This is a presentation I gave on May 14, 2018 at Pocket Gamer Connects San Francisco. #PGCSanFrancisco. In this presentation, I cover the benefits and challenges to leveraging blockchain technology for the games industry and beyond. For more information, get in touch contact [at] kijico [dot] com.

1. Games &
Blockchain:
Driving
Innovation
Margaret Wallace
@margaretwallace
M2 Insights
Photo Credit: Margaret Wallace

2. Twitter: @m2insights
M2 Insights
Research Reports and Developer Surveys and Industry
Events
M2 Directory
Searchable directory of companies by market segment,
tools and platform
M2 Review
Online news and articles focused on visual effects, graphics,
tools and hardware
Games Business Review
Online news and articles focused the business of the games
industry
VR/AR Review
Online news and articles focused business and technologies
for immersive applications

3. Twitter: @m2insights
M2 Insights
Research Reports and Developer Surveys and Industry
Events
M2 Directory
Searchable directory of companies by market segment,
tools and platform
M2 Review
Online news and articles focused on visual effects, graphics,
tools and hardware
Games Business Review
Online news and articles focused the business of the games
industry
VR/AR Review
Online news and articles focused business and technologies
for immersive applications
EXCLUSIVE ANNOUNCEMENT LATER ON...

4. Only small
percentage of
audience is
monetized (5%
for most
free-to-play
games) & churn
is high.
Games & Blockchain: The Opportunity
Game Credit: Campfu by Rebel Monkey

5. Games & Blockchain: The Opportunity
Fraud is rampant & cuts into profit margins.
Game Credit: The Cost of Doing Business by AMC & Playmatics

6. Games & Blockchain: The Opportunity
Community Management
Image Credit: South Park by Comedy Central

7. Production,
marketing and
distribution costs
escalating and
cutting into
revenues.
Games & Blockchain: The Opportunity
Game Credit: Tennis Titans by Skunk Studios

8. Strips away central authority and
offers greater transparency.
Games & Blockchain: The Opportunity

9. Games & Blockchain: The Opportunity

10. Games & Blockchain: The Opportunity

11. Design & Creative Possibilities
Games & Blockchain: The Opportunity

12. Bypass Traditional Investment
Games & Blockchain: The Opportunity
BitGuild
Hong Kong-based BitGuild
raised $20 million in 6
hours to power
development of their
blockchain gaming
platform ecosystem via its
ICO pre-sale. The company
also raised another $25
million in pre ICO sales.
Their ICO public sale just
closed at $20 million.

13. Games & Blockchain: The Challenges
Is it really value-add?

14. Slow….
Games & Blockchain: The Challenges

15. Is it scalable?
Games & Blockchain: The Challenges
Game Credit: Crypto Kitties Axion Zen

16. Legal, Tax and
International Law
Games & Blockchain: The Challenges

17. Roadmap & Expertise
Games & Blockchain: The Challenges

18. Major Companies
getting into the game...
Photo Credit: Margaret Wallace

19. Twitter: @m2insights
Blockchain
Marketwatch
Survey
Q2 2018

20. Thank You!
Margaret Wallace
@margaretwallace
M2 Insights
Photo Credit: Margaret Wallace