SlideShare a Scribd company logo
Income Generating Ideas 
For Office Earth Operators 
28 March, 2014
Liz, CEO 121 Temps and VA 
Placements 
This is the 9th Year of operating and 
we have over 2000 virtual assistants 
on our network. 
We train, mentor and support virtual 
assistants at all stages of their 
business. 
I am a mentor, coach, trainer and 
presenter with Australian Business 
Womens Network, Smart Business 
Forum and 121 Temps. 
My passion is to help others achieve 
their dream of working from home in 
a sustainable business.
Lots to get through today! 
• Develop your online persona 
• Free samples, competitions and discounts 
• Provide advice or training 
• Mystery Shopping/Online Surveys 
• O Desk, Freelancer, eLance 
• Affiliate Marketing 
• Marketing your own business
Avoiding identity theft 
YOUR ONLINE PERSONA
Write them down 
• Your name 
• Your date of birth 
• Your gender 
• Your location 
• Your postcode 
• Your email address 
• Your telephone 
number 
• Your username/pword 
• Your name 
• Your date of birth 
• Your gender 
• Your location 
• Your postcode 
• Your email address 
• Your telephone 
number 
• Your username/pword
Generating an income 
FREE 
SAMPLES/COMPETITIONS
Pinchme.com.au 
• Get free samples of products 
• Get huge discounts on a range of products 
• Earn points for their Loyalty Program and enter the monthly 
competition draw. 
• Go to www.pinchme.com.au and sign up as a member to get started. 
• Bookmark the site so that you can revisit.
Generate an income 
PROVIDE ADVICE/TRAINING
What do you know? 
• Start a clean document or page 
• Make 3 Columns 
• First Column: Make a list of things you are proficient in Or an 
experience you could share. 
• Second Column: Write a list of the profiles of the people who would 
need to know this information. 
– Gender, Age, Industry, Event, Geographical Area, Job, etc. 
• Third Column: How would this proficiency or experience benefit 
other people. 
YOU HAVE 5 MINUTES TO PROVIDE US WITH AN EXAMPLE 
OF THOSE 3 COLUMNS – WHAT, WHO, HOW
Structure the Training 
• Start with what they will end up with or the aim of the session. 
– At the end of this session you will be able to…… 
– The aim of this session is to…… 
• Add some emotion eg How will it feel to be able to …..for your…. 
• Write out all the steps on how to do the task or subject. 
• Count them – try and make it 3,5,7 (people believe uneven numbers) 
– 5 Steps to create a crochet hat for your toddler 
– 3 Steps to writing a successful email 
– 7 Steps to balancing your bank account 
• Record or write the content for each step – talk as if you are talking 
to them in a personal conversation (write this way too)
Your Delivery 
Steps: 
• Keyword Research 
• Record/create training 
• Drive Traffic 
• Test/Measure 
• Feedback 
• Tweak 
• Email Courses 
• YouTube 
• Helpouts by Google 
• Udemy 
• Wordpress Plugin
Steps 
• Keyword research Tools 
– http://ubersuggest.org/ 
– http://tools.seobook.com/keyword-tools/seobook/ 
– http://www.keywordeye.com/ 
• Record/Create 
– Camtasia/Debut/Webcam/Phone or Tablet/Anymeeting 
– If written, split content into several email messages 
• Drive Traffic 
– Online Ads (PPC, magazines, associations or groups) 
– Social Media – facebook, linkedin, pinterest, 
– Groups, discussions, blogs 
– Your list 
• Test and Measure – create a survey for feedback
MYSTERY 
SHOPPING/SURVEYS
Mystery Shopping & Surveys 
• Be careful of scams, especially if they ask you pay up front. 
– Google Mystery Shopping and you will find lots of websites. 
Some require you to physically shop, others require your 
opinions. 
• Online Surveys don’t pay very much but you can win 
competitions etc 
– www.bigspot.com 
– www.getpaidsurveys.com 
• Check the fine print – they won’t pay out until a certain amount 
has been earned. 
• You will only get picked if you fit their profile. 
• Make sure payout is in cash (if that’s what you are looking for)
Generate Income 
ODESK, FREELANCER, 
ELANCE
Find other work 
• Odesk, Freelancer and eLance are job sites where you bid on the 
work against hundreds of others. 
• If you set yourself up as an expert in something you have a improved 
chance to earning a higher rate. 
• Be prepared to offer a quote, rather than an hourly rate. 
• You can set up a profile 
• You can search for jobs listed 
• You can bid for work.
Generating income 
AFFILIATE MARKETING
Seller – Distributor - Buyer 
• Affiliate Marketing 
– Pick a product/s = choose something you relate to. 
– Sign up as an affiliate 
– Create a blog/website to promote the products 
– Create a Youtube channel to promote the products 
– Create a plan to mention the product and link as widely as 
possible online.
Make Office Earth your First Product 
• More clients they get, the busier you will be and more income you 
will achieve. 
• Commission paid for 12 months – 10% of plan 
Steps: 
1. Sign up as an affiliate on their website 
2. Download images 
3. Start promoting online 
4. Blog or Website and start with articles 
1. Visit www.fiverr.com 
2. Write a press release and submit to sbwire.com
Generating Income 
MARKETING YOUR OWN 
BUSINESS
Create 10 Channels 
• Magazine articles or advertising in trade journals or business 
publications or blogs. 
• School newsletters 
• Stories in local newspapers 
• Press releases online 
• Online directories – True Local, Yellow and White Pages, Hot Frog 
• Special Offers with your invoice 
• Car signage 
• Front of house signage 
• Create – industry newsletter, website, facebook page etc 
• Volunteer for your local Chamber of Commerce committee
More channels 
• Network online – comment and start discussions 
• Write articles and eBooks 
• Referral system 
• Make connections with possible joint venture partners 
• Give advice and help in open discussion forums, twitter, facebook 
• Improve engagement on your website – give something away, How 
to’s, offer advice, checklists, sample policies or procedures. 
• Improve your knowledge of your target market – what keeps them 
awake at night. www.aytm.com 
• Paid marketing – special offer 5 hours for $5 or set up as a provider 
on www.fiverr.com or www.tenrr.com
Components of a special offer 
• This is who it is for (spell out the target market) 
• Here’s the benefits (features tell, benefits sell) 
• Here’s how it helps you and here are some people it has helped 
(testimonials) 
• Some answers to questions you may have (FAQ) 
• Let me remove the risk for you (guarantee) 
• Here’s why you should do it now (limited offer, will be gone soon) 
• Here’s exactly what to do (first steps to get going)
Get started now

