The document discusses strategies for attracting different target audiences to a thriller film. It aims to appeal to both male and female viewers by including elements like an attractive teenage male killer, intense violence, guns, and a basketball-playing main character. The film features killings at a high school to draw in the 15-18 age group who can relate to the school setting. It also includes a variety of student ages and characters to broaden its appeal beyond one specific demographic.

1. By Alex Harris

2.  In order to attract our target audience, we
needed to ensure that firstly our film was the
best it could possibly be. This is so that once
we attract our audiences, they will directly
refer to their friends and recommend that
they should watch our thriller, as our primary
audience would be very pleased with it.
 The use of creativity, originality and our
innovative production means ensured that
our thriller would be adored by our target
audiences. Examples of these aspects are the
killer’s profile; and the contracts between
the killer and the basketball players.-+-

3.  In our thriller, we have included a
basketball player, which may attract
males as basketball tends to me a sport
that boys mostly play.
 As well as this, our film is quite intense
as you see the killer walking round
shooting children. This can be quite
intense for the audience and may be a
little heavy for a certain younger
female audience. I believe you have to
be quite mature to understand the film
rather than just seeing it as a random
guy playing basketball and children
being murdered.
 By having a good looking teenage male
killer will attract a female audience as
girls are attracted to films that include
good looking men in it.

4.  We have a gun in our film which is used to kill
students. Typically this will attract a male
audience as they tend to prefer films with guns or
action.
 Having students in uniform or just students in
general will attract those of a similar point of
view, in the sense that they also go to school and
live a similar life.
 Having the setting of a high school already
attracts most 15-18 year olds as they are able to
see the film, and the film about killings in a school
may attract them as they attend school.
 Our basketball player being very good helps to
attract a male audience as if he was rubbish, the
audience wouldn’t take the film seriously.
However, it also attracts a female audience. He is
similar to Troy Bolton from High School Musical as
he also plays basketball and attracts a female
audience with his good looks.

5.  Our thriller basically covers 4 types of
character: The killer, the basketball
player, lower year students and sixth
form students.
 By having the variety of ages of school
students it means thriller is more
generalised rather than targeting one
age.
 We employed a teenage boy to be the
killer as boys are more intimidating than
women. Also, by using a boy aged
similar to the audience they could
compare themselves to him. It is very
easy to identify the protagonist as you
have a intimidating male with a gun in
hand.

6.  In our thriller, there is a large amount of
violence and guns. This immediately,
attracts a male audience, as it’s commonly
known that men prefer tense action thrillers
more than women.
 The non-diegetic sound over the killings
takes away from the harshness that the killer
is showing, making it an easier watch from a
female point of view.