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Tye TGS II 2018 Training Presentation

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Training presentation for Indian Educators and TiE EDs around modern TYE curriculum based on lean / business model canvas, design thinking, rapid prototyping, storytelling. Practicum and Resources included.

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Tye TGS II 2018 Training Presentation

  1. 1. TYE Train the Trainer TIE GLOBAL SUMMIT 2 | MUMBAI | FEB 20, 2018 #TIEGLOBALSUMMIT @TYEOREGON
  2. 2. Invention education 2 • Problem identification • Application of STEM skills, design thinking • Entrepreneurial approach
  3. 3. Why invention education?  Impact on students  Bolsters ability to identify and solve real world problems important to them and their communities  Increases interest in STEM  Cultivates empathy, creativity, grit  Creates entrepreneurial mindset  Impact on economic growth  Critical part of pipeline of entrepreneurs  Enables under resourced populations to create impactful companies and become employers  Impact on society/environment  Teaches responsible development of products addressing problems worth solving 3
  4. 4. Hi, I’m Shashi IoT Innovation Manager, SSG Intrapreneur Early-Stage Startup Advisor TiE Youth Entrepreneurs Curriculum Designer
  5. 5. Housekeeping TAKEAWAYS • 1 New Concept • 1 New Friend • 1 Thing Shared • 1 Thought Provoked GROUND RULES • Use Social! • @skjain2 • #tyeglobal • #TiEGlobalSummit • Take Phone Calls outside
  6. 6. Agenda MORNING • Introduction • TYE: Curriculum & Invention • Practicum: Design Thinking • Practicum: Rapid Prototyping AFTERNOON • Practicum: Customer Development • Practicum: Pitching / Presentation • Unconference: Looking Ahead • Wrap: 30/60/90
  7. 7. Why Are We Here? The Tools The Invention The Moment of Change
  8. 8. TYE Curriculum @TYEOREGON | HTTPS://WWW.FACEBOOK.COM/TYEOREGON
  9. 9. Agenda • Business Plan vs. Entrepreneurship Competition • Program Structure, Topics & Judging Criteria • Schedule & Time Commitment • Tips & Tricks & Resources
  10. 10. TiE Youth Entrepreneurs is an experiential program for Students that teaches Invention, Innovation & Entrepreneurship by Doing, rather than Talking. Business Plan Competition Entrepreneurship Lab
  11. 11. “TYE seeks to promote risk-taking, leadership skills and innovation among the next generation of earthlings. We use entrepreneurship as a tool to teach fundamentals of building and running a business. Our intent is NOT to create founders out of high school students (although, that may happen). Instead, we believe the skills and traits that make up successful entrepreneurs are essential in any walk of life: taking ownership, building alliances, seeking help and applying feedback, motivating a team without direct authority and above all, working through challenging situations with grace and grit.” TYE Oregon Manifesto
  12. 12. Startups are Exploration Vehicles Problem/Solution Fit Product/Market Fit Transition to Scale Scale TYE here Have I built something people want? Have I solved the problem? OMG how do I deliver so much?!
  13. 13. Entrepreneurship Lab in 3 Phases Progressively More Independence, Expectations, Readiness Phase 1 [Crawl] • Curated Teams • Learn Basics • InventionLab Phase 2 [Walk] • Self-Organized Teams • Practice • Local Comp Phase 3 [Run] • One Team • Honed sharp by mentors • Global Comp
  14. 14. Program Comparison ORIGINAL TYE • 12-week + Local Competition • Deliverables • Written Business Plan (12-15pp) • Presentation • Executive Summary TYE 2017+ • 56 Hours + Local Competition • Deliverables at Global Competition • Lean/Business Model Canvas (1pp) • Final Presentation • Prototype / Demo (”Maker Faire”) • Executive Summary
  15. 15. Flexible Curriculum ADDITIVE • Curriculum Content • Financial Discipline • Made to Stick / Marketing • Alternate Tools & Skills • Kanban / Time Management • Share best practices! MAKE YOUR OWN [PROGRAM/LOCATION-SPECIFIC] • Mentors • Duration [Phase 1 Weekend] • Continuity [TiE mentoring, TiE XL] • Other [Student Ambassador]
  16. 16. Flexible Formats Short/Intense 4-6 Hour Sessions 2 Weeks Bootcamp Medium 3-4 Hour Sessions 3 Months 2 Day-Long Sessions Long/Iterative 3 Hour Sessions 6-7 Months 48-Hour Kickoff TYE Curriculum Designed with Flexible Delivery in Mind!
