- Narendra Modi, Arvind Kejriwal and Rahul Gandhi trio were the top 3 most talked about politicians.
- With the polling dates coming closer, popularity of most of the politicians is increasing.
- Narendra Modi extended the lead with 76 SSI score compared to second position Arvind Kejriwal with SSI score of 73.
- BJP, Congress and AAP maintained their leadership on social media.
- Despite scoring the highest on social media, BJP is among the top 3 least favoured political party while Congress is among the top 3 most favoured political party.
- On an average there were 43 lakhs conversations per day on Indian politics on social media. #Elections2014
Download the report here: http://simplify360.com/indian-election-report-march-2014
[Report] Performance of Top Politicians On Social MediaSocial Samosa
Hardly has a certain sector taken the social media by storm all of a sudden like the way political sector has. For those who have religiously adapted to this medium, things have shaped up well for them. There are instances of politicians who have not been able to think or communicate on the lines of the common man. Narendra Modi, Arvind Kejriwal and Shashi Tharoor are a few names that are responsive and interactive on social media. How the top leaders from each party go about in presenting themselves on this medium has a lot to do with the amount of hype and buzz they are able to generate when it matters the most.
-NarendraModi extended the lead with an SSI score of 86, compared to second placed ArvindKejriwalwith an SSI score of 83
-Narendra Modi, ArvindKejriwaland Rahul Gandhi were the top 3 most talked about politicians.
[Report] Narendra Modi Vs Rahul Gandhi on Social Media and Web MentionsSocial Samosa
Narendra Modi and Rahul Gandhi are among the main prime ministerial candidates, and are constantly compared against each other. Each also almost always has something to accuse the other of. Surprisingly Rahul Gandhi is not there on Twitter, and relies mostly on his Facebook presence and web mentions for the public sentiment towards him.
[Report] Performance of Top Politicians On Social MediaSocial Samosa
Hardly has a certain sector taken the social media by storm all of a sudden like the way political sector has. For those who have religiously adapted to this medium, things have shaped up well for them. There are instances of politicians who have not been able to think or communicate on the lines of the common man. Narendra Modi, Arvind Kejriwal and Shashi Tharoor are a few names that are responsive and interactive on social media. How the top leaders from each party go about in presenting themselves on this medium has a lot to do with the amount of hype and buzz they are able to generate when it matters the most.
-NarendraModi extended the lead with an SSI score of 86, compared to second placed ArvindKejriwalwith an SSI score of 83
-Narendra Modi, ArvindKejriwaland Rahul Gandhi were the top 3 most talked about politicians.
[Report] Narendra Modi Vs Rahul Gandhi on Social Media and Web MentionsSocial Samosa
Narendra Modi and Rahul Gandhi are among the main prime ministerial candidates, and are constantly compared against each other. Each also almost always has something to accuse the other of. Surprisingly Rahul Gandhi is not there on Twitter, and relies mostly on his Facebook presence and web mentions for the public sentiment towards him.
Once again Simplify 360 has come up with an interesting analysis in a report – “Indian Election 2014, Social Media Buzz Analysis Report”. The report analyses and ranks top politicians and political parties based upon the social media buzz and Simplify 360 Social Index. The report analyses the social media buzz of political parties and leaders before and after Delhi Election.
Modi beats Kejriwal to take Top Slot in Social Buzz in January 2014Simplify360
Arvind Kejriwal made it to the Top list of Politicians in December after he made huge strides in Delhi State Elections. Modi has come back and beat Kejriwal, and has reclaimed his top slot in Social Media Buzz. Indian Congress and Rahul Gandhi has improved too. The fight of Indian Assembly Elections in Social Media is getting interesting. #election2014
[Report] Is BJP Shining On Social Media ?Social Samosa
Indian Democracy is all set to undergo the process of political revolution by the end of May 2014. As the biggest political clash of the year draws in closer political parties have escalated their efforts to reach out to voters on social media networks.
First of all respect for this great legend, NAMO !
This presentation is about Marketing strategies adopted by team to promote NAMO during Lok Sabha elections 2014.
Starting with Situation analysis, Campaign objectives, Communication Objectives, Digital Print & Brand Modi
followed by Strategies, Execution and End Results, makes this presentation best in the category!!
Explore to find out more!
Direct Marketing & Politics: Converting your audience when you're selling ideasMichael Edwards
A presentation I gave on direct marketing, political campaigning and digital advocacy to a group of inbound marketers at a monthly marketing event called #InboundTO.
I discussed identifying your audience, segmenting and micro-targeting and leverage paid and social media to drive qualified inbound traffic to your website or cause.
