3rd of 3 opening keynotes at the 2015 Enterprise Digital Summit London - Stowe Boyd's gave us ideas about the future of the org, Euan Semple made it personal, and I added a bit of practical. Three key words for the presentation - Disruption. Reinvention. Education. Everyone's talking digital and it's dangerous... too dangerous to dilute the term, but crucially important that we understand it properly. Digital is becoming a synonym for technology or new or new technology. You need to understand the digital enterprise wave - the current disruptive landscape. Then here are 8 building blocks for transformation, and then our 7E approach to implementing change. Finally I echo Michael Corleone telling Sonny "it's not personal, it's business" with our version "it's not digital, it's business".