More Related Content

What's hot

Break down your business to Build the One you Love
Break down your business to Build the One you LoveBreak down your business to Build the One you Love
Break down your business to Build the One you Love
Hazel Walker
 
Bloggers - How to Package, Promote and Profit from Your Expertise
Bloggers - How to Package, Promote and Profit from Your ExpertiseBloggers - How to Package, Promote and Profit from Your Expertise
Bloggers - How to Package, Promote and Profit from Your Expertise
Denise Wakeman
 
Growing Your Small Business With Facebook
Growing Your Small Business With FacebookGrowing Your Small Business With Facebook
Growing Your Small Business With Facebook
Dominique Pryor-Anderson
 
Launch coming soon & get early leads
Launch coming soon & get early leadsLaunch coming soon & get early leads
Launch coming soon & get early leads
SV.CO
 
Blogging for Realtors
Blogging for RealtorsBlogging for Realtors
Blogging for Realtors
Curaytor
 
How to work for result
How to work for resultHow to work for result
How to work for result
amitsoni_us
 
Getting Started Session Two
Getting Started Session TwoGetting Started Session Two
Getting Started Session Two
katemonline
 
Experiments & Simplicity
Experiments & SimplicityExperiments & Simplicity
Experiments & Simplicity
Bas Bakker
 
Secrets of a Successful Business FB Page
Secrets of a Successful Business FB PageSecrets of a Successful Business FB Page
Secrets of a Successful Business FB Page
CesarCalderon66
 
10 Tips for How to Build More Rapport with Sales Prospects
10 Tips for How to Build More Rapport with Sales Prospects10 Tips for How to Build More Rapport with Sales Prospects
10 Tips for How to Build More Rapport with Sales Prospects
SalesScripter
 
