Wish to know how can you use 'Growth hacking in 2016 to acquire users at a low price'. You will find this deck presented by Ravi Trivedi, Founder of PushEngage during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Wish to know how can you use 'White Hat Link Building in 2016'. You will find this deck presented byKaranam Srikanth, Digital Marketing Manager at Dilate Digital during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Unleashing the Power of Modern MarketingDigital Vidya
Wish to know how can you be successful at 'Unleashing the Power of Modern Marketing'?. You will find this deck presented by Hitu Chawla, Director Enterprise Marketing, Microsoft India during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
5 Simple Secrets to Totally Rocking Your Digital Marketing ROIDigital Vidya
Wish to know '5 Simple Secrets to Totally Rocking Your Digital Marketing ROI'. You will find this deck presented by Rajeev Sharma, CTO & Co-Founder, GreyBox Technologies during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
This deck will help you learn how you can leverage Marketing Metrics from the webinar led by Dr. Som Singh, Founder & Chief Marketing Advisor at Unspun Consulting Group. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.
Wish to know how 'Winfluencer Marketing' increase ROI? You will find this deck presented by Alok Dalvi, Lead – Digital Marketing, Customer Acquisition & Branding, Wipro during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
#FlipMyFunnel Austin - Christopher Long & Mike Sanchez - Account Based SMarke...#FlipMyFunnel
Christopher Long & Mike Sanchez, Director of Marketing Operations and Sr. Director of Acquisition Sales at WP Engine , recently presented “Account Based SMarketing” at the #FlipMyFunnel Austin.
Wish to know how can you use 'White Hat Link Building in 2016'. You will find this deck presented byKaranam Srikanth, Digital Marketing Manager at Dilate Digital during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Unleashing the Power of Modern MarketingDigital Vidya
Wish to know how can you be successful at 'Unleashing the Power of Modern Marketing'?. You will find this deck presented by Hitu Chawla, Director Enterprise Marketing, Microsoft India during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
5 Simple Secrets to Totally Rocking Your Digital Marketing ROIDigital Vidya
Wish to know '5 Simple Secrets to Totally Rocking Your Digital Marketing ROI'. You will find this deck presented by Rajeev Sharma, CTO & Co-Founder, GreyBox Technologies during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
This deck will help you learn how you can leverage Marketing Metrics from the webinar led by Dr. Som Singh, Founder & Chief Marketing Advisor at Unspun Consulting Group. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.
Wish to know how 'Winfluencer Marketing' increase ROI? You will find this deck presented by Alok Dalvi, Lead – Digital Marketing, Customer Acquisition & Branding, Wipro during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
#FlipMyFunnel Austin - Christopher Long & Mike Sanchez - Account Based SMarke...#FlipMyFunnel
Christopher Long & Mike Sanchez, Director of Marketing Operations and Sr. Director of Acquisition Sales at WP Engine , recently presented “Account Based SMarketing” at the #FlipMyFunnel Austin.
#FlipMyFunnel Boston 2016 - Lindsy Lettre and Adam New-Waterson - The Big Dig...#FlipMyFunnel
The Big Dig: The Architecture of ABM Campaigns with Lindsy Lettre, Marketing Operations Manager at InsightSquared and Adam New-Waterson, CMO at LeanData
B2B Lead Generation with Content Marketing // MAN Digital Pitch DeckMAN Digital
MAN Digital is a boutique B2B Digital Agency focusing on B2B Lead Generation with Content Marketing.
WHAT WE DO?
• B2B Lead Generation Strategy
(Workshops, Audit + Strategy)
• Copywriting & Content Marketing
(Content Creation - blogs, webinars, pitch decks, email, video, ebooks, case studies, anything that helps you sell better your product or service)
• Performance Marketing
(LinkedIn Ads, Xing Ads, Google Ads, Quora Ads, Facebook Ads, and RTB)
• Digital Sales
(Marketing & Sales Automation, CRM Implementation, Pitch Decks, Outbound, Analytics, and Reporting )
In short, we do full stack for B2B Lead Generation by building content marketing ( not only blog posts), funnels, sales automation, and conversion rate optimization throughout the buyer's journey.
