Judging the Relevance and worth of ideas part 2.pptx
GVC analysis elements of successful Global Value Chain (GVC) engagement - Mapping
1. www.fao.org/ag/ags
GVC analysis
Resource material prepared for an Advanced Training of
Trainers Advanced Workshop to enhance Pro-poor Policy
Formulation and Implementation at Country Level
(GCP/RAS/276 & TCP/RAS/3405 )
30th May - 3rd June 2016, Hanoi, Vietnam.
elements of successful Global
Value Chain (GVC) engagement
3. A simple value chain
Design and
product
development
Production
Inward logistics
Transforming inputs
Packaging
Marketing Consumption
& recycling
4. Value Chain Mapping
• Mapping the flow of inputs – goods and services
– in the value chain can determine the influence
of behaviour and the important roles of other
actors in its success.
• The focus is usually on:
▫ Functions
▫ Actors
▫ Relationships
▫ Enablers
5. Distribution of rewards
• A value chain perspective analyses how firms,
regions and countries are linked to the global
economy.
• This will determine the distributional outcomes of
global production systems
• Informs about the needs to upgrade capacity to
benefit from global integration.
• By focusing on the institutions that drive
international specialisation, value chain analysis
identifies policy levers which can be used to alter
these distributional patterns.
6. Sources of Rent – rewards for
entrepreneurial activity
• Distributional outcome
▫ Capital -- for its entrepreneurship, risk-taking and
ownership of technology),
▫ labour (for its effort), and
▫ to the owners of natural resources (land
ownership and stewardship).
• Sustainable incomes needs to be measured as
▫ Value-added (that is output value minus input
costs) at each step of the value chain
7. Examining the determinants of income
distribution
• Identifying the nature and extent of barriers to
entry along the chain
• Sources of comparative advantage
▫ core competences and dynamic capabilities
▫ inter-firm relationships
▫ locational advantages/disadvantages
• Government policies
▫ Incentives, disincentives, access rights, etc
8. Value Chain Map
of off-season
vegetable
production in
Nepal
Source: USAID 2011
10. Inter-provincial
wholesalers
Hotels,
Restaurants
Service Provision
Financial Services
• Loans
• Saving
• Insurance
Non-financial
service
• Extension
services
• Plant health
• Market
information
• Soil testing
Physical input
• Seeds
• Fertilizers
• Pesticides
• Equipment
• Irrigation
Governance
Importers
CHANNEL 2
Imported channel (0.51
million tons)
Production
Aggregation
Wholesaling
Retailing
Domestic Consumers (0.93 million tons)Consumption
CHANNEL 1
Domestic channel ( 0.42
million tons)
Retailers
Wholesalers
Producers
Collectors
Vegetable Value Chain in Cambodia
Source: Duong and Khin (2016, Draft)
11. Inter-provincial
wholesalers
Hotels,
Restaurants
Service Provision
Financial Services
• Loans
• Saving
• Insurance
Non-financial
service
• Extension
services
• Plant health
• Market
information
• Soil testing
Physical input
• Seeds
• Fertilizers
• Pesticides
• Equipment
• Irrigation
Governance
Importers
CHANNEL 2
Imported channel (0.51
million tons)
Production
Aggregation
Wholesaling
Retailing
Domestic Consumers (0.93 million tons)Consumption
CHANNEL 1
Domestic channel ( 0.42
million tons)
Retailers
Wholesalers
Producers
Collectors
56%
44%
3% 37%16%
12. Relationships within a VC
• The value creation is relied upon effective
relationships
▫ Vertical and Horizontal Linkages
• Vertical Linkages
▫ attained through cooperation between the
different players or firms
▫ benefits in transferring skills and share knowledge
to reduce transactions costs
13. Vegetable Value Chain in Cambodia
• Production system
▫ Seasonal production
▫ Led by smallholders with limited land
▫ Mainly traditional production methods
▫ Issues re handling of agrochemicals etc
▫ Limited knowledge on harvesting and handling
▫ High spoilage
• Post-harvest handling system
▫ Traditional methods
▫ Lack of knowledge/facilities
▫ No processors or exporters
• Weak supporting infrastructure
▫ Certification and quality control inadequate
14. Horizontal Linkages
• Relationships among different players operating
at the same level of a value chain
▫ Benefits from planning and coordination
▫ Farmer associations,
Avoiding gluts, managing pest and disease risks
▫ Traders unions, etc.