Author as Entrepreneur: Survive and Thrive as an Author
Author as Entrepreneur: Survive and Thrive as an AuthorAuthor as Entrepreneur: Survive and Thrive as an Author
Author as Entrepreneur: Survive and Thrive as an Author
Julie Hedlund
 
Simplifying the Sales Process
Simplifying the Sales ProcessSimplifying the Sales Process
Simplifying the Sales Process
SalesScripter
 
Blogalicious: Expanding Revenue Sources Outside The Blog
Blogalicious: Expanding Revenue Sources Outside The BlogBlogalicious: Expanding Revenue Sources Outside The Blog
Blogalicious: Expanding Revenue Sources Outside The Blog
Stepfanie Cuevas
 
How to Set Up a Facebook Business Page
How to Set Up a Facebook Business PageHow to Set Up a Facebook Business Page
How to Set Up a Facebook Business Page
Bull's-Eye Writing & Editing Services
 
Career Day Saatchi LA Presentation
Career Day Saatchi LA PresentationCareer Day Saatchi LA Presentation
Career Day Saatchi LA Presentation
thinkLA
 
How To Do Landing Page Optimisation
How To Do Landing Page OptimisationHow To Do Landing Page Optimisation
How To Do Landing Page Optimisation
David Jenyns
 
What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...
What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...
What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...
Cole Information
 
DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...
DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...
DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...
Morning Dough
 
How to start_up
How to start_upHow to start_up
How to start_up
Grigor Yeghiazaryan
 
Don't Bite Off More than You Can Chew
Don't Bite Off More than You Can ChewDon't Bite Off More than You Can Chew
Don't Bite Off More than You Can Chew
Cole Information
 

What's hot (20)

Break down your business to Build the One you Love
Break down your business to Build the One you LoveBreak down your business to Build the One you Love
Break down your business to Build the One you Love
 
Bloggers - How to Package, Promote and Profit from Your Expertise
Bloggers - How to Package, Promote and Profit from Your ExpertiseBloggers - How to Package, Promote and Profit from Your Expertise
Bloggers - How to Package, Promote and Profit from Your Expertise
 
Growing Your Small Business With Facebook
Growing Your Small Business With FacebookGrowing Your Small Business With Facebook
Growing Your Small Business With Facebook
 
Launch coming soon & get early leads
Launch coming soon & get early leadsLaunch coming soon & get early leads
Launch coming soon & get early leads
 
Blogging for Realtors
Blogging for RealtorsBlogging for Realtors
Blogging for Realtors
 
How to work for result
How to work for resultHow to work for result
How to work for result
 
Getting Started Session Two
Getting Started Session TwoGetting Started Session Two
Getting Started Session Two
 
Experiments & Simplicity
Experiments & SimplicityExperiments & Simplicity
Experiments & Simplicity
 
Secrets of a Successful Business FB Page
Secrets of a Successful Business FB PageSecrets of a Successful Business FB Page
Secrets of a Successful Business FB Page
 
10 Tips for How to Build More Rapport with Sales Prospects
10 Tips for How to Build More Rapport with Sales Prospects10 Tips for How to Build More Rapport with Sales Prospects
10 Tips for How to Build More Rapport with Sales Prospects
 
Author as Entrepreneur: Survive and Thrive as an Author
Author as Entrepreneur: Survive and Thrive as an AuthorAuthor as Entrepreneur: Survive and Thrive as an Author
Author as Entrepreneur: Survive and Thrive as an Author
 
Simplifying the Sales Process
Simplifying the Sales ProcessSimplifying the Sales Process
Simplifying the Sales Process
 
Blogalicious: Expanding Revenue Sources Outside The Blog
Blogalicious: Expanding Revenue Sources Outside The BlogBlogalicious: Expanding Revenue Sources Outside The Blog
Blogalicious: Expanding Revenue Sources Outside The Blog
 
How to Set Up a Facebook Business Page
How to Set Up a Facebook Business PageHow to Set Up a Facebook Business Page
How to Set Up a Facebook Business Page
 
Career Day Saatchi LA Presentation
Career Day Saatchi LA PresentationCareer Day Saatchi LA Presentation
Career Day Saatchi LA Presentation
 
How To Do Landing Page Optimisation
How To Do Landing Page OptimisationHow To Do Landing Page Optimisation
How To Do Landing Page Optimisation
 
What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...
What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...
What Would Jack Do? 6 Old-School Tactics that Continue to Drive Sales Results...
 
DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...
DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...
DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webi...
 
How to start_up
How to start_upHow to start_up
How to start_up
 
Don't Bite Off More than You Can Chew
Don't Bite Off More than You Can ChewDon't Bite Off More than You Can Chew
Don't Bite Off More than You Can Chew
 

Viewers also liked

Gantt chart months
Gantt chart monthsGantt chart months
Gantt chart months
SlideShop.com
 
Benefits of a Community-Based Exhibition Project
Benefits of a Community-Based Exhibition ProjectBenefits of a Community-Based Exhibition Project
Benefits of a Community-Based Exhibition Project
West Muse
 
Project proposal on income generating 1
Project proposal on income generating 1Project proposal on income generating 1
Project proposal on income generating 1
berhanu taye
 
School activity and project proposals maryjoy nazaro
School activity and project proposals maryjoy nazaroSchool activity and project proposals maryjoy nazaro
School activity and project proposals maryjoy nazaro
Maryjoy Nazaro
 
Project proposal
Project proposalProject proposal
Project proposal
Cheri Amour Calicdan
 
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Department of Education - Quary - 1 IS
 

Viewers also liked (6)

Gantt chart months
Gantt chart monthsGantt chart months
Gantt chart months
 
Benefits of a Community-Based Exhibition Project
Benefits of a Community-Based Exhibition ProjectBenefits of a Community-Based Exhibition Project
Benefits of a Community-Based Exhibition Project
 
Project proposal on income generating 1
Project proposal on income generating 1Project proposal on income generating 1
Project proposal on income generating 1
 
School activity and project proposals maryjoy nazaro
School activity and project proposals maryjoy nazaroSchool activity and project proposals maryjoy nazaro
School activity and project proposals maryjoy nazaro
 
Project proposal
Project proposalProject proposal
Project proposal
 
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
 

Similar to Income generating ideas for Virtual Assistants

Kindermusik Gold Coast July 2009
Kindermusik Gold Coast July 2009Kindermusik Gold Coast July 2009
Kindermusik Gold Coast July 2009
The Creative Collective
 
Cabi speech june 8 2013
Cabi speech june 8 2013Cabi speech june 8 2013
Cabi speech june 8 2013
Bethany Williams
 
Advisor's Modern Marketing Challenge
Advisor's Modern Marketing ChallengeAdvisor's Modern Marketing Challenge
Advisor's Modern Marketing Challenge
Prosperity Economics Movement
 
Starting Up: The First 30 Days
Starting Up: The First 30 DaysStarting Up: The First 30 Days
Starting Up: The First 30 Days
Devon George
 
Asoa 2015 presentation_final
Asoa 2015 presentation_finalAsoa 2015 presentation_final
Asoa 2015 presentation_final
devinbutler
 
The money's in the list
The money's in the listThe money's in the list
The money's in the list
Phil Hollows
 
Positive People - Self Employment - Website Design (Bideford, 08/10/2018)
Positive People - Self Employment - Website Design (Bideford, 08/10/2018)Positive People - Self Employment - Website Design (Bideford, 08/10/2018)
Positive People - Self Employment - Website Design (Bideford, 08/10/2018)
Cosmic
 
Maximizing Your Virtual Assistant for Realtors
Maximizing Your Virtual Assistant for RealtorsMaximizing Your Virtual Assistant for Realtors
Maximizing Your Virtual Assistant for Realtors
Richard Smith
 
Managing Your Personal Brand, Optimizing LinkedIn and Interviewing Successfully
Managing Your Personal Brand, Optimizing LinkedIn and Interviewing SuccessfullyManaging Your Personal Brand, Optimizing LinkedIn and Interviewing Successfully
Managing Your Personal Brand, Optimizing LinkedIn and Interviewing Successfully
Social Media and Digital Strategy Consulting
 
