BA Games Design 
www.gamesatbrunel.com 
@BrunelUni 
#ExploreBrunel
Why Study 
Games 
Design at 
Brunel? 
Unique focus on game design 
through theory 
Supported by multinational 
game companies 
Investment in games, labs & facilities 
Great graduate employment record 
Taught by industry veterans and 
pioneers of game studies
The Teaching Team
Professor Steve Jackson 
• 30 years experience in the role-playing and 
videogames industries 
• Co-founder of Games Workshop 
• Co-creator of Fighting Fantasy interactive game 
books 
• Designed first telephone game (F.I.S.T.) 
• Games page of The Daily Telegraph 
• Co-founded Lionhead Studios 
• Created Battle Cards (collectable trading cards) 
• Course fairy-godfather and über-industry contact
Justin Parsler 
• Over 30 years of professional game design 
experience. BAFTA Nominated. 
• Senior Consulting Designer at Mediatonic, with 
9 games currently in production, including 
work for EA, Disney and The Walking Dead IP 
• Research focuses on the nature of agency 
(choice) and player empowerment 
• Published academic work has includes analysis 
of World of Warcraft, Lord of The Rings Online
Chris Cox 
• Background in the creative arts and running 
gaming events across the UK 
• Game Designer / Lead Game Designer at Lady 
Shotgun 
• Producer and consultant at Octopus 8, one of 
Develop’s 2013 Top 100 New Games Studios 
• Teaches the Design and Application modules
Matthew O’Dell 
• Graduate of CSM Industrial Design MA 
• User Interface Designer for Xerox and others 
• 3D / 2D game artist for web game developer JailDog 
• Many years life drawing in acrylic, water colour, ink 
• Freelance vector illustration 
• Initially taught Comic Book Art at Chelsea College; 
since taught a wide range of Adobe Creative Suite, 
video games, various web / mobile / digital graphics
Dr Kelly Boudreau 
• Player / avatar hybridity in the networked process 
of digital game play 
• Emerging digital / game research methodologies 
• Modes of governance of toxic gamer culture 
• Relationship between design and play 
experience
Dr Ashley Brown 
• PhD in Sociology from University of Manchester 
• Fan of Role Playing Games (tabletop / digital) 
• Board member of DiGRA (Digital Games Research 
Association), and founder of UK chapter 
• Research interest in nature of sexuality in games 
• Active cosplayer and makes own outfits
The stuff that really matters 
• The enthusiasm / respect we have for games design 
• Our deep commitment to student learning – small team, highly 
A great time to be studying games… 
• In April 2014, EU agreed to UK tax credit of 25% of production 
costs. 500 development studios in UK, employing around 9000. 
• New generation of hardware (PS4, Xbox One, Wii U, Vita) 
• Access to huge, growing market - 1 billion smart phones will be 
sold in the coming year 
GTA V made $800 million 
dollars in it’s first weekend 
Flappy Bird made 
$30,000 a day 
responsive, game jams, internships
The Degree Programmes & Possible Routes 
Single Honours: BA Games Design – BBB / DDM 
Or 
BA Games Design and Film & TV studies BBB / DDM 
BA Games Design and Creative Writing AAB / D*D*D 
inc. English 
BA Games Design with Film & TV studies 
BA Games Design with Creative Writing 
BA Film & TV studies with Games Design 
BA Creative Writing with Games Design 
Joint 
Major 
Minor 
Note: entry requirements are under review, and likely to increase
ProPgrarcaticme-Tmheeor yE Smyntphehsias:sis 
Practice informed by theory; 
theory informed by practice 
Theory Design Application 
• Textual / formal dimension – 
games as a particular language 
• Socio-cultural dimension – 
games as products of 
societies, cultures 
• Industrial dimension – how 
games are shaped by 
commercial and institutional 
structures. 
• Practical engagement with 
designing games 
• Self-evaluation and appraisal 
• Creativity 
• Pitching and market 
• Group work 
•Working with industry briefs 
and formats 
• Communication 
• Presenting/pitching ideas 
• Prototyping ideas 
• Appreciation of the 
industrial context of game 
production 
•Workshops on key skills. 
• Industry speakers with 
variety of roles. 
Underpinned by art and animation skills
Single Honours – Additional Content 
Additional Strand: 
Asset & Story Creation 
• Examine a range of 
methods for 
creating assets for 
your games and 
flesh them out even 
further 
• No prior experience 
required 
• Additional Level 3 
project choice 
Game-focused 
modules in: 
• Game Mechanics 
• Animation 
• Technical skills 
• History of Games 
Optional crossover 
with computing 
modules 
• Round off your 
game projects with 
more assets and 
spend more taught 
time on their 
narratives 
• Your projects will be 
your primary 
assessments for the 
whole 3 years
Ongoing Project Assessment 
No exams.