  17. 17. Curriculum Comparison ORIGINAL TYE • Opportunity / SWOT • Target Market / Size • Competition • Marketing Value Propositions • Revenue Model • Income Statement • Cash Requirements / Cash Flow / Income Statement • Team Background / Interest / Roles • Presentation Development TYE 2017+ • Ideation: Bugs and Passions • Ideation: Design Thinking • Customer Development / Interviewing • Lean Canvas: Product-Market Fit, Business Model • Startup Math: Revenues & Expenses • Rapid Prototyping & Invention • Storytelling & Presentation Skills • Team Building / Contract
  18. 18. Invention and Innovation • Students don’t think they can invent • Student Inventors lack the tools, team to make inventions useful • TYE is a game changer for both
  19. 19. Judging Criteria Comparison ORIGINAL TYE • Presentation (75%, 30-point) • Business Plan (25%, 50-point) • Ranking / Rewards • Points = Presentation * 1.5 + BP * 0.5 • Top 1, 2, 3 • Best Fast Pitch TYE 2017+ • Customer Validation (25%) • Execution (25%) • Business Model (25%) • Teamwork (25%) • Ranking / Rewards • Judge Ranking + Feedback • Top 1, 2, 3 • Kickers: Best in Category • Best Demo, Elevator Pitch Reward the Behaviors You Want to See!
  20. 20. What is Teamwork? TEAM BUILDING • Clear Roles, Organization • Clear Distribution of Work • Ownership of Role DIVERSITY • Multiple Ages, Genders, Schools • Varying skillsets and abilities
  21. 21. Fueled by Customer Interviews
  22. 22. Business Plan vs. Business Model Canvas BUSINESS PLAN • Scale plan, assumes Product-Market Fit and established revenue sources • Emphasizes Marketing, Financial discipline • Long-form document • Intended to impress investors BUSINESS MODEL CANVAS • Helps students find Product-Market Fit • Emphasizes experimentation, iteration with different solutions and revenue sources • Single page Canvas (Lean vs. BMC) • Intended to guide students into business discipline
  23. 23. What is Execution? EXECUTION = PROTOTYPE + CUSTOMER CHANGES + TRACTION • Prototype: Did they investigate alternate solutions? Did they build an instantiation of a product or service? • Customer-Centric: Did they incorporate changes based on actual customer feedback? • Traction: Did the customer use or buy the product? This is not required and not weighed in the judging form, but is a GREAT proof point. EXAMPLES • Physical Item – Make a mockup of the product. Bonus if it works. Make the packaging too (Chill Wipes) • App – Build a UI mockup of the app or a working prototype • Service – Break the service into components. Execute them manually (delivery, 3D modeling, subscription box) • Social Business – Find a way to reach the intended audience.
  24. 24. Our Inventions Ayur Aid Concussion Block Dishes or Don’t eMDream Dreamkit Sobek Body Armor DroneON Cleat Elite
  25. 25. … and Beyond Vali : TYE Detroit 2016 Veripad : CES 2018
  26. 26. Living Curriculum: TYE Oregon 2018 Updates OUTSIDE CLASS [6] 1. 48-Hour Phase 1 2. 12 Week Phase 2 – Two Iterations 3. Student Ambassador Program IN-CLASS [22] 1. 15 Students per Instructor 2. 1:1 Skills Building, Tools 3. 5 Mentors per Session 4. Rapid Prototyping EVERY session (website, social, physical mockup) 5. Pre-State District Competitions
  27. 27. Take a Break Stretch Washroom Coffee/Tea Just don’t work
  28. 28. Resources
  29. 29. Where do I get the full Curriculum? NDA Required - Please Contact Mohini Suchanti for details.
  30. 30. Where to get Material DEVELOPED IN-HOUSE • Bug List / Passion List • IdeaLab • Team Contract • Customer March • InventionLab CUSTOMER DEVELOPMENT • Customer Development : SteveBlank.com • Design Thinking : http://www.slideshare.net/shashijain 1/tie-youth-entrepreneurs-tye- design-thinking
  31. 31. Instructors & Mentors • Instructors • Primary educator for the students • Cares for the students’ learning outcome vs. competition • Provide continuity across all lessons • Mentors / Coaches • Lead by example, not authority • Acts as Sensei • Develops the Leaders, Teams • Teaches single lessons • Team or Topical Advisors • Has startup/street cred. • Sources • EdTech Startups • Teacher-Entrepreneurs (Teach for America, Startup Weekend) • Incubator / Accelerator mentors • Corporate Intrapreneurs • TiE Mentor program • TiE Charter members • University Faculty/Students • Other Chapters – ONLINE mentors!