Positive People - Self Employment - Website Design (Torquay, 06/09/2018)
Positive People - Self Employment - Website Design (Torquay, 06/09/2018)Positive People - Self Employment - Website Design (Torquay, 06/09/2018)
Positive People - Self Employment - Website Design (Torquay, 06/09/2018)
Cosmic
 
Web Startup
Web StartupWeb Startup
Web Startup
Tuan Error
 
How to get people begging to work with you without selling
How to get people begging to work with you without sellingHow to get people begging to work with you without selling
How to get people begging to work with you without selling
Matt Kendall
 
How to Become a Grant Writing Consultant
How to Become a Grant Writing ConsultantHow to Become a Grant Writing Consultant
How to Become a Grant Writing Consultant
Betsy Baker
 
Automatic Sales Lead Generation Machine
Automatic Sales Lead Generation MachineAutomatic Sales Lead Generation Machine
Automatic Sales Lead Generation Machine
Craig Klein
 
The nuts and bolts checklist
The nuts and bolts checklistThe nuts and bolts checklist
The nuts and bolts checklist
Carol Merlo, M.Ed.
 
Build Email Drip Campaigns that Convert Sales
Build Email Drip Campaigns that Convert SalesBuild Email Drip Campaigns that Convert Sales
Build Email Drip Campaigns that Convert Sales
SalesScripter
 
Is Online Advertising Right For You
Is Online Advertising Right For YouIs Online Advertising Right For You
Is Online Advertising Right For You
Thomas Stirling
 
Christian Women in Business Market Your Business Online passive income
Christian Women in Business Market Your Business Online passive incomeChristian Women in Business Market Your Business Online passive income
Christian Women in Business Market Your Business Online passive income
Robin Tramble|Empowerment |Social Media
 
Beyond the Donation Form
Beyond the Donation FormBeyond the Donation Form
Beyond the Donation Form
Abila
 
Passive Revenue for Your VA Business
Passive Revenue for Your VA BusinessPassive Revenue for Your VA Business
Passive Revenue for Your VA Business
Fellow.app
 

Similar to Income generating ideas for Virtual Assistants (20)

Kindermusik Gold Coast July 2009
Kindermusik Gold Coast July 2009Kindermusik Gold Coast July 2009
Kindermusik Gold Coast July 2009
 
Cabi speech june 8 2013
Cabi speech june 8 2013Cabi speech june 8 2013
Cabi speech june 8 2013
 
Advisor's Modern Marketing Challenge
Advisor's Modern Marketing ChallengeAdvisor's Modern Marketing Challenge
Advisor's Modern Marketing Challenge
 
Starting Up: The First 30 Days
Starting Up: The First 30 DaysStarting Up: The First 30 Days
Starting Up: The First 30 Days
 
Asoa 2015 presentation_final
Asoa 2015 presentation_finalAsoa 2015 presentation_final
Asoa 2015 presentation_final
 
The money's in the list
The money's in the listThe money's in the list
The money's in the list
 
Positive People - Self Employment - Website Design (Bideford, 08/10/2018)
Positive People - Self Employment - Website Design (Bideford, 08/10/2018)Positive People - Self Employment - Website Design (Bideford, 08/10/2018)
Positive People - Self Employment - Website Design (Bideford, 08/10/2018)
 
Maximizing Your Virtual Assistant for Realtors
Maximizing Your Virtual Assistant for RealtorsMaximizing Your Virtual Assistant for Realtors
Maximizing Your Virtual Assistant for Realtors
 
Managing Your Personal Brand, Optimizing LinkedIn and Interviewing Successfully
Managing Your Personal Brand, Optimizing LinkedIn and Interviewing SuccessfullyManaging Your Personal Brand, Optimizing LinkedIn and Interviewing Successfully
Managing Your Personal Brand, Optimizing LinkedIn and Interviewing Successfully
 
Positive People - Self Employment - Website Design (Torquay, 06/09/2018)
Positive People - Self Employment - Website Design (Torquay, 06/09/2018)Positive People - Self Employment - Website Design (Torquay, 06/09/2018)
Positive People - Self Employment - Website Design (Torquay, 06/09/2018)
 
