Aji Issac (Founder & CEO, TechShu - End to End Digital Marketing Agency) talked about Digital Marketing Mix for different type of companies and different phases of business. The video will also be uploaded soon.
Markitors aggregates the top social media audit tools to evaluate your social media marketing performance. Here is a social media audit example. For more information and to learn what tools we use in our audits, please visit: http://markitors.com/social-media-audit/
The Sparks Foundation Marketing Plan for Social MediaSyedSheharyar11
The Sparks Foundation Marketing Plan for Social Media.Detailed research-based marketing plan with social media marketing methods, strategies, and techniques
Social media marketing or SMM is a way of getting connected with potential customers in such a space where they like to stay connected with various people around the globe. Online social networking sites like facebook, youtube, blogspot, hi5, orkut, twitter, linkedin etc. has a vital role to play in SMM.
Markitors aggregates the top social media audit tools to evaluate your social media marketing performance. Here is a social media audit example. For more information and to learn what tools we use in our audits, please visit: http://markitors.com/social-media-audit/
The Sparks Foundation Marketing Plan for Social MediaSyedSheharyar11
The Sparks Foundation Marketing Plan for Social Media.Detailed research-based marketing plan with social media marketing methods, strategies, and techniques
Social media marketing or SMM is a way of getting connected with potential customers in such a space where they like to stay connected with various people around the globe. Online social networking sites like facebook, youtube, blogspot, hi5, orkut, twitter, linkedin etc. has a vital role to play in SMM.
7 Basics of Working Social Media Content Marketing StrategyAdsy
Would you like to know how to grow your social media channels and achieve better results?
Then check this guide with seven essential elements your social media content marketing strategy should have.
Official Facebook Marketing Best Practices GuideThérèse Cator
This is the Official Best Practices Guide that Facebook recently released. It gives businesses a guide on how to effectively navigate the Facebook ecosystem. The focus is on Marketing on Facebook, and also details ways to use Facebook ads, plugins, analytics and more.
During my internship with Graham Oleson, I was tasked with coming up with a social media plan. Here is a snapshot of the presentation I came up with, including best practices, tools research, and recommendations.
A presentation given by Rene to Social Media Academy's conference in Manchester on 24 March 2011 focusing on the importance of sound strategy and good content and information in b2b social media.
Content Marketing
The purpose of a content strategy
Successful content strategy
Content Types
Major objectives of content marketing
Three main categories of content objectives
The Value of Content in a Social Media Strategy
The Importance of Developing a Content Strategy
Creating a Content Strategy for Social Media
Creating a Content Calendar and Using it Effectively
This presentation offers an overview of social media marketing, what it can do for your business, what it can't do, and how it fits into a marketing and sales funnel.
It also includes examples of social media profiles that are optimized and being used in meaningful way to connect with customers in the following businesses:
The restaurant industry
The marketing agency industry
A B2C, product
This also covers specific dos and don'ts for Facebook and Twitter business accounts.
Fine Tune Your Best Of Strategy to Maximize Revenue & EngagementUpland Second Street
Learn the ins-and-outs of optimizing your ballot for success, maximizing your ad sales strategies, and prospecting businesses from nomination to winners phase. Hear top trends among our most successful Best Of campaigns to level up your strategy, get your whole company and community excited, and drive significant revenue.
SmartBeemo: The World´s First Smart Posting Tool - Presentation delivered by David Uribe, VP Global y Director Creativo, Asylum Marketing at the marcus evans Latin CMO Summit 2014 held in Panama City, Oct 30-31
7 Basics of Working Social Media Content Marketing StrategyAdsy
Would you like to know how to grow your social media channels and achieve better results?
Then check this guide with seven essential elements your social media content marketing strategy should have.
Official Facebook Marketing Best Practices GuideThérèse Cator
This is the Official Best Practices Guide that Facebook recently released. It gives businesses a guide on how to effectively navigate the Facebook ecosystem. The focus is on Marketing on Facebook, and also details ways to use Facebook ads, plugins, analytics and more.
During my internship with Graham Oleson, I was tasked with coming up with a social media plan. Here is a snapshot of the presentation I came up with, including best practices, tools research, and recommendations.
A presentation given by Rene to Social Media Academy's conference in Manchester on 24 March 2011 focusing on the importance of sound strategy and good content and information in b2b social media.