  32. 32. Where to find Customers? CONSUMER • Develop Personas • Find Habits & Venues • Go to those Venues, with Parent chaperone • Interview in pairs – one talks, one takes notes • Interviews > Surveys • Contact other TYE students! ENTERPRISE • Develop Personas • Introductions via TiE Charter Members, TiE Angels • Mentor – Student pre questions • Interview in pairs – student talks, mentor takes notes + advises
  33. 33. Rapid Prototyping Apps Popapp.in Proto.io Flinto.com AppInventor.MIT.edu Web Weebly.com Wix.com SquareSpace.com 3D Printing TinkerCAD.com & openjscad.org Fusion 360 apps.bots101.org Thingiverse IoT Arduino.org Raspberry Pi Ardublock.com VR / Machine Learning Rodin.io Keras.io Chatfuel rebot.me
  34. 34. IdeaLab • 40 minutes to create 1 great idea in 4 simple steps • Structured Ideation, with Pitch to Parents • https://www.slides hare.net/shashijain 1/idea-lab-v05- startup-week
  35. 35. Invention Lab • Eight Hours to apply Phase 1 new Concept • What We Accomplish • Build a new Team • Form a Lean Canvas • Create a 5-minute Pitch • Build a Low-Res Prototype
  36. 36. Presentation Tools PRESENTATIONS • Timer with Alerts: www.PitchTimer.com • The only 10 slides you need: https://guykawasaki.com/the-only-10- slides-you-need-in-your-pitch/ • How to Storyboard a presentation: https://www.slideteam.net/blog/how- to-storyboard-powerpoint- presentation-product-launch-ppt/ STORYTELLING • Six Pitches (including Pixar Pitch): http://www.danpink.com/wp- content/uploads/2013/01/sixpitches.pdf • Amazing Google Stories • https://www.youtube.com/watch?v=Aj akwiU6MG8 • https://www.youtube.com/watch?v=R4 vkVHijdQk
  37. 37. Everything Else TEAM BUILDING BUSINESS MODEL • Lean Canvas https://leanstack.com/lean-canvas/ • Business Model Canvas http://www.businessmodelgeneratio n.com/canvas/bmc • Sample Team Contract: https://docs.google.com/document/d /1RzzIhq1kSLsQq46SC9vBz44ZuF2b bEYfm6dhzjJdOVc
  38. 38. Organize BUGS • Write three things that bug you, but you tolerate • Ex: loud music, long lines, tangled earbuds PASSIONS • Write three things for which you are passionate • Ex: 3D printing, teaching, cooking
  39. 39. What is Design Thinking? “…a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable … strategy can convert into customer value and market opportunity”
  40. 40. Design Thinking
  41. 41. The Process • Set a Goal / Choose a Theme • Customer Empathy • Flare Out Ideas • Focus On Solutions • Build a Low-resolution prototype • Report out
  42. 42. Better Business Travel Jet Lag, Power,
  43. 43. Rapid Prototyping • Expand your Persona • Distill your Product: Paragraph -> Sentence -> Tweet • Commit to a Goal • PowerPoint demo : 1 hour • App Mockup : 1 hour • Physical Model : 1 hour • App Prototype : 1 day • Website : 20 minutes • Choose a Tool • Get to Work
  44. 44. Rapid Prototyping Apps Popapp.in Proto.io Flinto.com AppInventor.MIT.edu Web Weebly.com Wix.com SquareSpace.com 3D Printing TinkerCAD.com & openjscad.org Fusion 360 apps.bots101.org Thingiverse IoT Arduino.org Raspberry Pi Ardublock.com VR / Machine Learning Rodin.io Keras.io Chatfuel rebot.me
  45. 45. Painted App – PowerPoint + Flinto
  46. 46. Talk to Your Customer (OR, TURNING IDEAS INTO OPPORTUNITIES)
  47. 47. Today • What is Customer Discovery & Validation? • Who is your Customer? End-User? • Talking to Your Customer • Understanding their Pain Point
  48. 48. “The life of any startup can be divided into two parts – before product/market fit and after product/market fit.” -Marc Andreessen
  49. 49. Fueled by Customer Interviews
  50. 50. 25 Interviews / founder / week
  51. 51. Who do you Interview? CUSTOMER • The entity paying for the product • Examples: • Medical Device: Insurers, Hospitals • Tutor Service: Parents • App: Every User END USER • The person experiencing the product / service • Examples: • Medical Device: Nurse or Patient • Tutor Service: Student • App: Every User Step outside of Campus to reach End Users and Customers!
  52. 52. How to Conduct Customer Interviews 1. Start with a Hypothesis. 2. Have a Persona in mind. Find them. Hint: Go where they buy. 3. Break the Ice. 4. Ask Open-Ended Questions. This is NOT an in-person survey 5. Find their stories : frustration, animation, excitedment point you to the problem.