Our Northstar is to initiate an ideal sales conversation with high quality leads in the B2B space.
Hacking Content Marketing with Predictive AnalyticsInfer
Learn simple tactics and strategies to using predictive analytics to inform your content marketing strategy. Reach the right buyers, optimize marketing spend, evaluate channel performance and make overall smarter decisions for your business.
The ABCs of ABM (Account Based Marketing) - WebinarZoomInfo
Start focusing your efforts on accounts most likely to generate revenue, known as account based marketing (ABM). In this webinar you’ll learn how to:
• Discover successful strategies and how you can implement them into your own campaigns to boost ROI
• Use data to target key accounts
• Shorten the sales cycle and expand deal size using real time personalization
• Boost revenue by aligning sales and marketing efforts
Are you looking to incorporate account based marketing into your mix? Find out how ZoomInfo can help: http://bit.ly/1pQtQ4Q
The main topic based on popular opinion during Amura Evolve 2014 was 'How to use big data analytics for marketing & sales automation and simplification in real estate.' With live demonstration, the need for big data based platform for marketing & sales in real estate was established.
In London on 15th September 2015 we assembled a first rate panel of speakers to address CRM and marketing automation. Simon Daniels from Hanson Wade gave a case study presentation detailing the three lessons learned about marketing automation, and Richard Young introduced the utilisation of content in sales and marketing alignment.
Why Web Personalization is Essential for ABMMarketo
According to Infosys, 74% of customers feel frustrated when website content is not personalized. How many of those web visitors are in your target accounts? View these slides for best practices and success stories in boosting engagement across strategic accounts and marketing ROI with Web Personalization.
4 Steps to ABM Success with Predictive AnalyticsInfer
Infer and Engagio are teaming up to demonstrate the powerful intersection of Account-Based strategies and Predictive Analytics.
In this webinar you’ll hear real-world examples of how to:
• Account selection & prioritization
• Finding lookalike net-new Accounts
• Activation & campaign execution
• Measuring success
Optimize Omnichannel Campaigns In 2018: How To Reach Every Buyer In Every Cha...G3 Communications
View this #sps17 Webcast on-demand here: http://dg-r.co/2xOyTwO
This session will share use cases highlighting how B2B organizations are overcoming the limitations of insufficient data and integration to expand their reach and buyer engagement. With more precise targeting, the session will provide prescriptive examples of how B2B marketers can keep up with their B2C peers by putting actionable intelligence into play across multiple channels, including:
• Increasing telemarketing conversions;
• Improving email click-through rates;
• Reducing digital ad acquisition costs: and
• Lifting direct mail response rates.
Attendees will also find examples of how access to accurate account and contact data are helping organizations identify their best audiences and then deploy campaigns across channels that match buyer preferences.
#FlipMyFunnel Austin - Tony Yang - How Predictive Empowers Your ABM Strategy ...#FlipMyFunnel
Tony Yang, VP of Demand at Mintigo, recently presented “How Predictive Empowers Your ABM Strategy Throughout The Flipped Funnel” at the #FlipMyFunnel Austin.
First things first - some unique aspect of ad extensions, that even though they are fairly easy to set up and manage, their quality and relevance can make or break a text ad. The good, the bad and the ugly - some examples for ad extensions, best practices from my account manager days. Also a brief view into the future. There cant be a talk without mentioning AI these days. Understand your data - focus on ad extension reporting for detailed insights, and what to draw from that. It takes longer than 10 minutes? Automate it! I will show you an AdWords script that automatically creates product-specific sitelinks for any given AdWords text ad campaign.