Content Marketing
The purpose of a content strategy
Successful content strategy
Content Types
Major objectives of content marketing
Three main categories of content objectives
The Value of Content in a Social Media Strategy
The Importance of Developing a Content Strategy
Creating a Content Strategy for Social Media
Creating a Content Calendar and Using it Effectively
This presentation offers an overview of social media marketing, what it can do for your business, what it can't do, and how it fits into a marketing and sales funnel.
It also includes examples of social media profiles that are optimized and being used in meaningful way to connect with customers in the following businesses:
The restaurant industry
The marketing agency industry
A B2C, product
This also covers specific dos and don'ts for Facebook and Twitter business accounts.
Fine Tune Your Best Of Strategy to Maximize Revenue & EngagementUpland Second Street
Learn the ins-and-outs of optimizing your ballot for success, maximizing your ad sales strategies, and prospecting businesses from nomination to winners phase. Hear top trends among our most successful Best Of campaigns to level up your strategy, get your whole company and community excited, and drive significant revenue.
SmartBeemo: The World´s First Smart Posting Tool - Presentation delivered by David Uribe, VP Global y Director Creativo, Asylum Marketing at the marcus evans Latin CMO Summit 2014 held in Panama City, Oct 30-31
How to Make Social Media Work for B2B and B2GMailerMailer
There is a lot of buzz about using social media to grow your business. Does it work for B2B or B2G companies? Yes. Forty years ago, researcher Mark Granovetter proposed a theory about social interaction. He suggested that people close to you know about the same opportunities, projects, people, job openings and events that you do. If you expand your reach beyond your closer circles, you tap into your other connections, which expose you to a whole new set of options. You can leverage social media to make this happen.
This presentation will provide actionable tips on using social media to grow your B2B/B2G business.
Join us and you’ll learn:
· Which social media activities result in the most traction and which are a waste of time
· How to position your company as a trusted source
· How to nurture leads that are not "sales-ready”
· What to share with businesses and government agencies so they think of you as they write their RFPs
This was presented during the Seminar on E-commerce and Internet Marketing at MSU- College of Business Administration last November 7, 2015. The theme of the said seminar was “Enhancing Entrepreneurial Skills through E-Commerce and Internet Marketing.”
Jason Miceli will recount his recent success story, outlining what went right and wrong, offer relevant tips and advice, and then lead a round-table discussion aimed to help Product Managers plan their next career move, whether voluntary or forced.
This presentation was based on information given at FOWA workshop by Mike McDerment, creator of Freshbooks. This was not meant to cover anywhere near the level Mike did, but simply some highlights and tips.
Deluxe/Risdall Social Media Marketing Webinar PresentationDeluxe Corporation
You’ve heard the buzz about Facebook, Twitter, YouTube & LinkedIn, now find out how to harness the power of social media for your own business!
• Why social media works for small businesses
• How to listen first before launching your campaign
• How to create a social media strategy that works
• What elements make up a successful campaign
Now’s the time to leverage social media to build better relationships with your customers and prospects, ultimately driving more sales for your business.
10 Action Items to Become Successful in MarketingRandy Everett
Training deck presented to UCSD Undergraduate Marketing Association in 2013. The goal was to provide advice for students considering a marketing career. The format included an introduction, explanation of a marketing agency's role, examples from Anderson Direct Marketing at http://www.andersondm.com and my personal top 10 recommended action items to become successful in Marketing. The trivia questions were opportunities to win gift cards during the presentation and keep it interactive.
Social Media to Enable Sales for Natwest Summer Time TalkJane Frankland
Social Media Marketing is an enabler for sales but only if it's used strategically - as part of a sales and marketing campaign. Without a sales plan and a sales strategy it's a time suck - a total waste of time. Participating in a social media marketing campaign can deliver a return on your investment. This presentation looks at this. It also hints at how social networks can also be used to improve business processes and internal team training. With 7 platforms to cover along with key wins for each of them it's sure to entertain.
Content marketing world conference provides valuable info for associationsSteve Drake
These are my notes from last week's Content Marketing World Conference. An awesome event providing valuable information for associations and nonprofits.
Similar to IIMC Talk on Digital Marketing Mix by Aji Issac (CEO, TechShu.com) (20)
Building Brand & industry communities on webAji Issac
Building communities is one of the best uses of web. One can build a brand community and a industry community as well. I just made this PPT in a hurry for the Infocom speech. Do let me know if you have queries.
