The document discusses the target audience for a pop music magazine. It aims to appeal to the middle class, specifically 14-17 year old females. While it does not target a specific ethnicity, hoping to appeal to a wide market, the intended reader has a stereotypical lifestyle of enjoying shopping, makeup, fashion and socializing with friends about stories in the magazine, finding inspiration from featured pop stars.
1. Who would be the audience for your
media product?
Media Evaluation Part 4
2. Social Class
The audience for my magazine wouldn’t be specific, because I
want to include all classes so my magazine, so it appeals to
more people. It would be easier to target the middle class
because this the class that is most conventional, and I believe
my magazine would appeal to middle class people more
anyway. Also, middle class people are the ones who are
related most to Pop music. Upper class people can be much
more posh so people might relate them to things like opera,
however, not all people in upper class are like this. People in
lower class can sometimes be related to hip hop or rap music
because they usually have a harder lifestyle when growing up.
However, I believe that if someone read my magazine who was
in the lower class they could use my magazine as inspiration
for there future.
3. Age
The age which I am aiming my magazine at is 14-17, so I used
a model who was in that age range. I did this so that they
could relate to the audience. Also, I used this age range
because I believe that teenagers are the most likely source of
pop magazines sales so I focused on targeting it to this
specific audience. My style model which was Top of the Pops,
use the same sort of age range for there audience so I thought
it was appropriate to use a similar age for my audience. The
age of my audience is important when using celebrities in my
magazine to use as role models. For example, I wouldn’t use
someone old who young people couldn’t relate to.
4. Gender
I'm not really sure, if this would appeal massively to males, so
obviously the gender I have chosen to be my audience for my
magazine is females. Research shows that females buy pop
magazines more frequently than males. My main model on my
front cover and double page spread is a female and I used this
so that my audience could use the model as inspiration. I also
have used bright colours and bold shapes to attract it more to
females, in particular the use of bright pink as this is a very
feminine colour.
5. Ethnicity
I haven't targeted a specific ethnic group because I think that
the genre Pop can be read by a variety of people. In my
magazine there are no specific characteristics which suggest
that it is aimed at a certain ethnicity. Pop music can be read by
and listened to by anyone who wishes to, this gives me a
greater market to aim my magazine at.
6. Lifestyle
My audiences lifestyle would be very stereotypical. My
audience would be a very feminine girl who like shopping,
makeup and fashion. Also, they will want to use the magazine
as inspiration when there older and they will inspire to be like
some of the pop stars featured in my magazine. The
audiences lifestyle would involve them having plenty of
friends and having a fun social life where they could talk about
stories arising in my magazine.
7. Lifestyle
My audiences lifestyle would be very stereotypical. My
audience would be a very feminine girl who like shopping,
makeup and fashion. Also, they will want to use the magazine
as inspiration when there older and they will inspire to be like
some of the pop stars featured in my magazine. The
audiences lifestyle would involve them having plenty of
friends and having a fun social life where they could talk about
stories arising in my magazine.