This document provides instructions on how to create and manage a Facebook page. It discusses the differences between personal profiles and business pages, and how to set up a page and customize settings and features. The document also covers how to integrate the page with other websites and blogs using badges and plug-ins, and ways to share events and other content to engage users.

1. How to make a Facebook Page

2.  Jo Williams
 Volunteer Coordinator
 Wehr Nature Center, Franklin, WI
 Jo.williams@ces.uwex.edu
 Pat Fojut
 Director
 Nature in the Parks, Franklin, WI
 Patricia.fojut@ces.uwex.edu

3.  Introduce Facebook accounts, pages, profiles
and groups
 Learn how to set up an account and create
and manage a page and a group
 Learn how to protect your privacy
 See examples of accounts, pages and groups
 Explore how to integrate a Facebook page
with a Web page/Blogs

4.  Who has a Facebook Account?
 Topped 800 million users as of July 2011

5.  Who has been on Facebook in the last month?
 …the last week?
 …today?
 50% are on Facebook each day

6.  Have it on your smartphone?
 350 million use mobile devises

7.  Only one account per person
 Business Account or Personal Profile
 Searches

15.  Pagesfrom either a Personal Profile/Timeline
or a Business Account
 Groups from a Personal Profile/Timeline

16.  Information and posts are visible to
everyone, even people not on Facebook
 People have to have a personal profile to
“like” a page
 Audience is everyone/anyone
 Administrators can share posts
 Posts are shared with people who have
“liked” the page
 Friends can post to site
 Can not edit or change name or username
 Multiple administrators

19.  Setting can be open or private
 Audience is limited in size
 Members receive posts automatically
 Members have to be invited by administrator
 Posts are visible to members only
 Only members can post

21.  Open to anyone  Limited membership
 They receive posts  Only members receive
after “liking “ the site posts
 Can set options so  Only members can
anyone can post post
 Good way to promote  Good for small group
an working on project or
organization, group, c sharing a goal
ause or brand

23.  Go to “Create a Page” site

26.  Shorter URL
 25 “LIKES”
 As close to public name as possible
 Only alpha and period
 Not transferable
 Meet Facebook standards

28.  Upload to albums
 Use for profile
 Not larger than 15 MB
 Profile photo limited to 4 MB

39.  Privacy Settings
 Customize settings to control how you connect with friends and friends of friends.
 Make sure to review and control tags on your content.
 Review who your audience is and control past posts or even block people or apps.
 Account Settings
 Select a username carefully.
 Make it easy for friends to find you with URL address.
 Linked accounts make it convenient to use and post pictures.
 Security Settings
 Let’s you costumize how you manage activity on the organization facebook page
with notifications and login controls.
 Under account Settings, look for Security on left column.
 Choose to enable or disable notifications, browsing and approvals including a
password if you choose.

41.  Tags-Links to photos and status updates
 Settings & control
 How to create pages
 From either type of account
 Sharing posts
 Archived posts
 Community pages
 Link from profile to general & interesting topics
 No Author – no newsfeeds

45. Edit your pages Edit
page
url
address
apps

46.  Select the Event App after clicking on Edit Page
 A variety of ways to share events
 Events help your friends /fans stay informed.
Help center
answers your
questions
Facebook
events can
be exported

47.  Badges on web pages and blogs

48.  Badges on web pages and blogs
 Find badges and buttons through Help Center plug-ins.
 Must be in profile setting to add plug-ins.
 Follow step-by step directions including Copy (Ctrl C) the code.
 Move to the administration of website to Paste(Ctrl V) the code.
 Learn to be familiar with your website/blog software.
 Links for sharing
 Starting at the website, click on share plug-ins to create a post on
Facebook.
 The code is copied for you when you share the link.
 Explore other plug-ins
 Try out other plug-ins to customize you connections.
 Facepile usually looks nice.

49.  Links
to/from web pages
and blogs

50. While the University of Wisconsin Colleges and University of Wisconsin
– Extension, Milwaukee County Parks and Wehr Nature Center do not
regularly review content posted to social media sites, the
administration shall have the right to remove any content from any
official site for any reason, including but not limited to content
General Information deemed threatening, obscene, a violation of intellectual property
rights or privacy laws, or otherwise injurious or illegal. Public
opinions/comments posted on this site do not necessarily reflect
those of UW-Extension/UW Colleges, Milwaukee County Parks or Wehr
Nature Center.

51. To like your Facebook page