SlideShare a Scribd company logo
Introduction
The purpose of this research task is to gather
information on the thriller genre and to gain an
exceptional knowledge of how much of the film
industry the thriller genre has shares of. In this
presentation I will include:
1) How many thriller films were released in this
period
2) How profitable the genre is
3) Which films were most successful (and why)
4)What are the characteristics of the audience for
this genre (age, gender, social class)
Market share statistics 2012

As ‘thriller’ is in the top 5 most successful genres I know that the public like
this genre and are willing to spend money in order to see the newest thriller
film. This research has allowed me to feel more confident with the
production of my own thriller film coming up as I now know that thriller
films are appreciated and will be well received by my target audience. From
this chart I can also infer that this genre is very profitable as the gross for
the year 2012 was $1,521,690,602.

http://www.the-numbers.com/market/2012/summary
Most successful films of 2012
The chart on the left shows the 46
most successful titles of the year (out
of 52). I can learn that the top 3 most
successful thrillers of 2012 were ‘The
Hunger Games’, ‘Taken 2’ and ‘Safe
House’. I believe that The Hunger
Games was the most successful as
the film was a PG which allowed a
wide audience of people to watch it.
Additionally it may have been
successful as it would have appealed
to both adults and children through
the advertisement of content in the
trailers. The Hunger Games raised
$408,010,692 which was nearly
$300,000,000 more than Taken 2 did
in 2nd place.
Market share of each genre- 2013

In 2013 thriller/suspense was recorded as the 5th most popular genre of film holding
11.94% of the market; this tells me that the popularity of the genre has neither risen
or declined. However I can see that the positions of 1st, 2nd and 4th have changed
dramatically, for example in 2012 adventure held the highest market share whereas
in 2013 action had taken its place putting adventure in 3rd position. Additionally we
can tell that drama’s market share decreased in 2013 as it slipped from 3rd to 4th. I can
infer from the two market share charts that comedy has stayed equally as popular as
it has remained in 2nd place. The profitability of this genre decreased from being
$1,521,690,602 in 2012 to being $1,021,223,072 in 2013. This gives me the
impression that less people are spending money on thriller films.

http://www.the-numbers.com/market/2013/summary
Most successful thriller films of 2013
This is the list of the top 46
thriller films that have been
released in 2013. For example I
can see that the most successful
thriller film was ‘Gravity’
producing a massive gross of
$174,919,886. In total 64 thriller
films will have been released this
year with 3 of the 64 still to come.
I believe that more thriller films
were made in 2013 due to the
hope that the thriller genre may
expand and therefore grow their
market shares resulting in more
profit for the institutions.
http://www.the-numbers.com/market/2013/genre/Thriller-or-Suspense
Characteristics of the target audience- age
From my research I would suggest that the majority of people that
watch thriller films are aged between 15 and 24. For example 54% of
Taken 2 viewers were aged between 15-24, The Hunger Games = 47%,
The Dark Knight Rises = 43% and The Woman In black = 42%.

http://www.bfi.org.uk/statisticalyearbook2013
Characteristics of the target audiencesocial classes
Additionally I noticed that the social class who prefer thrillers is
demographic group C2, I think this is because going to the cinema
or buying the DVD is classed as a luxury and is socially acceptable.
The language used within thrillers may also appeal to the C2
audience as they will understand the dialogue used and therefore
may be able to relate to the characters which is subsequently an
audience pleasure.

http://www.bfi.org.uk/statisticalyearbook2013
Characteristics of the target audiencegender
Lastly statistics show that the majority of the thriller audience are
male. For instance 55% of all viewers for Skyfall were men, and 64%
for The Dark Knight Rises. However Woman In Black only had 44%
being men and 56% being women.

http://www.bfi.org.uk/statisticalyearbook2013

More Related Content

What's hot

Institutional research
Institutional researchInstitutional research
Institutional research
13brooksb
 
Target audience research
Target audience researchTarget audience research
Target audience research
zoe_wiseman
 
Identifying Target Audience 2
Identifying Target Audience 2Identifying Target Audience 2
Identifying Target Audience 2
mcjbird
 
Audience moodboard
Audience moodboardAudience moodboard
Audience moodboard
jesscrawford9
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysis
Benjamin Okema
 
Horror Film Poster Analysis
Horror Film Poster AnalysisHorror Film Poster Analysis
Horror Film Poster Analysis
08beguma
 
