Business plans take too long to write, are seldom updated, and almost never read by others but documenting your hypotheses is key.
Lean Canvas solves this problem using a 1-page business model that takes under 20 minutes to create, will be read by more people, and lets you focus on building your business - faster.
A talk I gave at Google on Strategy and Product Discovery
We discussed:
Discovering Features and Products (Product Strategy)
Discovering Products and Product Lines (Product Line / Company Strategy)
Marty Cagan: Using High Fidelity Prototypes for Product Discovery
The Startup Design Toolkit - a design-thinking approach to startups and produ...Alejandro Rios Peña
When PMs or entrepreneurs tackle a new product venture, they need to acquire and combine skills and tools from the Development, Business and Design fields. In this session, the following topics will be introduced:
- Is there really a formula for new product or startup success?
- What is Design-Thinking and how it is driving innovation around the world?
- Building a Toolkit: a subset of practical tools curated from the Lean Startup, Customer Development, Design-Thinking and other methods, to really help entrepreneurs to accelerate and find a scalable business model.
http://productcampsf.com/proposed-session-a-design-thinking-approach-to-pm-and-startups/
Dan Olsen, The Lean Product Playbook , @danolsen
Room: C260
Everyone working on a new product is trying to achieve the same goal: product-market fit. Although product-market fit is one of the most important Lean Startup concepts, it’s also the least well defined. Dan Olsen shares the top advice from his book The Lean Product Playbook, including the Product-Market Fit Pyramid: an actionable model that breaks product-market fit down into 5 key elements. Dan also explains the Lean Product Process, a 6-step methodology with practical guidance on how to achieve product-market fit, illustrated with a real-world case study.
This deck aims at providing entrepreneurs, startup employees and young product managers a toolbox of actionable digital product management tools & techniques. It will help them discover, design & launch great products.
"From Design Thinking to Design Doing" Suzanne Pellican's presentation from the O'Reilly Design conference on January 21, 2016 at Fort Mason in San Francisco, CA.
Business plans take too long to write, are seldom updated, and almost never read by others but documenting your hypotheses is key.
Lean Canvas solves this problem using a 1-page business model that takes under 20 minutes to create, will be read by more people, and lets you focus on building your business - faster.
A talk I gave at Google on Strategy and Product Discovery
We discussed:
Discovering Features and Products (Product Strategy)
Discovering Products and Product Lines (Product Line / Company Strategy)
Marty Cagan: Using High Fidelity Prototypes for Product Discovery
The Startup Design Toolkit - a design-thinking approach to startups and produ...Alejandro Rios Peña
When PMs or entrepreneurs tackle a new product venture, they need to acquire and combine skills and tools from the Development, Business and Design fields. In this session, the following topics will be introduced:
- Is there really a formula for new product or startup success?
- What is Design-Thinking and how it is driving innovation around the world?
- Building a Toolkit: a subset of practical tools curated from the Lean Startup, Customer Development, Design-Thinking and other methods, to really help entrepreneurs to accelerate and find a scalable business model.
http://productcampsf.com/proposed-session-a-design-thinking-approach-to-pm-and-startups/
Dan Olsen, The Lean Product Playbook , @danolsen
Room: C260
Everyone working on a new product is trying to achieve the same goal: product-market fit. Although product-market fit is one of the most important Lean Startup concepts, it’s also the least well defined. Dan Olsen shares the top advice from his book The Lean Product Playbook, including the Product-Market Fit Pyramid: an actionable model that breaks product-market fit down into 5 key elements. Dan also explains the Lean Product Process, a 6-step methodology with practical guidance on how to achieve product-market fit, illustrated with a real-world case study.
This deck aims at providing entrepreneurs, startup employees and young product managers a toolbox of actionable digital product management tools & techniques. It will help them discover, design & launch great products.
"From Design Thinking to Design Doing" Suzanne Pellican's presentation from the O'Reilly Design conference on January 21, 2016 at Fort Mason in San Francisco, CA.
Focus On What Matters - From Product Vision to Product RoadmapOneUp Vitamins
Focus on what matters when going from product vision to product roadmap. Held at the Agile Product Delivery meetups and one of the favourites for our Lunch & Learn sessions..
