We created Goopi to deal with the new unmet requirements of today's media and advertising world. Specifically, the need to customise and rapidly render multiple versions of the same ad to meet the increasingly detailed and variable profiles of buyers from around the world. This isn’t just about replacing one sound track with another This goes much further, giving brand managers, the ability to freeze those elements which must never change while giving local brand managers the ability to change everything else - all at little cost and without any particular technical skills. That’s Goopi. We help you create as many broadcast quality variations of an ad and/or allow users to create professional looking content without the expense, time, or hassle that normally accompanies this work. How can this be? Goopi is a patented technology which lives in the cloud and like many cloud services, improves in performance the more computers are connected to it. What used to take 10 hours to render now takes just 10 minutes to complete - for a cost of about 100 dollars.

1. CHANGING THE PARADIGM OF VIDEO ADS CREATION

2. Goopi is a cloud-based portal allowing to create and customize
video ads in less than 10 min for a fraction of the cost.
Every marketer wants their ads to be more compelling and video is the best ways to this.
Video ads are 700% more effective than normal ads (DoubleClick Video Ad Benchmarking | April 2007). Few would disagree with this,
but they are also expensive to create, which is why most companies only make a few.
Goopi changes this with a cloud-based solution. This it says makes it easy and cheaper for companies to create multiple video ads. This greater
selection means companies no longer need to show the same video ad to everyone and can instead target the ad appropriately.
It certainly impressed the audience at Collider, with Goopi winning first place at the demo day.
“Imagine walking around Tesco’s and its system just triggered an alert that it’s overstocked with burgers, It can automatically trigger
Goopi to show an ad on a screen in the store with a 50% discount. This can work with any product.” (23 Mar 16 | Author Rory Grieve | Pivotl)

3. Market Size and Opportunity
Video ads market grow fast
Video advertising is the fastest growing digital media
segment, expected to reach $20.72 Billion in 2016 globally*
Video grows even faster in mobile advertising,
the hottest digital media devices
*Source: MAGNA GLOBAL, Global Advertising Revenues, 06/15
Global Video Ad Spending 2014-2019
billions
201920182017201620152014
19.64$16.54$13.31$9.77$6.35$3.31$Mobile Video Spend
27.98$24.99$22.08$18.47$15.02$11.25$Total Digital Ad Video Spend

4. Time (Days)
$,000
The Problem
Decent quality video production takes ages and costs a
fortune. Can’t fit Digital Media requirements for
personalisation and targeted ads versioning.

5. The Solution
18
Separate between the message and the creative,
and allow the message owner to select a creative video template from
Goopi templates marketplace
Create a custom template using Goopi’s Plugins
(Compatible with all leading Post Production platforms)
Easy Customisation
Add Text, images, audio tracks & Video Clips
From any device
Publish to the world!
Render your video ads at light speed
With Goopi’s Patent pending cloud based rendering
engine. Download your video ad in any format.
1 2 3
Create HQ Broadcast Quality Video Ad for less than 10 minutes
and under $100 price tag!
CHANGING THE PARADIGM OF VIDEO ADS CREATION
Choose or upload a template

6. The Opportunity
Competition
The Value we bring
Advertisers Agencies
New Media
Owners
Professional
Video
Designers
Broadcast Quality
Targeted Video Ads
Fraction of the cost
Cloud Rendering
Hyper Local Campaigns
Regain Lost Revenues
control campaigns’ overall
look & feel in all channels
700% Higher CTR
SEO performance
Programmatic
Video Advertising
A/B testing
Offer their professional
creative templates to
a huge new audience of
New Media advertisers
for the first time ever

7. Goopi’s Main Innovations
Video Template Marketplace
select a professional grade video templates
designed by several professional video designers
Browser-based template editor
Allows everyday Internet user to edit video templates created by standard
professional post-production suites
Cloud rendering engine
Patent Pending Goopi Technology, using Cloud computing resources to process
video files X 100’s times faster at a fraction of current costs

