The document discusses the representation of social groups in the media product's front cover image. It uses a mid-shot photo of the author's friend Jess, comparing her style to artists Lorde and Caroline Flack. While the promoted music style is similar to band The 1975, the cover features a woman rather than all men. Overall, the media product represents women and girls more than men and boys by featuring a unique individual who does not follow social conventions. The alternative music genre was chosen to appeal to a varied audience.