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1
IoT showdown:
Amazon Echo vs
Google Home
Comrade • 2017
2
Amazon Echo
3
MEET AMAZON ECHO
Echo is a smart speaker
developed by Amazon.com
Released June 23rd, 2015, Echo responds to the
name "Alexa". It’s capable of voice interaction,
music playback, making to-do lists, setting alarms,
streaming podcasts, playing audiobooks, and
providing weather, traffic and other real-time
information. It can also control several smart
devices using itself as a home automation hub.
4
Google Home
5
MEET GOOGLE HOME
Google Home is a smart
speaker developed by Google.
Released November 4th, 2016, as part of its
"Made by Google" product line, the product stands
as a rival to Amazon Echo in the smart speaker
industry.
Google has its services integrated into the
operating system, and supports features such as
streaming through Google Play
Music, YouTube Music, Spotify, TuneIn, Pandora,
and iHeartRadio by simply saying ‘Hey Google’ or
‘Ok Google’.
6
The Evaluation
Two IoT devices enter, one leaves.
7
THE EVALUATION
Criteria
• As IoT continues to evolve, we constantly
examine the latest gear and trends to
understand IoT’s impact and possibilities.
This understanding helps us guide our
clients and explore new solutions.
• Over the course of three weeks, several
comrades evaluated Google Home and
Amazon Echo—both in the office and at
home— to compare their capabilities
8
WHAT WE EVALUATED
Criteria
• Design
• Setup and ease of use
• Responsiveness
• Integrations
• Music integration
• Speaker quality
• General tasks
• Surprise/Delight
• Value
9
• Packaging is slightly garish
• Comes in two colors, plus a
baby DOT smaller format
• Sleek design, but a bit too
large
• Activity ring is easily visible and
clear
Echo Google Home
Who’s got the look?
Overall product and packaging design
• Packaging design is well
executed
• Changeable base creates a
versatile look for different
settings
• Smaller and less obtrusive
• Hidden LEDs are playful and
on brand
Score:
7
Score:
8
10
• Requires app to set up and
wireless direct connect to
work
• Amazon Echo app is
singularly focused
• Took a few minutes to set
up and seemed a little
laggy. Wi-Fi connection
seemed tenuous at times.
Echo Google Home
Easy, peasy, fresh and breezy.
Setup and ease of use
Score:
7
Score:
9
• Requires app but uses
bluetooth to establish
connection and setup
• Benefits from having all
devices (Chromecast,
connected TVs) under the
same app for easy
crossover
• Setup process was quick
and responsive
11
• Very adept at picking up voice
commands up to 5 feet away
• Understood a wide range of
voices
• Can change name to “Echo,”
“Computer” or “Amazon”
Echo Google Home
Can you hear me now?
Responsiveness
Score:
7
Score:
8
• Very adept at picking up voice
up to 5 feet away
• Slightly better at
understanding voices with
accents
• Cannot change wake word
without a rootkit
12
• Able to do a number of home
automation tasks (Hue,
WeMo, Insteon, Smart Things)
• Integrates well with the major
music services
(iHeartRadio/Spotify/
Pandora)
• Hue integration recently
updated for more control
• Benefits from Yelp for nearby
restaurants
Echo Google Home
Who’s got mad skillz?
Integrations
Score:
8
Score:
8
• Able to do a number of
home automation tasks
(WeMo, Hue, Nest,
Honeywell, LIFX, Smart
Things, Android OS)
• Integrates well with the
major music services
(Spotify/Pandora/YouTube)
• Hue integration was more
advanced
• Uses power of Google to find
relevant answers
13
• Good integration with
Pandora and Spotify
• Plays personal music
libraries through Prime –
250 free songs :|
• Use of “Skills” allows a wide
range of more specific
controls and integrations
Echo Google Home
Can you dance to it?
Music integration
Score:
7
Score:
8
• Good integration with
Pandora and Spotify
• Plays personal music
libraries through Google
Play – 50,000 free songs
:D
• Can also pull from Youtube
creating a much wider
reach, especially
internationally
14
• Good clarity and fills the room
with sound
• Easy control through top ring
Echo Google Home
Boom.
Speaker quality
• Great clarity and more bass,
despite smaller size
• Controlled through touch on
flat surface
Score:
7
Score:
8
15
• Alexa performed slightly better
for movies, TV or music
questions
• Uses Yelp for nearby food
recommendations
• Easily finds nearby business
hours, weather
Echo Google Home
Do it.
General tasks
• Better at general knowledge
questions
• Better at traffic queries
• Weather inquiries more
thorough
Score:
8
Score:
8
16
• With over 10K different skills
and open architecture, Amazon
has some great add-ons
• Shopping is easy and tied in
well with Prime
Echo Google Home
Wait, what?
Surprises and delights
• Clever writing by Onion and
Pixar writers gives extra
firepower
• Integrations are being added
continually with great
partnerships
• When asked to sing, Home
currently has a funnier song
Score:
7
Score:
8
17
• Choice advantage with more
variations, including a smaller
profile DOT unit at $49 dollars,
and a bluetooth-only version
• Main unit comes in white and
black
Echo Google Home
Bang for the buck
Value
• Only one unit, but better priced
at $129 (vs Echo’s main unit
at $179)
• Swappable bases to add more
color and to fit in with more
decor
Score:
8
Score:
7
18
FINAL SCORE
Overall
Echo
Score:
66
Home
Score:
72
19
FINAL THOUGHTS
Conclusion
• With many partnerships, actions and an
aggressive product evolution plan,
Google Home has great potential to lead
in this field, with a slightly better product
overall.
