Event marketing needs special abilities to crack it. Not everyone can do it well. We have the perfect setup to help you get solid returns from your next event.
http://www.niccotan.com/2011/04/events-marketing-overview.html
Master of Marketing Communication Students of De La Salle University presented a comprehensive report on Events Marketing
http://www.niccotan.com/2011/04/events-marketing-overview.html
Master of Marketing Communication Students of De La Salle University presented a comprehensive report on Events Marketing
This notes will helps to get basic knowledge on event management and the various type of events. this will explain the steps of event process and checklist. importance and the step by step process also explained in this notes.
Our Event Marketing Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop and execute an event marketing plan that meets your marketing objectives.
5 Essential Steps to Build Targeted Campaigns Across ChannelsDemandbase
Attendees of this webinar will gain insights into specific recommendations and tactics marketers can apply to their programs to improve their overall results, particularly among key accounts. Some of the topics covered would include:
-Account-Based Advertising & Retargeting
-Social Account Nurturing
-Personalization
-Email
-Analog (Direct & Field Marketing)
This notes will helps to get basic knowledge on event management and the various type of events. this will explain the steps of event process and checklist. importance and the step by step process also explained in this notes.
Our Event Marketing Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop and execute an event marketing plan that meets your marketing objectives.
5 Essential Steps to Build Targeted Campaigns Across ChannelsDemandbase
Attendees of this webinar will gain insights into specific recommendations and tactics marketers can apply to their programs to improve their overall results, particularly among key accounts. Some of the topics covered would include:
-Account-Based Advertising & Retargeting
-Social Account Nurturing
-Personalization
-Email
-Analog (Direct & Field Marketing)
How to Transform Your Digital Marketing for Success (Webinar Slides)Pinpointe On-Demand
Marketers are constantly challenged to deliver remarkable, content-driven experiences…
Creating these experiences requires a proper understanding of how to effectively connect each marketing touchpoint through a focused and unified framework.
These slides accompany a webinar put on by Pinpointe and Linda Ford, content marketing expert and President of BB Marketing Group. They explain how to leverage a digital marketing transformation framework to guide your marketing initiatives, create connected experiences and deliver positive business outcomes.
If you'd like to see more, check out the webinar replay at http://email-marketing.pinpointe.com/webinar-how-to-transform-your-digital-marketing-ford
Arslan Dawood CV - Digital Marketing Specialist
5+ Years of Experience in Marketing Strategies, Social Media Marketing, Website Development, Marketing Automation and Creative work
Are you looking for a blueprint for delivering, managing and improving channel marketing program performance? Be prepared when senior management challenges you on the contribution your marketing tactics make to channel programs.
You will learn:
Channel marketing tactics – The Model Evolution
Programs capitalizing on concierge and MDF
Best tactics for channel marketing programs
Measuring tactic performance with intent to improve ROI
Channel Marketing Programs That Deliver ROIJuliann Grant
Are you looking for a blueprint for delivering, managing and improving channel marketing program performance? Be prepared when senior management challenges you on the contribution your marketing tactics make to channel programs.
You will learn:
Channel marketing tactics – The Model Evolution
Programs capitalizing on concierge and MDF
Best tactics for channel marketing programs
Measuring tactic performance with intent to improve ROI
Do You Want More Traffic for More Sales for Your Start Up Business? Checkout Complete Digital Marketing Plan & Strategies for Start Ups.
We Can Take Care of Your StartUp Business Marketing Campaign. Our services include Search Engine Optimization, Content Marketing, Press Release Copy-writing & Submission, Social Media Marketing, Classified Ad Marketing, PPC, SEO, Email Marketing & Reputation Building & Management.