International Relation Theory
International Relation TheoryInternational Relation Theory
International Relation Theory
Anas ali
 
Survey analysis
Survey analysisSurvey analysis
Survey analysis
Mynameisconfidential
 
Target Audience Data- UK Film Council
Target Audience Data- UK Film CouncilTarget Audience Data- UK Film Council
Target Audience Data- UK Film Council
willjacko99
 
Horror questionnaire results analysis
Horror questionnaire results analysisHorror questionnaire results analysis
Horror questionnaire results analysis
Victoria Hornagold
 
Phycholigcal thriller dmeogrpahic
Phycholigcal thriller dmeogrpahic Phycholigcal thriller dmeogrpahic
Phycholigcal thriller dmeogrpahic
chloepatmanmediastudies
 
Orange Productions - Audience Results
Orange Productions - Audience ResultsOrange Productions - Audience Results
Orange Productions - Audience Results
MissCTurner
 
Audience Research Survey Results
Audience Research Survey Results Audience Research Survey Results
Audience Research Survey Results
ellieneww
 
Target audience research results
Target audience research resultsTarget audience research results
Target audience research results
Miles Capp
 
Question 4
Question 4 Question 4
Question 4
zahraak
 
Audience research
Audience research Audience research
Audience research
kimbbzz
 
Audience
AudienceAudience
Audience
martincrieff
 
Marketing and Demographic-Would You Rather
Marketing and Demographic-Would You RatherMarketing and Demographic-Would You Rather
Marketing and Demographic-Would You Rather
Eleni Papaioannou
 
Screen grabs
Screen grabsScreen grabs
Screen grabs
hurtwoodhousemedia5
 

What's hot (19)

Institutional research
Institutional researchInstitutional research
Institutional research
 
Target audience research
Target audience researchTarget audience research
Target audience research
 
Identifying Target Audience 2
Identifying Target Audience 2Identifying Target Audience 2
Identifying Target Audience 2
 
Audience moodboard
Audience moodboardAudience moodboard
Audience moodboard
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysis
 
Horror Film Poster Analysis
Horror Film Poster AnalysisHorror Film Poster Analysis
Horror Film Poster Analysis
 
International Relation Theory
International Relation TheoryInternational Relation Theory
International Relation Theory
 
Survey analysis
Survey analysisSurvey analysis
Survey analysis
 
Target Audience Data- UK Film Council
Target Audience Data- UK Film CouncilTarget Audience Data- UK Film Council
Target Audience Data- UK Film Council
 
Horror questionnaire results analysis
Horror questionnaire results analysisHorror questionnaire results analysis
Horror questionnaire results analysis
 
Phycholigcal thriller dmeogrpahic
Phycholigcal thriller dmeogrpahic Phycholigcal thriller dmeogrpahic
Phycholigcal thriller dmeogrpahic
 
Orange Productions - Audience Results
Orange Productions - Audience ResultsOrange Productions - Audience Results
Orange Productions - Audience Results
 
Audience Research Survey Results
Audience Research Survey Results Audience Research Survey Results
Audience Research Survey Results
 
Target audience research results
Target audience research resultsTarget audience research results
Target audience research results
 
Question 4
Question 4 Question 4
Question 4
 
Audience research
Audience research Audience research
Audience research
 
Audience
AudienceAudience
Audience
 
Marketing and Demographic-Would You Rather
Marketing and Demographic-Would You RatherMarketing and Demographic-Would You Rather
Marketing and Demographic-Would You Rather
 
Screen grabs
Screen grabsScreen grabs
Screen grabs
 

Viewers also liked

Research Into Similar Magazine Texts
Research Into Similar Magazine TextsResearch Into Similar Magazine Texts
Research Into Similar Magazine Texts
lexibenson123
 
Kerrang! fact file
Kerrang! fact fileKerrang! fact file
Kerrang! fact file
CoreyPlant
 
Kerrang contents page analysis.
Kerrang contents page analysis.Kerrang contents page analysis.
Kerrang contents page analysis.
liamjamesvernon16
 
Contents Page Analysis - Kerrang
Contents Page Analysis - KerrangContents Page Analysis - Kerrang
Contents Page Analysis - Kerrang
amydinsey
 
Rock music magazine
Rock music magazineRock music magazine
Rock music magazine
elliemoran
 
Kerrang
KerrangKerrang
Kerrang
hannahfox1
 
Magazine Analysis - Kerrang
Magazine Analysis - KerrangMagazine Analysis - Kerrang
Magazine Analysis - Kerrang
guestb26673
 

Viewers also liked (7)

Research Into Similar Magazine Texts
Research Into Similar Magazine TextsResearch Into Similar Magazine Texts
Research Into Similar Magazine Texts
 
Kerrang! fact file
Kerrang! fact fileKerrang! fact file
Kerrang! fact file
 
Kerrang contents page analysis.
Kerrang contents page analysis.Kerrang contents page analysis.
Kerrang contents page analysis.
 