Modi Wins Big in India, Twitter Celebrates the Social WaySimplify360
Twitter become the place to discuss Indian Elections yesterday after the thumping victory of decisive and pro-development leader Narendra Modi. The Social Network has been bullish about him and social population gave a amazing welcome to the new Prime Minister in making.
#NarendraModi #Modi #CongratsModi #Twitter #India
This presentation explains about different marketing strategies used by our prime minister NARENDRA MODI at the time of PM ELECTIONS. It is a detailed study about his marketing tech.
THE IMPACT OF DIGITAL POLITICAL MARKETING ON THE BRAND EQUITY OF POLITICAL PA...Devyanee Kaushal
1. Analysis of the performances of BJP, INC, BSP and SP by using Brand Asset Valuator Power Grid and Descriptive Statistics.
2. Figured out the right and strategic channels of online promotion for each of the political parties and also the key elements that must have been present in their digital campaigns.
Social Media CaseStudy of Politician: Abdul SattarSocialChamps
SocialChamps promoted Abdul Sattar on social media channels which included Facebook,Twitter,Google Plus,YouTube,Email Marketing, WhatsApp, SMS promotion, Miss call campaign.
2 months of work and the response from audience was fantastic. SocialChamps successfully managed to establish strong social media presence for Abdul Sattar. As a result of efforts and his development work was he won the election from his constituency and sworn as a MLA for second time.
Get in touch with us- contact@socialchamps.com
Livingit a platform for passions hosted a Passion Talk on Cycling for beginners! This presentation was prepared for the talk which can be viewed here - http://www.livingit.in/cycling/passiontalk-cyclist-divya-tate/
Part 1 - Getting started cycling
What you need to have – Equipment, Accessories, tools and spares – Choosing them wisely!
What you need to know – Bike maintenance, Basics on staying safe, fit and injury free!
Part 2 – A glimpse at the world of Cycling
Different strokes for different folks - Introduction to the full Spectrum of all kinds of Cycling. Deciding what is right for you.
Once again Simplify 360 has come up with an interesting analysis in a report – “Indian Election 2014, Social Media Buzz Analysis Report”. The report analyses and ranks top politicians and political parties based upon the social media buzz and Simplify 360 Social Index. The report analyses the social media buzz of political parties and leaders before and after Delhi Election.
Modi beats Kejriwal to take Top Slot in Social Buzz in January 2014Simplify360
Arvind Kejriwal made it to the Top list of Politicians in December after he made huge strides in Delhi State Elections. Modi has come back and beat Kejriwal, and has reclaimed his top slot in Social Media Buzz. Indian Congress and Rahul Gandhi has improved too. The fight of Indian Assembly Elections in Social Media is getting interesting. #election2014
[Report] Is BJP Shining On Social Media ?Social Samosa
Indian Democracy is all set to undergo the process of political revolution by the end of May 2014. As the biggest political clash of the year draws in closer political parties have escalated their efforts to reach out to voters on social media networks.
First of all respect for this great legend, NAMO !
This presentation is about Marketing strategies adopted by team to promote NAMO during Lok Sabha elections 2014.
Starting with Situation analysis, Campaign objectives, Communication Objectives, Digital Print & Brand Modi
followed by Strategies, Execution and End Results, makes this presentation best in the category!!
Explore to find out more!
Direct Marketing & Politics: Converting your audience when you're selling ideasMichael Edwards
A presentation I gave on direct marketing, political campaigning and digital advocacy to a group of inbound marketers at a monthly marketing event called #InboundTO.
I discussed identifying your audience, segmenting and micro-targeting and leverage paid and social media to drive qualified inbound traffic to your website or cause.
Modi Wins Big in India, Twitter Celebrates the Social WaySimplify360
Twitter become the place to discuss Indian Elections yesterday after the thumping victory of decisive and pro-development leader Narendra Modi. The Social Network has been bullish about him and social population gave a amazing welcome to the new Prime Minister in making.
#NarendraModi #Modi #CongratsModi #Twitter #India
This presentation explains about different marketing strategies used by our prime minister NARENDRA MODI at the time of PM ELECTIONS. It is a detailed study about his marketing tech.
THE IMPACT OF DIGITAL POLITICAL MARKETING ON THE BRAND EQUITY OF POLITICAL PA...Devyanee Kaushal
1. Analysis of the performances of BJP, INC, BSP and SP by using Brand Asset Valuator Power Grid and Descriptive Statistics.
2. Figured out the right and strategic channels of online promotion for each of the political parties and also the key elements that must have been present in their digital campaigns.
