ECM is the strategies, methods and tools used to manage organizational content and documents. It addresses content governance, uniform experiences and workflows, web accessible databases, and archival strategies. Key ECM tools include rich text editors, workflow modelers, and AJAX. The mobile ECM landscape includes enterprise mobility management vendors, secure file transfer vendors, ECM vendors, and content cloud vendors. A comprehensive mobile ECM strategy can help address BYOD challenges through containerization and secure solutions. Recent ECM market insights found that healthcare ECM revenues will double by 2019, information strategies are managed by various teams, and governance approaches include centralized, decentralized, and federated models.

1. M A R K E T R E S E A R C H
O N
E N T E R P R I S E C O N T E N T M A N A G E M E N T ( E C M )
M A Y 1 E D I T I O N
World of Content

2. Table of Contents
Definitions
Ideations
Daily Notes
• Understanding
ECM
• Mobile ECM
• BYOD
challenges
• Industry News
• Research &
Analysis

3. Understanding ECM
ECM is the strategies, methods and tools used to
capture, manage, store, preserve and deliver content and
documents related to organizational processes. [AIIM]
Strategies
• Content governance
• Uniform experience
• Uniform workflows
• Web accessible databases
• Hybrid models
• Archival strategy
Methods
• Content repurposing
• Role based access
• Functional classifications
• Workflow state modelling
• Network attached storage
Tools
• Rich Text Editors
• Workflow modelers
• AJAX
• Web accessible databases

4. Ideations

5. The Vendor landscape of mobile content management
Enterprise mobility
management
vendors
• MobileIron
• AirWatch
• FiberLink
• Good Technology
• Tangoe
• Apperian
• Soti
• Blackberry
Secure file transfer
vendors
• Accellion
• Biscom
• Citrix Sharefile
• Druva
• Egnyte
• Ipswitch
• Mimecast
• Onehub
• SugarSync
• Syncplicity
• Workshare
• Yousendit
ECM vendors
• Microsoft
Sharepoint,
Yammer
• OpenText
• EMC
• IBM
• Oracle
• SAP
Content cloud
vendors
• Box
• Dropbox
• Microsoft Skydrive
• EMC Syncsplicity
• Egnyte

6. Addressing BYOD challenges
with a comprehensive Mobile ECM strategy
 More than 80 percent of the employees use cloud
applications without the knowledge or the support of
corporate IT.
 92 percent of the top 500 Android apps have a
security or privacy risk.
 Good technology is a leader in containerization with
end to end secure mobility solutions portfolio.

7. D A I L Y I N S I G H T S
ECM Diary

8. ECM Market Insights – May 1st 2014
Data is money!
• The global ECM market for the healthcare industry will double in terms of earned
revenue over the next few years — from $318m in 2013 to $715m in 2019, according
to Frost & Sullivan. Demand is likely to be steady in Europe and the US, but the Asia
Pacific region is primed for significant growth, especially in Australia and the Asian
mainland.
• Forrester found that information strategy—for structured data—was mostly managed
either by an enterprise architecture (EA) or information architecture (IA) team. In
contrast, content management technology decisions were scattered across multiple
teams, with governance of systems overwhelmingly assumed to be handled by
“other” teams.
• In the Forrester 2013 survey of ECM decision-makers, 47 percent of respondents
used a centralized approach to their ECM governance and 23 percent used a
decentralized approach. Twenty-nine percent used a federated approach, which
means that while some core policy decisions were made centrally, execution and
priority setting were done by business units or regional offices.

9. ECM in News – May 1st 2014
OpenText has introduced Discovery Suite, which integrates, enriches
and manages big content within the enterprise to reduce risk and cost
as well as improve productivity, collaboration and engagement.
OpenText says with the Discovery Suite, organizations can:
• eliminate information silos by embedding search and discovery directly into line-of-
business applications to expose information at the right time and place to improve
productivity and information reuse;
• employ content analytics to bring structure to the overwhelming volume of unstructured
data in the enterprise. It extracts semantic information from content and applies it as
structured metadata; and
• launch applications to manage specific big content problems to help solve
organizational content issues including auto-classification of content, collection and
early case assessment for e-discovery, remediation and migration to control the life
cycle of content.

10. ECM in News – May 1st 2014
Top Imaging Systems (TIS)
has got industry attention as
an emerging player in Mobile
Imaging Platform (MIP)
space.
OpenText announces a new
public sector engagement
with Dorsey County council
in the area of electronic
document and record
management.
They offer instant retrieval
and faster query handling of
electronic invoices.
The promise of multi
function devices.

11. Findings from market research
Idea
• Record management
includes managing
design and supply
documents.
• Mainframe output
management can also be
considered as record
management
• Content analytics is key
to the ECM document
classification process
Proof
• Automotive Industry in
Europe
• Unstructured content is
growing at double the
rate compared to
structured content.
Theory
• With the rapid flow of
information in digital
form, the control is
becoming difficult