1. Get Found Fast Using
Twitter:
Learn to market yourself using Online
Using Twitter to Market Your Business
By Virtual Media Mavens, LLC at GetFound.TV
3. Why use Twitter
Maintaining an effective twitter presence can be a
powerful part of your business’ social media marketing
strategy. used successfully, twitter can help you:
Develop and promote your brand
Interact and support your fan base
Monitor what people are saying about your company
and brand
Create buzz around upcoming promotions and events
Promote thought leadership and industry expertise
Develop direct relationships with bloggers and
journalists for promotions
7. Don‘t make your Twitter handle something completely random. (example:
@unicornsrule). this is a lost branding opportunity for your company.
Don‘t use numbers (example: @HubSpot123). unless there is a reason for the
specific numbers, it looks juvenile. It also conjures the old Aol chat room days. It
gives your company the appearance that you aren‘t putting thought into your
username, and it looks unprofessional.
Don‘t use an underscore using an underscore won‘t hurt you, but be aware that it
generally is never done, and you‘ll be at risk of seeming unaware of the “social
norms.”
9. Background
It’s important to note that Twitter backgrounds will not
scroll down as users scroll down a profile page. The
text/images on the background will be glued to one
spot and will never move.
10. Background
Pull out a marker over the 300-pixel mark on
the horizontal ruler in your design software
11. Background
TIP:Color in the entire canvas with one color.
Alternatively, you could insert some sort of image
that takes up the entire background. Just be sure you
own the rights to the image you choose, and consider
how it will look when part of it is covered up by the
Twitter feed. A solid color is always a safe option. It’s
also easier on the eyes
Pull out a marker over the 300-pixel mark on
the horizontal ruler in your design software
12. TIPS:
At this point, you’re free to write the text and add
whatever images you choose to the 300-pixel
wide, left-hand column.
Things to add:
Company name,
Brief bio,
URLs for your website and social networks, and
Your company logo.
13. TIPS:
At this point, you’re free to write the text and add
whatever images you choose to the 300-pixel
TIP: left-hand column.
wide,Don’t Tile Backgrounds – Due to the columns
layout, background images should be one image
instead of tiled.
Things to add: one core image is better at handling
the transitions from the columns on the page.
Company name,
Brief bio,
URLs for your website and social networks, and
Your company logo.
14.
15. What to Tweet
An observation
Tweet a status or photo about something happening around the office.
What events you’re Attending
Share a link to the next conference or webinar you’re hosting or attending.
Your content
Post a link to your company’s most recent blog article or an offer you think
is particularly beneficial.
Someone else’s content
Post a link to someone else‘s blog article as a helpful resource -- or
Retweet what someone else is tweeting!
Chat with Someone
Direct tweets to other twitter users using an @ uSernAMe.
By Liking our Page you will be kept up-to-ate with the latest news because we post daily. You can also visit our site for the Facebook for Business tutorial
Twitter is also referred to as a “micro-blogging” service, meaning you can post short updates limited to 140 characters or fewer. why? originally, this character limitation was implemented to make twitter compatible with mobile phones and text messaging
Displayed on the left-hand side of your twitter homepage, trending topics are words, phrases, or hashtags that are popular (trending) on twitter at a given time. these can be organized by location and are updated in real time.
The first thing you‘ll need to do is get signed up for an account. Before signing up, decide whether you want a personal or a business twitter account. Both are good for a company to have, but each serves different purposes. Don‘t make your Twitter handle something completely random. (example: @unicornsrule). this is a lost branding opportunity for your company. Don‘t use numbers (example: @HubSpot123). unless there is a reason for the specific numbers, it looks juvenile. It also conjures the old Aol chat room days. It gives your company the appearance that you aren‘t putting thought into your username, and it looks unprofessional.Don‘t use an underscore using an underscore won‘t hurt you, but be aware that it generally is never done, and you‘ll be at risk of seeming unaware of the “social norms.”
The first thing you‘ll need to do is get signed up for an account. Before signing up, decide whether you want a personal or a business twitter account. Both are good for a company to have, but each serves different purposes. Don‘t make your Twitter handle something completely random. (example: @unicornsrule). this is a lost branding opportunity for your company. Don‘t use numbers (example: @HubSpot123). unless there is a reason for the specific numbers, it looks juvenile. It also conjures the old Aol chat room days. It gives your company the appearance that you aren‘t putting thought into your username, and it looks unprofessional.Don‘t use an underscore using an underscore won‘t hurt you, but be aware that it generally is never done, and you‘ll be at risk of seeming unaware of the “social norms.”
Don’t ever lose the opportunity to fill out the information about your company and uploading an image for branding. Not having a customized background and profile image looks unprofessional. for your URL, company’s blog, facebook account, linkedIn company page, or dedicated twitter landing page (more on this in Section 3 on using twitter for lead generation) instead.
A blank canvas should now appear on your desktop. Now, due to the fact that a timeline or feed of activity exists on the center of every Twitter screen, we need to ensure that what we place on our background is never covered up by this feed. The trick here is to ensure that the text and images are viewable on any screen size (i.e. the feed doesn’t cut it off on a 13” screen laptop because the background was made on a 15” screen). To ensure you are always working in the “safe spot,” pull out a marker over the 300-pixel mark on the horizontal ruler in your design software. To do so, simply click on the vertical ruler and drag until the line touches 300 on the horizontal ruler. This marker will not appear in your final product, it is simply an indicator for you to keep all your work inside that selected area. (If you're working off of a design software that does not have a marker feature, simply draw a line, and delete it after).
A blank canvas should now appear on your desktop. Now, due to the fact that a timeline or feed of activity exists on the center of every Twitter screen, we need to ensure that what we place on our background is never covered up by this feed. The trick here is to ensure that the text and images are viewable on any screen size (i.e. the feed doesn’t cut it off on a 13” screen laptop because the background was made on a 15” screen). To ensure you are always working in the “safe spot,” pull out a marker over the 300-pixel mark on the horizontal ruler in your design software. To do so, simply click on the vertical ruler and drag until the line touches 300 on the horizontal ruler. This marker will not appear in your final product, it is simply an indicator for you to keep all your work inside that selected area. (If you're working off of a design software that does not have a marker feature, simply draw a line, and delete it after).