Social Media CaseStudy of Politician: Abdul SattarSocialChamps
SocialChamps promoted Abdul Sattar on social media channels which included Facebook,Twitter,Google Plus,YouTube,Email Marketing, WhatsApp, SMS promotion, Miss call campaign.
2 months of work and the response from audience was fantastic. SocialChamps successfully managed to establish strong social media presence for Abdul Sattar. As a result of efforts and his development work was he won the election from his constituency and sworn as a MLA for second time.
Get in touch with us- contact@socialchamps.com
Livingit a platform for passions hosted a Passion Talk on Cycling for beginners! This presentation was prepared for the talk which can be viewed here - http://www.livingit.in/cycling/passiontalk-cyclist-divya-tate/
Part 1 - Getting started cycling
What you need to have – Equipment, Accessories, tools and spares – Choosing them wisely!
What you need to know – Bike maintenance, Basics on staying safe, fit and injury free!
Part 2 – A glimpse at the world of Cycling
Different strokes for different folks - Introduction to the full Spectrum of all kinds of Cycling. Deciding what is right for you.
Presentation at SVForum Mobile Internet SIG event on mHealth (August 4, 2011) — the self-quantification movement; survey of tools for tracking personal health; the commonplace complexity of health and the need to track a wide variety of health issues & activities; and an overview of the Tonic self care app.
Forrester Wave™: Gestion de la mobilité d'entreprise, Q3 2014Symantec
Nous sommes heureux de partager avec vous la nomination de Symantec en tant que leader par Forrester Wave™ : Gestion Mobile d'Entreprise pour Q3 (3e trimestre) 2014 ! L'étude menée par Forrester Research, Inc. a évalué Symantec et 14 autres fournisseurs sur leur offre, stratégie et présence sur le marché selon 27 critères.
Symantec figure parmi l'un des dix fournisseurs en « tête du peloton ». Les leaders se sont démarqués des autres fournisseurs par un fort historique de sécurité sans interruption pour l'employé. Forrester définit les leaders comme des fournisseurs capables d'obtenir un bon équilibre entre les fonctionnalités de gestion des systèmes d'exploitation (OS), des applications et des données, et d'offrir des options de compartiments flexibles et des applications de productivité et de proposer une vision et une ligne directrice solides pour aider les clients à combiner leurs stratégies de gestion de PC et mobile.
Fore more information, please visit:
http://growthcrossings.economist.com/theme/the-emerging-age-of-customisation/
The opportunities and challenges of product customisation and personalisation in emerging markets.
Presentation created for Roya Mahboob's Citadel of New York company. This is part of the training provided by Dr. Diane Hamilton as part of her work with her company InnovativEd.com, which is a corporate training and education-based company. This presentation is part of a training program for thousands of girls and young women.
[Report] March 2014 Modi and BJP maintains lead Congress overtakes AAPSocial Samosa
According to the Social Media Buzz report for the month of March by online analytics firm Simplify360, Modi was the most popular politician with an SSI score of 76.
[Report] Social Media Buzz Analysis of Indian Election 2014 By Simplify 360Social Samosa
Simplify 360 has come up with a report Indian Election 2014 Social Media Buzz Analysis .Social media score and the favorability score in Indian Politics
Popularity of Modi going up; Kejriwal and Rahul Gandhi decliningSimplify360
• NarendraModi, Arvind Kejriwal and Rahul Gandhi are the 3 most talked politicians.
• Popularity of Narendra Modi is increasing while that of Arvind Kejriwal and Rahul Gandhi is declining
• Narendra Modi remains at the top of the politicians table. His SSI score improves further from 73 to 74.
• Arvind Kejriwal led AAP was in the limelight because of the resignation of Kejriwal as Delhi CM after the failure to pass Jan Lokpal Bill.
• BJP scored the highest on social media followed by INC and AAP
• Despite scoring the highest on social media, BJP is among the least favoured political party while Congress is among the most favoured political party.
[Report] Indian Elections Social Media Buzz Report by Simplify360 For Februar...Social Samosa
Indian Election 2014 social media analysis and report for February 2014 .Narendra Modi retains the top slot from Jan, while Kejriwal and Rahul Gandhi are on third spot. The big movement has happened for Chidambaram and Jagan Mohan Reddy. Chidambaram took the 4th place replacing the Congress President Sonia Gandhi, while Jagan Mohan Reddy cruises from 17th in Jan to 6th position in Feb. The biggest story of the month is Kejriwal quiting the Delhi CM post over Jan Lokpal bill.
