These are my slides from my talk at Agile2011 in Salt Lake City. I discuss the challenges of integrating Agile and UX best practices and talk about my UXI Matrix. The UXI Matrix is a modified product backlog format that can help teams visualize and track the UX impact of work done in Agile projects. Finally I illustrate with some examples how the UXI Matrix integrates with Story Mapping, Personas, and can even be used to help teams transitioning to Agile from traditional PRDs and MRDs.
UXPA 2013 panelists Janice James, Jon Innes and Kate Walton presented case studies of projects within a very large corporation, large government agency and start-up e-commerce companies that integrate User Experience into an Agile environment.
What is User Experience? - Barcamp 4 in Auckland New ZealandHaunani Pao
When I started my new job, most of my colleagues didn't clearly understand UX. I created this introduction to User Experience so they would understand why UX is important in design; how I would collaborate with the team; what I would contribute to our projects; and typical activities and artefacts I would do. My colleagues found this information helpful so that they know how to engage me for design and strategic questions about good UX-fu.
This is a smaller, modified version for Barcamp 4 in Auckland, New Zealand.
Selling UX in Your Organization - Stir Trek 2012Carol Smith
Bring The Users: Selling UX in Your Organization was presented at Stir Trek 2012 in Columbus, Ohio by Carol Smith. You are convinced that UX work will not only save time and effort, but will also increase profits. Now you need to persuade your team to integrate UX activities into your work. This presentation will give you the facts to back up your convictions. Carol provides you with clear and compelling responses to tough questions about UX and usability methods. You’ll leave with facts about the Return on Investment (ROI) of UX, how to respond to UX skeptics, and how to turn your entire team into UX advocates.
UXPA 2013 panelists Janice James, Jon Innes and Kate Walton presented case studies of projects within a very large corporation, large government agency and start-up e-commerce companies that integrate User Experience into an Agile environment.
What is User Experience? - Barcamp 4 in Auckland New ZealandHaunani Pao
When I started my new job, most of my colleagues didn't clearly understand UX. I created this introduction to User Experience so they would understand why UX is important in design; how I would collaborate with the team; what I would contribute to our projects; and typical activities and artefacts I would do. My colleagues found this information helpful so that they know how to engage me for design and strategic questions about good UX-fu.
This is a smaller, modified version for Barcamp 4 in Auckland, New Zealand.
Selling UX in Your Organization - Stir Trek 2012Carol Smith
Bring The Users: Selling UX in Your Organization was presented at Stir Trek 2012 in Columbus, Ohio by Carol Smith. You are convinced that UX work will not only save time and effort, but will also increase profits. Now you need to persuade your team to integrate UX activities into your work. This presentation will give you the facts to back up your convictions. Carol provides you with clear and compelling responses to tough questions about UX and usability methods. You’ll leave with facts about the Return on Investment (ROI) of UX, how to respond to UX skeptics, and how to turn your entire team into UX advocates.
UX Camp 2017 – How UX survives in agile developmentJanne_Bjorsted
So I want to share some of my experiences - both good and bad - of how to deal with agile development as a UX Designer. What I have learned in the strive to be an agile UX designer myself.
UX 101: A quick & dirty introduction to user experience strategy & designMorgan McKeagney
A quick & dirty intro to UX strategy & design. Some context, some fundamentals, some current & emerging trends, and some useful resources for the absolute beginner.
First delivered @ the NDRC Launchpad startup accelerator in Dublin, Ireland, 16/10/2014. (www.ndrc.ie)
User centred design (UCD) and the connected homeCyber-Duck
This presentation is a summary of a workshop that was conducted at UX London and Mozfest by Cyber-Duck, an agency that merges lean and agile deliver with user centred design (UCD). The workshop was aimed at those wanting to apply UCD to futuristic technologies. The workshop explored the concepts and thinking of ‘how to design an Internet Connected Dishwasher app’ while considering a wider eco system. The workshop started by introducing IoT (and ‘nearables’), why its relevant now and how the UCD process can adapt to it. The workshop frames UCD in a wider product delivery context and is aimed at those wanting to learn on how UX tactics can be applied to successfully design IoT products and systems.
Designer is constantly confronted with challenge that how to make the application simple but also powerful. Powerful features will usually result in the complicated user interface. How to simplify it without sacrificing the powerfulness ?
This decks are for addressing the challenges from both product management and user experience design perspectives.