Tags: adwords, content marketing, digital marketing, digital media, digital strategy, google adwords, internet marketing, lean startup, ppc, seo, seo services, social media marketing, startup, startup marketing, startups
Wouldn’t it be great to kick off 2015 with a fully-aligned Sales and Marketing engine? Account-Based Marketing is the key to defining shared goals, tightening up funnel metrics all the way through and aligning these two teams for success. In this webinar, Sales and Marketing leaders from Demandbase will share their first-hand strategies and tactics for implementing Account-Based Marketing and working together to accelerate the buying cycle and generate revenue. You’ll learn:
How to collaborate and create the optimal target account list
How to implement the right tools, processes and infrastructure to support ongoing alignment
How to use the target account list to align sales territories, content marketing initiatives, and marketing programs
How to continually optimize programs based on full transparency and real-time feedback between teams
What it’s like to actually enjoy happy hour with your Sales’ counterpart.
Content is the new advertising for websitesBullseye
Bullseye's Managing Director Jason Davey shares his views from Kentico Connect in Sydney on how content is the new advertising for websites. For more on Bullseye visit www.bullseye-digital.com
At our company, it has been our legacy to raise the bar of excellence several notches higher with every new creation.
Our vision is to create residential and work spaces with modern amenities at affordable prices.
Innovating digital, 2019 and beyond - CIM West Yorkshire from Dave ChaffeyDave Chaffey
My presentation for the Chartered Institute of Marketing in Leeds updated to cover Smart Insights RACE planning framework for an April 2019 talk for West Yorkshire CIM members.
Why marketing automation is indispensible (Shimon Ben Ayoun)B2B Marketing Forum
The use of marketing automation systems has grown by more than 50% in the US over the last years. In Europe however many European B2B companies still haven’t adopted marketing automation at all.
Marketing automation software provides the precise information buyers need as they move through the buying process. It helps us to guide buyers to consider, prefer, and select our products and services. In other words, it helps us in lead generation, nurturing, qualification, conversion, and much more. Marketing automation software, when used properly, will increase operational efficiency and grow revenue faster.
In short, marketing automation has become indispensable in the marketing journey from cost centre to revenue generator. Marketing can now prove its added value in a transparent way to sales. In this session Shimon Ben Ayoun from spotONvision will explain how marketing and sales can be facilitated with marketing automation.
Navigating The Digital Marketing Landscape.
Setting A Proper Course Through Strategy, Information And Digital Technology To Revolutionize Marketing ROI.
Steve Pardue, Vice President & Managing Director from Tealium, presented this deck at iMedia Brand Summits, Asia. #imbsummit
The infographic reiterates the importance of investing in verified nurse practitioners contact lists and ensures that marketers need the assistance of authentic data to communicate with targeted audience
website :https://www.lakeb2b.com/nurse-email-list
contact us :https://www.lakeb2b.com/contact-us
email us : info@lakeb2b.com
Account based heralds the dawn of new breed marketers who take their marketing strategy very seriously.In lakeb2b we practice account based marketing for fruitful results.
website:https://www.lakeb2b.com/
contact us:https://www.lakeb2b.com/contact-us
email us:info@lakeb2b.com
call us:(800) 710-5516
A Goldmine in the Funnel - a wake up call for marketersLake B2B
This whitepaper explores different aspects of utilizing and managing customer information. This whitepaper will help you understand the importance of building quality database as the key to profitable marketing. Digital marketing is reshaping the way B2B marketers connect, build and nurture business relationships. To cash in on this, savvy marketers are gaining more traction with customers and prospects by using digital marketing options like emailing, social media and web domains. Despite implementing the best strategies, one of the biggest challenges marketers face is about building customer information and connection – i.e. DATA.
Collaborate with us to learn more about digital and email marketing and how our teams can help you build a solid business model for you reaping returns for years to come.
http://www.lakeb2b.com
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
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Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
2. Our Process and Channels
Post Tradeshow Marketing
Why Us
Event Marketing1
2
3
4
Measurement Metrics5
Agenda
3. • Marketing is not a single ad!
• It is a process – a continuing effort to
promote your unique brand, to
differentiate yourself in the marketplace.
