The document discusses the key functions of management which include planning, organizing, staffing, directing, and controlling. Planning involves setting goals and determining courses of action. Organizing involves structuring roles, departments, and reporting relationships. Staffing involves recruiting, selecting, training, and evaluating employees. Directing includes motivating and leading employees. Controlling involves monitoring performance and taking corrective actions when needed. The functions work together to achieve organizational objectives.
It contains information about the basic concepts of management like what is management, functions of management, levels of management which is the basis for every management student.
It contains information about the basic concepts of management like what is management, functions of management, levels of management which is the basis for every management student.
Introduction to Management - Meaning, Nature, Scope, Levels of ManagementSumit Sharaf
Introduction & Definition of Management
Components of Management
Features of Management
Functions of Management
Level of Management
Management and Administration
Management as Profession
Significance of Management from the point of view of Modern Business Operations.
Introduction to Management - Meaning, Nature, Scope, Levels of ManagementSumit Sharaf
Introduction & Definition of Management
Components of Management
Features of Management
Functions of Management
Level of Management
Management and Administration
Management as Profession
Significance of Management from the point of view of Modern Business Operations.
collection of people working together under a division of labor and a hierarchy of authority to achieve a common goal
- The second managerial function after planning process.
- Need large number of workers to require a supervisor.
Organizations facilitate greater accomplishment of work by groups.
Manager develops order, promotes cooperation among workers, and fosters productivity
Major component: position, task responsibilities, &Relation ships.
This session will go into detail about the major features in Novell Identity Manager 4.0. It will give you the opportunity to get involved in a detailed discussion on the major new features in Identity Manager with the product management team. Hear more on the latest enhancements including role mapping administrator, advanced reporting capabilities, details of the embedded/preconfigured identity vault, single sign-on, resource model, REST services for custom user interface development, and much more. You will walk away with a solid understanding of the functionalities and business benefits provided by the new features.
Speaker: Bob Bentley Product Manager
Novell, Inc.
Kamal Narayan Product Manager
Novell, Inc.
Management has been described as a social process involving responsibility for economical and effective planning & regulation of operation of an enterprise in the fulfillment of given purposes. It is a dynamic process consisting of various elements and activities. These activities are different from operative functions like marketing, finance, purchase etc. Rather these activities are common to each and every manager irrespective of his level or status.
For theoretical purposes, it may be convenient to separate the function of management but practically these functions are overlapping in nature i.e. they are highly inseparable. Each function blends into the other & each affects the performance of others.
Human resource management
What is management
Function of management
Process of management
Who are managers
Role of managers
Role of HR manager
Why HRM important to all managers
Line and staff aspect
What is organization
Topic Of Discussion 1.Concept of Management 2.Features of Management 3. Principle of Management 4.Managerial Skills 5.Managerial Roll..... Thank you For giving your time to watch it. Do comment for more slides regarding other topics. Hope you like it.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
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• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
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For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
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- Practical examples that demonstrate when to act, how to act and how to recover
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
2. FUNCTION OF MANGEMENT
A person who holds a management position inside an organization is
required to think strategically and conceptually in order to achieve
organizational goals.
Management has to carry out different functions in order to accomplish
these goals`
The major function that a manager completes can be categorized into five
different functions namely planning , organizing , staffing , leading , and
controlling.
3.
4. PLANNING
Deciding in advance :
What to do
How to do
When to do
Who is going to do it
Bridges a gap between where we are today and where we want to reach.
Sets the goal of an organization.
5. PLANNING
It is the basic function of management. It deals with chalking out a future course of
action & deciding in advance the most appropriate course of actions for achievement
of pre-determined goals.
It is an exercise in problem solving & decision making. Planning is determination of
courses of action to achieve desired goals.
Thus, planning is a systematic thinking about ways & means for accomplishment of
pre-determined goals. Planning is necessary to ensure proper utilization of human &
non-human resources. It is all pervasive, it is an intellectual activity and it also helps in
avoiding confusion, uncertainties
6. ORGANIZING
It is the process of bringing together physical, financial and human
resources and developing productive relationship amongst them for
achievement of organizational goals.
According to Henry Fayor, “To organize a business is to provide it with
everything useful or its functioning i.e. raw material, tools, capital and
personnel’s”. To organize a business involves determining & providing
human and non-human resources to the organizational structure.
7. ORGANIZING
Establishing the framework of working:
How many units or sub-units or departments are needed.
How many posts or designations are needed in each department.
How to distribute authority and responsibility among employees
Once these decisions are taken, organizational structure gets set up.
8. ORGANIZING
Organizing as a process involves:
Identification of activities.
Classification of grouping of activities.
Assignment of duties.
Delegation of authority and creation of responsibility.
Coordinating authority and responsibility relationships.