Working with frog's UX experts, Melinda curated, collated and edited the GE User Experience Playbook for all those charged with designing GE products and services.
Growth Hacking / Marketing 101: It's about processRuben Hamilius
Outline of the repeatable growth process startups should adopt to do Growth Marketing. Show & tell deck on basic principles and mindsets of Growth hacking for early stage startups.
Presented at the Singtel Group-Samsung Regional Mobile App Challenge 2015
in the Startup Mentorship Programme
Mastering the Problem Space to Achieve Product-Market Fit by Dan Olsen at Min...Dan Olsen
Dan Olsen gave this talk "Mastering the Problem Space to Achieve Product-Market Fit" at Mind the Product San Francisco on July 17, 2018. The talk includes advice from Dan's product management book The Lean Product Playbook.
The Types of Product Management Roles by PayPal Sr Product ManagerProduct School
Main Takeaways:
- Each Product management role is unique. What are the various types of product management roles and how to identify the right one for you.
- Overview of types of PM roles - growth, platform, data, mobile applications, product marketing, internal tools, API, etc.
- How to use your background to make your job search targeted and position yourself for success.
How to Succeed as a Non-Technical PM by Spotify's Product OwnerProduct School
Many companies require Product Managers to have a technical background - whether it be a formal Computer Science degree or experience with writing code.
"Over the years I've been self-conscious about my lack of technical background, yet I’ve learned that technical skills aren’t everything when it comes to Product Management." Jori Bell broke down the myth of needing technical skills to be a successful Product Manager.
She talked about how you need to understand the types of skills that will make you a successful Product Manager. She also discussed the importance of bringing non-technical value to a team and how to do it, and how you can build trust with a technical team.
According to Juliet (Shakespeare, Romeo and Juliet), a name should mean nothing, but for a startup, it’s a completely different story. Choosing a name for your startup can be one of the most important decisions you make in the beginning, and for a good reason: it is the most impactful choices you’ll take. That’s why it is pretty common, that startups before getting product-market fit change their names a couple times. Unfortunately, not every startup gets enough time and they realize too late that they chose a lame name. But what is in a name?
40 Tools in 20 Minutes: Hacking your Marketing CareerEric Leist
Marketing today requires doing a little bit of everything from creative writing to HTML to light Photoshopping. There are a ton of free tools to make those tasks easier and scalable.
Originally presented at Suffolk University's Bridging the Gap Conference--April 18th, 2014.
WEB APPS
http://zapier.com
https://ifttt.com/
http://twitterfeed.com/
http://gaggleamp.com
http://landerapp.com/
https://support.google.com/analytics/answer/1033867?hl=en
http://99designs.com/
http://visual.ly
http://www.alexa.com/
http://www.hubspot.com/blog-topic-generator
http://www.wordle.net/
www.inboundwriter.com
http://litmus.com/
http://www.inboundwriter.com/
https://www.optimizely.com/
http://thenounproject.com/
http://fortawesome.github.io/Font-Awesome/
https://www.facebook.com/help/459892990722543/
http://ads.twitter.com
https://plzadvize.com/
DESKTOP APPS
https://itunes.apple.com/us/app/caffeine/id411246225?mt=12
http://jumpcut.sourceforge.net/
http://www.gifgrabber.com/
http://www.gimp.org/
EMAIL TOOLS
http://getsignals.com
http://www.yesware.com/
http://www.boomeranggmail.com/
http://rapportive.com/
http://www.wisestamp.com/
http://verify-email.org
MOBILE APPS
https://play.google.com/store/apps/details?id=com.xuchdeid.clear
https://itunes.apple.com/us/app/cardmunch-business-card-reader/id478351777?mt=8
BROWSER PLUGINS
https://chrome.google.com/webstore/detail/omnidrive/gpnikbcifngfgfcgcgfahidojdpklfia?hl=en-US
https://addons.mozilla.org/en-US/firefox/addon/klout/
LEARNING PLATFORMS
http://www.google.com/analytics/learn/
http://www.codecademy.com/
http://teamtreehouse.com/
https://generalassemb.ly/
http://www.intelligent.ly/
http://smarterer.com/
Design Thinking & Agile Innovation Workshop combining elements from Design Thinking, Customer Development, Christensen's Jobs to be Done, Osterwalder's Value Proposition Canvas, Javelin Experiment Board, Lean Startup and Paper Prototyping.
