This document discusses how new diagramming technologies can help meeting planners and hotels align their objectives and improve operations. It notes that meeting planners prioritize familiar destinations, low costs, technology, responsiveness, and expectations being met, while hotels prioritize quick room turns, increased sales, outstanding customer service, and breaks. The document argues that diagrams are the foundation for events and facilitate sales, coordination and service, and that new "diagrams 2.0" technologies make diagrams more contextual, collaborative, accessible, device-agnostic and beautiful. It shares quotes from customers praising Social Tables software for allowing clients to easily amend space templates and map out setups.

1. Revenge of the Floor Plans
How diagrams 2.0 can increase revenue,
tighten operations and improve customer
service

2. ALIGNING OBJECTIVES
It’s time for planners and hoteliers to speak the same language

3. “We need a better understanding of each side.”
Meetingsnet

4. What does each side want?
Meeting Planners
• Familiar destinations
• Low costs
• Technology
• Responsiveness
• Meets expectations (“as
advertised”)
Hotels
• Quick room turns
• Increased sales
• Outstanding customer
service
• A break
#InteracitveExercise

5. Why is the diagram so important?
• It’s the foundation of an event or meeting.
• It facilitates the sale, coordination, and banquet
service.

6. “Enterprise software is at least 3 years behind
consumer.” Jason Lemkin

7. Intuitive

8. 1/3rd of workers are “anytime, anywhere.” Forrester

9. Mobile

10. “53% of IT leaders said they expect to increase
spending on cloud-based applications over the next 12
months.” Hospitality Technology

11. Cloud

12. The amount of things we share doubles every
year. Mark Zuckerberg

13. Sharing

14. “If content is king, context is God.”

15. Contextual

16. How has technology changed the
way your run your business?
• Turn around to someone next to you.
• Introduce yourself.
• Reflect over the past 10 years.
• Discuss for 60 seconds.
#InteracitveExercise

17. DIAGRAMMING 2.0

18. How do you feel about diagrams?
#InteracitveExercise

19. What is a diagram?
• A floor plan, a room set, or a layout.
• A centralized data container for an event or meeting.

20. Diagrams should be living, breathing documents.

21. Introducing diagrams 2.0
• Contextual
• Collaborative
• Accessible
• Device-Agnostic
• Beautiful

28. “Social Tables is a great selling
tool to assure clients that our
space will work for their needs. If
there are ever any questions about
max sets, I can jump in and amend
the templates to my current client’s
needs, and easily map out their
setup.”
Liv Larson
CSM
Grand Hyatt Seattle
“During my 18 years in the hospitality
industry, I’ve used every single
diagramming solution on the
market and Social Tables puts each
and every one of them to shame.”
Scott Cathcart
Director of Catering and CS
Hilton Tampa Downtown

29. WWW.SOCIALTABLES.COM
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