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1 For SFAMA January 26, 2011 Charlene Li Founder and Partner Hot Or Not: The Disruptive Tech Outlook for 2011
2 Source: Wordle.net
3 Detecting disruptions that matter User Experience ,[object Object]
Does it enable people to connect in new ways?Business Model ,[object Object]
Is it done at a lower cost?Value Networks ,[object Object]
Does it shift power from one player to another?,[object Object]
Special deals for special people Group Buying, Flash Sales, Member Sales, etc. Gilt, Ruelala, iDeeli, Facebook Deals Local sales and retailers Group buying variation: Groupon and Living Social In-store check-ins: Shopkick and Checkpoints Dynamic pricing Off and Away and Swoopo Mobile price checking Amazon mobile apps, eBay platform New payment methods: Square and Facebook Credits 2) New ways to sell 5
How shopping will change 6 Store knows it’s me I walk into the store And maps out planned and promoted products
7 3) Next-generation search Social sharing rises as a search ranking signal, esp in the enterprise Create a social content hub to gain traction Use microformats to highlight granularity (e.g. hProduct & hReview)
Social monitoring merges with Web analytics HOT: Omniture, Coremetrics/IBM, Webtrends Technology like Hadoop makes it easy for companies to tap “Big Data” E.g. New York Times making its archives public Twitter archived by Library of Congress Facebook Cassandra, Amazon Dynamo, Google BigTable Data visualization tools make it easy to digest Balancing privacy and personalization 4) Big Data 8
9 5) Enterprise social networking
10 6) Game-ification HOT! Connects people in new ways
11 7) Extending print QR Codes
12 8) Curation
13 9) Hashtag Chat http://bit.ly/hashtagchatlist
14 10) Quora – quality Q&A Monitor your brand Engage by being helpful
11) DIY and Co-creation 15
16 Not Hot Yet in 2011: Augmented Reality When scanning tech improves, will get hot
Summary of disruptions 17
Bonus #1: Transparency
19 Bonus #2: Leadership How to be outof control and still in command

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Hot Or Not: The Disruptive Tech Outlook for 2011

  • 1. 1 For SFAMA January 26, 2011 Charlene Li Founder and Partner Hot Or Not: The Disruptive Tech Outlook for 2011
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Special deals for special people Group Buying, Flash Sales, Member Sales, etc. Gilt, Ruelala, iDeeli, Facebook Deals Local sales and retailers Group buying variation: Groupon and Living Social In-store check-ins: Shopkick and Checkpoints Dynamic pricing Off and Away and Swoopo Mobile price checking Amazon mobile apps, eBay platform New payment methods: Square and Facebook Credits 2) New ways to sell 5
  • 8. How shopping will change 6 Store knows it’s me I walk into the store And maps out planned and promoted products
  • 9. 7 3) Next-generation search Social sharing rises as a search ranking signal, esp in the enterprise Create a social content hub to gain traction Use microformats to highlight granularity (e.g. hProduct & hReview)
  • 10. Social monitoring merges with Web analytics HOT: Omniture, Coremetrics/IBM, Webtrends Technology like Hadoop makes it easy for companies to tap “Big Data” E.g. New York Times making its archives public Twitter archived by Library of Congress Facebook Cassandra, Amazon Dynamo, Google BigTable Data visualization tools make it easy to digest Balancing privacy and personalization 4) Big Data 8
  • 11. 9 5) Enterprise social networking
  • 12. 10 6) Game-ification HOT! Connects people in new ways
  • 13. 11 7) Extending print QR Codes
  • 15. 13 9) Hashtag Chat http://bit.ly/hashtagchatlist
  • 16. 14 10) Quora – quality Q&A Monitor your brand Engage by being helpful
  • 17. 11) DIY and Co-creation 15
  • 18. 16 Not Hot Yet in 2011: Augmented Reality When scanning tech improves, will get hot
  • 21. 19 Bonus #2: Leadership How to be outof control and still in command
  • 22. It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change. - Charles Darwin Preparing for disruption 20
  • 23. Charlene Li charlene@altimetergroup.com charleneli.com/blog Twitter: charleneli For slides, send an email to slides@altimetergroup.com For more information & to buy the book visit open-leadership.com © 2010 Altimeter Group