Lok Sabha Elections 2019: Analysing the Online Political Battlefield in IndiaIIIT Hyderabad
This thesis helps in getting a clear picture of the activity in the online eco-system during the 2019
General Elections. The discourse analysis helps in understanding how the conversations were shaped on
the web and what impacts it had. Understanding the data and numbers from a socio-political perspective,
we see how narratives that were formed online, steered the offline world and vice versa. The network
and social media analysis of the political handles aids in understanding how the political parties in India
drove their online battles. Adding on to a study conducted during the 2014 General Elections, we also
contrasted the 2019 and 2014 General Elections in India.
Narendra Modi Continues to be the Most Mentioned on Social media [Report]Social Samosa
Blogworks has released the 3rd edition of its monthly India’s Most Mentioned Political Leaders index analysing the Top 20 Most Mentioned Political Leaders online for the month of June.
Importance
The Internet is a globe that involves virtually all levels of the political communications,
now a days.
Social media has caused major changes in the political communication and has become
useful resource often used by the politicians in order to strengthen their visibility.
In Pune Municipal corporation election social media is the biggest technique and game changer in terms of cast more vote, candidates data, daily work done by candidates and campaigns during
election.
All the new media resources viz., the websites, blogs, Facebook, Twitter, Google Plus , YouTube, Pinterest and etc…of the politicians or the political parties allow the declaration of a informal
identity in form of daily works, rallies and contribution to the society.
Online Surveys, questionnaire on different media website, mobile apps and social pages are more approachable than newspaper reading and mouth whispering.
Narendra Modi and Arvind Kejriwal are the most touted political leaders of the 2014 General Elections and each has their own ideologies and consequent public responses. Since this election, the use of social media for politics has increased phenomenally
Similar to Elections Report March 2014: Modi and BJP maintains lead, Congress overtakes AAP (20)
Take a look at all things important around Social CRM. We curated a list of multiple segments from the CRM industry to provide you a bigger picture about the need and effect of CRM. We have also provided a list of do’s and don’ts to enhance your CRM practices. Take a look!
Why Food Tech Brands Love Social Media?Simplify360
Over the past few years food brands have taken to the digital world quite aggressively. With aggregator companies coming in, the social media presence of food tech brands such as Foodpanda, Zomato, Tinyown and more have increased immensely.
We did a comparative study of these brands and their behavior on social media to find out the various ways they use to promote themselves. Take a look for yourself and be amazed by the effort these companies make!
Uber and Ola are the Biggest Rivals on Social MediaSimplify360
If opinions expressed on social media based on user experience is to be believed, Cab aggregators might have to really work on the trust factor. According to our study, among the top 4 players in the industry, Meru cab is the least trusted operator with user opinions analyzed that the aggregator is unsafe. On the other hand the top performer in the industry, Ola cabs has a fifty-fifty split between those who feels safe and unsafe.
Ola and Uber cab services are in a neck to neck competition in most measurement parameters. Here's a report about the complete story.
Social Media Creates Greater Hype on Maggi CrisisSimplify360
After being found guilty of using high amounts of lead and MSG in their noodles, Nestle's Maggi is now off every shops shelves in India. This crisis has led to over 4 lakh conversations on various social media channels, over a period of few days.
Simplify360 took a deeper look into the situation and found few interesting facts about the reaction Maggi generated on social media over the past few days. While it is sad that the kid's as well as mom's favorite noodles will no longer be available, is this really being accepted by the masses? Let's find out
Guide to Using Social Media for BrandingSimplify360
Social Media has become one inevitable space in today's date. Being present and using it efficiently can help reduce your branding costs and also reach you to a larger audience.
This is not just true in the case of personalities, but nowadays, even companies are using it actively to promote their brand name. Here's are a few examples explaining how to do branding the right way.
6 Ways to Get the Best Out of Content MarketingSimplify360
Content Marketing is one of the most important and convenient way of marketing about your brand in today's date. Your audience wants to stay informed and what better way than sharing valuable content.
Social Media, being the center of most conversations, it has turned out to be a way of disseminating information as well. Take a look at the deck above to understand the various ways of doing content marketing the right way.
8 Ways to Design the Best Social Media Policies by the GovernmentSimplify360
Social Media is almost an inevitable platform for all forms of organisations. Whether it is a private ltd. company or a government organisation, there is no better way to reach the target audience, than taking the social media way.
We have taken a look at various social media policies adopted by governments from across the world and come up with solutions for the same.