Fail Fast, Learn Fast, Move Fast: My UX journey to move fasterJeremy Johnson
We've all heard about the Lean Startup, and now Lean UX. This is a intro into how I've been using these methods to speed up the UX process, and work better within product teams.
User experience is vital, and the word "design" seems to be a buzz word and a magical pill to elevate products or services - all thanks to global success and publicity of Apple. Organisations in Asia will benefit by grasping the essence of user experience and design research. Lean UX evolved from well-understood UX practices, to conduct UX in a much leaner and cost effective way. As the saying goes" Some UX is better than no UX"!
Raven will share fundamental concepts and "quick-and-dirty" tips that enable improvement on user experience of products or services in a cost effective manner with case studies.
What do UX specialist and PHP developers have in common? Probably more than you are aware.
I will be doing a session covering what UX is, how it's different than UI and how UX is a close cousin to development with plenty of "how to get started" info.
So come join us this Oct for a light philosophical discussion on disciplines and how to get start doing UX in your programming life.
Is User Centered Design a buzzword, a technique, or a methodology? Why does "UCD" get so much attention? How has it changed how teams approach web application usability efforts? Is UCD right for you?
1. User Centered Design: Evolving from Dot-Com to Web 2.0
2. Why UCD? (Development, Business, Design benefits)
3. Development process: UCD vs. Agile vs. Waterfall
4. Case Studies: User Centered Design success stories
5. Is UCD right for you?: Planning a UCD process for your product
6. Q & A
Que veut dire «faire du UX»? … Un buzzword anglo-saxon souvent utilisé sans connaissance du réel métier…. !
Toute une méthodologie centrée sur l'utilisateur est préalable à la création d'une expérience intuitive et parfois addictive.
Ce n’est ; ni le domaine réservé de Apple, de airbnb, de UBER, ou encore un luxe qui doit couter cher. Le UX est accessible à tous et représente un investissement avec un ROI prouvé – une réalité indispensable qui accompagne votre transformation digitale.
Nous vous invitons à un voyage dans les coulisses du UX pour démystifier quelques notions erronées et découvrir sa forte valeur ajoutée.
Software prototyping is an important UX design skill that many people “just do” but effective prototyping requires crucial knowledge and practices that aren’t obvious. In this talk, Everett will explain prototyping and its goals, compare prototyping to sketching, and explore the different types of prototyping. He will then characterize effective prototyping and explain why those characteristics are so important.
Everett will review several commonly available prototyping tools (including SketchFlow), and evaluate their pros and cons. He will conclude by working through some examples so that you can see effective prototyping in practice.
If you or your team is prototyping now or considering prototyping in the future, this talk is for you!
UX BASIS is a process and a set of tools to help your organization engage with your users through the online products that you develop. By building an experience around the user, it will enable you to answer their needs whilst ensuring the needs of your business are also fulfilled.
Evidence based design creates a greater value for your business and also encourages collaboration between your teams and results in knowledge sharing between individuals.
This talk was given at a meeting of web project managers (organised by J.Boye) in May 2010.
UX Camp 2017 – How UX survives in agile developmentJanne_Bjorsted
So I want to share some of my experiences - both good and bad - of how to deal with agile development as a UX Designer. What I have learned in the strive to be an agile UX designer myself.
UX 101: A quick & dirty introduction to user experience strategy & designMorgan McKeagney
A quick & dirty intro to UX strategy & design. Some context, some fundamentals, some current & emerging trends, and some useful resources for the absolute beginner.
First delivered @ the NDRC Launchpad startup accelerator in Dublin, Ireland, 16/10/2014. (www.ndrc.ie)
User centred design (UCD) and the connected homeCyber-Duck
This presentation is a summary of a workshop that was conducted at UX London and Mozfest by Cyber-Duck, an agency that merges lean and agile deliver with user centred design (UCD). The workshop was aimed at those wanting to apply UCD to futuristic technologies. The workshop explored the concepts and thinking of ‘how to design an Internet Connected Dishwasher app’ while considering a wider eco system. The workshop started by introducing IoT (and ‘nearables’), why its relevant now and how the UCD process can adapt to it. The workshop frames UCD in a wider product delivery context and is aimed at those wanting to learn on how UX tactics can be applied to successfully design IoT products and systems.
Designer is constantly confronted with challenge that how to make the application simple but also powerful. Powerful features will usually result in the complicated user interface. How to simplify it without sacrificing the powerfulness ?
