The document discusses how the author addressed their target audience for a magazine. They conducted a questionnaire that revealed their audience prefers pictures, interviews with bands, and darker colors. They incorporated these elements into the magazine by including large pictures, making the front page interview in question/answer format, and using a darker color scheme of black, red, and purple. They also drew inspiration from an existing magazine called Kerrang to understand what their similar audience enjoys seeing.

1. How did you attract/address
your audience?

2. • Back when I created a questionnaire, I
purposely made questions that would help
me out greatly in the future. The answers
that I received did help me out, as I
discovered what people in my target
audience like about magazines, and the
sort of thing that they enjoy about them.
For instance, lures and pictures are
popular in my audience, therefore I made
sure there were big pictures. The
questionnaire therefore helped my out a
lot.

3. I have used two key elements to attract and
address my audience. One obviously being the
• questionnaire; the other is using Kerrang to
gain ideas and information about what my
audience like to see. I found out that my
audience prefer to see dark colours, therefore
as you can tell my colours look darker than
Kerrang’s. Therefore when I chose a colour
scheme I tried to keep the colours more black, red and purple/blue. The black helps
to keep the other colours relatively dark.
However, with my contents page this is not so much the case because I used a
picture that was taken outside, so greens, whites and brighter colours start to
emerge. I thought that I’d make my contents page picture different to keep the
reader entertained, and so it is not the same artist throughout the magazine which
would start to get boring.

4. • My DPS keeps the black, red and purple colour scheme. When I conducted
my questionnaire I discovered that my audience like to see interviews in
their magazines, as they get to know the artist better. Therefore I used this
information to make all of my text one long interview, in question and
answer form. I also found out that images really draw the audience in, so I
used an appealing band member for my front cover so my audience would
like it.

5. • My interview with a member of my target
audience…
• I think the main feature of this magazine that draws attention is the main
image, as it looks appealing and the character look the part. As I love this
band, so it really draws my attention. The lures attract the me as well, as I
like to receive gifts and special offers, as do other people. I think the
strengths of this product are the fact that it looks like a metal magazine; the
colours, images and fonts all work together to immediately tell the me that I
am reading a metal magazine. I would purchase this magazine because it is
my sort of thing and the bands that are being shown and listed really appeal
to me. I think that to improve this magazine I would fill the front cover out a
bit more, to make it look more chunky and it will tell us reading it that there
is a lot of stuff inside. I think that the double page spread needs to be
altered slightly; maybe push the text to one side to make room for some
more smaller pictures to make it more fun. However overall I think it is well
created and produced.