Focus On What Matters - From Product Vision to Product RoadmapOneUp Vitamins
Focus on what matters when going from product vision to product roadmap. Held at the Agile Product Delivery meetups and one of the favourites for our Lunch & Learn sessions..
Working with frog's UX experts, Melinda curated, collated and edited the GE User Experience Playbook for all those charged with designing GE products and services.
Growth Hacking / Marketing 101: It's about processRuben Hamilius
Outline of the repeatable growth process startups should adopt to do Growth Marketing. Show & tell deck on basic principles and mindsets of Growth hacking for early stage startups.
Presented at the Singtel Group-Samsung Regional Mobile App Challenge 2015
in the Startup Mentorship Programme
Mastering the Problem Space to Achieve Product-Market Fit by Dan Olsen at Min...Dan Olsen
Dan Olsen gave this talk "Mastering the Problem Space to Achieve Product-Market Fit" at Mind the Product San Francisco on July 17, 2018. The talk includes advice from Dan's product management book The Lean Product Playbook.
The Types of Product Management Roles by PayPal Sr Product ManagerProduct School
Main Takeaways:
- Each Product management role is unique. What are the various types of product management roles and how to identify the right one for you.
- Overview of types of PM roles - growth, platform, data, mobile applications, product marketing, internal tools, API, etc.
- How to use your background to make your job search targeted and position yourself for success.
How to Succeed as a Non-Technical PM by Spotify's Product OwnerProduct School
Many companies require Product Managers to have a technical background - whether it be a formal Computer Science degree or experience with writing code.
"Over the years I've been self-conscious about my lack of technical background, yet I’ve learned that technical skills aren’t everything when it comes to Product Management." Jori Bell broke down the myth of needing technical skills to be a successful Product Manager.
She talked about how you need to understand the types of skills that will make you a successful Product Manager. She also discussed the importance of bringing non-technical value to a team and how to do it, and how you can build trust with a technical team.
According to Juliet (Shakespeare, Romeo and Juliet), a name should mean nothing, but for a startup, it’s a completely different story. Choosing a name for your startup can be one of the most important decisions you make in the beginning, and for a good reason: it is the most impactful choices you’ll take. That’s why it is pretty common, that startups before getting product-market fit change their names a couple times. Unfortunately, not every startup gets enough time and they realize too late that they chose a lame name. But what is in a name?
40 Tools in 20 Minutes: Hacking your Marketing CareerEric Leist
Marketing today requires doing a little bit of everything from creative writing to HTML to light Photoshopping. There are a ton of free tools to make those tasks easier and scalable.
Originally presented at Suffolk University's Bridging the Gap Conference--April 18th, 2014.
WEB APPS
http://zapier.com
https://ifttt.com/
http://twitterfeed.com/
http://gaggleamp.com
http://landerapp.com/
https://support.google.com/analytics/answer/1033867?hl=en
http://99designs.com/
http://visual.ly
http://www.alexa.com/
http://www.hubspot.com/blog-topic-generator
http://www.wordle.net/
www.inboundwriter.com
http://litmus.com/
http://www.inboundwriter.com/
https://www.optimizely.com/
http://thenounproject.com/
http://fortawesome.github.io/Font-Awesome/
https://www.facebook.com/help/459892990722543/
http://ads.twitter.com
https://plzadvize.com/
DESKTOP APPS
https://itunes.apple.com/us/app/caffeine/id411246225?mt=12
http://jumpcut.sourceforge.net/
http://www.gifgrabber.com/
http://www.gimp.org/
EMAIL TOOLS
http://getsignals.com
http://www.yesware.com/
http://www.boomeranggmail.com/
http://rapportive.com/
http://www.wisestamp.com/
http://verify-email.org
MOBILE APPS
https://play.google.com/store/apps/details?id=com.xuchdeid.clear
https://itunes.apple.com/us/app/cardmunch-business-card-reader/id478351777?mt=8
BROWSER PLUGINS
https://chrome.google.com/webstore/detail/omnidrive/gpnikbcifngfgfcgcgfahidojdpklfia?hl=en-US
https://addons.mozilla.org/en-US/firefox/addon/klout/
LEARNING PLATFORMS
http://www.google.com/analytics/learn/
http://www.codecademy.com/
http://teamtreehouse.com/
https://generalassemb.ly/
http://www.intelligent.ly/
http://smarterer.com/
Design Thinking & Agile Innovation Workshop combining elements from Design Thinking, Customer Development, Christensen's Jobs to be Done, Osterwalder's Value Proposition Canvas, Javelin Experiment Board, Lean Startup and Paper Prototyping.