This decks are for addressing the challenges from both product management and user experience design perspectives.
Fail Fast, Learn Fast, Move Fast: My UX journey to move fasterJeremy Johnson
We've all heard about the Lean Startup, and now Lean UX. This is a intro into how I've been using these methods to speed up the UX process, and work better within product teams.
User experience is vital, and the word "design" seems to be a buzz word and a magical pill to elevate products or services - all thanks to global success and publicity of Apple. Organisations in Asia will benefit by grasping the essence of user experience and design research. Lean UX evolved from well-understood UX practices, to conduct UX in a much leaner and cost effective way. As the saying goes" Some UX is better than no UX"!
Raven will share fundamental concepts and "quick-and-dirty" tips that enable improvement on user experience of products or services in a cost effective manner with case studies.
What do UX specialist and PHP developers have in common? Probably more than you are aware.
I will be doing a session covering what UX is, how it's different than UI and how UX is a close cousin to development with plenty of "how to get started" info.
So come join us this Oct for a light philosophical discussion on disciplines and how to get start doing UX in your programming life.
Is User Centered Design a buzzword, a technique, or a methodology? Why does "UCD" get so much attention? How has it changed how teams approach web application usability efforts? Is UCD right for you?
1. User Centered Design: Evolving from Dot-Com to Web 2.0
2. Why UCD? (Development, Business, Design benefits)
3. Development process: UCD vs. Agile vs. Waterfall
4. Case Studies: User Centered Design success stories
5. Is UCD right for you?: Planning a UCD process for your product
6. Q & A
Que veut dire «faire du UX»? … Un buzzword anglo-saxon souvent utilisé sans connaissance du réel métier…. !
Toute une méthodologie centrée sur l'utilisateur est préalable à la création d'une expérience intuitive et parfois addictive.
Ce n’est ; ni le domaine réservé de Apple, de airbnb, de UBER, ou encore un luxe qui doit couter cher. Le UX est accessible à tous et représente un investissement avec un ROI prouvé – une réalité indispensable qui accompagne votre transformation digitale.
Nous vous invitons à un voyage dans les coulisses du UX pour démystifier quelques notions erronées et découvrir sa forte valeur ajoutée.
Software prototyping is an important UX design skill that many people “just do” but effective prototyping requires crucial knowledge and practices that aren’t obvious. In this talk, Everett will explain prototyping and its goals, compare prototyping to sketching, and explore the different types of prototyping. He will then characterize effective prototyping and explain why those characteristics are so important.
Everett will review several commonly available prototyping tools (including SketchFlow), and evaluate their pros and cons. He will conclude by working through some examples so that you can see effective prototyping in practice.
If you or your team is prototyping now or considering prototyping in the future, this talk is for you!
UX BASIS is a process and a set of tools to help your organization engage with your users through the online products that you develop. By building an experience around the user, it will enable you to answer their needs whilst ensuring the needs of your business are also fulfilled.
Evidence based design creates a greater value for your business and also encourages collaboration between your teams and results in knowledge sharing between individuals.
This talk was given at a meeting of web project managers (organised by J.Boye) in May 2010.
Want Your Customers to Come Back? Make Sure UX is of Top PriorityRick Hevier
Rick Hevier explains the profitable power behind creating a top-of-the-line user experience for consumers both on and offline. Explore the intricacies of how to create this type of user experience here.
Building for People: 5 Practical Tip for Greating Great UXqixingz
If the 20th century is about technology functions, then the 21st century is about technology users. Building useful, usable, and attractive software applications for people is critical to win customers. User Experience (UX) is much more than just UI, it includes all key aspects of application such as performance and availability that you as developers concern. This session will start off with the ROI of great UX and why you should care. Then, 5 practical tips for creating great UX will be shared that you can take home and start improve your software UX right away.
The Methodology of a Trustworthy User Interface Design Agency.pdfZazz
The designers of user experiences may keep their attention on resolving the issues faced by users by maintaining an attitude of empathy throughout the design process by the UX design company.
Visit here: https://www.zazz.io/ui-ux-design-agency.html
Breaking down what UX means and just how it's measured, what is UX Debt, and how to iteratively improve UX in a way that Product People will find both insightful and relevant
In an agile environment, establishing usability and user experience as the responsibility of the UX team is destined for conflict and frustration. Learn how transferring this ownership onto the cross-functional team ultimately responsible for delivering the experience builds trust and empowerment and ultimately provides an environment that fosters collaboration, growth and innovation. This presentation will discuss the evolution of incorporating UX into agile at AppFolio, the roles and makeup of our development teams as they exist today, and some examples of how those teams collaborate around design solutions when tackling big feature enhancements on our mature product.