Contents Page Analysis - Kerrang
Contents Page Analysis - KerrangContents Page Analysis - Kerrang
Contents Page Analysis - Kerrang
 
Rock music magazine
Rock music magazineRock music magazine
Rock music magazine
 
Kerrang
KerrangKerrang
Kerrang
 
Magazine Analysis - Kerrang
Magazine Analysis - KerrangMagazine Analysis - Kerrang
Magazine Analysis - Kerrang
 

Similar to Institutional research

Institutional Research
Institutional ResearchInstitutional Research
Institutional Research
ninaro6
 
Institutional Research
Institutional ResearchInstitutional Research
Institutional Research
medcalfbro
 
Market research
Market researchMarket research
Market research
Danielle
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
tlcurtis
 
Thriller genre market analysis
Thriller genre market analysisThriller genre market analysis
Thriller genre market analysis
rebeccaosborne1
 
Final major project research
Final major project researchFinal major project research
Final major project research
Connor Wiffen
 
Final major project research
Final major project researchFinal major project research
Final major project research
Connor Wiffen
 
Final major project research
Final major project researchFinal major project research
Final major project research
Connor Wiffen
 
Final major project research
Final major project researchFinal major project research
Final major project research
Connor Wiffen
 
Final Major Project Research
Final Major Project ResearchFinal Major Project Research
Final Major Project Research
Connor Wiffen
 
Quantitative Audience Research
Quantitative Audience ResearchQuantitative Audience Research
Quantitative Audience Research
avapetal
 
Primary Target Audience Research
Primary Target Audience ResearchPrimary Target Audience Research
Primary Target Audience Research
Sam Benzie
 
Secondary research into my target audience
Secondary research into my target audienceSecondary research into my target audience
Secondary research into my target audience
Sam Benzie
 
Unsung advertising final pwp
Unsung advertising final pwpUnsung advertising final pwp
Unsung advertising final pwp
mollyallen19
 
Targetttt
TargettttTargetttt
Targetttt
shanneal
 
Campaign planning final pwp
Campaign planning final pwpCampaign planning final pwp
Campaign planning final pwp
mollyallen19
 
Market research – who is the main consumer
Market research – who is the main consumerMarket research – who is the main consumer
Market research – who is the main consumer
vladimirkleshnev
 
Questionnaire results 2
Questionnaire results 2Questionnaire results 2
Questionnaire results 2
rebeccadahl98
 
Secondary research into my target audience
Secondary research into my target audienceSecondary research into my target audience
Secondary research into my target audience
Sam Benzie
 
Unsung advertising final pwp
Unsung advertising final pwpUnsung advertising final pwp
Unsung advertising final pwp
mollyallen19
 

Similar to Institutional research (20)

Institutional Research
Institutional ResearchInstitutional Research
Institutional Research
 
Institutional Research
Institutional ResearchInstitutional Research
Institutional Research
 
Market research
Market researchMarket research
Market research
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
 
Thriller genre market analysis
Thriller genre market analysisThriller genre market analysis
Thriller genre market analysis
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final Major Project Research
Final Major Project ResearchFinal Major Project Research
Final Major Project Research
 
Quantitative Audience Research
Quantitative Audience ResearchQuantitative Audience Research
Quantitative Audience Research
 
Primary Target Audience Research
Primary Target Audience ResearchPrimary Target Audience Research
Primary Target Audience Research
 
Secondary research into my target audience
Secondary research into my target audienceSecondary research into my target audience
Secondary research into my target audience
 
Unsung advertising final pwp
Unsung advertising final pwpUnsung advertising final pwp
Unsung advertising final pwp
 
Targetttt
TargettttTargetttt
Targetttt
 
Campaign planning final pwp
Campaign planning final pwpCampaign planning final pwp
Campaign planning final pwp
 