How Simplify360 helps in Providing Banking Solutions Simplify360
Banking is one industry which needs to maintain a constant contact with their customers. Social Media in such a case is extremely useful. It provides access to a huge customer base aggregated in a single place.
Simplify360, helps banks listen to what the customers are talking and where, to make sure the company keeps their communication on a constant check. Here's how it is done.
Access to Social Media Should be Banned in OfficesSimplify360
While most organisations today believe in going all live on various social media channels, there are still a few offices which do not allow the use of Facebook, Twitter, Instagram, for that matter even Google!
Is this actually helping the organisation increase their productivity or affecting it adversely. Here's why Social Media usage should be allowed in offices.
Top 5 Social Entrepreneurs and How They Nailed ItSimplify360
Entrepreneurship is one of the most prominent things in today's date. However, social entrepreneurs are still a few. Not many have been able to reach great heights with their ideas.
We have listed 5 ways which successful entrepreneurs adopted to make it big. Here's how they nailed it.
Nepal Earthquake Leaves Social Media ShakenSimplify360
As hard the intensity of the earthquake was, Nepal's recent disaster, the huge earthquake also affected social media in high intensity. People were stunned by the damage this natural disaster had caused and the same reflected on platforms like Twitter and Facebook as well.
Here's a look at how social media was flooded with information about the earthquake as soon as people got to know about it.
Vodafone Zoozoo Has the Highest Fans on FacebookSimplify360
Social Media has taken almost all forms to business to greater heights. Most companies today believe in using the social media platforms like Facebook and Twitter to popularize their brands.
Here's a look at which telecom brands are performing better on social media.
Choosing one among an array of amazing people we look up to on a regular basis is a difficult task. Especially considering the fact about leadership. Leading is a quality and the parameters to measure it are many.
Therefore we have taken into consideration a few characteristics such as charisma, success, work life and their worth in terms of money to select 5 business people who we thing are the best.
E-Commerce In US-Social Media CampaignsSimplify360
E commerce is one industry which has grown immensely over the past few years. Therefore, their social media campaigns cause almost an outrage among their fans. We have selected a few top E-commerce companies from US who have amazing social media presence.
Take a look at the presentation below to get a better understanding of the campaigns.
The world has developed faster than humans even imagined it to. It is coming to a stage where almost everything is beginning to depend on internet. So, what exactly is Internet of Things? Anything and everything which can be assigned an IP address and provided the ability to transfer data can be branched under internet of things.
While it is still a human who operates a computer, when it comes to storing and remembering data, a computer might perform better. This being said, humans have become completely dependent on a system in every walk of their life. Some companies have utilized this opportunity and also leveraged it to derive profits. This has also helped people keep track of latest happenings, of things that they like and more.
Most companies today have separate programs which helps in bringing the employees of the organisation together and teaches them to work in a team environment. It is also one of the typical questions asked during interviewing a candidate, whether team work is one of their strength or not.
Although giving a definite answer to what really drives team work is difficult, as it may vary from good leadership to understanding among the team members, here's a list of few ways which can be used to enhance team values and work towards a successful company.
Delhi Airport Never Fails To Wish Their PassengersSimplify360
Airports today have gotten a completely changed look. gone are those days when passengers had to look at each other's faces until their flights were ready to board. Today, the airports look more like a shopping mall.
This change has been brought about to make the passengers more comfortable, welcome and to keep them engaged. After all a pleasant journey begins at the airport!
#WhoMadeMyClothes Garners 16K likes on FacebookSimplify360
Two years ago one of the harshest industrial incident occurred in Dhaka. Rana Plaza, one of the most popular fashion cloth production destinations collapsed, killing close to 1000 people and injuring another 2,500. This was considered a result of not worry about the conditions the real producers work in and blindly participating in the race to produce the best fashion collections.
As a tribute to this tragedy, Fashion revolution, an online revolt was started which gained much popularity. It invited people to wear their clothes inside out and show the brand tag on them, with a question ‘who made my clothes?’ This was to increase transparency between the buyers and sellers of the clothes.
IPL's Opening Week Receives Over 186K MentionsSimplify360
This year IPL almost seems to be a hush hush game. Compared to years in the past. Lesser publicity, lesser number of ads and an uninterested audience. However, for cricket lovers, it sure does not make any difference.
That is exactly the reason why Twitter is flooded with tweets about the IPL. With 88.5% buzz on twitter alone, it sure is not a lost game!
