This document represents a target audience of 15-21 year olds of both genders for a music magazine. This is conveyed through the choice of a 17 year old model on the cover and the style of the magazine. The magazine covers R&B, hip hop music genres and represents similar social groups to magazines like Vibe and Billboard that were used as case studies. Age, ethnicity and class are important considerations, and feedback suggested the magazine appeals most to a working class audience due to its writing style.