Web Startup
Web StartupWeb Startup
Web Startup
 
How to get people begging to work with you without selling
How to get people begging to work with you without sellingHow to get people begging to work with you without selling
How to get people begging to work with you without selling
 
How to Become a Grant Writing Consultant
How to Become a Grant Writing ConsultantHow to Become a Grant Writing Consultant
How to Become a Grant Writing Consultant
 
Automatic Sales Lead Generation Machine
Automatic Sales Lead Generation MachineAutomatic Sales Lead Generation Machine
Automatic Sales Lead Generation Machine
 
The nuts and bolts checklist
The nuts and bolts checklistThe nuts and bolts checklist
The nuts and bolts checklist
 
Build Email Drip Campaigns that Convert Sales
Build Email Drip Campaigns that Convert SalesBuild Email Drip Campaigns that Convert Sales
Build Email Drip Campaigns that Convert Sales
 
Is Online Advertising Right For You
Is Online Advertising Right For YouIs Online Advertising Right For You
Is Online Advertising Right For You
 
Christian Women in Business Market Your Business Online passive income
Christian Women in Business Market Your Business Online passive incomeChristian Women in Business Market Your Business Online passive income
Christian Women in Business Market Your Business Online passive income
 
Beyond the Donation Form
Beyond the Donation FormBeyond the Donation Form
Beyond the Donation Form
 
Passive Revenue for Your VA Business
Passive Revenue for Your VA BusinessPassive Revenue for Your VA Business
Passive Revenue for Your VA Business
 