In this session you will learn:
- Actionable best practice tips for ad extensions – why a love for detail matters, what has worked and what hasn’t in various industries
- Reporting tips – how to get detailed insights into your ad extensions and what to draw from them
- A script for automatically adding product-specific sitelinks to text ad campaigns
Presented by Matt Hodkinson of Influence Agents at our inaugural Marketing Automation Live - part of Inbound Marketing Week 2014 - this presentation outlines the methodology behind a successful marketing automation effort.
Vinay Bhagat, Founder & CEO at TrustRadius, Shanel Vandergriff, SVP Marketing at AlienVault, and Russ Somers, VP Marketing at TrendKite, recently presented “How To Rise Above The Competition By Channeling The Voice Of Your Customers” at the #FlipMyFunnel Austin.
#FlipMyFunnel Boston 2016 - Lindsy Lettre and Adam New-Waterson - The Big Dig...#FlipMyFunnel
The Big Dig: The Architecture of ABM Campaigns with Lindsy Lettre, Marketing Operations Manager at InsightSquared and Adam New-Waterson, CMO at LeanData
B2B Lead Generation with Content Marketing // MAN Digital Pitch DeckMAN Digital
MAN Digital is a boutique B2B Digital Agency focusing on B2B Lead Generation with Content Marketing.
WHAT WE DO?
• B2B Lead Generation Strategy
(Workshops, Audit + Strategy)
• Copywriting & Content Marketing
(Content Creation - blogs, webinars, pitch decks, email, video, ebooks, case studies, anything that helps you sell better your product or service)
• Performance Marketing
(LinkedIn Ads, Xing Ads, Google Ads, Quora Ads, Facebook Ads, and RTB)
• Digital Sales
(Marketing & Sales Automation, CRM Implementation, Pitch Decks, Outbound, Analytics, and Reporting )
In short, we do full stack for B2B Lead Generation by building content marketing ( not only blog posts), funnels, sales automation, and conversion rate optimization throughout the buyer's journey.
Our Northstar is to initiate an ideal sales conversation with high quality leads in the B2B space.
Hacking Content Marketing with Predictive AnalyticsInfer
Learn simple tactics and strategies to using predictive analytics to inform your content marketing strategy. Reach the right buyers, optimize marketing spend, evaluate channel performance and make overall smarter decisions for your business.
The ABCs of ABM (Account Based Marketing) - WebinarZoomInfo
Start focusing your efforts on accounts most likely to generate revenue, known as account based marketing (ABM). In this webinar you’ll learn how to:
• Discover successful strategies and how you can implement them into your own campaigns to boost ROI
• Use data to target key accounts
• Shorten the sales cycle and expand deal size using real time personalization
• Boost revenue by aligning sales and marketing efforts
Are you looking to incorporate account based marketing into your mix? Find out how ZoomInfo can help: http://bit.ly/1pQtQ4Q
The main topic based on popular opinion during Amura Evolve 2014 was 'How to use big data analytics for marketing & sales automation and simplification in real estate.' With live demonstration, the need for big data based platform for marketing & sales in real estate was established.
In London on 15th September 2015 we assembled a first rate panel of speakers to address CRM and marketing automation. Simon Daniels from Hanson Wade gave a case study presentation detailing the three lessons learned about marketing automation, and Richard Young introduced the utilisation of content in sales and marketing alignment.
Why Web Personalization is Essential for ABMMarketo
According to Infosys, 74% of customers feel frustrated when website content is not personalized. How many of those web visitors are in your target accounts? View these slides for best practices and success stories in boosting engagement across strategic accounts and marketing ROI with Web Personalization.
4 Steps to ABM Success with Predictive AnalyticsInfer
Infer and Engagio are teaming up to demonstrate the powerful intersection of Account-Based strategies and Predictive Analytics.
