Infographics: Functional, Expository and Persuasive Texts
1. Functional Texts
Functional Text Types
Graphic Document Types
Graphic Documents
Reference Texts
Line Graph
Bar Graph
Fire
E
x
t
u
i
n
g
s
h
e
r
Web Sites
Venn Diagram
Memos and Forms
Workplace
Documents
Pie Chart
Org Chart
Safety Sign
2. Expository Texts
Textbooks
Technical Texts
Magazines & Newspapers
Objectives
Identify the stated main idea
Summarize text
Explain text features and graphics and their purpose
Determine the author’s purpose
Draw evidence from text
Draw conclusions
Tables and Charts
Put ideas and date side-by-side
Useful to classify important ideas
Useful to compare and contrast ideas
Understanding a table:
(1) Read title
(2) Read first row left-to-right
(3) Read down first column
Textbooks
Instructional texts in a particular subject area
Use text, tables, charts, photos, diagrams
Newspapers & Magazines
Current events
Designed to catch and hold reader’s interest
Scanning OK
Technical Texts
Provide information about a specialized subject
Format depends on the intended purpose
Structures/formats:
- Org charts
- Flow diagrams
- Instruction manuals
- Rules and regulations
Vocabulary
classify
survey
byline
legend
consumers
regulations
details
topic sentence
caption
visual
diagram
technical
main idea
headline
graph
headline
process
stated
byline
heading
byline
3. Persuasive Texts
Reviews
Objectives
Understand how to read and interpret ads
Evaluate effectiveness of arguments
Identify author’s assumptions and beliefs
Identify main ideas and essential details
Distinguish fact from opinion
Ads
Blogs
Editorials
Peer Reviews
Why should I care what they think?
How many people offered reviews?
“results may vary”
Tactics
Facts
“100% fruit juice”“15 casualties”
must be verifiable
“rated Best Luxury Car by Road & Track”
Opinion Words
Evaluating an Argument
Gain Attention
product placement
fear
greed
suggestive selling
emotions
web page pop-ups ”push” technology
“I think” best worst always should never
beautiful probably simply surprising
Author’s purpose?
Author trustworthy? An expert?
Author’s bias?
Author’s assumptions?
Distinguish fact from fiction
Does argument make sense?
Do facts support the author’s position?
Ambiguous Words
“Our trained builders” “designed to stand up
to strong winds” “storm survival”
Prey on Our Insecurity
celebrity testimonials
endorsements
Emotional Appeals
“enjoy life while you peel off the pounds”
photographs humor cartoons
Vocabulary
advertisement
logo
assumption
editorial
blog
judgment
analysis
implied
argument
opinion
bias
evidence
connote
persuade
commentary
review
evaluate
slogan
conclusion
point of view
endorse
qualifications
criticize
fact
defend