1. Wasiur Rahman
Flat # B-2, 2nd
Floor,
AB Complex, Street # 8
Zakir Nagar, New Delhi – 25
+ 91 97 11 612 707
+91 98 10 665 839
wasiur.rahman@gmail.com
An International Marketing Strategist with a flair for design and visualization, and a proven record of success in
creating sales & marketing solutions and marketing campaigns to drive clients´ brand development, market
expansion and profitability. Communicative and intuitive, able to establish and sustain relationships with
clients, partners and business associates, and lead sales and marketing teams to achieve exceptional results in
complex, intensely competitive markets.
CAREER SKILLS / KNOWLEDGE
Sales & Marketing Responsibilities
Inside and Direct Marketing
Product Promotion & Branding
Empowerment & Negotiation
Strategic & Analytical Thinking
Training and Development
Competitive Strategy Development
Customer Service Orientation
New Product Pricing
New Client Development
New Product Case Development
Long and Short Range Planning
INTERNATIONAL EXPOSURE AND BUSINESS VISITS:
Kenya, Ethiopia, Bangladesh, UAE, Germany, Holland, Norway, Belgium, Poland, Greece, Spain, Turkey,
Bosnia & Herzegovina.
CAREER SUMMARY:
January 2015 – Present: Intex Care (Intex Technologies), New Delhi, www.intexcare.com
Manager - International Marketing (Alliance & Business Development)
International Business Enabler with interest in Strategic Planning and Digital Marketing, New Business
Development, Product Launching, Alliance and Partnership. Responsible for New Business development with co-
created Content Marketing and sales, adding value to the company by extending its accounts to company
partners, new business development with Marketing and sales.
Developed markets in Middle East, South East Asia, CIS regions, Asian countries and East Africa.
Established the business of Intex Care by managing the end to end operational requirements
and providing directional leadership for realizing superior performance benchmarks.
Spearheaded design and deployment of new processes, realigning teams, improving operational
efficiencies by building business capabilities and effective resource utilization.
Productively and profitably managed teams and implemented review mechanisms for
monitoring internal operations and identifying gaps in the performance of team members.
Established a strong brand image by implementing outstanding initiatives for promoting the
company across the globe.
Established network with Health care facilitators & Information Centers across the globe.
Organized Medical Camps & advertising campaigns overseas to promote the organization and
bring business.
Strategic planning done to market various Company profitable packages in potential foreign
countries.
2. Enhanced business opportunities by identifying prospective market segments through mapping
of markets and geographies for a focused penetration and evaluating the competitive market
trends.
Responsible for strategizing, conceptualizing and implementing new marketing and product
positioning ideas for achieving growth in terms of volumes.
Implemented innovative ideas for providing world class service facilities like developed
International Patient Facilitation, an app based System.
Increased the profitability of the company by promoting medical tourism abroad CIS, Middle
East, Africa and South East Asia. Established excellent relationship with the Indian embassies.
Maintaining an improved organization’s market position and achieve financial growth and
proposing long-term organizational strategic goals. Managing clients & ensure their satisfaction
and positive feedback for building key customer relationships loyalty.
Alliancing and Developing new providers, Setting target for respective country and providing
support to Business partners to improve the business volume.
JAN 2012 – Dec 2014: Peace Healthcare Pvt. Ltd, New Delhi, www.peacehealthcare.net
Manager - International Marketing: Promoting Medical Tourism and Branding PHC as one of the preferred
destination for Medical tourists in India, Encouraging value for money treatment for Patients travelling to India
from GCC Countries, SAARC Countries, African Countries, Iraq, Afghanistan and etc.
Handling the responsibilities for managing Sales & Marketing across the enterprise, Analyzing business potential,
conceptualizing & executing strategies to drive sales augment turnover and achieving desired targets. Develop
strategic planning to promote revenue, profitability and growth. Forge long-term relationship with business
partners and other associates. Optimize time to market and implement best industry practices. Advising and
managing executive new plans and ways to improve international business. Leadership, efficient team building,
culture building and training are the responsibilities handled through credit verticals of International Marketing.
