The document analyzes and describes the shots in the music video for the song "Hate to Say I Told You So" by the band The Hives. It notes that the first shot uses motion blur to make the guitarist look like he is playing very fast. Subsequent shots zoom out and focus on different band members as they perform. Throughout the video, the camera varies between close-ups of the instruments and full shots of the band playing together while dressed in matching black and white suits. Some special effects are added towards the end, including freezing some band members in time.

1. The Hives
Hate to say I told you so.

2. First shot
• The First shot has a
sort of motion blur
effect. It gives the
idea that it is very
fast paced as the
guitarist looks like
he’s playing really
fast.

3. Second shot
• The second shot
has a zoom out of
the base drum
which also has the
band name
written on it. It
syncs up to the
beat of the song.

4. Third/Forth Shot
• These shots once again
show the band playing to
the song, switching to
the bassist when his part
kicks in.

5. Shot sequence
• After the song kicks in
and all the instruments
are playing, the camera
varies with shots of
different band
members playing their
instruments, some
shots have more than
one person. The camera
sometimes has close
ups of the instruments
and the band members.

6. • Just as the vocals are about
to kick in, the song breaks
down, the lead singers face
appears in the centre of the
screen as he is the front
man.
• The Next shot is when the
vocals kick in, in this shot
the whole band is shown,
with the vocalist at the
front.

7. General video shots.
• Through out the rest of the
video, there are a lot of the
previous shots repeated.
There aren’t many special
effects involved in this video
apart from some mirror
imaging, some pixelated
black dots and motion blur.
• Some of the effects are
overlayed over one another.
For example the top left and
middle left photo are
overlayed in the bottom right
photo.

8. Video style
• In the video, the band are all
wearing matching suits and
shoes. The black and white
theme matches the set they
are performing on with the
white background and black
floor. From my other research,
you can see that the hives have
a black/white suit theme in
most of their media products.
Even the instruments match
the colour code as the guitars
are black with white stripes.

9. Special effects
• Towards the end of the video there
are more special effects, for
example, in the first image, the rest
of the band aren’t playing their
instruments, so the video presents
this by freezing them in time whilst
the two members I circled are still
moving and playing/singing.
• The other main special effect is the
lead singers head cropped out with a
spiral sort of effect behind him. This
shot is used a couple of times,
mainly when the lyrics are quieter or
at the beginning where there are no
lyrics at all.
• The third main effect used
throughout this video is the motion
blur. This effect creates movement
and makes things look fast paced.

10. Summary
• This music video mainly focuses on the band.
It has no story and no one else apart from the
band members appear on the screen. Showing
the band playing their instruments is typical of
this genre as the target audience would
probably like to see the band live, so showing
they can play live is a big factor. The music
video has a few special effects, but apart from
that it is quite clean.