8. The Beauty of Goopi
Edit professional grade video projects (Adobe After Effects,
3DMax, Maya…) using a standard web browser
Create video ads for any format and size - from a Smart watch too
large format, digital signage display (up to 4K).
Easy and fast integration with any management, retail, or customer service platform.
Allowing fast and automatic creation of multiple video ad versions.
Fast and affordable cloud rendering capabilities - Any digital marketer can easily
create 1000’s of video versions at HQ video broadcast format - Fast. Easy. Inexpensive

9. The Team
Exceptional and Experienced
RAMI BACHAR,
PARTNER & CBDO
ARNON ORBACH
PARTNER & CEO
YORAM BEN-PORAT
PARTNER & CHAIRMAN
AVISHAY BEN NATAN
PARTNER & CTO
OREN J. MAURICE
PARTNER
DAN GILDONI
VP BUSINESS DEVELOPMENT
• Entrepreneur and pioneer in the digital media industry
• Co-founder of Nur Macro Printers, World pioneer & leader in large format printing
The company went public (Nasdaq) in 1995 and was acquired by HP.
• Very active in digital out-of-home (OOH) advertising industry working with top
companies
• Mr. Porat has a degree in business management and marketing.
• Co-founder & CEO of Indivisual, a company providing tailor-made content
solutions to digital media platforms.
• Co-founder of Monitin, Israel's renowned monthly magazine in 1977.
• Co-founded Multimedia Books, a London based publishing company and
Director at Goldcrest Television Productions.
• Founder & CEO of Media Direct, Israel's biggest direct mail music company.
• Digital Media professional and entrepreneur.
• Co-founder of C-nario, a global digital signage market pioneer, VP of Sales
and Strategic Planning until its acquisition in 2011.
• Executive positions in Philips Vidiwall BV and ClearOne.
• Master in Science of management, Boston University
• More than 30 years of experience in a broad spectrum of technology,
including digital video compression, streaming, codecs and digital
signage.
• Co-Founder & CTO of C-nario, a world leader in high end multi-display
digital signage solutions.
• Co-founder of Disk-in Pro and ESL Software House.
• Studied Computer Science at Haifa Technion, Israel Institute of
Technology.
R&D
S&M
• R&D Manager at C-Nario, a provider of global digital signage
• R&D Manager at VisiTitle - software subtitling for movies as well
software development project as QCC Hazorea.
• B.SC, Math and Computer Science at Haifa Technion, Israel Institute
of Technology.
• CEO at iDiamonds.com an industry leader eCommerce platform - U.S.A
• CEO at Diamondfloor.com
A Revolutionary B2B platform servicing the diamond trade worldwide
• Executive Bachelor of Business Administration
College of Management Academic Studies
ERAN TAL
PARTNER
• Senior Director at Avid
• VP of New Media Orad Hi-Tec Systems
• Joint managing director & Partner at Indivisual
• M.S. Information Technology - Bond University Australia

10. Traction
Bank Leumi
We Are in a proof of concept stage with the following companies:

11. Revenue Model
Enterprise Model
Branded/White Label
Multiple Seats w/User
Management Module
Creation of dedicated
templates
Automated versioning Module
Pay as you Go/Subscription
Average Lifetime Value:
€20k (PAYG)-€75k
SME Model
Web Portal
Several templates
Connection to 3rd
parties Media Assets
banks
Billing Module
Pay as you Go/
Subscription
Average Lifetime Value:
€0.5k (PAYG)- €2k
Content
Marketplace
Templates Selection
Independent creators
compensated by skill
Generic Media Assets
(audio/video/images)
Tailored Services
Accessible for both
35% of all content
assets purchased
Clients: Brands/Digital Publishers/Ad agencies.
Status: Operational / 6 POC & Pilots.
Clients: SME’s
Status: Operational Sept. 2016
Clients: Mainly SME
Status: Operational Sept 2016

12. Video Customisation. Easy and Inexpensive
For more information please contact us
info@goopi.tv
@goopitv
http://www.goopi.tv
United Kingdom
WeWork,
C.O Ignition Law
9 Devonshire Square, Floor 3
London
EC2M 4YD
+44 (0)20 3150-1079
Luxembourg
Rue de l’Industrie
TECHNOPORT Hall 3B
L-3895 Foetz
G.D.
LUXEMBOURG
+352 2786-2215
Thank You For Your Time