‘वोटर्स विल मस्ट प्रीवेल’ (मतदाताओं को जीतना होगा) अभियान द्वारा जारी हेल्पलाइन नंबर, 4 जून को सुबह 7 बजे से दोपहर 12 बजे तक मतगणना प्रक्रिया में कहीं भी किसी भी तरह के उल्लंघन की रिपोर्ट करने के लिए खुला रहेगा।
31052024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
An astonishing, first-of-its-kind, report by the NYT assessing damage in Ukraine. Even if the war ends tomorrow, in many places there will be nothing to go back to.
03062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
El Puerto de Algeciras continúa un año más como el más eficiente del continente europeo y vuelve a situarse en el “top ten” mundial, según el informe The Container Port Performance Index 2023 (CPPI), elaborado por el Banco Mundial y la consultora S&P Global.
El informe CPPI utiliza dos enfoques metodológicos diferentes para calcular la clasificación del índice: uno administrativo o técnico y otro estadístico, basado en análisis factorial (FA). Según los autores, esta dualidad pretende asegurar una clasificación que refleje con precisión el rendimiento real del puerto, a la vez que sea estadísticamente sólida. En esta edición del informe CPPI 2023, se han empleado los mismos enfoques metodológicos y se ha aplicado un método de agregación de clasificaciones para combinar los resultados de ambos enfoques y obtener una clasificación agregada.
01062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
2. What to expect?
1. Top 10 Politicians
2. Top Political Parties
3. Uncover the key insights on elections
4. Dig out relevant demographics
3. Key Findings this March
• Narendra Modi, Arvind Kejriwal and Rahul Gandhi trio were the top 3 most
talked about politicians.
• With the polling dates coming closer, popularity of most of the politicians is
increasing.
• Narendra Modi extended the lead with 76 SSI score compared to second position
Arvind Kejriwal with SSI score of 73.
• BJP, Congress and AAP maintained their leadership on social media.
• Despite scoring the highest on social media, BJP is among the top 3 least favoured
political party while Congress is among the top 3 most favoured political party.
• On an average there were 43 lakhs conversations per day on Indian politics on
social media.
5. TOP 10 MOST POPULAR POLITICIANS
ARVIND KEJRIWAL
MANMOHAN
SINGH
ARUN JAITLEY
7376 72 6871
66 65 6464
1 Narendra Modi
No. of unique
people talking
1,97,902
Total buzz in
the month
15,29,796
2 Arvind Kejriwal
No. of unique
people talking
2,20,069
Total buzz in
the month
20,14,259
3 Rahul Gandhi
No. of unique
people talking
79,713
Total buzz in
the month
3,29,180
4 Sonia Gandhi
No. of unique
people talking
31,495
Total buzz in
the month
76,416
5 Rajnath Singh
No. of unique
people talking
30,046
Total buzz in
the month
84,897
6 Manmohan Singh
No. of unique
people talking
25,601
Total buzz in
the month
40,941
8 Sharad Pawar
No. of unique
people talking
15,120
Total buzz in
the month
27,216
9 Yogendra Yadav
No. of unique
people talking
33,647
Total buzz in
the month
96,368
10 Arun Jaitley
No. of unique
people talking
19,167
Total buzz in
the month
46,910
HARSH VARDHAN
66
7 Shashi Tharoor
No. of unique
people talking
16,485
Total buzz in
the month
31,088
Simplify360
Social Index (SSI)
Ranking of politicians based on a politician’s overall score, in case of politician having same SSI, ranking based on Unique people
NEW ENTRANTNEW ENTRANTNEW ENTRANT NEW ENTRANT
6. SSI BREAK-UP OF TOP 10 POLITICIANS
RANK POLITICIAN AWARENESS SPREAD PROMINENCE FAVORABILITY SSI
1 Narendra Modi 88 40 88 77 76
2 Arvind Kejriwal 88 33 88 67 73
3 Rahul Gandhi 82 50 76 72 72
4 Sonia Gandhi 70 76 64 73 71
5 Rajnath Singh 71 60 64 76 68
6 Manmohan Singh 66 82 50 66 66
7 Shashi Tharoor 58 93 45 78 66
8 Sharad Pawar 56 92 45 76 65
9 Yogendra Yadav 72 42 64 69 64
10 Arun Jaitley 60 82 57 61 64
Awareness: Based on total mentions and unique people talking about a party/politician
Spread: Measures the quality of mentions spread by considering Total impressions, total buzz and unique people talking
Prominence: A measure of how prominent a politician on other social media platforms, which is measured by considering the
links shared, images and videos uploaded
Favorability: The extent of favorability of a politician/party. Sentiment is used for arriving at the score
7. SOCIAL MEDIA BUZZ OF POLITICIANS IN THE LAST 3 MONTHS
