This document is a resume for Melissa Katherine Schemmel seeking a new home sales and business development role. She has over 20 years of diverse business experience, including experience in new home sales, marketing, business development, and account management. Her resume highlights her education in communications, real estate license, core competencies like sales and customer service, and relevant professional experience including roles at Park Square Homes and Referral Coach International.

1. MELISSA KATHERINE SCHEMMEL
10238 Falcon Parc Blvd. #304 • Orlando, FL 32832
OBJECTIVE
Business professional seeking to utilize extensive career experience and dynamic communication, interfacing
and relationship building skills in a new home sales and business development assignment.
CORE COMPETENCIES
Business Development ~ Account Management ~ Customer Service ~ Marketing ~ Client Advisement ~
New Account Openings ~ Information Updating ~ Documentation ~ Sales ~ Problem Resolution ~ Event
Planning ~ Contract Negotiations ~ Networking ~ Niche Markets
CAREER PROFILE
 B.A., Communications.
 State of Florida Real Estate Associate; License #SL3294910.
 Over two decades of diversified business experience.
 Expertise in marketing planning and implementation.
 Solid accomplishment in all phases of organizational leadership and performance.
 Outstanding leader, mentor and motivator.
 Notable team player.
 Well-organized multi-tasker.
 Proficient in MS Office Suite.
PROFESSIONAL BUSINESS DEVELOPMENT EXPERIENCE
Park Square Homes April 2015 – August 8, 2016
New Home Consultant
• Charged with sole sales responsibility in luxury, 24 home community with 18 remaining at time of
hire, Waterside Vista, located in St. Cloud, FL.
• Sales: 15 totalling $9,543,496.00 revenue/Proposed & executed (5) Move in Ready Homes.
• Proposed & executed various business & marketing plans for success along with determining best
marketing practices for community demographics, including initiative to partner with Medical City in
Lake Nona.
• Generated traffic through relationships with Realtor community, self directed participation in
community events and other networking venues.
• Provided tours, demonstrations, features & benefits of model/specs and all floor plans available.
• Maintained model and MIR home integrity, corporate marketing materials and grounds oversight.
• Initiated & obtained market data for competitive analyzation, (CMA group lead).
• Provided exceptional customer service to PSH home buyers, residents, prospects & realtors.
• Actively trained new hire sales associates for both residential and resort communities.
• Successfully maintained & managed backlog, initiating and leading all post sales activities, including
but not limited to: mortgage process/progress; pre-construction meetings; pre-drywall inspections;
initial home orientation inspections and final home walk through; post closing communications and
warranty follow up; 3rd
party contractor communication & updates.
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2. MELISSA KATHERINE SCHEMMEL
PAGE TWO
Referral Coach International Freelancer 2013 – April 2014
Marketing Manager
 Recruited to provide wide-ranging marketing services after successfully winning bid on Elance.com.
 Developed marketing materials, initiated InfusionSoft campaigns and performed CRM maintenance.
 Provided advisement to C-level financial executives.
Five Flags Center 2010 – 2012
Marketing Associate
 Efficiently planned and managed multiple events including ticket sales.
 Performed cash management, exchanges and documentation.
United Services by Permaco, Inc. 2009 – 2010
Business Development Representative
 Hired to promote sales, marketing and revenue growth.
 Initiated successful marketing strategies/programs including material design.
 Identified fee structures, launched sales strategies and utilized Emergency Response Plan to improve communication
and client programs.
 Facilitated cooperative culture to improve marketing, expanded ERP client base and sold the first franchised
Circumspex program for Disaster Kleenup International.
 Drove introduction of Circumspex to library system on a state-wide basis.
Office Revolution 2008 – 2009
Senior Account Executive
 Responsible for consultative selling, relationship building and meeting revenue quotas.
 Successfully expanded market reach and drove revenue growth by effectively developing new strategic networking
resources.
 Managed comprehensive sales-cycle process.
 Notable for developing outstanding client relationships.
VanBergen Associates Inc. 2007 – 2008
Associate
 Acted as Manufacturers’ Representative selling architectural and design products.
 Utilized field site examinations for warranty issues and quality control.
 Skilled in contract negotiation, scheduling and meeting revenue objectives.
Henricksen 1995 – 2008
Account Executive
 Dramatically increased sales from $1M to $5M.
 Captured Northwestern University as key new client with up to $2M in annual sales.
Prior to 1995 served as an Account Executive, Planned Interiors for Business, and as an Account Executive,
Assistant to Sales VP and Sales Assistant for D&L Office Furniture. Also worked for City of Dubuque, IA, as a
Parking Violations Officer while caring for my elderly mother 2010-2013.
EDUCATION/TRAINING
Loyola University of Chicago
Bachelor of Arts, Communications