SlideShare a Scribd company logo
How To Generate
$500,000+ In A Fully
Automated Webinar
Without Selling!
Barry Plascow
ReallySuccessful LTD
DMI EXPO
• Show you how to create a webinar from
scratch in live time…
• Let’s start with the intro
Before We Get Started…
• Have a product?
• Haven expertise?
• Neither?
Those with products
• Who here feels they are under selling their product/expertise?
• Who feels that they are underachieving
• Who here feels they are undercharging…
In the next 20 mins…
I want to show you how to sell MORE
At HIGHER prices…
With LESS effort…
More AUTOMATION
Whilst removing all the guessing from your sales and marketing…
I’m also going to show you how you can do
this with…
Basic or run of the mill products or even no products of your
own…
And how to do this even if you hate to sell or speak to an
audience!
Who here is excited about generating a ton more sales and
higher price points, with more automation whilst removing all
the guess work?
What I Just Did…
• Framed the presentation…
• Created INTEREST
• Removed objections from people who
might be turne off (hate sales, no product
etc).
• This is how I’d start off almost every
webinar…
Good so far?
Part 2 coming up; The Middle Section: Creating relationship
through expertise…
Before I show you my webinar formula…
Let me tell you 1st hand how I discovered the power of
webinars…
It happened nearly 10 years ago when I first thought about
building an online business…
Know this Man?
Know this Man?
2011-2012
Working really hard to create launches of new products
Selling amazing products for cheap
Built a great client list
Working too hard and nothing was automated…
Then I discovered webinars…
The Same Products
• Able to sell for 10x more
• Attracted way better clients
• Value of client to me went from $400 to over $3,500
• Started helping experts in all kinds of fields to do the same
(Montessori, software, counselors, weight loss, real estate,
psychology, even non-profits)
5 Reasons Why Webinars Work
1. Relationship (who do people buy from)
2. Authority (trust)
3. Build up the pain in the audience and then show the formula
or solution to pain point (emotion)
4. Win time to remove objections (reasons not to buy)
5. Provide an irresistible offer (reason to buy NOW)
When these 5 points clicks
• Within 30 minutes, attendees are demanding to purchase,
even before you make your offer
• Dan Kennedy “People have an umbilical cord they want to stick
into someone. Provide them that opportunity”
The Benefits
• Sell more for more expensive…
• Create the presentation once, then automate (Affiliates etc)
• Create amazing relationships. Clients will return again and
again
• Form of entertainment. We have clients coming back for 10
years already
• Work with way better people wo you want to work with!
Who’d Be Excited to Do This?
What I Just Did…
• Showed my expertise
• Presented you the dream
• Showed you the formula
• Got you emotionally excited to purchase
before I even present a special offer
Don’t worry. I’m not going to pitch
But, be honest who here would jump at being able to create a
winning webinar?
Yosef L

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DMIEXPO - Barry Plaskow - How To Generate $500,000+ In A Fully Automated Webinar Without Selling!

  • 1.
  • 2. How To Generate $500,000+ In A Fully Automated Webinar Without Selling! Barry Plascow ReallySuccessful LTD
  • 3. DMI EXPO • Show you how to create a webinar from scratch in live time… • Let’s start with the intro
  • 4. Before We Get Started… • Have a product? • Haven expertise? • Neither?
  • 5. Those with products • Who here feels they are under selling their product/expertise? • Who feels that they are underachieving • Who here feels they are undercharging…
  • 6. In the next 20 mins… I want to show you how to sell MORE At HIGHER prices… With LESS effort… More AUTOMATION Whilst removing all the guessing from your sales and marketing…
  • 7. I’m also going to show you how you can do this with… Basic or run of the mill products or even no products of your own… And how to do this even if you hate to sell or speak to an audience!
  • 8. Who here is excited about generating a ton more sales and higher price points, with more automation whilst removing all the guess work?
  • 9. What I Just Did… • Framed the presentation… • Created INTEREST • Removed objections from people who might be turne off (hate sales, no product etc). • This is how I’d start off almost every webinar…
  • 10. Good so far? Part 2 coming up; The Middle Section: Creating relationship through expertise…
  • 11. Before I show you my webinar formula… Let me tell you 1st hand how I discovered the power of webinars… It happened nearly 10 years ago when I first thought about building an online business…
  • 14. 2011-2012 Working really hard to create launches of new products Selling amazing products for cheap Built a great client list Working too hard and nothing was automated… Then I discovered webinars…
  • 15. The Same Products • Able to sell for 10x more • Attracted way better clients • Value of client to me went from $400 to over $3,500 • Started helping experts in all kinds of fields to do the same (Montessori, software, counselors, weight loss, real estate, psychology, even non-profits)
  • 16. 5 Reasons Why Webinars Work 1. Relationship (who do people buy from) 2. Authority (trust) 3. Build up the pain in the audience and then show the formula or solution to pain point (emotion) 4. Win time to remove objections (reasons not to buy) 5. Provide an irresistible offer (reason to buy NOW)
  • 17. When these 5 points clicks • Within 30 minutes, attendees are demanding to purchase, even before you make your offer • Dan Kennedy “People have an umbilical cord they want to stick into someone. Provide them that opportunity”
  • 18. The Benefits • Sell more for more expensive… • Create the presentation once, then automate (Affiliates etc) • Create amazing relationships. Clients will return again and again • Form of entertainment. We have clients coming back for 10 years already • Work with way better people wo you want to work with! Who’d Be Excited to Do This?
  • 19. What I Just Did… • Showed my expertise • Presented you the dream • Showed you the formula • Got you emotionally excited to purchase before I even present a special offer
  • 20. Don’t worry. I’m not going to pitch But, be honest who here would jump at being able to create a winning webinar? Yosef L