5,36,202
7,84,734
1,94,649
78,008
33,815
99,314
32,108
7,169
23,206
7,19,878
10,71,070
4,31,504
49,320
32,419
69,902
80,409
10,473
37,786
18,852
7,42,713
9,54,289
3,17,851
52,011
42,012
38,131
11,207
10,913
46,642
25,241
15,29,796
20,14,259
3,29,180
76,416
84,897
40,941
31,088
27,216
96,368
46,910
Narendra Modi Arvind Kejriwal Rahul Gandhi Sonia Gandhi Rajnath Singh Manmohan
Singh
Shashi Tharoor Sharad Pawar Yogendra Yadav Arun Jaitley
Dec '13 Jan '14 Feb '14 Mar '14
8. ARVIND KEJRIWAL’S VISIT TO GUJARAT, AAP ASSOCIATED WITH NAXALS
0
20
40
60
80
100
120
140
160
180
01-03-14 06-03-14 11-03-14 16-03-14 21-03-14 26-03-14
THOUSANDS
Arvind Kejriwal Narendra Modi Rahul Gandhi Sonia Gandhi
Daily mentions of the top 4 politicians in March, 2014
#GharGharModi
#AK49
AK49 2,72,464
AKinGujarat 1,46,991
NaxalAAP 1,12,031
AKasksModi 59,363
GharGharModi 2,63,848
NaMo 2,59,186
MyVoteForModi 1,10,683
Feku 76,862
AamchaRahul 79,017
RGinUP 25,114
BharatKeMazbootHaath 19,824
MyCongressManifesto 17,399
ARVIND KEJRIWAL NARENDRA MODI RAHUL GANDHI
Trending topics on the top politicians
#NaxalAAP
#AKinGujarat
Mar
7
12. Politicians by favorability score
Most favoured Least favoured
91
88
87
2. ANURAG SINGH THAKUR
1. SACHIN PILOT
3. NAVEEN JINDAL
Note: Analysis based on the top politicians whose buzz volume is greater than 5K during March month
41
53
52
1. JASWANT SINGH
2. P. CHIDAMBARAM
3. MAMATA BANERJEE
14. BHARATIYA JANATA PARTY
74 73
56
1 Bharatiya Janata Party
No. of unique people
talking
2,10,105
Total buzz in the month
21,16,562
72
3 Aam Admi Party
No. of unique people
talking
1,09,097
Total buzz in the month
8,05,092
2 Indian National Congress
No. of unique people
talking
1,24,633
Total buzz in the month
4,79,477
68
4 NCP
No. of unique people
talking
19,402
Total buzz in the month
38,216
5 Bahujan Samaj Party
No. of unique people
talking
13,894
Total buzz in the month
24,535
TOP POLITICAL PARTIES
Simplify360 Social Index (SSI)
NEW ENTRANT
56
6 Dravida Munnetra Kazhagam
No. of unique people
talking
8,370
Total buzz in the month
15,575
NEW ENTRANT
15. SSI BREAK-UP OF TOP POLITICAL PARTY
Ranking of political party based on a party’s overall score, in case of party having same SSI, ranking based on Unique people
RANK POLITICIAN AWARENESS SPREAD PROMINENCE FAVORABILITY SSI
1 Bharatiya Janata Party 88 41 88 65 74
2
Indian National
Congress
83 46 79 77 73
3 Aam Admi Party 85 29 87 74 72
4
Nationalist Congress
Party
59 92 53 76 68
5 Bahujan Samaj Party 52 62 35 79 56
6
Dravida Munnetra
Kazhagam
39 94 36 71 56
Awareness: Based on total mentions and unique people talking about a party/politician
Spread: Measures the quality of mentions spread by considering Total impressions, total buzz and unique people talking
Prominence: A measure of how prominent a politician on other social media platforms, which is measured by considering the
links shared, images and videos uploaded
Favorability: The extent of favorability of a politician/party. Sentiment is used for arriving at the score
16. SOCIAL MEDIA BUZZ OF POLITICAL PARTIES IN THE LAST 4 MONTHS
9,63,667
4,70,223
4,35,449
18,688
13,729
10,197
8,513
6,972
38,444
8,27,418
6,40,833
3,89,965
28,279
10,336
7,123
7,370
5,190
9,339
40,847
2,894
8,94,327
4,53,757
3,16,036
46,842
7,515
9,711
7,127
8,605
11,412
10,392
6,166
21,16,562
8,05,092
4,79,477
38,216
24,535
22,213
15,575
14,436
14,394
8,945
8,563
Bharatiya
Janata Party
Aam Admi
Party
Indian
National
Congress
Nationalist
Congress
Party
Bahujan Samaj
Party
Janata Dal
(United)
Dravida
Munnetra
Kazhagam
All India
Trinamool
Congress
Biju Janata Dal Communist
Party of India
(Marxist)
All India Anna
Dravida
Munnetra
Kazhagam
Dec '13 Jan '14 Feb '14 Mar '14
17. BJP LEADS MOST OF THE DAYS FOLLOWED BY AAP
0
20
40
60
80
100
120
140
160
01-03-14 06-03-14 11-03-14 16-03-14 21-03-14 26-03-14
THOUSANDS
Aam Admi Party Bharatiya Janata Party Indian National Congress
Daily mentions of the top 3 political parties in March, 2013
21. Parties by favorability score
Most favoured Least favoured
89
79
77
1. BIJU JANATA DAL
2. BAHUJAN SAMAJ PARTY
3. INDIAN NATIONAL CONGRESS
Note: Analysis based on the top parties whose buzz volume is greater than 5K during December month
51
65
62
1. JANATA DAL (UNITED)
2. AIADMK
3. BHARATIYA JANATA PARTY
22. Where is most of the buzz on
Indian Elections 2014 coming
from?
