstanding student outcomes, proven at other ISDI locations, include access
to new jobs, promotions and increased salaries.
Money
Cost of entry to gain access to significant digital job market at affordable $26,500 tuition
(includes $1,000 discount for inaugural session).
0. Digital Vision & Strategy
1. Digital Marketing
2. Design Thinking & Innovation
3. Digital Content
4. Social Networks
5. Digital Technology
6. Mobile and Apps
7. Design & UX
8. eCommerce
9. Search Engines
10. Digital Media & Advertising
11. Digital Law
12. Metrics & Data Analytics
13. Digital Creativity
14. Entrepreneurship & Startups
15. Digital Transformation
PumpupyourLinkedInskills
&experienceinjust9months

7. Perpetuum mobile
ISDIcommunitysupportsyou
< > We help you create & evolve your Personal Talent Plan
beyond graduation
< > MIBers have exclusive access to all future content
in the ISDI Digital Library
< > Network with 1,000+ MIBers & 5,000+ professionals worldwide.
< > Classmates, mentors, alumni & teachers, support
your career ambitions
< > Stay connected with continuous learning beyond
graduation – Alumni events & ISDI Talks
< > Optional Harvard Summer Executive Program
available to graduates
MIBersSee their stories at:
http://www.isdidigital.university/isdi-experience

8. Pivot
Want to be digitally savvy and be great at
what you do?
Become an Internet Business Professional.
The new world ISDIgital
Youcanbetoo!
Start
Want to launch an online business?
Become an expert with a Master’s
Degree in Internet Business.
Reboot
Want to get back into the workforce and
go to the front of the line?
Propel your career.
82%ofGraduatesin
DigitalRoles
Proven positive outcomes in Spain
Became an
entrepreneur
11%
Got a digital job at
a new company
31%
Got a digital job
at a current
company
11%In digital role - pre and post program
29%
Non-digital
role
16%
Unemployed
2%
315
2015/2016
graduates

9. Live! at the SVO
DowntownSanJose
Spring2017Session
Master’s Degree in Internet Business (MIB)
April 28, 2017 to February 7, 2018
 Opening Weekend Bootcamp: April 28-30, 2017
(Friday, Saturday & Sunday)
 Regular session: Monday, Tuesday & Wednesday
evenings from 6:15PM – 9:45PM
 May 29: Memorial Day Holiday
 July 3 & 4: Independence Day Holiday
 August 14-25: Summer Break
 September 4: Labor Day Holiday
 December 25 to January 5: Winter Holiday Break
 Graduation Celebration – February 9-10
Admissions
 Bachelors Degree+ required
 3-5 years work experience recommended
 Interview with Faculty
ClassesTaughtIn-Personat
TheSiliconValleyOrganization(SVO)
Formerly known as the San Jose Chamber of Commerce
 101 West Santa Clara Street, San Jose, CA 95113
 Conveniently located near San Pedro Square with prime access
to parking, public transit and restaurants

10. Website&Contact:
www.isdidigital.university
advisor@isdi.education
<888> 265-4734
ISDI Digital University is a private institution approved to operate by
California’s Bureau for Private Postsecondary Education (BPPE).
For more information, visit its website at www.bppe.ca.gov.