In this webinar you’ll hear real-world examples of how to:
• Account selection & prioritization
• Finding lookalike net-new Accounts
• Activation & campaign execution
• Measuring success
Optimize Omnichannel Campaigns In 2018: How To Reach Every Buyer In Every Cha...G3 Communications
View this #sps17 Webcast on-demand here: http://dg-r.co/2xOyTwO
This session will share use cases highlighting how B2B organizations are overcoming the limitations of insufficient data and integration to expand their reach and buyer engagement. With more precise targeting, the session will provide prescriptive examples of how B2B marketers can keep up with their B2C peers by putting actionable intelligence into play across multiple channels, including:
• Increasing telemarketing conversions;
• Improving email click-through rates;
• Reducing digital ad acquisition costs: and
• Lifting direct mail response rates.
Attendees will also find examples of how access to accurate account and contact data are helping organizations identify their best audiences and then deploy campaigns across channels that match buyer preferences.
#FlipMyFunnel Austin - Tony Yang - How Predictive Empowers Your ABM Strategy ...#FlipMyFunnel
Tony Yang, VP of Demand at Mintigo, recently presented “How Predictive Empowers Your ABM Strategy Throughout The Flipped Funnel” at the #FlipMyFunnel Austin.
First things first - some unique aspect of ad extensions, that even though they are fairly easy to set up and manage, their quality and relevance can make or break a text ad. The good, the bad and the ugly - some examples for ad extensions, best practices from my account manager days. Also a brief view into the future. There cant be a talk without mentioning AI these days. Understand your data - focus on ad extension reporting for detailed insights, and what to draw from that. It takes longer than 10 minutes? Automate it! I will show you an AdWords script that automatically creates product-specific sitelinks for any given AdWords text ad campaign.
In this session you will learn:
- Actionable best practice tips for ad extensions – why a love for detail matters, what has worked and what hasn’t in various industries
- Reporting tips – how to get detailed insights into your ad extensions and what to draw from them
- A script for automatically adding product-specific sitelinks to text ad campaigns
Presented by Matt Hodkinson of Influence Agents at our inaugural Marketing Automation Live - part of Inbound Marketing Week 2014 - this presentation outlines the methodology behind a successful marketing automation effort.
Vinay Bhagat, Founder & CEO at TrustRadius, Shanel Vandergriff, SVP Marketing at AlienVault, and Russ Somers, VP Marketing at TrendKite, recently presented “How To Rise Above The Competition By Channeling The Voice Of Your Customers” at the #FlipMyFunnel Austin.
This presentation was given at the second Montreal Growth Hacking night by Alex Davis (@DavisMTL).
The video recording of the presentation can be found here: http://youtu.be/lRVmOotgRbo
Necessary Elements of Digital Marketing to Grow Your BusinessDigital Vidya
Care about how to leverage 'Necessary Elements of Digital Marketing to Grow Your Business'. You will find this deck presented by the industry expert Srihari Palangala, Director and Head of Marketing at EMC during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Understanding The Consumer Buying Behavior Through Google SearchDigital Vidya
Learn about consumer buying behaviour through Google Search from this deck presented by Himanshu Arora, Co-Founder, Social Panga & Lead Trainer, Digital Vidya at the SEMPO Bangalore Meetup.
Google Analytics For Enhanced Marketing MeasurementDigital Vidya
Care about how to make 'Google Analytics For Enhanced Marketing Measurement' You will find this deck presented by Swapnil Sinha, Head of Conversions, Google India during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Mobile Analytics – Driving Consumer InsightsDigital Vidya
Care about how to leverage 'Mobile Analytics – Driving Consumer Insights'. You will find this deck presented by Theodore Hayes, Head of Analytics at iProspect Communicate 2 during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Adobe Digital Analytics - SiteCatalyst, Test & Target WorkshopDigital Vidya
Care about leveraging Digital Marketing. You can find this deck presented by Kunal Mehta, Digital Analyst, Lead Trainer at Digital Vidya at the workshop conducted for Genpact's team. Interested to be a part of such insightful workshops? Visit us now at http://www.digitalvidya.com .