• Define your goals
• Determine the strategies and tactics
• Implement your campaign
• Measure the results
• Modify as needed, then continue
Event Marketing
www.lakeb2b.com info@lakeb2b.com (800) 710-5516
1. Research/
concept
6. Sales &
Registration
7. logistic/
Administration
2. Planning,
Budget &
control
5. Marketing &
Promotion
8. On-site
management
3. Resources &
Alliances
4. Production
Of Collaterals
7. Post-event
& Review
4. Event and its Marketing
Mostly Conversation, not just Marketing
87% use social media to promote events
57% to share announcements
29% use it to increase conversations and engagement around the event
23% for branding
2. Getting them to pay attention to invites
1. Getting people to respond to invites
www.lakeb2b.com info@lakeb2b.com (800) 710-5516
5. www.lakeb2b.com info@lakeb2b.com (800) 710-5516
Phase 1
Brand Promotion
Communication
Understanding Clients
Defining TG Personas
Lead Generation
Efficient Delivery
Appointments
Nurturing
Phase 2 Phase 3 Phase 4
Objective/
Goals
Our Process
Post Event
Activity
Evaluation
Channel selection
Market Size and
Scope
Communication
ReachData Appending
Our Road Map for your Event Promotion
6. Why Us
www.lakeb2b.com info@lakeb2b.com (800) 710-5516
Our Belief
• Collaborative Approach
• Transparency in Work
• Simplicity in Approach
• Efficient Delivery
• Prompt/Customer- Support
USP and Strength Our Services
• 32 Million Database
• Diversified Industries List
• Integrated Marketing
• Multi Level Email Verification
• In House Specialized Team for all our
offered services
• Database Management and Delivery
• Social media Marketing
• TeleCalling
• SEO
• Event Marketing Services
• Web Development
Turning traffic into revenue!
• Creating offers that your audience need and want
• Generating leads form websites and landing pages
• Generating sales from online leads by lead nurturing and
conversion
• Analyze and measure you results
7. Our Process
www.lakeb2b.com info@lakeb2b.com (800) 710-5516
Event Design
Brand Promotion
Creative Strategy
Communication
Project Management
Creative Services
Marketing Strategy
Public Relations
Social Media
Customer Engagement
Analytics
Results
Plan Execute Measure
8. CONTENTEMAIL TACTICS EVENT LEAD GEN TACTICS
DB Emails
Nurturing
Follow up
eBook
Cheatsheet
Datasheet
Blog Post
Webinar
Sponsorship
In-Person
Event
Social
PPC Campaign
Paid Email
Campaign
Direct Mail
Tele - CallingPR
Thedatabasehereincludesthegivenin-house
listalongwithcustomlistbuiltbyus.
Our Tactics
9. Data Appending
From Appending to Nurturing to Qualifying
Nurturing
Remarketing
Tele calling
Deal
Post Tradeshow Marketing
www.lakeb2b.com info@lakeb2b.com (800) 710-5516
Event generated database is matched with our
master database and the entire data is then
manually verified by our team
On average, 50% of the leads in the system is
not yet ready to buy and hence Multi Channel
cross media campaign (Email, Direct Mail, Social
Media)
Remarketing, to bring back indecisive customers
with tailored ads and offers that relate to the
experience they had on your site.
Trained team of tele callers to fix up an
appointment/ qualify leads.
Qualified leads will be passed on to the client for
converting it to a deal
10. List of Campaign
(X number of leads)
Webinar Sign-Ups
(X%)
Campaign result
(X% clicks)
Includes emails and calls
(X%)
Appointment
(X%)
Good Leads
(X%)
Opportunities
(X%)
Won
(X%)
Campaign Launch Date:
Goals:
List Size:
Roughly X% Register from X Number
Webinar Dates:“
Email to event Audience
Follow up for appointments
X% confirmed for appointment
X% Fit the Right Profile
Of those that attend the event, X% become
opportunities
Win X% - Deal
www.lakeb2b.com info@lakeb2b.com (800) 710-5516
Event Measurement Metrics