THE VERY FIRST INSTANT IN TIME [INBOUND 2014]HubSpot
In April, scientists at Stanford announced the discovery of evidence supporting "cosmic inflation", a scientific theory which describes the very first moments of our entire universe. We'll delve into the history of cosmology to illuminate the theory, what the new evidence really means, and how we arrived at such an incredibly detailed understanding of the majestic cosmos we inhabit.
TWO LITTLE THINGS THAT MADE ALL THE DIFFERENCE [INBOUND 2014]HubSpot
In this dynamic bold talk, three-time Inc 500 award winner Joe Pulizzi will talk about how success didn't come in life or in business until he added two small tasks to his daily rituals. Hear how Joe implemented these two things, and how you can change your life for the better, without doing much at all.
THERE'S NO SUCH THING AS CAN'T [INBOUND 2014]HubSpot
When you decide to cycle across a continent, row across an Ocean or row for months through the Canadian Arctic, your mental state of mind is key. It is as, if not more important than your physical preparation. In Paul's 12 minute talk at Inbound 2014, he will share some adventure tales from land, sea and ice and highlight the role that mindset, passion and risk have played in these expeditions. Paul will also relate this back to our everyday lives and explain why he believes the power of our minds, passion and emotional intelligence are so important to achieving outcomes that we want in our lives.
Security is not something we actively think about much in Marketing. But in an era of cyber threats and hacking incidents, it’s become top-of-mind for many executives and CMOs. How are we supposed to prepare as marketers, and ensure we’re safe?
Check out this SlideShare to learn:
-What is SSL, and why your website should have it
-How to establish a recovery plan in the event on an incident
-How security impacts your discoverability, and ranking in search
GO BEYOND: STARE YOUR FEAR IN THE FACE AND BOLDLY GO FOR IT! [INBOUND 2014]HubSpot
Is fear holding you back from striving for your potential and living your life more fully? By sharing her terrifying yet exhilarating experience ziplining high above a downtown city block, Glenda demonstrates how to face your fear head on and going beyond to live a more fulfilling life. The goal is not to get you on a zipline (unless that's you're dying-to-but terrified-of thing), but rather that the next time you are wavering on the edge of an opportunity, you boldly go for it!
LEVERAGING LARGE-SCALE HUMAN HISTORY TO PREDICT THE ECONOMIC FUTURE AND HEALT...HubSpot
“The past does not repeat itself, but it rhymes."- Mark Twain Although future events have unique circumstances, they typically follow familiar past patterns. Over the past few years, I devoted my life to the development of prediction techniques based on mining such patterns—inferring the first Cholera outbreak in Cuba in 130 years, genocide events and riots in Sudan. The algorithms I developed deal with the complexity of discovering such patterns by harvesting large-scale digital histories, social and real-time media and human web behavior, and augmenting them with human knowledge mined from the web, to deliver real-time estimations of the likelihood of future events. My recent efforts included applying such methods in order to predict events in the economy, which will be described in this talk.
In the spring of 2012, I fractured my spine in a rock-climbing accident. Using the power of mindfulness and positive thinking, I made a full recovery (to the point where I could teach yoga and perform as a dancer less than a year later). Learn how when you harness the power of your mind you can do anything!
ALL YOU NEED'S A #HASHTAG AND A DREAM [INBOUND 2014]HubSpot
I will be presenting on the #BCSM hashtag - how it's evolved to be a non-profit pending organization, and the lessons I've learned along the way. The key point is: "Information is the currency of patient communities" and how that applies to the amazing work at Hubspot.