Market research – who is the main consumer
Market research – who is the main consumerMarket research – who is the main consumer
Market research – who is the main consumer
 
Questionnaire results 2
Questionnaire results 2Questionnaire results 2
Questionnaire results 2
 
Secondary research into my target audience
Secondary research into my target audienceSecondary research into my target audience
Secondary research into my target audience
 
Unsung advertising final pwp
Unsung advertising final pwpUnsung advertising final pwp
Unsung advertising final pwp
 

More from lexibenson123

Future of the gaming industry
Future of the gaming industryFuture of the gaming industry
Future of the gaming industry
lexibenson123
 
Past present future games industry
Past present future games industryPast present future games industry
Past present future games industry
lexibenson123
 
MOA theories2
MOA theories2MOA theories2
MOA theories2
lexibenson123
 
Screenshots of Finished Products Ancillary 2
Screenshots of Finished Products Ancillary 2Screenshots of Finished Products Ancillary 2
Screenshots of Finished Products Ancillary 2
lexibenson123
 
Post Production Plan
Post Production PlanPost Production Plan
Post Production Plan
lexibenson123
 
Audiences and tv
Audiences and tvAudiences and tv
Audiences and tv
lexibenson123
 
Audiences and tv
Audiences and tvAudiences and tv
Audiences and tv
lexibenson123
 
Editing- photoshop
Editing- photoshop Editing- photoshop
Editing- photoshop
lexibenson123
 
Posters for Interview
Posters for InterviewPosters for Interview
Posters for Interview
lexibenson123
 
Image Manipulations
Image ManipulationsImage Manipulations
Image Manipulations
lexibenson123
 
Audience Feedback
Audience FeedbackAudience Feedback
Audience Feedback
lexibenson123
 
Analysis of 3 Similar Texts
Analysis of 3 Similar TextsAnalysis of 3 Similar Texts
Analysis of 3 Similar Texts
lexibenson123
 
The Commissioning Process
The Commissioning ProcessThe Commissioning Process
The Commissioning Process
lexibenson123
 
The Commissioning Process
The Commissioning ProcessThe Commissioning Process
The Commissioning Process
lexibenson123
 
Why is it important to secure permissions
Why is it important to secure permissionsWhy is it important to secure permissions
Why is it important to secure permissions
lexibenson123
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
lexibenson123
 
Ofcom Regulations
Ofcom RegulationsOfcom Regulations
Ofcom Regulations
lexibenson123
 
Analysis of 2 similar texts
Analysis of 2 similar textsAnalysis of 2 similar texts
Analysis of 2 similar texts
lexibenson123
 
Analysis of 2 similar texts
Analysis of 2 similar textsAnalysis of 2 similar texts
Analysis of 2 similar texts
lexibenson123
 
Analysis of 2 similar texts
Analysis of 2 similar textsAnalysis of 2 similar texts
Analysis of 2 similar texts
lexibenson123
 

More from lexibenson123 (20)

Future of the gaming industry
Future of the gaming industryFuture of the gaming industry
Future of the gaming industry
 
Past present future games industry
Past present future games industryPast present future games industry
Past present future games industry
 
MOA theories2
MOA theories2MOA theories2
MOA theories2
 
Screenshots of Finished Products Ancillary 2
Screenshots of Finished Products Ancillary 2Screenshots of Finished Products Ancillary 2
Screenshots of Finished Products Ancillary 2
 
Post Production Plan
Post Production PlanPost Production Plan
Post Production Plan
 
Audiences and tv
Audiences and tvAudiences and tv
Audiences and tv
 
Audiences and tv
Audiences and tvAudiences and tv
Audiences and tv
 
Editing- photoshop
Editing- photoshop Editing- photoshop
Editing- photoshop
 
Posters for Interview
Posters for InterviewPosters for Interview
Posters for Interview
 
Image Manipulations
Image ManipulationsImage Manipulations
Image Manipulations
 
Audience Feedback
Audience FeedbackAudience Feedback
Audience Feedback
 
Analysis of 3 Similar Texts
Analysis of 3 Similar TextsAnalysis of 3 Similar Texts
Analysis of 3 Similar Texts
 
The Commissioning Process
The Commissioning ProcessThe Commissioning Process
The Commissioning Process
 
The Commissioning Process
The Commissioning ProcessThe Commissioning Process
The Commissioning Process
 