Nasscom EmergeOut Conclave Kolkata, Jan 28, 2011Aji Issac
Archimedes famously said this, "Give me a place to stand and I will move the world". EMERGEOUT is a platform, which will help you to extend and reach out from an entrenched position. Growth can happen in multiple ways only when the fundamentals are correct.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
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This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
3. About me Born on 26 September 1932. After the Partition of India, my family migrated to Amritsar, India. Studied Economics and got my bachelor's and master's degrees in 1952 and 1954 Then University of Oxford. The title of my doctoral thesis was "India’s expert performance” appointed the Governor of the Reserve Bank of India And ….
5. Don’t be! I am not Him Like your venture, I am unique, I have a story of my own. I took the challenge: Christian Youth Camp My biggest success: I failed in St XaviersMathsHons I loved computers I kinda Hated Eco Times I got interested in Business. Then End Result & Customers, it was the real WOW! Their smile was motivating!
7. 2003 – 3rd Year of MCA++ (Job for a color mobile) I joined Grmtech as the first employee to Buy Sony Ericsson T610. I loved working So worked till 2008 We kept Changing my profile from Programmer, Architect, Marketing, Community .. Settled for Grmtech Leader .
8. I left after buying Nokia N95 2007 end I bought Nokia N95 and early 2008 left Grmtech Service Industry from Product Industry.
9. Service Industry was different Was tough with proper Application, processes. Amazing Learning experience. Our department got closed. We LOST our jobs!
10. The EXTRA Push – Formed TechShu PrabhanjanPanigrahi(Co-founded) Rajesh Rana Wifey joined TechShu just happened TechShu = Tech + SHU Shu = reciprocity, one word that defines life, “Do to others as you want it to be done to you”
11. Today I am here as Digital Marketing Evangelist
12. Topic: Making Right Digital Marketing Strategy It depends on Phase of your business. Strength of your business. Current focus of your business. And many other parameters. Let me cover it one by one after introducing the Animals.
14. Factors: Keyword Research Content (King) Information Put everything under the website. Links (Each link is like Votes) Popular Trust Topic Signals than Data – Don’t earn a crore in a month, start slow.
15. 3 Takeaways Get links from all possible ways Day #1: All PR with links Motivate people to add content on Site Employee Clients Visitors Learn Keyword Research Buying Keywords Vs Research Keywords Google adwords Keyword Suggestion Tool
18. Factors: Affiliates (Website) Affiliates (Third Party) Use Search Engine for Partners Use Social Media for Partners Make partners everywhere!
19. 3 Takeaways Affiliate Marketing should be sustained till the Establishment stage. Affiliates can also bring links, SEO value Every visitor can be converted to Marketing person. Hard efforts will bring in results.
23. 3 Takeaways Don’t always go for Search Ads, Understand the decision Tree & mind process. Go slow, focus on long tail buying keywords, high search volume or low search volume doesn’t matter here. Explore beyond Google adwords(130 characters)
26. Factors: Social media is like putting light on you, it can’t make you attractive, be attractive. Be Human – Listen, Talk, Engage (Don’t promote) It is P2P (People to People), Don’t be afraid to come forward as the person. No policies yet, so BEWARE!
27. 3 Takeaways Do have your presence (Purpose) Satisfy OR Refer (third eye) Bookmark it for later use, I liked you but not today, will buy later. Understand yourself, if you and your business is not attractive, use sparingly. ROI is huge, very huge. Still not 100% measureable as the returns are long term.
29. Animal #5: Dog(Brand Reputation Management) This is hot these days as people are talking about you every where. Takeaway: Google alerts, RSS feeds
30. Advantage of Digital Marketing It is a number game, Easy to track and measure. That’s the future, from TVs, Mobile, Workspace everything is getting integrated. It is gold rush Easy to do Easy to learn, a lot of information available
31. 3 Bonus Do learn it yourself during your startup phase. Understand Analytics Think beyond content, web is very technical, to use the power of web you need to understand technology too.
33. Steps for Strategy Making Put the Goals for 3 months Pick the channel for it, decide the budget for it. Go inside each channel and see what can be done to achieve the target. Measure it & Revaluate it monthly.