23. 21.5% 20.1% 9.96%
Top 3 States discussing on Indian Elections
%age mentions
from NCT
%age mentions
from Maharashtra
%age mentions
from Karnataka
12%
FEMALE
88%
MALE
Most of the discussions on
Politics were from Men
Gender wise distribution
Delhi continues to top the states
talking about politics and
elections followed by
Maharashtra and Karnataka. The
three states have continuously
led the buzz share.
24. What could possibly
be more important
than what your
consumers [voters] say
about you?”
Mary O’Connell
Director of Global Digital
Marketing, Clorox Brands
“
25. BUZZ ON INDIAN ELECTIONS IS ON AN INCREASING TREND
0
20,00,000
40,00,000
60,00,000
80,00,000
1,00,00,000
1,20,00,000
19-Nov-13 3-Dec-13 17-Dec-13 31-Dec-13 14-Jan-14 28-Jan-14 11-Feb-14 25-Feb-14 11-Mar-14 25-Mar-14
Mentions Linear (Mentions)
26. Download the report here:
http://simplify360.com/indian-election-report-march-2014
28. CAN WE RANK A POLITICIAN/PARTY
BASED ON PEOPLE’S OPINION
ON SOCIAL MEDIA?
Uncover the Simplify360
Social Index (SSI) for ranking a politician/party
Reasons on why ranking is important?
1. Buzz alone cannot determine the
performance of a politician/party
2. Ranking helps in benchmarking a
politician/party with others
3. Few people generating more buzz
on a politician/party may not
indicate a politician/party has
performed well compared to others
on social media
29. Simplify360 Social Index (SSI)
AWARENESS SPREAD PROMINENCE FAVORABILITY
A POLITICIAN/PARTY IS RANKED BASED ON FOUR BROAD PARAMETERS
Weights
Volume of buzz Unique People
talking about
X% Y%
Quality of
Spread
Z%
Number of
images or
videos and links
P%
Considers
Opinion of
people
Q%
SCORES ARE NORMALIZED AT EACH SUB PARAMETER LEVEL AND AT BROAD PARAMETER LEVEL TO GET THE FINAL SCORE FOR A POLITICIAN/PARTY
IN CASE OF POLITICIANS HAVING THE SAME SSI SCORE, RANKING IS BASED ON AWARENESS
Total Twitter mentions and
unique people talking
about a party/politician
are considered for finding
the Awareness score
Measures the quality of
Twitter mentions spread
by considering total
impressions, total buzz
and unique people talking
about
A measure of how
prominient a politician is
on other social media
platforms, which is
measured through Twitter
by considering the links
shared, images and
videos uploaded
Measures the extent of
Favourability of a
politican/party. Considers
Sentiment in to account
for analyzing the
Favorability score
30. About the Data:
Timeframe: March 01, 2014 – March 31, 2014
Geography: India
Data sources*:
All the tweet mentions on Indian elections,
parties & politicians were tracked from Twitter
using Simplify360 Social media monitoring tool.
31. Download the Monthly Elections Summary Report
Buy the Monthly Elections Detailed Report
32. Simplify360 – The Leader of Social Business Intelligence
Most admired brand for Social Media Research on Slideshare
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Listed amongst TOP 10 SMM tools by PR2020 and SocialMedia8
33. Social Business
Intelligence
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