9. STAFFING
• Recruiting, selecting, appointing the employees, assigning duties,
maintaining cordial relationship and taking care of grievances of
employees.
• Training and Development of employees, deciding their
remuneration, promotion and increments.
• Evaluating their performance.
10. STAFFING
It is the function of manning the organization structure and keeping it
manned. Staffing has assumed greater importance in the recent years due
to advancement of technology, increase in size of business, complexity of
human behavior etc. The main purpose o staffing is to put right man on
right job i.e. square pegs in square holes and round pegs in round holes.
11. STAFFING
Staffing involves:
Manpower Planning (estimating man power in terms of searching, choose the
person and giving the right place).
Recruitment, selection & placement.
Training & development.
Remuneration.
Promotions & transfer.
Performance appraisal.
12. DIRECTING
Giving direction or instruction to employees to get the job done.
Leadership qualities are required.
Motivating employees by providing monetory and non-monetory
incentives.
Communicating with them at regular intervals.
13. DIRECTINGIt is that part of managerial function which actuates the organizational
methods to work efficiently for achievement of organizational purposes.
It is considered life-spark of the enterprise which sets it in motion the
action of people because planning, organizing and staffing are the mere
preparations for doing the work. Direction is that inert-personnel aspect
of management which deals directly with influencing, guiding,
supervising, motivating sub-ordinate for the achievement of
organizational goals.
14. Supervision- implies overseeing the work of subordinates by their
superiors. It is the act of watching & directing work & workers.
Motivation- means inspiring, stimulating or encouraging the sub-
ordinates with zeal to work. Positive, negative, monetary, non-
monetary incentives may be used for this purpose.
Leadership- may be defined as a process by which manager guides
and influences the work of subordinates in desired direction.
Communications- is the process of passing information, experience,
opinion etc from one person to another. It is a bridge of
understanding
15. CONTROLLING
Matching actual performance with the planed goal.
If problem, tries to find out the reasons of deviation.
Suggesting corrective measures come on the path of plan
16. CONTROLLING
It implies measurement of accomplishment against the standards and
correction of deviation if any to ensure achievement of organizational goals.
The purpose of controlling is to ensure that everything occurs in
conformities with the standards.
An efficient system of control helps to predict deviations before they
actually occur. According to Theo Haimann, “Controlling is the process of
checking whether or not proper progress is being made towards the
objectives and goals and acting if necessary, to correct any deviation”.
17. CONTROLLING
Therefore controlling has following steps:
Establishment of standard performance.
Measurement of actual performance.
Comparison of actual performance with the standards and finding
out deviation if any.
Corrective action.
18. Types of organizing structure
To achieve the goals, organization has to take necessary actions which
can convert goals into result. Necessary action includes assignment of
authority and responsibilities, groping of people and allocation of resources.
This process is termed as organizing.
1) Based on relationship, organization classified into two types:
Formal organization
Informal organization
19. 1.Formal organization
This is one which refers to a structure of well-defined jobs each
person has authority and responsibilities.
This kind of organization is an arbitrary set up in which each person is
responsible for his performance.
It is based on the rule ‘chain of command’.
20. 2. Informal organization
A network developed based on personal and social relationship between
the employees within the formal set up is called informal organization.
Informal organization develop relationships which are developed on likes,
dislikes, feelings.
It emerges from the formal organization and it is not based on any rules
and regulation.
21. 2) Based on hierarchy structure, organization classified into three types:
Line organization
Staff organization
Matrix organization(Line and Staff organization)
• A hierarchy organization is an structure where every entities in
organization is subordinate to a single other entity.
22. 1.Line organization
• In line organization, the authority flows from top to bottom.
• So this organization is also known as scalar organization which means
scalar chain of command is a part and parcel of administrative
organization.
• The line of command flows on an even basis without any gaps in
communication and co-ordination.
23.
24. 2.Staff organization
In this type, top positions are acquired by the person having specialities
in performing a particular function throughout the enterprise.
For example, production manager has to deal with only production and
related issues.
25.
26. 3. Line and Staff organization
Line and staff organization is combination of line and staff
organization. In this type, specialized and supportive activities are
attached to a line command by appointing the staff supervisors and
staff specialist .
The power command always remain with the line executives and
staff supervisors guide, advice and counsel the line executives.
27.
28. As shown in diagram, the highest authority is president who controls all
the functional heads.
Separate doctor of products is appointed who look after the products
through line authority.
All functional heads carry out their functions for each types of products.
30. What is span of control?
• span of control is a span of supervision which shows the
number of can be effectively handled and controlled by a
single manager.
• There are two types of span: 1.Narrow and 2.wide.
31. Narrow span
• According to narrow span, the manager
supervises a selected number of employees at
one time.
• it is the difficult to get effective co-ordination.