Growth hacking is something that's been defined and re-defined over the years to the point that most of the tactics have become fairly weak. Suneet Bhatt, Help Scout's Chief Growth Officer, in his presentation at Price Intelligently's SaaSFest 2016 walks through how to properly model, evaluate, and understand growth, particularly when it comes to stepping on the gas and accelerating metrics across the board.
Digital Marketing Session For Indian School of Business (ISB) HyderabadDigital Vidya
This session on digital marketing was presented by Digital Vidya's Co-founder, Kapil Nakra was as part of the Find more about Digital Vidya at http://www.digitalvidya.com
The Future Of Digital Marketing: Brand CommunitiesDigital Vidya
Care about learning 'The Future Of Digital Marketing: Brand Communities'. You will find this deck presented by Abhishek Rai, Founder, Shak Co. during Digital Marketing Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Acquiring Users for Cheap - The Art and Science of Growth HackingRavi Trivedi
We use this presentation to guide a discussion around how to acquire users for cheap for your company. We share a process that guides you through how to discover Growth Hacks. Remember, knowing and targeting your target market, using contrarian and less used marketing methods and analytical numbers driven approach leads to true growth hacks. Growth hacks are short lived (often)
We Discuss new channels (Browser Push Notifications), and other Growth Hacks that still work in 2016. Also a Framework to run ongoing experiments to find Growth Hacks is there.
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th MayRavi Trivedi
Growth Hacking is finding out winning tactics and traffic sources that can outpeform the peer group by many times. In this session we will understand the process of Growth Hacking, and how one can find such growth hacks. Often Growth hacks are short lived, so one needs to continuouslly experiment and find new ones.
This also covers best practices of Digital Marketing
SaaS Growth and Why SEO Matters. I did this talk for a crowd at the Mercury Ventures CXO Summit in May 2022. In the presentation I cover how to test and scale marketing channels, why SEO is key for growth, and how to bridge the current hiring gap.
Marketing for Where You WANT TO BE: 3 Proven Ways to Get Leads & GrowClearEdge Marketing
Presented by ClearEdge Marketing CEO & Founder, Leslie Vickrey, at the New York Staffing Association (NYSA) Webinar on September 22, 2014.
Topics covered:
- Connecting with new buyers with a target account program
- Ensuring your website is effective, regardless of the device
- Launching referral campaigns that drive connections
Digital Marketing Playbook - How to create scalable, predictable revenueSeth Hauben
Having spent the last 4 years setting and executing a successful digital marketing strategy at a high growth software company, I was asked to present my thoughts on Digital Marketing to a local Venture Capital group. The attached slides are what I presented, they outline the steps needed to implement a successful digital marketing strategy.
In this webinar, Leslie Vickrey, CEO & Founder of ClearEdge Marketing, shares 3 marketing strategies for driving your growth. She focuses on website optimization, target account programs (sales campaigns) and social media marketing.
The Basics of Digital Marketing - Learn online marketing today!Aarti Mohan
This presentation will enlighten you on the basics of digital and online marketing including seo, social media, content marketing, affiliate marketing, mobile marketing and much more. It's a fairly broad overview of the digital and social media marketing landscape today.
Do you want to increase traffic and sales to your website or company? Get in touch with me or visit my website at http://www.modifyed.in
We make businesses grow by saving up to 30% to 60 % FTE costs. We empower small businesses in the USA especially in the Digital marketing industry to rapidly grow.
Conversion Optimization Framework to Build Sustainable and Repeat GrowthTushar Purohit
The goal of the this presentation on Conversion optimization Framework is to remove the guesswork from the conversion optimization process. It provides comprehensive analysis to anyone interested in optimization with a specific methodology to produce consistent results.