People make for lousy managers - with few exceptions. This is not a depressing message; it's incredibly liberating and the door to an enormous competitive advantage. That's right, sucking at something creates huge opportunities. Learn about Relentless Simplicity, the Power of No, the Village Baker and the era of the Small Big Brand.
How real and transparent are we really? We as humans like to believe that we are real, that we share our best selves all the time. However, the truth is we often build up imaginary fences in both business and life. We let people see over the fence, we want them to know what we are doing and why. However, we keep them within distance. What fences are you building in your life? Are they keeping you from success and deeper relationships that could be giving your life greater joy and momentum?
Life is hard. We want to make it easy, but that’s hard, too. Why? Because too often, we think "hard" equals “good"...but it doesn’t. While it’s easy to make things hard, it’s NOT hard to make things easy — if you follow one simple rule: Everything has a framework. To learn how to make frameworks work for you, join Tamsen Webster as she reveals a framework for…frameworks, using examples for just about every aspect of life, picked up from her years as a Weight Watchers leader, reluctant runner, brand marketer, speaker whisperer, and “highest maintenance low maintenance person you'll ever meet." See? Easy.
The Definitive and Candid Guide to Successful WebsitesOne North
WHEN DID YOUR FIRM LAST REDESIGN ITS WEBSITE?
Many interactive marketing specialists recommend that firms refresh their website every three to four years. Chances are, it may be time to start thinking about updating your site—a process that can feel overwhelming, even if you’ve been through it before.
To help you navigate the journey, One North Interactive, with the help of some marketing experts, has assembled a candid collection of advice and best practices that will guide you through every step of the way, including planning, platforming, building, launching and more.
Download the guide for tips on how to determine what changes need to be made, what design best practices might apply and how best to continue to optimize and maintain your site.
So you’ve learned how to write like nobody’s watching. How to ignore the editor on your shoulder and just get those words down on paper. But now it’s time to hit publish, and that “crappy first draft” of yours just isn’t gonna cut it. Learn how to polish and edit your work like a pro with this crash course that will have you shipping your fleet of deathless prose into the field of battle with confidence, skill, and pride.
THE PENCIL AND THE KEYBOARD: HOW THE WAY YOU WRITE CHANGES THE WAY YOU THINK ...HubSpot
My talk is called 'The Pencil and the Keyboard: How The Way You Write Changes the Way You Think'. In it, I'll talk about the science of writing: Why handwriting is better for taking notes, remembering and big-picture thinking -- but why typing on a computer is better for composing your ideas and communicating with others. It'll all be grounded in the story of how I became a full-blown pencil fanatic -- a person who buys rare pencils and always has a sharpener in my pocket.
MOVE OVER BIG DATA - HERE COMES BIG CONTENT [INBOUND 2014]HubSpot
These days, content is giving data a run for its money. Why? Because it’s the supply chain for digital marketing. Without compelling, insightful, inspiring content, audience engagement simply fails to happen. This presentation will explore the growing importance of content and what it takes to make content not just an asset, but a strategy that works in concert with data-driven techniques to enable brand storytelling and continuous engagement. You’ll learn how to think like a journalist, act like a publisher and to develop the daily disciplines for content creation, curation and cultivation.
Design Thinking and the Business Model Canvas for the Mobile EconomySerge Van Oudenhove
Présentation sur Le Design Thinking and the Business Model Canvas for the Mobile Economyréalisé dans le cadre de StartLab de Solvay Entrepreneurs. http://startlab.solvayentrepreneurs.be/
Julie Grundy gives an overview of user experience Design, why it's important, guiding principles, UX research overview, and tactics used by UX professionals. November 2015.
In the fall of 2018, I was asked to present a guest lecture to first year students enrolled in the Business Technology Management program at Ryerson University.
Prototyping is a great way of developing, communicating and validating design ideas and requirements in a quick and cost-effective manner, when devising a user experience.
This presentation discusses what prototypes are, why they are useful, the various tools that can be used and some basic principles to adopt.
This presentation was delivered by Stephen Denning as part of the User Vision Breakfast Briefing series in 2012.
