The document discusses the target audience for a media product. The target age group is 16-25 as they would best understand the indie genre. Both males and females are targeted by using neutral colors like red, grey, and yellow. The target social class is groups E to C2, mostly students, as the price of the product is suitable for them. The genre of the media product is indie rock, so the target audience is fans of that genre who would be interested in articles on indie artists and festival tickets.

1. the audience for my
media product

2. Age
The age group that I am targeting my
media product at is around 16-25. I have
chosen this age group as they will have
more of an understanding about the
genre of my magazine. I feel like the indie
genre may be too new and modern for an
older aged target group, yet I have used
sophisticated text within my product so
that it would suit an older age group.

3. gender
I aimed for my audience to be made up
of males and females. I did this by using
more unisex colours such as red, grey and
yellow so that it would be suitable for
either gender, although it can be said
that it appeals more to males as the main
artist is male. This allows me to have a
wider audience, and include more inside
my magazine regarding either gender.

4. Social groups
The social class group that I aimed my
media product at is fairly wide. I aimed it
from groups E to C2 as this group is
mostly the age range that I have aimed
my media product at. This includes
students, which I believe most will
purchase my product as the price of my
product would be most suitable for them.

5. genre
The genre of my media product is the
indie rock genre, so mostly the audience
that I am aiming my product at would be
fans of this genre. I have done this by
including famous artists within this
genre, and having exclusives such as
tickets to festivals which have artists
within this genre playing.