Modules (each year worth 120 credits) 
Level One 
• Reading Games (20) 
• Games Design 1 (20) 
• Application (20) 
(optional for Minor/Joint) 
Joint: 40 or 60 credits 
taken in other subject. 
Single Honours: 
• Historical Context and 
Asset Creation & Story 1 
or 
• Film Style and Intro to 
Programming 
Level Two 
• Critical Approaches(20) 
• Games Design 2 (20) 
• Application 2 (20) 
(optional for Minor/Joint) 
• Joint: 60 or 80 credits 
taken in other subject. 
Single Honours: 
• Game Mechanics 
• Asset Creation & Story 2 
• Animation (optional) 
Level Three* 
• Socio-Cult. Contexts (20) 
• Major Design Project (40) 
and /or 
• Medium Design Project 
(20) (Term 1) 
and / or 
• Major Theory Project (40) 
(Terms 1 and 2) 
and / or 
• Medium Theory Project 
(20) (Term 2) 
• Single Honours: Asset 
Creation Project 
* Options to be significantly 
expanded and revamped
An example student game – “Autoscroll”
By the end of the course, you will have… 
• gained much experience of making games 
• a good understanding of how the games 
industry operates 
• had contact with a range of people working in 
the industry / commenting on it and its products 
• the ability to make use of a range of conceptual 
models that aid the process of critical, 
independent thought and problem solving
LudoLab - teaching 
• Dedicated computer lab space for BA students 
• High-end PCs, each with dual screens, Wacom tablet 
• Two Macs, for exporting games to iOS 
• Multimedia Fusion 2.5, Adobe Creative Cloud, Autodesk 
Entertainment Suite 2014, Toon Boom Studio, Mixcraft 6 
• Committed to further investment in computing resources 
• 24 hour access 
• Kitchen, bathrooms nearby
Ludolab - play 
• PCs are available for LAN gaming 
• Console lounge area with two HDTVs – PS3/4, Xbox 360/One, 
WiiU. 
• Vintage machines / games available (PSX, MD, DC etc.) 
• Free to play / install own games (e.g. via Steam, XBLA) 
• Small console game library
The Flat Room 
• Secondary teaching space 
• Large board game archive (£1500+ spent in the last year) 
• Flexible layout, with tables to play games on
The ‘Ready’ Graduate Attributes Programme 
• For first year undergraduates, 200 places available per term (10 weeks). 
• 2 hours per week, with 2.5 hours outside work. 
• Builds attributes / skills sought by employers: 
• Communication 
• Financial and other Data Analysis 
• Personal Resilience 
• Teamwork 
• Commercial Awareness 
• Organisation and Planning 
• Problem Solving 
• Time Management 
• Work with students and staff from across Brunel along with a wide range of guest speakers. 
• Project work reflects Brunel's focus on real-world learning, professionalism, and both local and 
global communities. 
• More info: http://www.brunel.ac.uk/life/student-guide/ready-programme. 
• Enquiries to ready@brunel.ac.uk
Careers 
• Games industry, in all its diversity – e.g. 
designing, testing, producing, marketing 
• Media industries, journalism, publishing, 
research, critical writing, arts 
administration… 
• Transferable tech-industry focused skills e.g. 
Adobe, Autodesk, Microsoft software; 
understanding of programming / computing 
concepts. 
• Opportunities offered by the other subject 
of a joint honours degree.
Employment: all this and more! 
• Junior Game Designer at Lionhead Studios 
• Junior Game Designer at Asylum Entertainment 
• Junior Game Designer at Curve 
• Junior Game Designer at Nik-Nak 
• Internships, Games Designers at Mediatonic 
• Game and Level Designers at Supermassive Games 
• Games Designer - Creative Assembly (BAFTA winner!) 
• Games Designer at Splash Damage Games 
• Games Designer at Rebellion Games 
• Lead Games designer at Rovio (Angry Birds!) 
• Games Designers at Zynga 
• Games Designer at Riot Games USA 
• Internships at Lionhead 
• Internships at Ubisoft, Shanghai 
• Localisation at Square-Enix UK
Summary: Why games at Brunel? 