Acquiring 0 to 100 customers for SAAS CompaniesRavi Trivedi
How To Acquire Your first 100 Customers for a SAAS company, selling to Small/Medium Business.
Lessons shared from our journey at PushEngage, a platform for web push notifications, with customers in 125+ countries.
This was presented at Nasscom Product Conclave Go To Market Summit on 26th Nov 2018, and NPC Pune in March 2019
An overview of Google Analytics from setup and installation to terminology, campaign tagging, and how to use Google Analytics to answer business questions such as who your visitors are and what they're doing on your site.
Similar to Growth Hacking in 2016: How to Acquire Users at Low Price (20)
Emerging Trends in Marketing-Role of AI & Data ScienceDigital Vidya
Today marketing without the use of technology cannot exist. Both MarTech and AdTech are important cogs in the marketing wheel. However, the technological landscape is changing every rapidly and keeping track of the emerging trends in marketing is becoming very difficult and tiresome. This webinar will address the emerging technological landscape in marketing and what one should know about them.
Key Takeaways:
1. Ad Tech and Martech
2. AI in Marketing
3. Use of Videos
4. Hyperpersonilsation
5. Social Media Evolution
6. Change in the lead nurturing process
Digital Marketing Beyond Facebook & GoogleDigital Vidya
With Google & Facebook taking up a large percentage of the digital advertising investment in India, often marketers tend to focus only on these two platforms. But there are a lot more platforms out there today that can be leveraged to build a brand and to acquire more customers. Be it LinkedIn, Native, Platforms like Quora, Industry specific platforms like 99 Acres, CarDekho etc, multilingual platforms and publishers, audio apps and programmatic to name a few. Learn how these can be leveraged to achieve different marketing goals.
Key Takeaways:
1. Understand key platforms outside of the Google-FB ecosystem
2. Reasons why over-reliance on Google-FB ecosystem is not ideal
3. Best case practices for key platforms
4. Learn how Native & Content will play a key role in the future
5. See case studies of brands who have got ROI via these newer channels
In the recent past, we have learnt that data is the lifeline of any business and it is really important to collect data, more and more of it. But no one is telling us what to do with large volumes of data.
Shailendra has successfully delivered over One Billion Dollars in incremental value and will spend 30 minutes in showcasing how many large organisations are using data to their advantage by creating value through generating incremental revenue and optimising costs using analytics techniques.
Key Takeaways:
(i) Demystify the myths of analytics
(ii) Walkthrough a step-by-step approach to delivering successful projects that created an incremental value of hundreds and millions of dollars.
(iii) Three use cases where large organisations are using analytics to their advantage by creating value by generating incremental revenue and optimising costs.
Welcome to the world of NoSQL. NoSQL market is now expected to reach 4.2 billion dollar business in itself by 2020. If you are still confused by what does this term means then you are not ready for the Big Data world. However, just knowing the term is not enough.
Due to the enormous numbers of No SQL platforms out there, one of the key challenges is not how to use them but when to use what. In this webinar session, we will start with a small description of the NoSQL and try to understand why it was introduced after all. Then we will look into the four different types of NoSQL frameworks and some tips on how to choose what.
Key Takeaways:
1. Understanding NoSQL
2. SQL to NoSQL: Why the Need is There
3. The Four Main Types of NoSQL
4. How to Make the Best Choice
5. NoSQL User Stories & Deployment of Best Practices
Persuasion Strategies That Work Building Influence To Open Up Your Revenue St...Digital Vidya
Effective persuasion techniques not only help Marketing & Salespeople to generate more customers. Whether done internally or via Influencers, these persuasion techniques are very important to trigger sales.
This webinar session will discuss several persuasion techniques and as well as provide an understanding to learn more about human behaviour. It will also highlight what exactly triggers people to make purchase decisions.