Why is it important to secure permissions
Why is it important to secure permissionsWhy is it important to secure permissions
Why is it important to secure permissions
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
 
Ofcom Regulations
Ofcom RegulationsOfcom Regulations
Ofcom Regulations
 
Analysis of 2 similar texts
Analysis of 2 similar textsAnalysis of 2 similar texts
Analysis of 2 similar texts
 
Analysis of 2 similar texts
Analysis of 2 similar textsAnalysis of 2 similar texts
Analysis of 2 similar texts
 
Analysis of 2 similar texts
Analysis of 2 similar textsAnalysis of 2 similar texts
Analysis of 2 similar texts
 

Recently uploaded

Tom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri CruiseTom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri Cruise
greendigital
 
The Evolution and Impact of Tom Cruise Long Hair
The Evolution and Impact of Tom Cruise Long HairThe Evolution and Impact of Tom Cruise Long Hair
The Evolution and Impact of Tom Cruise Long Hair
greendigital
 
欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】
欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】
欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】
valvereliz227
 
VR Economy
VR EconomyVR Economy
What Going to the Doctor is Like as an Adult Comics
What Going to the Doctor is Like as an Adult ComicsWhat Going to the Doctor is Like as an Adult Comics
What Going to the Doctor is Like as an Adult Comics
Salty Vixen Stories & More
 
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdfUnlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
WHMCS Smarters
 
The Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiadThe Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiad
ali345alghlay
 
Sunny and Rishi 3 Written by Basak Serin
Sunny and Rishi 3 Written by Basak SerinSunny and Rishi 3 Written by Basak Serin
Sunny and Rishi 3 Written by Basak Serin
Basak24
 
SERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland ParkSERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland Park
SERV
 
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl ChennaiChennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
Mobile Problem
 
Money Problem Solution Number 74260-14248
Money Problem Solution Number 74260-14248Money Problem Solution Number 74260-14248
Money Problem Solution Number 74260-14248
Mobile Problem
 
Sara Saffari: Turning Underweight into Fitness Success at 23
Sara Saffari: Turning Underweight into Fitness Success at 23Sara Saffari: Turning Underweight into Fitness Success at 23
Sara Saffari: Turning Underweight into Fitness Success at 23
get joys
 
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
ytunuq
 
Clyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak SerinClyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak Serin
Basak24
 
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
humbertogarsia692
 
Morgan Freeman is Jimi Hendrix: Unveiling the Intriguing Hypothesis
Morgan Freeman is Jimi Hendrix: Unveiling the Intriguing HypothesisMorgan Freeman is Jimi Hendrix: Unveiling the Intriguing Hypothesis
Morgan Freeman is Jimi Hendrix: Unveiling the Intriguing Hypothesis
greendigital
 
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
x0l4b5ho
 
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girlsℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
moharsinghtrt1950
 
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdfEnhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Xtreame HDTV
 
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
sh8tjqt6
 

Recently uploaded (20)

Tom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri CruiseTom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri Cruise
 
The Evolution and Impact of Tom Cruise Long Hair
The Evolution and Impact of Tom Cruise Long HairThe Evolution and Impact of Tom Cruise Long Hair
The Evolution and Impact of Tom Cruise Long Hair
 
欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】
欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】
欧洲杯买球-欧洲杯买球哪里可以投注-欧洲杯买球买球投注官网|【​网址​🎉ac123.net🎉​】
 
VR Economy
VR EconomyVR Economy
VR Economy
 
What Going to the Doctor is Like as an Adult Comics
What Going to the Doctor is Like as an Adult ComicsWhat Going to the Doctor is Like as an Adult Comics
What Going to the Doctor is Like as an Adult Comics
 
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdfUnlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
 
The Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiadThe Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiad
 
Sunny and Rishi 3 Written by Basak Serin
Sunny and Rishi 3 Written by Basak SerinSunny and Rishi 3 Written by Basak Serin
Sunny and Rishi 3 Written by Basak Serin
 
SERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland ParkSERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland Park
 
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl ChennaiChennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
 
Money Problem Solution Number 74260-14248
Money Problem Solution Number 74260-14248Money Problem Solution Number 74260-14248
Money Problem Solution Number 74260-14248
 
Sara Saffari: Turning Underweight into Fitness Success at 23
Sara Saffari: Turning Underweight into Fitness Success at 23Sara Saffari: Turning Underweight into Fitness Success at 23
Sara Saffari: Turning Underweight into Fitness Success at 23
 
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
 
Clyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak SerinClyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak Serin
 
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
 
Morgan Freeman is Jimi Hendrix: Unveiling the Intriguing Hypothesis
Morgan Freeman is Jimi Hendrix: Unveiling the Intriguing HypothesisMorgan Freeman is Jimi Hendrix: Unveiling the Intriguing Hypothesis
Morgan Freeman is Jimi Hendrix: Unveiling the Intriguing Hypothesis
 
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
 
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girlsℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
 
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdfEnhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
 
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
 

Institutional research

  • 1.
  • 2. Introduction The purpose of this research task is to gather information on the thriller genre and to gain an exceptional knowledge of how much of the film industry the thriller genre has shares of. In this presentation I will include: 1) How many thriller films were released in this period 2) How profitable the genre is 3) Which films were most successful (and why) 4)What are the characteristics of the audience for this genre (age, gender, social class)
  • 3. Market share statistics 2012 As ‘thriller’ is in the top 5 most successful genres I know that the public like this genre and are willing to spend money in order to see the newest thriller film. This research has allowed me to feel more confident with the production of my own thriller film coming up as I now know that thriller films are appreciated and will be well received by my target audience. From this chart I can also infer that this genre is very profitable as the gross for the year 2012 was $1,521,690,602. http://www.the-numbers.com/market/2012/summary
  • 4. Most successful films of 2012 The chart on the left shows the 46 most successful titles of the year (out of 52). I can learn that the top 3 most successful thrillers of 2012 were ‘The Hunger Games’, ‘Taken 2’ and ‘Safe House’. I believe that The Hunger Games was the most successful as the film was a PG which allowed a wide audience of people to watch it. Additionally it may have been successful as it would have appealed to both adults and children through the advertisement of content in the trailers. The Hunger Games raised $408,010,692 which was nearly $300,000,000 more than Taken 2 did in 2nd place.
  • 5. Market share of each genre- 2013 In 2013 thriller/suspense was recorded as the 5th most popular genre of film holding 11.94% of the market; this tells me that the popularity of the genre has neither risen or declined. However I can see that the positions of 1st, 2nd and 4th have changed dramatically, for example in 2012 adventure held the highest market share whereas in 2013 action had taken its place putting adventure in 3rd position. Additionally we can tell that drama’s market share decreased in 2013 as it slipped from 3rd to 4th. I can infer from the two market share charts that comedy has stayed equally as popular as it has remained in 2nd place. The profitability of this genre decreased from being $1,521,690,602 in 2012 to being $1,021,223,072 in 2013. This gives me the impression that less people are spending money on thriller films. http://www.the-numbers.com/market/2013/summary
  • 6. Most successful thriller films of 2013 This is the list of the top 46 thriller films that have been released in 2013. For example I can see that the most successful thriller film was ‘Gravity’ producing a massive gross of $174,919,886. In total 64 thriller films will have been released this year with 3 of the 64 still to come. I believe that more thriller films were made in 2013 due to the hope that the thriller genre may expand and therefore grow their market shares resulting in more profit for the institutions. http://www.the-numbers.com/market/2013/genre/Thriller-or-Suspense
  • 7. Characteristics of the target audience- age From my research I would suggest that the majority of people that watch thriller films are aged between 15 and 24. For example 54% of Taken 2 viewers were aged between 15-24, The Hunger Games = 47%, The Dark Knight Rises = 43% and The Woman In black = 42%. http://www.bfi.org.uk/statisticalyearbook2013
  • 8. Characteristics of the target audiencesocial classes Additionally I noticed that the social class who prefer thrillers is demographic group C2, I think this is because going to the cinema or buying the DVD is classed as a luxury and is socially acceptable. The language used within thrillers may also appeal to the C2 audience as they will understand the dialogue used and therefore may be able to relate to the characters which is subsequently an audience pleasure. http://www.bfi.org.uk/statisticalyearbook2013
  • 9. Characteristics of the target audiencegender Lastly statistics show that the majority of the thriller audience are male. For instance 55% of all viewers for Skyfall were men, and 64% for The Dark Knight Rises. However Woman In Black only had 44% being men and 56% being women. http://www.bfi.org.uk/statisticalyearbook2013