• Unique programme designed to help students gain 
a foothold in the industry 
• Proven track record of industry jobs 
• Supported by a range of industry affiliates, 
including some of the most well-known 
developers world-wide 
• Internship possibilities for talented students 
• Taught by pioneering industry and academic 
experts; regular guest speakers from the industry 
• Dedicated programme lab – promotes 
collaboration and a strong sense of ‘belonging’ 
• Join a community of game enthusiasts with a host 
of different skills and backgrounds 
www.gamesatbrunel.com 
@BrunelUni #ExploreBrunel

Course Presentation: Games design

  • 1.
    BA Games Design www.gamesatbrunel.com @BrunelUni #ExploreBrunel
  • 2.
    Why Study Games Design at Brunel? Unique focus on game design through theory Supported by multinational game companies Investment in games, labs & facilities Great graduate employment record Taught by industry veterans and pioneers of game studies
  • 3.
  • 4.
    Professor Steve Jackson • 30 years experience in the role-playing and videogames industries • Co-founder of Games Workshop • Co-creator of Fighting Fantasy interactive game books • Designed first telephone game (F.I.S.T.) • Games page of The Daily Telegraph • Co-founded Lionhead Studios • Created Battle Cards (collectable trading cards) • Course fairy-godfather and über-industry contact
  • 5.
    Justin Parsler •Over 30 years of professional game design experience. BAFTA Nominated. • Senior Consulting Designer at Mediatonic, with 9 games currently in production, including work for EA, Disney and The Walking Dead IP • Research focuses on the nature of agency (choice) and player empowerment • Published academic work has includes analysis of World of Warcraft, Lord of The Rings Online
  • 6.
    Chris Cox •Background in the creative arts and running gaming events across the UK • Game Designer / Lead Game Designer at Lady Shotgun • Producer and consultant at Octopus 8, one of Develop’s 2013 Top 100 New Games Studios • Teaches the Design and Application modules
  • 7.
    Matthew O’Dell •Graduate of CSM Industrial Design MA • User Interface Designer for Xerox and others • 3D / 2D game artist for web game developer JailDog • Many years life drawing in acrylic, water colour, ink • Freelance vector illustration • Initially taught Comic Book Art at Chelsea College; since taught a wide range of Adobe Creative Suite, video games, various web / mobile / digital graphics
  • 8.
    Dr Kelly Boudreau • Player / avatar hybridity in the networked process of digital game play • Emerging digital / game research methodologies • Modes of governance of toxic gamer culture • Relationship between design and play experience
  • 9.
    Dr Ashley Brown • PhD in Sociology from University of Manchester • Fan of Role Playing Games (tabletop / digital) • Board member of DiGRA (Digital Games Research Association), and founder of UK chapter • Research interest in nature of sexuality in games • Active cosplayer and makes own outfits
  • 10.
    The stuff thatreally matters • The enthusiasm / respect we have for games design • Our deep commitment to student learning – small team, highly A great time to be studying games… • In April 2014, EU agreed to UK tax credit of 25% of production costs. 500 development studios in UK, employing around 9000. • New generation of hardware (PS4, Xbox One, Wii U, Vita) • Access to huge, growing market - 1 billion smart phones will be sold in the coming year GTA V made $800 million dollars in it’s first weekend Flappy Bird made $30,000 a day responsive, game jams, internships
  • 11.
    The Degree Programmes& Possible Routes Single Honours: BA Games Design – BBB / DDM Or BA Games Design and Film & TV studies BBB / DDM BA Games Design and Creative Writing AAB / D*D*D inc. English BA Games Design with Film & TV studies BA Games Design with Creative Writing BA Film & TV studies with Games Design BA Creative Writing with Games Design Joint Major Minor Note: entry requirements are under review, and likely to increase
  • 12.
    ProPgrarcaticme-Tmheeor yE Smyntphehsias:sis Practice informed by theory; theory informed by practice Theory Design Application • Textual / formal dimension – games as a particular language • Socio-cultural dimension – games as products of societies, cultures • Industrial dimension – how games are shaped by commercial and institutional structures. • Practical engagement with designing games • Self-evaluation and appraisal • Creativity • Pitching and market • Group work •Working with industry briefs and formats • Communication • Presenting/pitching ideas • Prototyping ideas • Appreciation of the industrial context of game production •Workshops on key skills. • Industry speakers with variety of roles. Underpinned by art and animation skills
  • 13.