This is a quick overview of my design process which I can hardly call my own, because most of it is based on the work done by various experts in the field. I have compiled this to make it easier for anyone to get a quick overview of an end to end research to development lifecycle.
Prototyping - the what, why and how at the University of EdinburghNeil Allison
Edited highlights of my prototyping training session. These slides are essentially the intro to a 3 hour practical, collaborative learning experience using pencil/paper and Balsamiq. The slides cover:
- What is prototyping?
- Prototypes and the design process
- Example projects
- How to prototype
- Case study: Website search results page
- Balsamiq demo
Open Source Thinking Tools in Digital Product Design- VIBE WIRE Mike Biggs GAICD
This is the core presentation for the Workshop I ran at Vibewire on 13th August 2013.
Additional resources and some artifacts generated on the night have been included in the uploaded version here.
If you're interested in Thinking tools, Open Source, Design thinking, and or Running your own 'Design Studio' then you should definitely take a look.
User Interface Design
User Centred Design and principles, Iterative Design, User research, Building Personas, Design studio method, Prototyping basics and tools, Paper prototyping, Usability testing
Ian Franklin from IdeaSmiths discussing fitting Usability Labs into Agile sprints.
Traditionally, usability labs took a long time to organise; often just a usability bug hunt and resulted in a lengthy report of recommendations that no one read and took weeks to produce.
This talk covers how to adapt the usability lab to include discovery and co-creation, yet still record results rigorously while completing analysis and reporting within a couple of days.
It also covers how to counter the common objections to user feedback (“its only 5 users”, “it’s just anecdotes”) and how to use the lab to get stakeholders on side.
Knowing that a problem exists is one thing. Knowing how to solve it efficiently and cost-effectively is another. Discover the core foundational requirements in UX and Design Thinking that are vital to the success of an application that gets optimal buy-in from your users. If you're looking to optimize data visualizations, dashboards, and reports for effective communication of key business metrics, this will put you on the right track.
Do you ever wish there was a formula you could use to improve your audiovisual design for the people who use it? Well, there is!
In this talk I’ll introduce you to Human-centered Design, a framework for identifying and designing solutions for the people who use your products. You’ll learn how this approach can be leveraged to create solutions that resonate with your users, drive engagement and adoption, and ultimately deliver more meaningful experiences.
Human-centered Design is a design process that puts the user experience at the center of your design decisions. This framework includes tools to help you understand your users’ needs, generate ideas on how to solve them, test out prototypes of your solution with the people you’re designing for, and eventually get your innovative product out into the world.
Welcome to management - Learning how to lead your first UX research team Rebecca Destello
You’ve spent years honing your craft as a researcher and in recognition of your hard work, you’ve been promoted to lead a team of your very own! Welcome to management, now what?
UX management is fulfilling, but is not a direct next step from being a strong UX practitioner. Your UX projects didn’t prepare you for all the paperwork! Or taking disciplinary action! Or the myriad of other responsibilities that arise when your priority is to help others succeed.
Whether you are a new leader inheriting a team or building one from scratch, or aspiring to be one, come to this session to learn what you need to make the leap from individual contributor to team leader and while keeping your sanity (mostly) in check.
Now that you know how to plan for and construct bullet-proof usability script, take your experience to the next level - learn how to be an effective moderator!
Witness wednesdays informing agile software development with continuous user...Rebecca Destello
In the startup world speed to market is everything.
This talk covers how it is possible to embed user insights into a rapid software development cycle by conducting usability studies that break the stereotype that "research takes too long."
Justin Marx and Rebecca Destello illustrate how to plan, conduct, analyze and inform development sprints in just one week with what famously became known as "Witness Wednesdays."
Justin Marx, Product Designer and Rebecca Destello, Manager, Research & Insights - both with Atlas Informatics.
When you need to bring along the product team for help on a guerilla usability study, this is a quick intro to their role in the study and how to be a good facilitator.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
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During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
3. User-centered design?
“Merely being the victim of a
particular problem does not
automatically bestow on one
the power to see its solution.
Alan Cooper
“The Inmates Are Running the Asylum” p123
User-centered design | @rebeccadestello
4. User-centered design?
Much less funny when you think about
how much this can cost.
