The document discusses insights from research about event attendance and happiness. It finds that males attend more events and report higher happiness than females. People in big cities attend fewer events and report more unhappiness than those in small cities. The document then introduces an events recommendation app called 最懂你的活动助手 that aims to help people find and attend more events by providing personalized recommendations, making it easy to invite friends, and sending reminders. It looks for team members, investors, and questions.

1. App WeChat

2. Purpose of Life?
To be HAPPY!

4. Less Events ==> Less Happiness
M A L E vs F E M A L E
8x more males vs. females are heavy activity goers
Source: Guanxi Primary research
50%+ more males vs. females report being very happy

5. 2X% of active users
Source: Guanxi Primary Research
6.25% vs. 21.5% - VERY Unhappy
BIG CITIES vs. small cities

6. Introducing
最懂你的活动助手

7. Key Users Insights
People don’t look for events, they HEAR about them…
 Push recommendations
 Personalized Lists

8. Key Users Insights
People don’t go to events ALONE…
 1-Click sharing/invite
 Friends’ activities

9. Key Users Insights
People often DON’T PLAN ahead for events…
 Real-time Alerts/Reminders
 Events Compass™

10. Demo

11. Looking For
Talented Team Members (Marketing, Sales, Developers)
Social Fireflies
Potential Investors

12. 点亮你的生活!
Light Up Your Life!

13. Q&A
Weibo: @汪丛青Alvin
Twitter: agraylin
Email: alvin@guanxi.me

14. www.ifirefly.cn

15. www.ifirefly.cn

16. www.ifirefly.cn

17. www.ifirefly.cn

18. www.ifirefly.cn

19. u
<200m, April 4th, 9-5pm
Monet
Masterpiece
Tour
At National Gallery
NW ES SW NW NE SE S SWW S
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Firefly - Events Compass
萤火虫- 活动指南
www.ifirefly.cn

20. 收藏成功!
www.ifirefly.cn

21. Firefly
The Killers are coming to Shanghai
www.ifirefly.cn