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World IA Day Bristol 2017
We are surrounded by a multitude of cues that help us navigate daily life, guiding, promoting and steering us as if by an almost invisible second nature.
In this talk, I’ll explore some of these cues and their impact on us, from navigation techniques using the stars and the ocean, through to the design of sign systems and also, the ability to command guidance from the palm of your hand. The parallels around findability, structure and scale will give you a perspective on how you might think and design like an information architect.