Managing and exploring new market available for Medical Tourism, Meeting with the Ambassadors and
Councilors of different embassies in order to promote Medical Tourism and encourage channelizing through
PHC.
Responsibilities & Focus:
Managing Queries from Healthcare facilitation/Facilitator worldwide, Embassies, interpreters,
Individuals and correspondence with international patients/Doctors & Facilitators (Interpreter).
Encouraging Hospitals and Medical Facilitation Companies worldwide to tie up with PHC and grow the
business. Exploring potential Individual facilitators so as to prospect for new business tie ups in
respective countries.
Maintaining an update of query database and improving the effectiveness as well as efficiency of query
handling. Maintaining and developing Business relations with the existing and new clients.
Providing assistance at FRRO (Foreign Registration Office Works), Visa Extension. Arrangements for
Guest house/Hotels required by the International Patients, Discharged transport & etc.
Coordinating with the Doctors to understand the condition of Patients and accordingly explaining the
patients, the procedure/days of treatment involved.
Consulting the Doctors/Hospitals with the Patient’s query in order to reply back the procedures/approx.
cost of treatment and days of stay involved in the procedure.
Assisting patients with estimates and financial agreement if necessary, Counseling of patients &
attendants for surgery details.
Coordinating between patients and Doctors/Hospitals and scheduling surgeries, consultations, and other
procedures.
3. Feb 2011 – Dec 2011: Sparx India Enterprises, Patna, Bihar. www.sparxindiaenterprises.com
AGM - Sales & Marketing: B2B and B2C, Advising executives to presenting appropriately make a sale,
Maintaining and developing relationships with existing customers in person and via telephone calls and emails,
Meetings with potential customers to prospect for new business, Advising on email and phone enquiries,
Negotiating the terms of an agreement and closing sales, Gathering market, competitor and customer
information, Advising employees on price, costs, delivery and specifications with buyers and managers,
challenging any objections with a view to getting the customer to buy, Advising on forthcoming product
developments and discussing special promotions, Liaising with suppliers to check the progress of existing orders,
checking the quantities of goods on display and in stock, Recording sales and order information and meeting
with executives to boost their morale and subsequently to boost the sales. Reviewing sales performance, review
of targets, gaining a clear understanding of customers, businesses and requirements.
Jan 2006 to January 2011: Chariot International Pvt. Ltd. (www.chariotinternational.com) Bangalore, India.
International Sales & Marketing - Manager: Established a brand name of company in International market
especially western and central Europe, Middle East, North Africa and etc, researched, marketed and developed
the business, providing brand building, advertising, sales and marketing.
Main Focus:
Establishing business relationship, price negotiation, contract finalization & etc. Handling all
communications & Queries of International clients.
Restructured inside and outside sales & marketing department. Worked with managers and members
of the marketing and sales department to streamline operations and information reporting process.
Client meeting/consultations, defining and creating solutions to achieve corporate goals.
Export Finance, Export Documentation. Regulatory Environment, Export/import Management.
Management Development & Research, Pre-shipment & post-shipment procedures, handling all
communications & Queries of International clients.
Preparation of Bank Documents (Letter of Credit or bank Guarantee etc.), ECGC procedures.
Advising clients on product positioning and new product development.
Formulating business plans, sales forecasts, company and client budgets.
Coaching and directing sales & marketing teams across our global marketing offices.
Presenting creative ideas and pitching for new sales & marketing strategies.
Researching market trends, competitor activity and consumer preferences.
Directing global multi-channel marketing plans and advertising campaigns.
Managing client advertising programs - graphic design and advertorials.
Crisis management.
Selected achievements:
Grew the business year on year – exceeding all profit targets, Structured communication process.
Built, developed and motivated a high achieving, results-driven team.
Strategic alliances with key players in the industry include various major companies.
Developed new client acquisition strategies for sales team and subsequently trained workforce in new
client acquisition program. Within three years, the number of active clients increased by approx. 50%.