Supply coordination
Price setting
15. Points to remember
• Two key aspects of VCA …
▫ Understand the sources, key leverage points and
approaches that will maximize value impact
▫ How to facilitate VC activities by bringing together
the capacities of the public sector, the private
sector, and civil society into an effective
partnership
▫ Identify performance measures that reflect
contribution to well-being – economic,
environmental and social
16. Conclusion
• Value chain mapping help understand how current activities
in a production system links to local capacity in meeting
consumer demand for particular goods and services
▫ By enumerating and quantifying input-output relations, it
can assesse broad-based impacts on poverty reduction in
agriculture in the context of globalization
▫ Informs how economic integration into global product
markets can enhance local benefits
▫ Identifies ways to improving performance in order to
realize full potential of domestic resources
• Value chain mapping thus informs policy analysis that seeks to
facilitate gainful links and address risks in Global Value Chain
engagement.
Editor's Notes
The Objective of this Module is to review the basic concepts and highlight the key principles that forms the framework.
Traditional supply chains are more about material flows along a service chian
The value chain describes the full range of activities which are required to bring a product or service from conception, through the different phases of production (involving a combination of physical transformation and the input of various producer services), delivery to final consumers, and final disposal after use.
Note the four links – these information flows are the feed-back mechanisms that inform managers of opportunities and constraints in meeting consumer needs
Marketing means understanding the needs and wants of consumers and providing goods and services to meet these profitably.
Marketing strategies can be prepared through an understanding of the 6 P's: analysis can help understand market dynamics
- Product- Place- Promotion- Price- People- Participation
By mapping the range of activities in the chain it provides the capacity to decompose total value chain earnings to find out how rewards are shared by different parties in
the chain performing in globally linked activities.
However, they can also be examined from an economic organisation points of view.
Governments, investors and entrepreneurs can adjust their activities to better align them to benefit from globalisation and resulting economic integration to earn Competitive Rents through entrepreneurial activity
See Kaplinsky and Morris 2001.
These can be undertaken in terms of decomposition into different factors as well as perhaps a gender division, a mapping of earnings across age categories,, ethnic groups, regional and urban, or the division between skilled and unskilled workers
Fill these with the participants
National traders Wholesale market
Collector/local marketer Retailer/vegetable shop
Farmer/Producer Consumer
Export market is negligible
Modernisation and commercialisation can add significant value and reduce social, environmental and economic risks
Sector can benefit from global markets but do not have the capacity to take advantage
Extension services exist, but are extremely ineffective and not accessible to farmers and input suppliers.
Financial services have limited outreach with just above 30% of the smallholder vegetable growers being serviced
horizontal linkage, only roughly 10 percent of the vegetable growers included in our main survey are members of farmer organizations/cooperatives. Farmer organizations and cooperatives, if existing, only have limited participation in the value chain.
The vertical linkages within Cambodia’s vegetable value chain are also limited, weak and largely informal contracts, no value adding oppportunities
SH also provide services beyond farm gate as handlers, collectors and traders
Exposed to production, market, financial and health risks
These relationships, when poorly managed and led to own devices could result in exploitation, underperformance and loss of well-being
For well-functioning markets governance is very important. When governance structures and enablers that support the VC the end result is that all actors within the systems become disadvantaged with usually those who take the highest level of risk – primary producers and consumers suffer most, with others also missing out of opportunities through collaboration.
We will consider the governance, policy analysis and rick management in agricultural value chains in the next module