What UX is, how it works and why it matters. Train your teams to recognize and strengthen the links between customer experience indicators and your overall business performance. Learn how to work with your customers to design successful products, services and experiences.
What the UX? – Confessions of a DesignerThomas Gläser
UX - two magic letters which seem to attract a lot of hopes and desires. People hiring UX Researcher, UX Prototyper, UX Designer, UX Manager and UX Developer. People buy books about Agile UX and Lean UX. UX is everywhere, but what‘s really behind that thingy? This talk is for those who want to know more about the practical side of User Experience Design and also those who already know about it but have problems integrating it in to their everyday work. This talk will cut the hocus pocus and replace it with down to earth examples. So what? What the UX?
Session at Mobile Tech Conference 2015 in Munich:
https://mobiletechcon.de/2015se/sessions/what-ux-confessions-designer
UX is everywhere that's why the UX process is more Important!
Without a solid UX design process, you have a lower chance of creating a product with good UX. A well-defined and well-executed UX process, on the other hand, makes it possible to craft amazing experiences for users.
Similar to Integrating UX Into Agile: How To Ensure Your Sprints Result In Usable Software (20)
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Unleash Your Inner Demon with the "Let's Summon Demons" T-Shirt. Calling all fans of dark humor and edgy fashion! The "Let's Summon Demons" t-shirt is a unique way to express yourself and turn heads.
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Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
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Transforming Brand Perception and Boosting Profitability
Integrating UX Into Agile: How To Ensure Your Sprints Result In Usable Software
1. Integrating UX Into AgileHow To Ensure Your Sprints Result In Usable Software Jon Innes Aug 10, 2011
2. Overview Do you have a long list of user stories and have trouble organizing and prioritizing them? Want a better way to track dependencies between stories? Do you find it tedious to write “As a user” over and over? Do you find that some stories impact more than a single user type and need a way to track that? Want to figure out how to measure the UX impact of backlog items? Want to track UX work like wireframes, mockups, or user testing more effectively? Just want to learn more about UX and how to integrate it into Scrum?
3. Agile & UX Integration Challenges Working code is not enough to create a good UX UX produces deliverables of value other than code UX deliverables are used in many parts of the company UX changes can impact lots of teams, creating chaos UX deliverables often get used by many teams outside of developers UX work may require longer term plans or sequencing User studies may need to be done a sprint ahead or behind User research may take longer than a sprint to complete end to end UX staffing often breaks “self contained team” rule Due to the variety of specialized skills it may be necessary to matrix Some skills needed infrequently, but experience is key to success
5. Compatibility of Agile and UX Values Process and tools Individuals and interactions over Comprehensive documentation Working software over Contract negotiation Customer collaboration over Following a plan Responding to change over Agile info based on www.agilemanifesto.org & www.mountaingoatsoftware.com
6. User Experience—A Brief Definition Marketing It starts by something being useful… Functionally, people mustbe able to use it… User Experience Sales The way it looks mustbe pleasing… Desirability This extends to designingan overall user experience Usability Support That includes marketing, sales and support design Utility Executing well on all of these areas is what creates a great user experience
9. Get user to integrate offering into their lives and use long term
10. Get user to engage with product for initial 1st useThese apply to any type of product or service AND includes more than product design activities Categories based on Dave McClure’s AARRR Startup Metrics for Pirates see: http://500hats.typepad.com/500blogs/2007/06/internet-market.html
11. Research User Experience Design SM UX Means Integrated Research & Design
12. Six Key UX Activities for Software SM Activities listed based on Norman: The Invisible computer, 1998
13. UX OrganizationalIntegration Points Market Research Subject Matter Experts Project Planning Product Management Technical Writing Market Research Brand Strategy Engineering Advertising Sales Quality Assurance Technical Support SM
17. Changes Via Values and Visibility New Values: UX Matters, Involve Users Involve users early and often Waiting until the end is the waterfall way The definition of “done” can only be determined by users More Visibility: Tracking via UXI Matrix Track UX deliverables—who’s doing what? Have we validated our stories with users? Did the iteration feedback include user feedback? Can they use it? Do they like it? Would they recommend it? Is the UX getting better? What are we doing about it?
18. 6b 6a 1 2 3 4 5 List Users List Stories Groom Estimate Assign Track Track Bonus: Add hyperlinks to deliverables
19. Common Questions & Answers Isn’t this just a product backlog? Sort of, but with additional information Start with your backlog and just build off of it How do I collect UX metrics? See www.measuringux.com Also consider just tracking what UX things you create What “design” metrics do you capture Start with do you have a design for the story Consider tracking intermediate work like wireframes Another good one is “do we have assets” (e.g., icons)
20. More Questions & Answers How does this relate to Patten’s Story Map stuff? His technique is a great way to start The UXI Matrix includes UX tracking and metrics Can I use something else other than Excel? Sure, but I suggest you start simple Why not use sticky notes? Teams I work with are distributed and like electronic stuff The UXI Matrix has calculations on it, and hyperlinks I can print it out or share it on a server
21. Story Map Example www.agileproductdesign.com/writing/how_you_slice_it.pdf
There was a famous commercial tag line for peanut butter cups: "You got your peanut butter in my chocolate! You got your chocolate in my peanut butter!". Two great tastes that taste great together." Agile and UX are like this, two different things that can work well together.
Just over 10 years ago, not far from here at Snowbird the Agile Manifesto was written to define the values of “lightweight” methodologists who wanted to change the way software was developed. The fact we are here today is testament the impact of that meeting. At the time of that meeting another large change was already underway in the software community. User Experience work had crossed the chasm from best practice to common practice during the internet boom. Unfortunately there was little cross pollination among the UX and Agile communities. Let’s review the compatibility of these sets of values.
One of the problems when discussing user experience design is that many individuals and organizations don’t view it holistically. Contrast that to Apple, where design includes everything from the ads to the store, from product boxes, to genius bars, and in store training classes. Consider how a focus on solely producing working software would impact a company who wants to excel at providing a holistic experience that would have to be coordinated with marketing, sales, support, etc.
Dave McClure, famous internet entrepreneur and investor has advised startups to think about 5 key types of metrics using his AARRR acronym. I’ve listed the first 4 here which are UX centric (revenue metrics are beyond the scope of this talk). Note how these don’t emphasize development centric things like releasing code that Agile methods like Scrum focus on. That’s a big source of the reasons people struggle with integration Agile & UX. UX metrics and activities are not captured in burn down charts.
One of the common sources of confusion is that Scrum and other Agile methods assume a product owner or surrogate user is available to the users to help them define requirements and is in a position to define them and verify the UX is good enough. UX recognizes that requirements for mass market products and services often require significant research and iterative refinement even before development. Good UX is always the result of research that is closely coupled with design.
Another problem integrating UX into Agile is that UX work is very specialized, and is typically performed by more than one person because it would be very hard to find someone who could do all of the necessary work at a high level of quality. Just having one of the UX specialists for each of the above areas would create a team of 6 without developers!
Each of the 6 UX focus areas listed actually produce value to various parts of the organization, but often go overlooked as they cross the functional silos found in many companies.
There have been several publications analyzing how to integrate Agile with UX over the years. Take for example this image from an article from Mark Detweiler in Interactions magazine in 2007.
Or this one by Uday Gajendar highlighting the holistic and iterative nature of good UX work…
So now looking at theposter image for Agile that appears on Wikipedia what’s missing? How can we integrate UX?
Change only starts when people embrace new values. Tracking objective progress towards the desired outcome by making it visible is key. I’ll assume you care about UX and design, or you wouldn’t be here. If your team cares about UX then they’ll be interested in this too. The secret sauce in UX is user involvement. The more user involvement throughout the process the more effective your iterations will be. Recognize the definition of done is like the definition of obscenity, you know it when you see it. Recognize you are not the user so you can’t judge done, only your users can.
Here’s an example from a project I did with a customer. I presented this at UPA 2011 this year (with James McElroy). It shows how we used the UXI Matrix to help the team transition to being more agile while retaining some of their existing UX best practices.
Agile & UX are like peanut butter and chocolate. Great ideas that CAN work great together. However you have to have a recipe. Otherwise you’ll end up with a gooey mess. Question for the audience. Does Agile fit into UX or does UX fit into Agile?Hint: The peanut butter would never hold the chocolate well, but it makes for a great center.