1. The document summarizes several film magazines including Empire, Total Film, Sight and Sound, Uncut, Little White Lies, and SFX. 2. The magazines vary in their target audiences, from mainstream blockbuster films to art films and niche genres like science fiction. 3. Their covers typically feature prominent images of stars with eye contact and mastheads in bold colors and fonts to attract readers.

1. FILM MAGAZINES
Django Holder

2. EMPIRE
Empire Film Magazine is owned by Bauer Media – a German media group circulating magazine titles up to 38
million a week.
It costs £3.99 and is published monthly.
The target audience of Empire is varied. The magazine is not aimed at a particular audience range, it appeals
to all people interested in popular, blockbuster films. It can be read by teenagers onwards to any ages. It is
more of a mainstream magazine.
The typical content of the magazine is mass market. It includes reviews of the newest and biggest films of
the month. It has exclusive photos, interviews and news for its readers. As it’s one of the biggest film
magazines on the market it gains a lot of exclusivity for new releases.
The name “Empire” connotes a big and powerful franchise that is the well respected. The logo is extremely
recognisable and prominent. The red stands out against the black and jumps out of the shelf.
The front covers of Empire magazine are very image dominant.
They normally focus on one star of the newest film and use them to
advertise it. Eye-contact is used effectively to connect the actor to
the audience. The masthead is located in big bold font at the top
centre of the page, extremely dominant on the page. The cover lines
are organised around the around the main image. The colours red,
black and white are used on most front covers these colours are bold
and powerful and keep a brand identity.

3. TOTAL FILM
Total Film magazine is published by Future Publishing – a British publishing company with more
than 150 magazines.
It costs £3.99 and is published monthly with 13 issues published a year.
The target audience for Total Film is similar to that of Empire. It is a very mainstream magazine
focusing on the blockbuster films of the month. The magazine includes interviews, reviews and
photos and is very informal in its writing style, enabling it to connect easily with the reader.
The logo uses the colours white and black, these are typical colours associated with film magazine
as they are bold and stand out. The font is big and bold and stands out to the reader. Total film
connotes that this magazine is everything anyone could need if they are interested in film.
The covers for Total Film are also very
image based. They focus on the main star
or character of the new film. Their logo is
also in big font at the top centre of the
page. White and red are prominent colours
in each cover. Eye-contact is also used
effectively to connect to the reader.

4. SIGHT AND SOUND
Sight and Sound is published by the British Film Institute – A charitable organisation
encouraging the development of films and the arts.
It costs around £3.99 and is published monthly.
The target audience is different to that of Empire and Total Film, this magazine focuses on
the “art of cinema” it is more about classic and obscure films that are very arty and
interesting. This appeals to audiences who are interested in the production elements of
cinema and classic films. Typical content include reviews and interviews and history about
films and the movie industry.
The logo is very plain and simple which appeals the audiences they target. Yellow is the
main colour that identifies the brand. The name Sight and Sound shows that the magazine
focuses on all the aspects of the production of cinema including the camera and the sound
and that the actors are not necessarily the most important aspects of the movie industry.
Sight and Sound magazine covers are a lot different to the
previous magazines. The images are extremely close and
personal, perhaps showing this magazine has a more in-depth
view. Having the images so big and dominant make the
magazine personable to the reader. The cover lines do not
stand out as much but they compliment the image well.

5. UNCUT
Uncut magazine is published by IPC Media – a British publishing company selling over
350 million magazines a year.
It costs £3.99 and is published monthly.
The target audience for this magazine is different because it is primarily a music
magazine that includes film and books. The audience for this magazine are older music
lovers, bands like The Smiths and The Rolling Stones so the movies that they do
features on reflects this. The audience is more male dominant and the films show this.
There is also a lot of music related films included in the magazine, including band
films and music biopics. The masthead follows the traditional colour scheme of red
and white and is a bold, dominant font.
The covers of Uncut magazine focus on the musicians
and bands featured in that magazine. They often
include a free CD. Red is a very dominant colour and
stands out to the reader. The masthead takes us the top
centre of the page. The images include eye-contact to
connect to the reader.

6. LITTLE WHITE LIES
Little White Lies is published by The Church of London.
It costs £3.95 and is published bi-monthly.
This magazine features writing, illustration photography related to cinema. The design of each
magazine is related to the feature film that it focuses on in that issue. This is a very niche
marketed magazine that only really focuses on people with a deep interest in cinema. The
magazine features include many arty photos and illustrations that link to the feature film. The
magazine is aimed at an older audience and the language used is more sophisticated.
The logo of the magazine is very recognisable and is simple which appeals to its readers. Black
and white are the main colours used, perhaps linking to old black and white cinema.
The covers of Little White Lies are extremely
appealing to look at and could be collectable. They are
normally illustrations instead of photos and are
normally of the star of the feature film focused on in
that issue. The logo is place at the top centre of the
page in a white circle making brand identity easily
recognisable. Colour is used to highlight particular
sections of the page and is used artistically.

7. SFX
SFX is published by Future Publishing.
It costs £3.99 and is published monthly.
The magazine is a science fiction magazine and only focuses on science fiction
films so has a very niche audience. It includes interviews, photos and reviews
of the newest Sci-Fi films. The logo is very futuristic looking appealing to the
audience and has a metallic look that fits with the genre of magazine.
The magazine also includes video games, TV and literature features, all related
to Sci-Fi.
The covers of SFX magazine use lots of special effects
and fonts to relate to the Sci-Fi genre. White and blue
are main colours used as these are quite space age
colours. The main images are of the characters of new
films and they use eye-contact to connect. The main
masthead take us the top centre area of the page.
Effects like outer glow are used on the text to make
them seem more space age.