Income generating ideas for Virtual Assistants

  • 1. Income Generating Ideas For Office Earth Operators 28 March, 2014
  • 2. Liz, CEO 121 Temps and VA Placements This is the 9th Year of operating and we have over 2000 virtual assistants on our network. We train, mentor and support virtual assistants at all stages of their business. I am a mentor, coach, trainer and presenter with Australian Business Womens Network, Smart Business Forum and 121 Temps. My passion is to help others achieve their dream of working from home in a sustainable business.
  • 3. Lots to get through today! • Develop your online persona • Free samples, competitions and discounts • Provide advice or training • Mystery Shopping/Online Surveys • O Desk, Freelancer, eLance • Affiliate Marketing • Marketing your own business
  • 4. Avoiding identity theft YOUR ONLINE PERSONA
  • 5. Write them down • Your name • Your date of birth • Your gender • Your location • Your postcode • Your email address • Your telephone number • Your username/pword • Your name • Your date of birth • Your gender • Your location • Your postcode • Your email address • Your telephone number • Your username/pword
  • 6. Generating an income FREE SAMPLES/COMPETITIONS
  • 7. Pinchme.com.au • Get free samples of products • Get huge discounts on a range of products • Earn points for their Loyalty Program and enter the monthly competition draw. • Go to www.pinchme.com.au and sign up as a member to get started. • Bookmark the site so that you can revisit.
  • 8. Generate an income PROVIDE ADVICE/TRAINING
  • 9. What do you know? • Start a clean document or page • Make 3 Columns • First Column: Make a list of things you are proficient in Or an experience you could share. • Second Column: Write a list of the profiles of the people who would need to know this information. – Gender, Age, Industry, Event, Geographical Area, Job, etc. • Third Column: How would this proficiency or experience benefit other people. YOU HAVE 5 MINUTES TO PROVIDE US WITH AN EXAMPLE OF THOSE 3 COLUMNS – WHAT, WHO, HOW
  • 10. Structure the Training • Start with what they will end up with or the aim of the session. – At the end of this session you will be able to…… – The aim of this session is to…… • Add some emotion eg How will it feel to be able to …..for your…. • Write out all the steps on how to do the task or subject. • Count them – try and make it 3,5,7 (people believe uneven numbers) – 5 Steps to create a crochet hat for your toddler – 3 Steps to writing a successful email – 7 Steps to balancing your bank account • Record or write the content for each step – talk as if you are talking to them in a personal conversation (write this way too)
  • 11. Your Delivery Steps: • Keyword Research • Record/create training • Drive Traffic • Test/Measure • Feedback • Tweak • Email Courses • YouTube • Helpouts by Google • Udemy • Wordpress Plugin
  • 12. Steps • Keyword research Tools – http://ubersuggest.org/ – http://tools.seobook.com/keyword-tools/seobook/ – http://www.keywordeye.com/ • Record/Create – Camtasia/Debut/Webcam/Phone or Tablet/Anymeeting – If written, split content into several email messages • Drive Traffic – Online Ads (PPC, magazines, associations or groups) – Social Media – facebook, linkedin, pinterest, – Groups, discussions, blogs – Your list • Test and Measure – create a survey for feedback
  • 14. Mystery Shopping & Surveys • Be careful of scams, especially if they ask you pay up front. – Google Mystery Shopping and you will find lots of websites. Some require you to physically shop, others require your opinions. • Online Surveys don’t pay very much but you can win competitions etc – www.bigspot.com – www.getpaidsurveys.com • Check the fine print – they won’t pay out until a certain amount has been earned. • You will only get picked if you fit their profile. • Make sure payout is in cash (if that’s what you are looking for)
  • 15. Generate Income ODESK, FREELANCER, ELANCE
  • 16. Find other work • Odesk, Freelancer and eLance are job sites where you bid on the work against hundreds of others. • If you set yourself up as an expert in something you have a improved chance to earning a higher rate. • Be prepared to offer a quote, rather than an hourly rate. • You can set up a profile • You can search for jobs listed • You can bid for work.
  • 18. Seller – Distributor - Buyer • Affiliate Marketing – Pick a product/s = choose something you relate to. – Sign up as an affiliate – Create a blog/website to promote the products – Create a Youtube channel to promote the products – Create a plan to mention the product and link as widely as possible online.
  • 19. Make Office Earth your First Product • More clients they get, the busier you will be and more income you will achieve. • Commission paid for 12 months – 10% of plan Steps: 1. Sign up as an affiliate on their website 2. Download images 3. Start promoting online 4. Blog or Website and start with articles 1. Visit www.fiverr.com 2. Write a press release and submit to sbwire.com
  • 20.
  • 21. Generating Income MARKETING YOUR OWN BUSINESS
  • 22. Create 10 Channels • Magazine articles or advertising in trade journals or business publications or blogs. • School newsletters • Stories in local newspapers • Press releases online • Online directories – True Local, Yellow and White Pages, Hot Frog • Special Offers with your invoice • Car signage • Front of house signage • Create – industry newsletter, website, facebook page etc • Volunteer for your local Chamber of Commerce committee
  • 23. More channels • Network online – comment and start discussions • Write articles and eBooks • Referral system • Make connections with possible joint venture partners • Give advice and help in open discussion forums, twitter, facebook • Improve engagement on your website – give something away, How to’s, offer advice, checklists, sample policies or procedures. • Improve your knowledge of your target market – what keeps them awake at night. www.aytm.com • Paid marketing – special offer 5 hours for $5 or set up as a provider on www.fiverr.com or www.tenrr.com
  • 24. Components of a special offer • This is who it is for (spell out the target market) • Here’s the benefits (features tell, benefits sell) • Here’s how it helps you and here are some people it has helped (testimonials) • Some answers to questions you may have (FAQ) • Let me remove the risk for you (guarantee) • Here’s why you should do it now (limited offer, will be gone soon) • Here’s exactly what to do (first steps to get going)

Editor's Notes

  1. Keyword Research http://ubersuggest.org/ Visit google helpouts Visit www.udemy.com/courses How to do an email course. Offer it on your site and link it to a mailchimp list, then set up autoresponders. Install a wordpress plugin - http://wordpress.org/support/view/plugin-reviews/bft-autoresponder
  2. Pick something that gives you at least $25 per sale How to find out what people are buying: Google Shopping Search for products Google Trends What are people talking about or searching for http://www.offervault.com/page/new-to-offervault http://odigger.com/
  3. THINGS TO NOTE Intent counts more than technique Rapport – people like to buy from people they like Because – I said so Contrast – the difference between Reciprocation – the give and take Social proof Scarcity – the law of the few (if what you desire is in limited supply or seemingly limited supply, its perceived value increases. This also increases the urge for people to want it and want it immediately.)