Key Takeaways:
1) Understanding Why People Buy: Key motivation and Drivers
2) How to Develop the Art of Persuasion: Become a Key Influencer
3) Learn how Major Brands in India and Across the World have used these Principles
How To Set-up An SEO Agency From Scratch As A NewbieDigital Vidya
Know the process of 'How to set up an seo agency from scratch as a newbie'. Gain insights from the webinar led by Deepak Shukla, SEO Expert & Founder, Pearl Lemon.
7 B2B Marketing Trends for Driving GrowthDigital Vidya
Know about the top 7 B2B Marketing Trends for Driving Growth. Gain insights from the webinar led by Virginia Sharma,
Director, Marketing Solutions, LinkedIn India
Social Video Analytics: From Demography to Psychography of User BehaviourDigital Vidya
Know about Social Video Analytics: From Demography to Psychography of User Behaviour. Gain insights from the webinar led by Nishant Radia, Co-founder & CMO, Vidooly.
How to Use Marketing Automation to Convert More Leads to SalesDigital Vidya
Know about How to Use Marketing Automation to Convert More Leads to Sales. Gain insights from the webinar led by David Fallarme, Head of Marketing, SEA & India, HubSpot
Native Advertising: Changing Digital Advertising LandscapeDigital Vidya
Know about how Native Advertising is changing Digital Advertising landscape. Gain insights from the webinar led by Samir Tiwari, Co-Founder & CEO, Non Lineaar.
Apache Spark has been gaining steam, with rapidity, both in the headlines and in real-world adoption. Spark was developed in 2009, and open sourced in 2010. Since then, it has grown to become one of the largest open source communities in big data with over 200 contributors from more than 50 organizations. This open source analytics engine stands out for its ability to process large volumes of data significantly faster than contemporaries such as MapReduce, primarily owing to in-memory storage of data on its own processing framework. That being said, one of the top real-world industry use cases for Apache Spark is its ability to process ‘streaming data‘.
Community Development with Social MediaDigital Vidya
Know how to do 'Community Development with Social Media'. Gain insights from the webinar led by Saurabh Jain Head, Paytm - Build for India and Founder, Fun2Do Labs.
Framework of Digital Media Marketing in IndiaDigital Vidya
Know 'Framework of Digital Media Marketing in India'. Gain insights from the webinar led by Nishant Malsisaria, Associate Media Director. Dentsu Webchutney.
The Secret to Search Engine Marketing Success in 2018Digital Vidya
Know 'The Secret to Search Engine Marketing Success in 2018'. Gain insights from the webinar led by Prashant Nandan, Senior Director - Digital Trading & Buying, Amplifi India-Dentsu Aegis Network.
People Centric Marketing - Create Impact by Putting People First Digital Vidya
Know how to create impact by putting people first via 'People Centric Marketing'. Gain insights from the webinar led by Sakhee Dheer, Head of Digital, Global Business Marketing, Asia Pacific, Facebook.
Going Global? Key Steps to Expanding Your Business GloballyDigital Vidya
'Going Global? Key Steps to Expanding Your Business Globally'. Gain insights from the webinar led by Alexia Ohannessian, International Marketing Lead, Trello. Explore more webinars at www.digitalvidya.com/webinars/.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Growth Hacking in 2016: How to Acquire Users at Low Price
1. Growth Hacking in 2016- How to Acquire Users at Low Price
Ravi Trivedi, Founder- PushEngage
July 22, 2016
2. Ravi Trivedi’s Background
Venture Investor [US]
Equity Analyst [US]
Digital Marketing [US]Online Division [US]
Startups, Investment, Technology
Operate Startups + Angel Investments
Digital Marketing
Digital Marketing [India, Malaysia, Singapore]
Software
Developer,
BizDev
Engage Users With Browser Push Notifications
Product, Marketing [ Global]
3. What is Growth Hacking
Grow Rapidly with Limited Marketing Spend $$
• It is a process and mind-set.
– It is a series of one time hacks along with long lasting hacks
• True Growth Hacks are short-lived.
