This document discusses how the media product, a music magazine called "The Sound House", uses and develops conventions from real music magazines like NME. It summarizes elements like the masthead, headings, color scheme, page numbers, fonts, plugs, and barcodes. For each element, it provides examples of how it was inspired by or developed upon conventions from NME and other magazines, such as simplifying the color scheme, adding subtitles to the masthead, and including plugs and puffs to attract new readers. The document demonstrates an understanding of typical magazine conventions and how the media product both adheres to and innovates upon standard forms.