  53. 53. My name is ______ , I’m an entrepreneur. I have a few questions about ______. Will you help me? Icebreaker Best Practice
  54. 54. Best Practices • Ask yourself, “What do I want to learn when I ask questions? • Ask open-ended questions. • Shoot for 5-10 minute interviews. Longer for highly productive conversations. • Ask questions that allow you to discover what the interviewee thinks, feels, wants and needs. • Get to key insight. It should confirm/deny your hypothesis OR open you up to new hypothesis. • Listen to the pain points without judgement.
  55. 55. A key insight is an important learning or take away that you uncover while interviewing a potential or current customer. They might surprise you or take you in a different direction. Embrace them.
  56. 56. “Would you use a product that does _____________?” NO. This will lead to pleasant, but useless affirmation.
  57. 57. A Few Rules for Customer Interviews https://www.youtube.com/watch?v=KZYntTU3JW4&t=7s
  58. 58. Write a few good questions Talk to 5 customers Record Key Insights Your Challenge
  59. 59. Resources • https://www.udacity.com/course/how-to-build-a-startup--ep245 • http://customerdevlabs.com/2013/11/05/how-i-interview-customers/ • http://leanstartup.pbworks.com/w/page/54918676/Customer%20Interview%20Templ ates%20and%20Resources • https://www.quora.com/What-are-your-favorite-questions-to-ask-customers-when- validating-a-product-or-feature • https://www.productplan.com/questions-product-managers-ask-customers/ • http://businessmodelalchemist.com/blog/2012/08/achieve-product-market-fit-with- our-brand-new-value-proposition-designer.html
  60. 60. “There is no Data Inside these Walls.” - Steve Blank, creator, Customer Development methodology 48 Students | 10 Teams | 129 Interviews | One Day
  61. 61. Presentation Tools PRESENTATIONS • Timer with Alerts: www.PitchTimer.com • The only 10 slides you need: https://guykawasaki.com/the-only-10- slides-you-need-in-your-pitch/ • How to Storyboard a presentation: https://www.slideteam.net/blog/how- to-storyboard-powerpoint- presentation-product-launch-ppt/ STORYTELLING • Six Pitches (including Pixar Pitch): http://www.danpink.com/wp- content/uploads/2013/01/sixpitches.pdf • Amazing Google Stories • https://www.youtube.com/watch?v=Aj akwiU6MG8 • https://www.youtube.com/watch?v=R4 vkVHijdQk
  62. 62. Exercise 1: One Word Pitch • Write a fifty-word pitch. • Reduce it to twenty-five words. • Then to six words. • One of those remaining half-dozen is almost certainly your one-word pitch.
  63. 63. Exercise 2: The Pixar Pitch • The Pixar Pitch. Pro tip: Read all twenty-two of former Pixar story artist Emma Coats’s story rules: http://bit.ly/jlVWrG • Once upon a time ____________________________. • Every day, _______________________. • One day _______________________________________. • Because of that, _________________________________. • Because of that, __________________________________. • Until finally, ___________________________________. • https://www.youtube.com/watch?v=XNCSS5_ALb0
  64. 64. The Hero’s Journey • https://www.youtube.com/watch?v=BZ7pJzT94q8 • Once upon a time there was a child who missed a train, was hopelessly lost, and then adopted. Every day, the man who was this child searched for his true home. One day he discovered Google Earth and was able to find that trains station where he was found. Because of that, he was able to find where he was lost. Because of that, he found people who knew his story. Until finally, he found his birth family.
  65. 65. un·con·fer·ence /ˈənkänf(ə)rəns/ a loosely structured conference emphasizing the informal exchange of information and ideas between participants, rather than following a conventionally structured program of events. ”at this unconference, attendees created sessions on the spot, making for an energizing and freewheeling exchange”
  66. 66. Unconference In A Few Steps Time Topic 250p Introduction Choose Two Topics Propose a Wildcard 315p Unconference Round 1 • Go to Topic 1 Room. Discuss. Moderator. • 5 min – Introduction and tech overview • 35 min – Discussion • 5 min - Wrap – Write a concise summary 400p Unconference Round 2 500p Report Out • Key Insights • Pain Points • Surprises / Thoughts / Ideas • Actions
  67. 67. Unconference Topics Keeping the Spark Alive Recruitment & Inclusion ??? Funding
  68. 68. Ground Rules DOS • Yes & • Discuss openly, frankly • Provide Constructive Criticism • Take Notes. Record Key Insights. DON’TS • Discourage conversation and options • No Powerpoint
  69. 69. Report Out 1. Key Insights 2. Observations 3. Ideas 4. Future Work

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