– You need to keep finding new ideas.
• Try Contrarian Thinking
– E.g. Facebook Like Campaign
Marketing Tactics that have Elements of Growth Hacking
• Inbound Marketing
• Conversation Marketing
4. Predict Search Trends
If you can predict what people will search today
- you can find several hacks
1) You can create content ahead of time, so that you
are found in SEO results
2) You can run advertisements on that search in
Google and Facebook
How to Predict?
5. Engagement Hack – Push Notifications
for Browsers
Source: PushEngage.com Aggregate Data, MailChimp
* Offering Extended Free Trial for attendees today . Signup at
www.pushengage.com
6. 12 Hacks to Drive “Free” Traffic
1. Post on Slideshare, Visual.ly, YouTube
2. Write Guest Blog Posts on Relevant
High Traffic Authority Sites
3. Answer Questions on Quora/Forums
4. Comment marketing
5. Trend on Hacker News or Reddit
6. Press Coverage
Remember YMMV, so test out each of these
How to Create Original & Unique Content - Survey, Infographic
7. 12 Hacks to Drive “Free” Traffic
7. Start a Meetup/Facebook Group & Post there
8. Post on Craigslist, OLX, Quikr
9. Conduct Webinars
10. Create whitepapers for download
11. Twitter – Piggyback on a relevant trending #, or
events
12. Piggyback on large events in your space – PPC
ads
13. Powered by “…” in SAAS companies
8. Best Practice #1 –
Run Display Ads along with PPC for ROI
• Retargeting (Display) + Search a recommended combination
9. SEO Best Practices Summary
• Speed of Page Load Impacts SEO
– Check your page loading at YSlow or Pingdom
– Google PageSpeed Service.
• Avoid Technical Errors [ Check GWT]
• Internal Linking
– Link key pages internally
• Link Building
– Don’t link to root domain only. Link to deeper pages
– Don’t do Anchor text stuffing
– Domain Diversity - Unique C Block Domains
– High PR Domains
– Follow Vs. No Follow Links
– Speed of Link Building
11. 1. Identify Your Target Market
• What Business You Are In ? [ Twitter 140 char]
• Who are you Marketing to?
– Is It Targeted Enough?
– Where can you find your Target Audience?
• Is your market large, but still targeted?
12. 2. Hone your Messaging
• Why is Messaging Important ?
• Bounce Rate. Good benchmark
• Create Messaging For Target Audience
– Broad messaging has poor conversion
• OK to ignore a set of audience, as long as you
reach target audience.
• Don’t create messaging YOU want, create
messaging for what the customers CARE about.
13. 3. Pick Top 3 Marketing Tactics & Test
• List all the places where your target customers are
– Use Tools to analyze competitors dominant acquisition strategy
• Analyze the 3 Tactics/Channel With Highest Expected ROI
& Volume
– Use keyword and other research to get to expected Volume/ROI.
– Measure ROI of channels. Remove Channels that don’t perform
– Next – some tools to help you with this analysis
Channel Volume [Clicks] ROI
Adwords 10,000 15%
Email 5,000 25%
17. 3. Pick Top 3 Marketing Tactics & Test
• Add Channels that perform
Always Be Testing
Don’t track Vanity Metrics. [90% GA Metrics]
Track Actionable Metrics– Conversion, Churn.
If you want Big Improvement in Results, be ready to
make Drastic Changes
18. 3. How to Benchmark, & Analyse
• Funnel Analysis
– What is the Funnel for your Business?
– What are the benchmarks for your industry
conversion
• Lead Gen – Benchmark
• Registration Rate
• Conversion on Ecommerce
• SAAS : Free to Paid Conversion Rate
• Have you Set Up Enable Event/Goal Tracking in GA
– Micro-conversions Are Valuable too
• Whitepaper download, Video watch, Newsletter Subscriber
• How much value should I assign to each conversion
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