• Amazon has a two-year head start and
open skills integration, giving it an
integration and rapid development
advantage, though it suffers from a
potential governance and management
challenge.
20
Thank You
www.comradeagency.com
info@comradeagency.com
510.277.3400

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IoT showdown: Amazon Echo vs Google Home

  • 1. 1 IoT showdown: Amazon Echo vs Google Home Comrade • 2017
  • 3. 3 MEET AMAZON ECHO Echo is a smart speaker developed by Amazon.com Released June 23rd, 2015, Echo responds to the name "Alexa". It’s capable of voice interaction, music playback, making to-do lists, setting alarms, streaming podcasts, playing audiobooks, and providing weather, traffic and other real-time information. It can also control several smart devices using itself as a home automation hub.
  • 5. 5 MEET GOOGLE HOME Google Home is a smart speaker developed by Google. Released November 4th, 2016, as part of its "Made by Google" product line, the product stands as a rival to Amazon Echo in the smart speaker industry. Google has its services integrated into the operating system, and supports features such as streaming through Google Play Music, YouTube Music, Spotify, TuneIn, Pandora, and iHeartRadio by simply saying ‘Hey Google’ or ‘Ok Google’.
  • 6. 6 The Evaluation Two IoT devices enter, one leaves.
  • 7. 7 THE EVALUATION Criteria • As IoT continues to evolve, we constantly examine the latest gear and trends to understand IoT’s impact and possibilities. This understanding helps us guide our clients and explore new solutions. • Over the course of three weeks, several comrades evaluated Google Home and Amazon Echo—both in the office and at home— to compare their capabilities
  • 8. 8 WHAT WE EVALUATED Criteria • Design • Setup and ease of use • Responsiveness • Integrations • Music integration • Speaker quality • General tasks • Surprise/Delight • Value
  • 9. 9 • Packaging is slightly garish • Comes in two colors, plus a baby DOT smaller format • Sleek design, but a bit too large • Activity ring is easily visible and clear Echo Google Home Who’s got the look? Overall product and packaging design • Packaging design is well executed • Changeable base creates a versatile look for different settings • Smaller and less obtrusive • Hidden LEDs are playful and on brand Score: 7 Score: 8
  • 10. 10 • Requires app to set up and wireless direct connect to work • Amazon Echo app is singularly focused • Took a few minutes to set up and seemed a little laggy. Wi-Fi connection seemed tenuous at times. Echo Google Home Easy, peasy, fresh and breezy. Setup and ease of use Score: 7 Score: 9 • Requires app but uses bluetooth to establish connection and setup • Benefits from having all devices (Chromecast, connected TVs) under the same app for easy crossover • Setup process was quick and responsive
  • 11. 11 • Very adept at picking up voice commands up to 5 feet away • Understood a wide range of voices • Can change name to “Echo,” “Computer” or “Amazon” Echo Google Home Can you hear me now? Responsiveness Score: 7 Score: 8 • Very adept at picking up voice up to 5 feet away • Slightly better at understanding voices with accents • Cannot change wake word without a rootkit
  • 12. 12 • Able to do a number of home automation tasks (Hue, WeMo, Insteon, Smart Things) • Integrates well with the major music services (iHeartRadio/Spotify/ Pandora) • Hue integration recently updated for more control • Benefits from Yelp for nearby restaurants Echo Google Home Who’s got mad skillz? Integrations Score: 8 Score: 8 • Able to do a number of home automation tasks (WeMo, Hue, Nest, Honeywell, LIFX, Smart Things, Android OS) • Integrates well with the major music services (Spotify/Pandora/YouTube) • Hue integration was more advanced • Uses power of Google to find relevant answers
  • 13. 13 • Good integration with Pandora and Spotify • Plays personal music libraries through Prime – 250 free songs :| • Use of “Skills” allows a wide range of more specific controls and integrations Echo Google Home Can you dance to it? Music integration Score: 7 Score: 8 • Good integration with Pandora and Spotify • Plays personal music libraries through Google Play – 50,000 free songs :D • Can also pull from Youtube creating a much wider reach, especially internationally
  • 14. 14 • Good clarity and fills the room with sound • Easy control through top ring Echo Google Home Boom. Speaker quality • Great clarity and more bass, despite smaller size • Controlled through touch on flat surface Score: 7 Score: 8
  • 15. 15 • Alexa performed slightly better for movies, TV or music questions • Uses Yelp for nearby food recommendations • Easily finds nearby business hours, weather Echo Google Home Do it. General tasks • Better at general knowledge questions • Better at traffic queries • Weather inquiries more thorough Score: 8 Score: 8
  • 16. 16 • With over 10K different skills and open architecture, Amazon has some great add-ons • Shopping is easy and tied in well with Prime Echo Google Home Wait, what? Surprises and delights • Clever writing by Onion and Pixar writers gives extra firepower • Integrations are being added continually with great partnerships • When asked to sing, Home currently has a funnier song Score: 7 Score: 8
  • 17. 17 • Choice advantage with more variations, including a smaller profile DOT unit at $49 dollars, and a bluetooth-only version • Main unit comes in white and black Echo Google Home Bang for the buck Value • Only one unit, but better priced at $129 (vs Echo’s main unit at $179) • Swappable bases to add more color and to fit in with more decor Score: 8 Score: 7
  • 19. 19 FINAL THOUGHTS Conclusion • With many partnerships, actions and an aggressive product evolution plan, Google Home has great potential to lead in this field, with a slightly better product overall. • Amazon has a two-year head start and open skills integration, giving it an integration and rapid development advantage, though it suffers from a potential governance and management challenge.