ENOVA DIGITAL's "Is Social Media Right For You?" presentation with information on what Social Media is, how to use it and why you need it. For more information go to http://www.e-nova.net.au

1. Wh Rick Carter Chief Reality Officer Keeping Social Media Simple Is Social Media Right for Me?? Whoever I am!

3. 2009 9 Million Use the Net 73% use FaceBook Average of 8 hours p.m.

5. Web 2.0 is a massive social experiment This is an opportunity to build a new kind of international understanding, not politician to politician, great man to great man, but citizen to citizen, person to person. It's a chance for people to look at a computer screen and really, genuinely wonder who's out there looking back at them. Where Have You Been??

7. IS AN UMBRELLA TERM THAT DEFINES THE VARIOUS ACTIVITIES THAT INTEGRATE TECHNOLOGY, SOCIAL INTERACTION, AND THE CONSTRUCTION OF WORDS, PICTURES, VIDEOS AND AUDIO . http://www.wikipedia.org Social Media

8. ROI on Social Media?? Video following …..

9. Blogs Message Boards Podcasts OnLine Chat RSS Wikis Widgets Social Networks Converstaions are Powered by

11. Social Networks are now the most popular on the Internet

12. Sorry, but it’s gotta go! Management thinks you might use it to access FaceBook

13. “ Technology is shifting Power away from the editors, the publishers, the establishment the media elite. Now it’s the People who are in Control .” Rupert Murdoch

14. Almost 4,000,000 Articles

15. 100,000,000 Videos 65,000 added each day

16. 200,000,000 Blogs

17. 73% of all online Users read blogs

18. 39% Subscribe to an RSS Feed

19. 62% Have joined a Social Network

20. 55% have uploaded Photographs

21. 83% have watched Videos Online

22. It is a fundamental shift in the way we Communicate Is Social Media Just Another Fad??

23. The OLD Communication Model MONONLOGUE

24. 3000 The average person is exposed to Ads per day

25. Only 14% of People Trust Advertising Messages

27. 90% Of PEOPLE Who can Skip ads DO

28. Of PEOPLE trust the Recommendations of other CONSUMERS 78%

29. DIALOGUE The NEW Communication Model

31. IT IS OLD FASHIONED BUSINESS REALLY LISTEN TO YOUR CLIENTS HAVE CONVERSATIONS WITH THEM BUILD COMMUNITIES YOU CAN’T HIDE

32. “ Content is the new democracy and we the people, are ensuring that our voices are heard.” Brian Solis “The Social Media Manifesto” Brian Solis

33. PEOPLE ARE TALKING ABOUT YOUR BRAND. RIGHT NOW. You are in Social Media ……..But …. Do You don’t have a PLAN or a POLICY ??? Are you at least LISTENING ???

34. 36% think more positively about companies that have blogs 32% trust bloggers’ opinions on products & services

35. Keeping Social Media simple

38. LinkedIn is an interconnected network of 65 million experienced professionals from around the world, representing 150 industries and 200 countries. You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals.

44. The word blog is irrelevant . What is important is that it is now common, and will soon be expected, that every intelligent person (and quite a few unintelligent ones) will have a media platform, where they share what they care about with the world. Seth Godin, Marketing Guru

45. Over 4,000,000 Images shared

46. 50 million views Sales up by 5 times budget

47. Getting Into It Listen

48. Immerse yourself in conversations

49. CONVERSATIONS!!!! Not Messages

50. Participate in conversations

51. Relinquish Control

52. ENABLE INSPIRE INFLUENCE and……….

53. Engage with YOUR Community

54. Any blog that spins the truth will be found out. In a world of social media honesty is the only policy. OPEN HONEST AUTHENTIC DIALOGUE WARNING

55. SAY WHAT YOU BE But…… BE WHAT YOU SAY Let others tell your story for you

56. Our Mantra We don’t talk about how good we/our clients are … We talk about the good things we/our clients do for People