User-centered design | @rebeccadestello
5. User-centered design !
?
Business
idea
Try
it out
Launch!
Research
problem
Ideate
Evaluate
goal
Prototype
Iterate
User-centered design | @rebeccadestello
6. II. Ideate
Generate ideas
User-centered design
V. Launch
Build, Measure, Learn
I. Research
Discover goals & needs
Design → Evaluate → Iterate
III. Prototype
Produce something
tangible
IV. Evaluate
Determine ease
of use
User-centered design | @rebeccadestello
7. Why have a process for
design?
User-centered design | @rebeccadestello
8. A designer’s expertise lies not in the thing he or she is designing.
You do not have to be a widget expert to be a designer of a widget-manufacturing
interface. Instead, you must
be an expert in the process of design.
9. Why follow a design process?
• It helps us know where to begin
• It helps us keep the user first
• It prevents us from omitting important steps
• It's more reliable than intuition
• It reminds us to iterate
User-centered design | @rebeccadestello
10. Good design requires iteration High fidelity
Wireframe
Ideate
Sketch
Paper Prototype
User-centered design | @rebeccadestello
11. Phase I: Research
Discover the user’s goals and needs
User-centered design | @rebeccadestello
12. II. Ideate
Generate ideas
I. Research
V. Launch
Build, Measure, Learn
I. Research
Discover goals & needs
Design → Evaluate → Iterate
III. Prototype
Produce something
tangible
IV. Evaluate
Determine ease
of use
User-centered design | @rebeccadestello
13. Why start with research?
You cannot design apart from the world in which
your users live.
User-centered design | @rebeccadestello
14. How do we learn what we want to know?
First, identify users and their needs
• Who is the target audience?
• Who are the stakeholders?
• What are the user and business requirements?
User-centered design | @rebeccadestello
15. How do we learn what we want to know?
Then develop a research question
• How do users do it now?
• What do users want?
• What do users need?
• What else have they tried?
• Is there already another solution?
User-centered design | @rebeccadestello
16. Qualitative
(insights)
landscape of
Contextual inquiry Field studies
research
methodologies
Quantitative
(validation)
Goals & Attitudes
(what people say)
Behaviors
(what people do)
Diary studies
User interviews
Participatory design
Card sorting
Usability testing
Site traffic
A/B testing
User surveys
User-centered design | @rebeccadestello
17. for best results,
use triangulation
to learn about
your user
Qualitative
research
A/B test results Survey data
APPARENT
TRUTH
User-centered design | @rebeccadestello
18. Qualitative
(insights)
Field studies
Quantitative
(validation)
Goals & Attitudes
(what people say)
Behaviors
(what people do)
Diary studies
User interviews
Participatory design
Card sorting
Usability testing
Site traffic
A/B testing
User surveys
Contextual inquiry
For example: Your
business goal is to…
Attract prospective
students who look at
the UW website to
register for the
master’s program.
Where would
you begin?
1
2
3
4
5
Focus groups
User-centered design | @rebeccadestello
19. Phase II: Ideate
Generate lots, and lots, and lots of ideas
User-centered design | @rebeccadestello
20. II. Ideate
Generate ideas
V. Launch
Build, Measure, Learn
I. Research
Discover goals & needs
Design → Evaluate → Iterate
III. Prototype
Produce something
tangible
IV. Evaluate
Determine ease
of use
II. Ideate
User-centered design | @rebeccadestello
21. Ideate to increase the chances for success by considering a huge
volume of ideas in a systematic way. One of the worst things you can
do is go with the first idea that you get. Remember:
You can always come back to it later.