Initiated and oversaw implementation of partnering with major players in respective country and
boosted the sales, where initially there were no sales in those countries at all like Greece, Turkey,
Poland, Belgium, Holland and etc.
Achieved overall market share of 6.8%, moving up from 2.3% in an extremely competitive marketplace
over a five year time period.
Led major acquisition pitches to secure complementary businesses and enable the company to achieve
turnover.
Providing a full marketing service.
4. Sales Turnover and Achievement:
2006: 14.00 Crore
A Business visit to U.A.E for 3 months and generated customer base. Prior to visit there was no business
from U.A.E. Prominent importers were contacted and a contract of regular order was signed.
2007: 16.00 Cr.
Visited Greece and Spain for a month and contacted all the importers and resulting a regular order.
2008: 19.50 Cr.
Visited Germany, The Netherland and Belgium, contacting irregular and new customers. A partnership
contract was signed with a 3 companies in Germany, The Netherland and Belgium respectively.
2009: 23.00 Cr.
Visited Turkey, Izmir fair and contacted importers and introducing a new country to company with a
startup of $35000 revenue every month.
2010: 27.00 Cr.
Visited Turkey and collaborated with a company. Opened a warehouse in Turkey on partnership with
local company and thereof selling containers from Istanbul to all over Turkey. The sales strategy added
up a huge contribution to Turnover, resulting, the highest Net Profit ever.
Coordination:
Managing International Executives.
Giving sales plan and target to International Marketing Executives
Stocks in Time - PO details (Worldwide Buyers) and Stock Dispatch Schedules to worldwide vendors.
Promotion / offer Scheme Implementation at the International warehouses.
Team Work:
Working closely with the international Sales Executive, Warehouse Managers across the Globe (6 Stores)
to understand the customer needs, competitive pricing and offer requirement to get maximum sales.
Other Responsibilities (Business Development):
New Distributors development at International level.
Market Analysis to understand the competitors.
Technical Learning:
Planning and controlling for International Warehouses.
Understanding the need and fastest selling products in different countries as
o Product Range
o Price Points.
2004-2006: Vacation Club India, Bangalore, India.
Manager Sales & Marketing
Contributed to the agency´s continuous growth and profitability, with direct responsibility for the generation of
membership to major leading holidays clubs in India and abroad
5. Selected achievements:
Developed membership base and took the company to a new record.
Developed a unique marketing strategy to sell membership onsite in 3 hours.
Tied up with major International Holiday provider and extending the facilities to members generated.
Local, regional and national advertising campaigns.
Education & Certification:
Pursuing Course in Digital Marketing from Delhi School of Internet Marketing (DSIM).
Pursuing Six Sigma Certification.
Master of Computer Applications.
Advanced Diploma in Information technology (Dot net technologies)
Mathematics Honors.
Certificate course in Export & Warehouse management.
Achievements:
Star Performer of two quarters in Intex Care.
Pride of Performance award for 2 consecutive years in PIMT.
Customer satisfaction award for the 4 financial year of 2006-07 to 2010-11 in Chariot International
DMOQ (Direct Measure of Quality) award for the month of May 2005 in Vacation Club International.
Information Technology EXPOSURE:
Operating Systems MS Windows 2000/2003/NT/XP, UNIX
Internet Applications HTML
Packages: MS OFFICE, Tally and etc.
Other activities and hobbies:
Member British Library.
Member Sap.com
Student member of Computer society of India (CSI), Bombay.
Reading journals and history.
Personal Details:
DOB: 20-01-1978
SEX: Male
Marital Status: Married
Permanent Address: Firdaus-E-Bareen, Alinagar, Anisabad, Patna - 800002, Bihar, India.
Nationality: Indian.
Languages Known: English, Hindi, Urdu, {Turkish, German & Arabic (Basic)}.
Passport No: F 7126666.
References: Are available on request.
Declaration: I hereby declare that the above written particulars are true to the best of my knowledge and belief.
Wasiur Rahman Date: