Innovation is emerging as an organizational competency. Here is a framework and tools to inspire innovation in any organization. The innovation canvas is presented as a conceptual prototyping tool to merge product design and business model development.

1. Innovation Lives in My Organization
- or maybe it just visits from time to time
Bill Kline
Rose-Hulman
@klinewa

2. The Innovation Landscape 2015
Innovation is creating something new that is put to
use that provides value
‘Innovation’ – overused & tired but it will endure
Innovation a top priority for many organizations but
seeking greater benefits

3. Innovation is on a path to becoming an
established organizational competency
Expert Practitioners
Thought Leaders
Best Practices
Tools and Methods
Initiatives
Institutionalized
Programs
IDEO, Google
Christensen, Kelley, Govindarajan
Open Innovation
Canvas Diagrams, TBD
TBD
TBD

4. At the Organizational Level:
• Build Frameworks
• Adopt Guiding Principles
• Promote Nurturing Culture
At the Operating Level:
• Implement Tools & Methods
• Follow Guiding Principles
At the Individual Level:
• Provide Training
• Enact Guiding Principles
Innovation Made Simple
Responding to the Innovation Imperative
CreateValue
@klinewa

5. Build Three Frameworks at the
Organizational Level To Inspire Innovation
Discovery
Development Execution
@klinewa

6. Discovery Development Execution
Description New experiences,
Exploring ideas and concepts
Exploring concepts,
Determining feasibility,
Establishing value
Implement the new idea in the
enterprise
Objectives Question, Observe, Experiment,
Associate, Network.
Connections with coworker,
customer, supplier, and
stakeholder.
Speed,
Experiment and learn quickly,
Explore Extremes,
Crack the Tough Nuts
Select correct implementation
approach
Navigate hurdles
Focus On Inspiring, inviting, and nurturing
new ideas and concepts
External Value Proposition Internal Value Proposition
Activities Innovation spaces and workshops,
Random collisions, Ten Types,
Online Collaboration,
Crowdsource ideas
Build prototyping space and
expertise.
Development team of unlike
minded members.
Execution team of unlike
minded members from all
operating groups.
Model
Developed
Conceptualization of new systems Design of system in market
context
Design of operational system
in organizational context
Outcomes Portfolio of new concepts Portfolio of new prototypes Portfolio of new innovations
Culture Transparency, Speed, Everybody Plays, Provide Time, Reward Activity, Accept Failure
@klinewa

7. Innovation is a delicate, fragile thing
that must be inspired and nurtured, not
planned and managed. Culture is key.

8. At the Operating Level, Build Three Models Around Two Value Propositions
Offering Model
(Product, Service,
Process)
Business Model
Offering Model
(Product, Service,
Process)
Business Model
New, Revisions, Enhancements
New, Revisions, Enhancements
T1 T2
Implementation or
Execution Model
Current State Future State
1
2
3
@klinewa
Build Three Models for Innovation Success

9. Conceptual Prototyping with Canvas Tools
Features
Functions
Components
Stakeholders
Interactions

10. The ‘IDEO Shopping Cart’ – Success or Failure?
Express Value
Through Features

11. At the Project Level, Set Direction and Experiment
Many organizational activities follow the plan, budget, manage approach (and rightly so)
Success at innovation requires a willingness to set direction and experiment

12. Innovation happens when models are
built and all the conceptual elements
are aligned – not when all the steps in
a process are followed.

13. Question Observe Associate
Network Experiment
Discipline
Discovery Systems
@klinewa

14. Anyone
Can
Play
Nurture
Not
Manage
Not One but
Two Value
Propositions
Collaboration
Is Key
Think
Models
Not
Process
Experiment
Constantly
and
Forever
Speed
Wins
It’s a
Team
Sport
@klinewa

15. So What’s Your Innovation Strategy?
Sources of Innovation in Product and Business Model

16. Attribute Innovation Quality
Guiding Principle Create Value Reduce Variation
Fundamental Tools Systems, Models Statistics
Key Measures Internal & external value
propositions
Process control and capability
Key Themes Continuous Experimentation Continuous Improvement
Focus on Models not the Process Focus on the Process not Product
The Human Touch Customer Empathy Psychology
Organizational
Priorities
Collaborate, Experiment, Speed Teams, Break down barriers
Institutionalized
Program
TBD Six Sigma, ISO9000
Who’s Involved Everyone Everyone
Guiding Principles - Innovation vs. Quality
@klinewa

17. At the Organizational Level:
• Build Frameworks
• Adopt Guiding Principles
• Promote Nurturing Culture
At the Operating Level:
• Implement Tools & Methods
• Follow Guiding Principles
At the Individual Level:
• Provide Training
• Enact Guiding Principles
CreateValue
@klinewa
Innovation Made Simple
Responding to the Innovation Imperative