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Harnessing the WEB to Grow Your BUSINESS RIA JOSE Social Media Consultant http://www.riajose.com July 20, 2011
How can the Web Help You?
Online Tools That Can Help You Brand Awareness Official Website Facebook Flickr, PicLyf Twitter Blogs Forums For Mapping Google Maps Foursquare, Gowalla Advertising Campaigns YouTube, Vimeo Blogs, Forums, Sites Broadcasting Live Streaming Podcasts Human Resource LinkedIn DavaoJobs.com
Build a Strategy
ENGAGE
ENGAGE
Drive Action
SPECIAL OFFERS: SMART DEAL! Rules or Mechanics must be clear and detailed Must be managed by somebody competent and knowledgeable Must have a specific goal Offline staff must be informed
Add Scale
Measure
DON’T filter your fans reviews or content simply to protect your messaging spam fans with messages or invitations to their inboxes ignore unofficial pages or groups abandon your fans be afraid of negative comments leave negative comments unresponded to engage in practices you would never consider offline forget about existing content you can repurpose
DON’T forget that the web is your online social NETWORK.
HAPPY NETWORKING! RIA A. JOSE http://www.riajose.com http://www.mydavaocity.com http://www.twitter.com/riajose

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Harnessing the Web to Grow your Business

  • 1. Harnessing the WEB to Grow Your BUSINESS RIA JOSE Social Media Consultant http://www.riajose.com July 20, 2011
  • 2. How can the Web Help You?
  • 3. Online Tools That Can Help You Brand Awareness Official Website Facebook Flickr, PicLyf Twitter Blogs Forums For Mapping Google Maps Foursquare, Gowalla Advertising Campaigns YouTube, Vimeo Blogs, Forums, Sites Broadcasting Live Streaming Podcasts Human Resource LinkedIn DavaoJobs.com
  • 8. SPECIAL OFFERS: SMART DEAL! Rules or Mechanics must be clear and detailed Must be managed by somebody competent and knowledgeable Must have a specific goal Offline staff must be informed
  • 11. DON’T filter your fans reviews or content simply to protect your messaging spam fans with messages or invitations to their inboxes ignore unofficial pages or groups abandon your fans be afraid of negative comments leave negative comments unresponded to engage in practices you would never consider offline forget about existing content you can repurpose
  • 12. DON’T forget that the web is your online social NETWORK.
  • 13. HAPPY NETWORKING! RIA A. JOSE http://www.riajose.com http://www.mydavaocity.com http://www.twitter.com/riajose