User-centered design | @rebeccadestello
2013 | Rebecca Destello
22. a few
ideation methods…
User-centered design | @rebeccadestello
23. Design mapping
Cardboard mockups
Sketching
Story telling w/props
Affinity diagramming
Intro to the UCD Process | R. Destello, T. Zeiler | UX Research, Nordstrom User-centered design | @rebeccadestello Direct, 2014
24. Phase III: Prototype
Create something tangible to test
User-centered design | @rebeccadestello
25. II. Ideate
Generate ideas
III. Prototype
V. Launch
Build, Measure, Learn
I. Research
Discover goals & needs
Design → Evaluate → Iterate
III. Prototype
Produce something
tangible
IV. Evaluate
Determine ease
of use
User-centered design | @rebeccadestello
26. first...
a note about
sketch vs. prototype
User-centered design | @rebeccadestello
28. Why prototype?
• You can test ideas
• It brings the user into the design process
early on
• Prototyping brings subtleties and nuances
into the light
• Begin to wrestle with the technical
constraints
User-centered design | @rebeccadestello
29. Prototyping techniques
• Body storming
• Cardboard / foam core mockups
• Paper prototypes
• Wizard of Oz
• Screenshots
• Video mock-ups
• Digital prototypes
Lo-fidelity
Hi-fidelity
User-centered design | @rebeccadestello
30. fun / cheap
prototyping technique:
paper prototype
User-centered design | @rebeccadestello
31. fun / unusual
prototyping technique:
body storming
User-centered design | @rebeccadestello
32. fun / unusual
prototyping technique:
wizard of oz
http://youtu.be/DL9cAcQ-gKQ
User-centered design | @rebeccadestello
33. Phase IV: Evaluate
Determine ease of use
User-centered design | @rebeccadestello
34. I. Research
Discover goals & needs
II. Ideate
Generate ideas
V. Launch
Build, Measure, Learn
Design → Evaluate → Iterate
III.
PrototypeProduce
something tangible
IV. Evaluate
Determine ease
of use
Prototype
Produce something
tangible
IV. Evaluate
User-centered design | @rebeccadestello
35. Why evaluate?
Evaluation helps answer..
• If a product is learnable, efficient, memorable,
error tolerant, and satisfying
• If there is a problem, “why” it might exist
• If we built it right
It also helps drive iterations :-)
User-centered design | @rebeccadestello
37. Heuristic evaluation
Expert review of an interface against a set of guidelines or
principles. For example, Jakob Nielsen’s 10 Heuristics:
User-centered design | @rebeccadestello
38. Cognitive walkthrough (streamlined)
For each action a user has to take to complete a task, the
reviewer needs to describe the user's immediate goal and
answer 2 questions:
1. Will the user know what to do at this step?
2. If the user does the right thing, will they know that they
did the right thing, and are making progress towards
their goal?
User-centered design | @rebeccadestello
39. Usability testing
Usability assesses how easy user interfaces are to use.
Usability is defined by 5 quality components:
• Learnability
• Efficiency
• Memorability
• Errors
• Satisfaction
User-centered design | @rebeccadestello
41. II. Ideate
Generate ideas
V. Launch
V. Launch
Build, Measure, Learn
I. Research
Discover goals & needs
Design → Evaluate → Iterate
III. Prototype
Produce something
tangible
IV. Evaluate
Determine ease
of use
User-centered design | @rebeccadestello
42. Why measure at launch?
• Product is fully developed and in actual
environment
• Assess in a quantitative way which design
performs better
• Helps answer “Did we get it right?”
User-centered design | @rebeccadestello
43. Some measurement methods
• Site analytics
• Surveys
• A/B or multivariate testing
• Benchmark testing
User-centered design | @rebeccadestello
46. If problems are in . . .
I. Research
Discover goals & needs
II. Ideate
Generate ideas
User’s
performance
User’s
understanding
Usefulness /
Appropriateness
V. Launch
Build, Measure, Learn
IV. Evaluate
Determine ease
of use
Design → Evaluate → Iterate
III. Prototype
Produce something
tangible
Evaluation drives iteration
User-centered design | @rebeccadestello
47. In summary
Research, ideate, prototype, evaluate, launch
User-centered design | @rebeccadestello
Intro to the UCD Process | R. Destello | UX Research, Nordstrom, 2014
48. Summary of the UCD process
• Research to understand the user’s problem space,
goals, and needs
• Ideate to generate ideas for solving the user’s needs,
and problem space
• Prototype to create something tangible to test
• Evaluate the prototype to assess performance
• Iterate! Iterate! Iterate!
• Launch, build, measure, learn…. repeat
User-centered design | @rebeccadestello