• Also, due to this kind of span of control,
number of managers are increases and hence
the overall costing of the company increases.
32. Wide span
• According to wide span, the manager supervises and
control effectively a large group of persons at one time.
• it is the easy to get effective co-ordination ,better
communication.
• Also, due to this kind of span of control, number of
managers required are few, so overall cost is law.
34. 1. Managerial abilities
• When managers are capable, qualified and experienced,
wide span control is always helpful to control more
number of employees.
35. 2.Competence of subordinates
• Where the subordinates are capable and competent and
understanding levels are proper, the subordinates tend to
very frequently visit the superiors for solving their
problems. In such cases, the manager can handle large
number of employees. Hence, wide span is suitable.
36. 3. Nature of work
• If the work is of repetitive nature, wide span of
supervision is more helpful. On the other hand, if work
requires mental skill or craftsmanship, tight control and
supervision is required in which narrow span is more
helpful.
37. 4. Delegation of authority
• When the work is delegated to lower levels in an
efficient and proper way, confusions are less and
congeniality of the environment can be maintained. In
such cases wide span of control is suitable and the
supervisors can manage and control large number of
sub-ordinates at one time.
38. 5. Economic Consideration
• Economic considerations also determines the span of
control. As we know that small span of control requires
more economic resources and vice versa. So, when
there is problem of economic conditions, wide span of
control is adopted. Economic Consideration
39.
40. DEPARTMENTALIZATION
Once the jobs are allocated to individual member of the organization, then it is very
important to group them in logical way. It is very essential process of creating
department in the organization. The process of creating department is known as
DEPARTMENTALIZATION.
Departmentalization is done by two basis;
1. On the basis of Function
2. On the basis of Divisions
41. Functional departmentalization
According to functions to be carried out, functional activities are
developed and based on the functional departmentalization is carried out.
Mostly in all organization functional departmentalization is adopted.
42. Division Departmentalization
Organization can structure itself into departments in the following ways:
1.Functional Departmentalization
2.Process Departmentalization
3.Product Departmentalization
4.Geographic Departmentalization
5.Customer Departmentalization
6.Time Departmentalization
43. Functional departmentalization
In functional departmentalization, department are segregated on The
basis of functional performed. For example production ,finance
,marketing, human and resource etc.
major functions of the organization and departments are formed
accordingly. Hence all activities,
Which are directly or indirectly connected with respective functional are
grouped together to make a respective department.
44.
45. Process departmentalization
In process departmentalization, departments are segregated on the basis
of their role in a production process. For example, process
departmentalization in a textile mill have spinning department ,weaving
department, dyeing department ,printing department ,etc.
Here ,all activities ,which are directly or indirectly related with spinning
are grouped together to make a spinning department
46. This departmentalization delivers high level of efficient work but on
the other hand this type on departmentalization is not possible to
adopt for all type of product
47. Product departmentalization
In product departmentalization, department are segregated on the basis of
type of product producer by the company.
Here every individual department is responsible for producing and selling
the type of product assigned to them.
In automobile manufacturing company, department like a two-wheeler
department , three-wheeler department , four-wheeler department ,heavy
motors department ,etc. exist which manufacture vehicles such as motorcycle
(bike),auto-rickshaws, car, buses and trucks, receptivity. Here inside an
automobile
Company all activities which are directly or indirectly related to car
manufacturing are grouped together and assigned to four-wheeler or
department.
48.
49. Geographic Departmentalization
In Geographic Departmentalization, separate department are made on the basis of
company’s location through branches or offices established at different zone or place in the
area.
For example, a large company may globally through its different zonal departments
established on a country basis. Each part or area have different zonal departments
established on a country basis. Each part or area have different requirement or interests.
Marketing a product in western USA may have different requirement than marketing
the same product in southeast Asia. Market are is broken up into sales territories like
northern, southern, west, east .
the salesman appointed for each territory report to their regional or territorial manager.
These manager again report to the sales manager who manager who is head of the sales
department.
50.
51. Customer Departmentalization
In Customer Departmentalization, department are segregated on the basis
of types or group of customers to be handle or dealt with.
For example, customer can be classified under type of such as
,international or foreign customers, island or domestic customers, bulk
purchasing or wholesales customers, retail customer, etc .
Each group of customer’s need different tactics and strategies to handle
them better .hence an appropriate customer departmentalization serves this
purpose.
52.
53. Time Departmentalization
In Time Departmentalization, department are segregated on the basis of
shift of work.
For example, departments can be made based on the night shift ,morning or
regular shift, evening shift, etc. this method of Departmentalization is
generally seen among those organizations who render 24-hours emergency
and/or essential public services for 365 days a year .
Example of such organizations include, hospitals, hotel, airport, police,
security, and so on.