    Single Honours –Additional Content Additional Strand: Asset & Story Creation • Examine a range of methods for creating assets for your games and flesh them out even further • No prior experience required • Additional Level 3 project choice Game-focused modules in: • Game Mechanics • Animation • Technical skills • History of Games Optional crossover with computing modules • Round off your game projects with more assets and spend more taught time on their narratives • Your projects will be your primary assessments for the whole 3 years
  • 14.
  • 15.
    Modules (each yearworth 120 credits) Level One • Reading Games (20) • Games Design 1 (20) • Application (20) (optional for Minor/Joint) Joint: 40 or 60 credits taken in other subject. Single Honours: • Historical Context and Asset Creation & Story 1 or • Film Style and Intro to Programming Level Two • Critical Approaches(20) • Games Design 2 (20) • Application 2 (20) (optional for Minor/Joint) • Joint: 60 or 80 credits taken in other subject. Single Honours: • Game Mechanics • Asset Creation & Story 2 • Animation (optional) Level Three* • Socio-Cult. Contexts (20) • Major Design Project (40) and /or • Medium Design Project (20) (Term 1) and / or • Major Theory Project (40) (Terms 1 and 2) and / or • Medium Theory Project (20) (Term 2) • Single Honours: Asset Creation Project * Options to be significantly expanded and revamped
  • 16.
    An example studentgame – “Autoscroll”
  • 17.
    By the endof the course, you will have… • gained much experience of making games • a good understanding of how the games industry operates • had contact with a range of people working in the industry / commenting on it and its products • the ability to make use of a range of conceptual models that aid the process of critical, independent thought and problem solving
  • 18.
    LudoLab - teaching • Dedicated computer lab space for BA students • High-end PCs, each with dual screens, Wacom tablet • Two Macs, for exporting games to iOS • Multimedia Fusion 2.5, Adobe Creative Cloud, Autodesk Entertainment Suite 2014, Toon Boom Studio, Mixcraft 6 • Committed to further investment in computing resources • 24 hour access • Kitchen, bathrooms nearby
  • 19.
    Ludolab - play • PCs are available for LAN gaming • Console lounge area with two HDTVs – PS3/4, Xbox 360/One, WiiU. • Vintage machines / games available (PSX, MD, DC etc.) • Free to play / install own games (e.g. via Steam, XBLA) • Small console game library
  • 20.
    The Flat Room • Secondary teaching space • Large board game archive (£1500+ spent in the last year) • Flexible layout, with tables to play games on
  • 21.
    The ‘Ready’ GraduateAttributes Programme • For first year undergraduates, 200 places available per term (10 weeks). • 2 hours per week, with 2.5 hours outside work. • Builds attributes / skills sought by employers: • Communication • Financial and other Data Analysis • Personal Resilience • Teamwork • Commercial Awareness • Organisation and Planning • Problem Solving • Time Management • Work with students and staff from across Brunel along with a wide range of guest speakers. • Project work reflects Brunel's focus on real-world learning, professionalism, and both local and global communities. • More info: http://www.brunel.ac.uk/life/student-guide/ready-programme. • Enquiries to ready@brunel.ac.uk
  • 22.
    Careers • Gamesindustry, in all its diversity – e.g. designing, testing, producing, marketing • Media industries, journalism, publishing, research, critical writing, arts administration… • Transferable tech-industry focused skills e.g. Adobe, Autodesk, Microsoft software; understanding of programming / computing concepts. • Opportunities offered by the other subject of a joint honours degree.
  • 23.
    Employment: all thisand more! • Junior Game Designer at Lionhead Studios • Junior Game Designer at Asylum Entertainment • Junior Game Designer at Curve • Junior Game Designer at Nik-Nak • Internships, Games Designers at Mediatonic • Game and Level Designers at Supermassive Games • Games Designer - Creative Assembly (BAFTA winner!) • Games Designer at Splash Damage Games • Games Designer at Rebellion Games • Lead Games designer at Rovio (Angry Birds!) • Games Designers at Zynga • Games Designer at Riot Games USA • Internships at Lionhead • Internships at Ubisoft, Shanghai • Localisation at Square-Enix UK
  • 24.
    Summary: Why gamesat Brunel? • Unique programme designed to help students gain a foothold in the industry • Proven track record of industry jobs • Supported by a range of industry affiliates, including some of the most well-known developers world-wide • Internship possibilities for talented students • Taught by pioneering industry and academic experts; regular guest speakers from the industry • Dedicated programme lab – promotes collaboration and a strong sense of ‘belonging’ • Join a community of game enthusiasts with a host of different skills and backgrounds www.gamesatbrunel.com @BrunelUni #ExploreBrunel